miller coors tours golden colorado

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Coors Brewery Tour in Golden

Brewery tours are offered Friday, Saturday & Sunday from 10 a.m. to 3:30 p.m.

The tour is now $20 for adults 21+ (with valid ID), those 3 to 20 are $10 , active duty or veterans with military ID are also $10 .

Visitors who are 21 years and older, with a valid government issued ID, receive three samples in branded recyclable aluminum cups that you can take home. Non-alcoholic beverages also are available.

Reservations are required and can be made online . Groups sizes will be limited.

Tours begin in the southeast corner of the visitor parking lot at 13th & Ford St.

Tours are not held on holidays so be sure to check the booking calendar.

Coors Brewery

Ford St. Golden , CO

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5 stars 4 stars 3 stars 2 stars 1 star 0.00/5 - (0 Votes) Colm Local tour guide "Make sure to wear comfortable shoes when you head to the Coors Brewery Tour in Denver because there's a fair bit of walking involved, plus you'll want to be cozy as you explore the historic brewery grounds. Also, remember to bring your ID and consider visiting during off-peak hours like weekday mornings to enjoy a more intimate experience and avoid the crowds."

What is Coors Brewery Tour?

The Coors Brewery Tour is a journey into the heart of one of America's most beloved beer brands, Coors Brewing Company, located in Golden, just a stone's throw away from Denver. It offers visitors an intimate look at the brewing process, from the selection of ingredients to the meticulous methods of producing their renowned beers. Participating in the tour, you're not just walking through an industrial facility; you're stepping into a slice of Colorado's rich brewing history.

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As you navigate through the brewery, you're treated to sights, sounds, and smells that are both educationally stimulating and immensely pleasurable for any beer enthusiast. The tour culminates with some refreshing samples for those of age, providing a taste that's as fresh as it gets. It's particularly known for the quality of its water, which is sourced from the nearby Rocky Mountains and is a critical component of the beers' distinctive flavors.

History of Coors Brewery Tour

The roots of Coors Brewery stretch back to 1873 when Adolph Coors and Jacob Schueler opened their operation in Golden, Colorado. The brewery survived prohibition by diversifying their products and even now, it stands as a testament to resilience and innovation. The tour itself has become an institution, offering a window into brewing operations for generations of visitors.

What's fascinating is the continued balance of traditional brewing techniques with modern technology at Coors. Over the years, the tour has evolved, reflecting changes in the brewing industry and in public interest. But throughout all that time, the focus on quality and craftsmanship has been unwavering, which, I reckon, visitors can witness firsthand on the tour.

Why is Coors Brewery Tour Important?

Coors Brewery Tour is an emblematic part of Colorado's cultural and industrial landscape. The state is known for its robust beer culture, and Coors is a major player in that realm. For many, the tour is a rite of passage, an educational journey that highlights the significance of the beer industry in Colorado.

The importance of the tour also echoes the evolution of beer in America. Coors has been there through it all, surviving tough times and flourishing in good ones. Plus, it's not just about beer; it's about community, history, and the American Dream. Think about it, what does it take for a brewery to endure and prosper through a century and a half? That's a story worth telling—and tasting—on the Coors Brewery Tour.

Things to Do & See at Coors Brewery Tour

When you embark on the Coors Brewery Tour, you're in for a host of experiences. First off, there's the brewing process itself, which is a marvel of science and tradition. Watch the mash tun work its magic, turning malt and water into wort. Then there's the fermentation area, where yeast diligently crafts that wort into beer.

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Don't forget the packaging side of things where an intricate ballet of machines fills, caps, and labels the beers at an almost dizzying pace. Imagine standing there as hundreds of bottles whiz by, soon to be enjoyed across the nation. Next, there's the historic aspect; you'll see historic photos, vintage bottles, and old advertisements that paint a picture of Coors' storied past.

And of course, you'll have the opportunity to taste a variety of beers at the end of the tour. Whether you're a fan of the classic Coors Banquet or you're more into the latest craft offerings from the Colorado Native series, there's something to please every palate. Just picture it: clinking glasses with new friends against the backdrop of the breathtaking Rocky Mountains. Now that's an experience that goes beyond your average brewery tour.

Frequently asked questions

The Coors Brewery Tour is a guided tour offered at the Coors Brewery in Golden, near Denver. It provides an inside look at the brewing process, the company's history, and includes beer tasting for visitors of legal drinking age.

The Coors Brewery Tour is located at the Coors Brewery in Golden, Colorado, which is in close proximity to Denver.

The duration of the Coors Brewery Tour is typically around 30 minutes to an hour, depending on the specific tour option chosen.

It is recommended to book the Coors Brewery Tour in advance as the tours can fill up quickly, especially during peak tourist seasons or on weekends.

Yes, while the tour itself may be open to all ages, beer tasting at the end of the tour is only available to visitors who are 21 years of age or older with a valid ID.

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Coors Brewery Tour – Golden

The largest single brewery in the world, Coors Brewing Company, is located in downtown Golden. Tours and tastings are offered year-round and are open to guests of all ages as long as they are accompanied by an adult.

Explore a live working factory where every phase of the beer-making process is observed. The tours cost a fee and are self-guided with headsets available. There are learning stations around with pre-recorded descriptions. Reservations are required for all guests.

Hailing from Prussia, Adolph Coors, and Jacob Schueler established the brewery in Golden in 1873. The mountain on the Coors can is based on a Rocky Mountain peak in southwest Colorado.

Touring the Coors Brewery in Golden

There are two types of tours: self-guided (year-long) and guided tours (seasonally). The traditional 30-minute self-guided tour has educational stations and individual headsets. You get to enjoy a complimentary sample and three 10 oz beers afterward. During slower months, a live tour is given and they run for about 30 minutes.

You can also go on the Sampling-only tour where you go straight to the tasting room and try three complimentary beers. This is often what the locals do and you are free to partake in this tour daily. Enjoy some of Coors’s classic, seasonal, and even test-market beers. The whole operation lasts 1 – 1.5 hours including the shuttle, tour, and beer tastings. Drinking time may vary.

Getting There

Parking for the tour is located at 13th and Ford Streets, one block from the brewery. A free shuttle takes you downtown to the Coors factory and the driver usually tells you about the city of Golden on the way.

Tours and imbibing at the bar get busy during peak season, so plan weekdays and off-peak times when possible.

Address: 13th and Ford St, Golden , CO 80401

Phone: 800-642-6116

Season: Year-round

Website: millercoors.com

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Coors Brewery Tour – Tour Information and Tips for Visiting

As a Minnesotan, and one from the land of sky blue waters, it’s sacrilegious for me to claim my love of the beer which is born in the Rocky Mountains — Coors Light. But, I unabashedly continue to order my silver bullets and after a visit to the Coors Brewery in Golden, Colorado, I am even more of a patron today.

Coors Brewery Tours – Golden, Colorado

Tours are about $20 per person. Check the website for hours. You can make reservations online or over the phone. It’s really better than I had anticipated and I think you’ll have fun, too!

Booking Reservations for a Coors Brewery Tour

The first and most commendable thing I noticed when I booked my brewery tour (over the phone) was the tour booker told us we’d need to present ID and vaccination card upon check in. After traveling extensively in LA this summer and fall, I had been waiting for the time I’d have to pull out my vax card, but it never came. Here, we did get carded for both age and vaccination. The information upfront was extremely helpful for planning.

If you have a larger group, book NOW. Do not wait! Luckily, there were only two of us, and we were super flexible, so we were able to find a two-person slot. Otherwise, it was booked out for a few weeks. That was in April. It will only get worse with tourist season underway.

New Tour, Different Flow

There are only about a dozen patrons on each Coors Brewery tour. A tour guide is with you at all times and tours last about an hour. You get three 8 oz. beers throughout the tour (if you are legal to drink, children are allowed on tour, but are given a different bracelet to designate them as underage.) The beers are perfectly paced with the information and duration of the tour.

Bonus: You get to keep the recycled Coors cups from your experience as fun souvenirs.

This is a different model than previous tours, so if you’ve done it before and didn’t’ love the experience, try it again. This was really a GREAT date for an afternoon of fun. Everything is streamlined and clean and the pace is perfect.

Coors Brewery Tours are Perfect for an Afternoon Date

We weren’t sure that we wanted to do a Coors brewery tour. After a weekend in Denver and the surrounding cities, trekking all over the front country and into the Rockies, we agreed this was one of the most carefree and simple fun memories we made. If you’re a beer enthusiast, this is a great time. Lots of bite-size history tidbits and sips of the cold, fresh beer made a great date! The beer is made with Colorado Rocky Mountain water. They keep it local, proudly. (Don’t worry: I asked–it’s NOT made from the stream on location.)

If you ARE coming from Denver, before you enjoy the tour, enjoy this amazing street taco joint we found which sets up the afternoon for success! Golden is a short drive from Denver (about 40 minutes from the Denver International Airport), but it’s worth the trip to experience the Coors brewery tour.

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Coors Brewery Tours to Reopen with Enhanced Experience

• Press Release
• Posted 2 Hours Ago --> Mar. 17, 2022 at 4:29 PM

GOLDEN, Colorado – The Coors Brewery Tour in Golden, Colorado, is officially reopening on Friday, March 18 after a two-year hiatus due to the COVID-19 pandemic. Over the past several months, the brewery has made enhancements to the tour facility and upgraded the tour format to enrich visitors’ overall experience. Those enhancements consist of a new lounge, personal tour guides, free samples throughout the tour, including a final product sample at the end, and complimentary branded aluminum cups for guests.

Beginning on Friday, March 18, the Coors Brewery will host 90-minute tours on Fridays, Saturdays and Sundays, starting at 10 a.m., with the last tour leaving at 3:30 p.m.

“The enhanced tour highlights our amazing facility and its recent upgrades while also showcasing our history and passion for brewing,” said Michelle Aldava, Molson Coors Guest Relations Manager. “We are thrilled to reopen the Coors Brewery Tour and share this iconic experience with the public.”

Reservations for the Coors Brewery tour are required and can be made online. COVID precautions will be in place, including proof of vaccination for guests age 6 and over and limited group sizes.

Molson Coors’ brewery communities along with its Tenth and Blake craft partners across the country are the backbone of its operations. Breweries serve as major employers and invest in local partnerships to build strong, thriving communities. For more information on the Coors Brewery Tour and to make a reservation, visit www.coorsbrewerytour.com. For more information on Molson Coors, visit www.molsoncoors.com.

About Molson Coors

For more than two centuries, Molson Coors has been brewing beverages that unite people to celebrate all life’s moments. From Coors Light, Miller Lite, Molson Canadian, Carling, and Staropramen to Coors Banquet, Blue Moon Belgian White, Blue Moon LightSky, Vizzy, Leinenkugel’s Summer Shandy, Creemore Springs, Hop Valley and more, Molson Coors produces many beloved and iconic beer brands. While the company’s history is rooted in beer, Molson Coors offers a modern portfolio that expands beyond the beer aisle as well. Our ESG strategy is focused on People and Planet with a strong commitment to raising industry standards and leaving a positive imprint on our employees, consumers, communities and the environment.

For More Information: https://www.coorsbrewerytour.com/

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The largest brewery in the world at Golden, Colorado

• by Ric Garrido
• June 18, 2012

The brewery has a capacity of 22 million barrels of beer and a barrel of beer is 31 gallons. That means a barrel of beer can fill about 330 bottles or cans of 12 oz. beers. The brewery production capacity is something like 7 billion beers a year. And I drank three of those 7 billion beers during the tour.

You must be 21 years of age to tour the brewery and have beer samples, although children are apparently welcome (see comments) as long as you don’t share your beer with the minors. And if you are in a hurry, you can rush through all the brewery educational displays and just focus on the free beer samples at the end of the tour.

Hey, I am admittedly a beer snob. While I am highly unlikely to drink a Coors or Coors Light beer if there are other options, I was surprised to learn that the brewery makes some lesser known beer brands that I can honestly recommend to people who like more flavorful and hoppy beers.

The Coors Brewery Complex visitor entrance.

This was the second stop on our TBEX Beer Road Rally and the brewery tour space did not have many other visitors at 10am on a Friday morning.

The ingredients of pure beer.

Hops give beer a bitter flavor. The acids in hops also help stabilize beer by acting as an anti-microbial agent.

Personally, I prefer European Noble hop varieties due to the lower acid levels than most American hops. Thirty years of drinking beer has made me less tolerant of high acid Cascade hop beer common to American microbrew beers.

Hops grow in climbing vines. Most hops in the US are grown in the Cascade  Mountain region valleys of Oregon and Washington. Sonoma County in California used to be a major hop growing region in the mid-20th century, but I think wine grape production turned out to be more profitable and replaced the hops.

Barley is the other key ingredient for beer.

The German beer purity law from 1516 limited beer ingredients to water, hops and barley. The rationale was to keep cereal grains like wheat and rye reserved for bakers and prevent price competition for grains between bakeries and brewers. Coors Golden Brewery uses 500 tons of barley per day.

One of the interesting facts I heard on the tour is the used barley and grains at the brewery is sold off for cattle feed. In high snow winters the brewery donates used corn grain mash to feed wildlife in the Rockies when there are low food sources. This was a statement made by the brewery tour guide for our group, but interestingly this article from the Denver Post states Coors did not respond to their request for an article on beer mash recycling.

In the US other cereal grains like corn and rice are often used for beer flavor. These grains are far cheaper than barley.

The process of beer making is relatively simple. Producing a consistent flavor is the challenge, especially when production is large scale industrial production of a lager beer like Coors and Coors Light. Slight flavor differences between batches of brew are not a major issue in a microbrewery, but when you have a global product like Coors, then any variation in flavor is a major issue for a global product. While I might not care for the flavor of Coors, I respect the quality control processes in place to produce a consistent flavor over billions of beers produced annually.

One of the travel writers in my tour group commented on how the smell of fermenting mash is an enjoyable sensation. The aroma brought back memories of my homebrew days. Each kettle shown here holds 600 barrels.

Each brewery in Germany historically had a unique heraldic lion with a distinct tail. Here is the lion herald for Coors.

From 1985 to 1989 I worked in a dairy food processing quality control laboratory in Sacramento, California while I earned my B.S. degree in fermentation science from the University of California, Davis. Many of my classmates went to work in California wineries and the Anheuser-Busch Brewery in Fairfield, California.

Coors Brewery has over 200 quality taste testers. Sounds like a great job  – right? I was a quality control taster for ice cream for several years. I couldn’t eat ice cream for a decade after that job. I am glad I didn’t have a taster job at a brewery.

The bottling line at Coors Golden Brewery.

Over the years the packaging of Coors has changed.

Here are examples of 21st century beer packaging.

And finally we made it to the tasting room.

Batch 19 and Colorado Native were two beers I think I could drink all day. I particularly enjoyed Batch 19 pre-prohibition style lager beer. The recipe for Batch 19 was discovered in 2004 in the Coors Brewery archives for a beer style produced prior to Prohibition in 1919. Batch 19 beer won the Silver Medal at the 2009 Great American Beer Festival.

Of the 1,568 breweries in the U.S. operating in 1910, only 750 reopened after 1933 when the Prohibition Act was repealed. In Colorado the sale of beer was illegal from 1916 to 1934.

The Coors family business survived the 18 years of Prohibition by producing porcelain cooking ware and scientific equipment in Golden, Colorado. The brewing kettles were used to make malted milk and other food products.

Coors Light is currently the #2 beer by sales the U.S. at 18.2 million barrels for 2011. Bud Light is #1.

At least there is still real craft beer being brewed for beer connoisseurs at the world’s largest single-site brewery.

Thanks to the great group leader representatives of the Colorado Tourism Office for this TBEX 2012 Beer Road Rally.

Ric Garrido , writer and content owner of Loyalty Traveler , shares news and views on hotels, hotel loyalty programs and vacation destinations for frequent guests. You can follow Loyalty Traveler on Twitter and Facebook and RSS feed .

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For a MUCH smaller and more genuine experience – plus far superior beer – don’t miss Great Divide Brewery right in the heart of Denver 🙂

@Robbie – This Coors Golden Brewery tour was followed up by a tour of TommyKnocker Microbrewery in Idaho Springs, Colorado where we watched a woman handfilling bottles into cases and carrying them across the floor to stack on a pallet.

I plan to offer a microbrewery view of the beer brewing production process in another post.

I was fortunate to receive a private tour of the brewery back in the early ’80’s. As a non-beer drinker, I still found it quite impressive. Are they still doing/giving the sample of “pre-taxed beer”?

I don’t work for Coors but I do work for the City of Golden and I’m stationed AT the Coors Tour parking lot. You do not need to be 21 to take the tour; people bring their kids all the time. Obviously, they can’t enjoy a beer but they can still enjoy the tour.

Also, like Robbie said, there are much more intimate experiences in Colorado beer. Great Divide (and Tommyknocker) is still pretty big, actually, when you compare it to places like Denver Beer Co., Renegade Brewing Company, River North Brewery, Wit’s End Brewing Company, CAUTION: Brewing Company, and Golden’s second-biggest brewery Golden City Brewery.

@Chris – thanks for correcting me on the 21 years of age terms. There were no children present when we toured the brewery and the staff were careful to check all our identification.

[…] The largest brewery in the world at Golden, Colorado […]

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Review Highlights

“ You press the respective number and a narrator tells you info on the area of the brewery you're at. ” in 210 reviews

“ Coors actually brews some pretty great (flavorful) beers, like Blue Moon, Colorado Native , and Batch 19. ” in 30 reviews

“ The tour consists of a ride to the visitors center, a few photos by staff and the entrance to the gift shop. ” in 99 reviews

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Location & Hours

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502 14th St

Golden, CO 80401

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Ask a question

Any restaurants nearby?

There a few across from the parking lot, walking distance. I believe with your coors tickets some offer a discount. They give you names/lust of which ones will during your visit.

So you do not have to be 21 in order to participate in the tour and everything?

Under 21 is allowed but they have to be accompanied by someone of age (for example kids with parents).

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Overall rating

805 reviews

Highly recommend this tour if you are in Denver. If you are into how beer is made, it is fun to walk through. The only downside is the wait. We went on a Saturday around 11, and the line was about an hour to get through. You can not walk or drive directly to the plant. You will park in a lot, and wait in line where you are given a "golden ticket", they will then shuttle you to the plant. Ultimately the best reason to go are the 3 free beers you get at the end. They had a stout called "Naptime Stout" that was great.

See all photos from Jessica B. for Coors

Tour guides lack knowledge. Took family twice and hoped the second time we would have had a more knowledgeable guide. Nope, was worse than the first. If you're going to charge, train your guides more and test their knowledge.

If you like spending a total of 2-3 hours to wait to look at placards and listen to a pre-recorded guide, then this is your jam. If the point of the shuttle is to stagger the guests coming in, I guess that kinda makes sense. They need to do a better job of communicating that you can't bring in any kind of purses or bags. People were being turned away at the door left and right. This is a silly rule anyways. This tour cost us 3 hours of our vacation time that could have been spent doing things other than waiting for a five minute shuttle ride. PS. I still prefer PBR.

Golden, CO reminds me of some small towns back in GA. It's a beautiful town, but it stands out since it happens to be home to one of the biggest breweries in the nation. There is a reason touring Miller-Coors is a must during a visit to Golden. There is a large parking lot for the shuttle to the brewery and tour center. Admission is $10 for non CO residents, $5 for residents. For the price of admission, you get to learn all about the interesting history behind Adolph Coors's vision, the process of what goes into making the beer, 3 free drinks of your choice, a sample of Coors Banquet or Light, and a commemorative glass. You get your money's worth as an out-of-state tourist and a steal as a resident! This is a fun tour I would recommend at least once if you are interested in beer, big business or history. I give 4 stars since it is Coors and, while good, does not stack against some of the craft breweries throughout the state. I visited at the close of touring on Sunday, and they will start anyone who shows up before the parking lot closes. Just mind the tour times and plan to have a great experience!

I'm a Coors fan now!! What's not to love about locally brewed beer from the source using the mountain spring water filtered through! Me and a couple close friends decided to check this out while in golden/Denver area. It's a free tour and free parking. Make sure you check the website for tours hours and parking/shuttle information. It wasn't crowded on a weekend I went and it is a self guided tour. They give each individual a remote like phone to push a button at each station to listen to each display. At the final end of the tour you arrive to the taproom to enjoy two free beers on tap. Kids are allowed as long as they are accompanied by an adult. The experience from learning the history to the actual brewery process (huge steel cans), lab, assembly line canning process, and taproom were great!! Note to self next time: plan for extra time to drink the brews instead of rush.

Great and the price is right. Free!!! The tour is informative. They give you audio sets and you go at your own pace. Staff is super pleasant. You also get three FREE full size beers to drink. If you are not a drinker they have free sodas and lemonade. No backpacks or purses allowed so leave in the car. But don't forget your ID. ENJOY

Worst welcome Process ever. Was greeted with a person that said we had to leave because we had a purse ... We walked all the way back to our hotel room in Golden and turned around and came back and saw the same people saying we can't go on the tour because we didn't go over where the bus station to get a bus ticket which was never told to us when we first walked in and told to leave. and that we could pay the same $10 toward him in and spend money and then get three pairs that you don't even feel to the top I will not recommend this place as it is a process of negativity instead of warmth and welcome Lots of complaining from the crowd Perfect you entrance process and inform people of your NoBAG rules.

What's better than a nice cold beer and a free tour when you are visiting Colorado, this place! Love that you can hear about Golden, CO and their history. It's only 20-30 mins away from Denver, CO. It's best to go early in the morning because the line to the tour will be an hour wait or more depending on the days. The tour around the facility is self audio tour. You get to learn about the Coors and its origin. Once you are done with the tour, you get 3 free beer tastings. Who doesn't like nice cold free beer? Definitely worth the time.

Coors brewery

We had Cynthia as a guide and she was great! Super knowledgeable and fun. You get three samples of beer and we learned a lot! Would recommend to anyone!

Had a fantastic time we got to taste the different beers. Bring some cash for the vending machines need some snacks!!

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Frequently Asked Questions

Reservations.

Are reservations required, or can we just show up? 

We require advance reservations for brewery tours as well as for sampling-only without taking a tour. Brewery tour reservations are made available for booking 25 days in advance, while sampling reservations are available to book 7 days in advance. Bookings are accepted on a first-come, first-served basis. Reservations are not required for visitors who wish to visit our gift shop for in-person shopping without taking a tour, or sampling in the hospitality lounge. 

What days are you offering tours?

We are open for brewery tours, sampling, and in-person shopping Thursdays-Mondays*. We will be closed to visitors Tuesdays and Wednesdays along with some holidays, company events, and brewery maintenance or construction.

*-Monday dates will begin April 8, 2024

When are reservations available to book?

Tour and sampling-only* reservations are available for booking starting 25 days in advance when that 25th day begins at 12 AM Midnight Mountain Time. Reservations sell out quickly, and are offered on a first-come, first-served basis. 

* - Sampling-only reservations do not include a brewery tour. 

There is only one spot left on a tour, are you able to add another person?  

Our tours are limited to 14 people. For safety reasons, we are not able to exceed our capacity per tour and therefore are unable to add extra guests beyond capacity or overbook. 

Why can’t I see reservations for a particular day?

It could be one of the following reasons:

1) We are sold out for that day. 

2) There is not enough available space for your group size on any of our available tour or sampling times. 

3) We are closed or not offering brewery tours or that day. 

4) Tour reservations have not yet released for that date. 

Can I still come in if you are sold out? 

If we are sold out for brewery tours and sampling-only reservations. Visitors are welcome to come in for in-person shopping at our gift shop without a reservation. Gift shop-only visitors would not be able to take a tour or beer sample in our hospitality lounge. Gift shop visitors should check-in with our tour staff at the tour parking lot located at 502 14th Street Golden, CO 80401.  

Can I get on a waitlist? 

Currently, we do not offer a waitlist for reservations. Our reservation system will update availability if we have cancellations. Please use the online booking portal on our Tour Information page to view the most current availability. Our tour staff cannot contact individuals when cancellations show up.

Do I need to book a sampling reservation in addition to my tour? 

Beer samples are included with the brewery tour. Sampling-only reservations are available for visitors who do not wish to take a brewery tour but would still like to visit and sample our products in the hospitality lounge.

Do you offer an accessible tour?

We offer an accessible tour. Simply head over to our contact form to request one. Accessible tours are subject to the same availability as all other brewery tours, so we encourage guests interested in an accessible tour to reach out well in advance. 

Are we able to bring kids or minors under 21? 

As we make alcoholic beverages, our tour is geared towards adults of legal drinking age. Visitors under the age of 21 are welcome to visit. Children under the age of 3 are free, while visitors ages 3-21 cost $10 per person. The tour covers a variety of topics that include manufacturing, agriculture, history, business, sustainability, and science that visitors of all ages will find interesting. Soft drinks and water are available for visitors of all ages and is included in the price. As we are conducting tours in a working brewery/manufacturing facility and have active construction taking place, we ask that parents of young children please keep them under close supervision during their visit. Strollers are not permitted on the tour, but wearable or handheld carriers are welcome. 

Is the tour pet friendly? 

Unfortunately, due to the nature and size of our facility as well as US Food & Drug Administration regulations, we cannot allow any animals on the tour. The only exception is a service animal trained to do work or perform tasks for the benefit of an individual with a disability in accordance with Title III of the Americans with Disabilities Act. Please contact us for more information.

Can we visit the gift shop without taking a tour? 

You are more than welcome to visit our gift shop without taking a tour! To access the gift shop, please head over to our tour parking lot at 502 14th St. Golden, CO 80401 and let a member of our team know that you want to go to the gift shop only. Our shuttle will take you over to the brewery to visit the gift shop, and our staff will help direct you from there. Please note that visitors who only wish to visit our gift shop will not be able to partake in any beer sampling in our hospitality lounge, and we ask that all gift shop visitors follow the same rules as our tour guests with regards to what items may or may not be brought into the building. 

Do you provide wheelchairs?

We do provide an accessible tour option; however, we are not able to supply wheelchairs or other mobility devices. If you are interested in setting up an accessible tour, please go to the contact form .

Do you offer large group tours?

Unfortunately, we cannot provide special accommodations for large groups of 15 or more. Large groups are welcome to book any publicly available tour spots when they go on sale on our website. 

Can I show up even though I booked my reservation for a different day? 

We can only honor reservations on the time and date for which they were booked. We may not be able to accommodate guests who arrive at a different date or time from what was reserved. 

Do you do private events? 

Unfortunately, our facilities are not available to rent for private, non-company events. We highly encourage anyone looking to host an event in Golden to patronize some of our outside local businesses with event space. 

We are running late, or our group is not all present. Can we still go? 

We recommend allowing plenty of time to get here to arrive in our tour parking lot no later than 15 minutes prior to your scheduled reservation time. We are not able to hold brewery tours for late or incomplete groups. Refunds will not be issued for groups who arrive late or incomplete. Due to high demand, we are typically unable to reschedule brewery tours for the same day or weekend.  

Know Before You Go:

Personal items such as purses, backpacks, strollers or weapons of any kind (including conceal carry) are not permitted on the tour. Prior consumption of alcohol is not allowed and may result in denial of service and/or alcohol beverage samples.

The tour is approximately 50 minutes of walking and does include some stairs and elevators. For accessibility options, please contact us.  

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Molson coors beverage company.

Brewery Details

Last updated August 21, 2023

Description

The Banquet beer was born in the Rockies and has been a proud part of the American experience for generations, stubbornly refusing to compromise, since 1873.

See and taste traditional brewing at the foot of the Rocky Mountains in the largest single-site brewery in the world! Since 1873 the Coors Brewery has thrived on a legacy of quality, innovation and customer service.

The Coors Brewery Tour showcases our history and passion for brewing in a 30-minute look at our malting, brewing and packaging processes. We also share old photos, neon signs, historical beer cans, bottles and memorabilia from our archives.

Beers Brewed by Molson Coors Beverage Company

This list includes beers brewed currently, previously, or seasonally by Molson Coors Beverage Company. Contact the brewery for current beer availability.

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Tour Information

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Public Brewery Tours

Advanced reservations are required for all tour experiences.

Tickets are available up to 3 weeks in advance!

Tour Location and Parking

Our Visitor Center is located at 4251 W State Street in Milwaukee, WI. Free parking is available at the Miller Visitor Center on a first-come, first-served basis.  

Public Tour Fee (Souvenir and beers included with each paid tour)

• $20 (plus fees and tax) per Adult 21+  CREDIT CARD ONLY 
• $10 (plus fees and tax) ages 3-20 (no beer sampling) and active military/veterans.
• Free Admission 0-3 yrs

Tour Overview

Here in Miller Valley you will experience an 70 minute indoor/outdoor guided walking tour of nearly 170 years of brewing history. Experience everything from Fredrick Miller’s arrival in Milwaukee to the high-speed production lines used today. Your tour seamlessly blends the rich history of Miller Brewing Co. with the modern technology of today’s brewing process. Our tours begin with a beer because… why not? We will immerse your senses as we take you back in time to our famous underground caves and historic, Bavarian-Style Miller Inn. Don’t worry, you will rejoin us in the 21st Century as we move on to our modern operations including our Brew House, Packaging and Distribution Centers. Ice-cold refreshing samples of our finest brews will be served at various stops along the tour (and after!) for those 21 and older. Non-alcoholic options are also available.

Please note: This tour does include six blocks of indoor/outdoor walking with 46 mandatory / 56 optional stairs.

Strollers are not permitted along the tour route, however wearable baby carriers are permitted. We apologize for the inconvenience.  Limited luggage size self-service rentable lockers are available on a first-come, first-served basis.

Personal Items

As we are a food manufacturing facility, we do not  allow the following items for safety and security reasons:

Personal bags, purses, fanny packs, crossbody bags, backpacks, diaper bags, camera bags, food and beverages.

Bags are not permitted on tour and must be stored in one of our rentable lockers for a nominal fee or in your personal vehicle.

Note: Please secure your vehicle as we are not responsible for theft or damage in our parking lot.

Concealed Carry Weapons

No weapons of any kind are permitted on the Miller Brewing Company campus. 

Accessible Tours

Miller Brewing Company welcomes guests with disabilities who wish to take its brewery tours.

ADA Accessible Tours: Subject to availability.  We ask that you contact us at 414-931-3552 at least 24 hours in advance so we may make arrangements for your visit.

Service Animals: Given the nature, size, and shape of our facilities, only service animals trained or in training to do work or perform tasks for the benefit of an individual with a disability are permitted on tours. We cannot allow other dogs, pets, or animals, including those whose sole function is to provide comfort, emotional support, companionship, or therapy.

Miller Brewing Company Historical Tour

Take a walk back in time as we explore Miller’s nearly 170 year history of brewing in Milwaukee. This tour is approximately 2 hours in length and includes considerable indoor/outdoor walking. The Historical tour features stops in our Historic Caves, Miller Inn, Stables, and the original Gettelman Farmhouse. Along the way you will learn about Frederick Miller’s passion for making quality beer, innovation, and expansion of the brewing process in the early 1900’s, the Brewery’s survival during the prohibition era, and the impact Frederick C. Miller had on Miller Valley and the city of Milwaukee. You will sample ice cold beer at various stops throughout this experience and will receive a souvenir gift to commemorate your tour. You must be 21+ with a valid ID to sample our great beer. Non-alcoholic options are also available. This special tour is available select Fridays at 12:00pm and 2:00pm and is offered at $35 per guest. Tickets can be purchased online.

Please Note:   The tour is photo friendly.  We do not permit personal bags, backpacks, purses, fanny packs, crossbody bags, diaper bags, or strollers on our tour. Limited rentable lockers are available at the Visitor Center for a nominal fee. The tour include approximately 30 required stairs. Please dress comfortably for the weather and the walk.  ID's will be verified upon check-in.

Cancellation Policy

You can cancel up to 2 days before your start time for a full refund, with no refunds after that.

Miller Brewery Archives Tour

Join us for a brand-new tour experience that takes you in to the heart of the Miller Brewery archives. Here you will see the history and heritage of Miller Brewing Company, spanning over the course of almost 170 years! The archives contain thousands of objects, artifacts, packaging, artwork, records, correspondence, and photographs. Some Miller family records date back to the eighteenth century and new material is continuously being added as the company evolves and new products are introduced! Tour fees are $60 per person, which includes a one-hour guided tour of our history center led by our archivist. These tours are offered on select Friday's at 10:00 AM on a limited, first come-first serve basis. All tickets can be purchased online.

Please Note:   The tour is photo friendly. We do not permit personal bags, backpacks, purses, fanny packs, crossbody bags, diaper bags, or strollers on our tour. None of the items you see are for sale and we will not appraise any items either. ID's will be verified upon check-in.

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MillerCoors

At MillerCoors, we have three hundred years of combined brewing history, and we are committed to building on our founders' legacies. We're committed to expanding our efforts and asking consumers to join in our commitment to being 10 Million Strong by pledging to be a designated driver or planning ahead for safe transportation. Since 2009, a total of 6.7 million people have participated in our programs. We hope to reach 10 million pledges by 2015. Whether you're looking for domestic, import, craft or specialty beers...from Miller Lite to Leinenkugel's Classic Amber Lager, or something in-between, MillerCoors has the brew that's right for you.

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