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Continue Your AI and CRM Journey After World Tour Essentials Singapore

Ready to take the excitement and innovation from World Tour Essentials Singapore to your organisation? Here’s a list of resources to keep you on your generative AI and CRM journey, so you can prepare your sales, service, marketing, commerce and more for the future of AI.

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Trailblazers, AI experts and thought leaders descended on Singapore for World Tour Essentials, experiencing new ways that the #1 AI CRM can deepen customer relationships and uncover growth opportunities for the future of AI.

The day may be over but the learning doesn’t have to stop. Just as generative AI can provide ‘next best actions’ to your team, we’ve compiled a list of where you should go next to continue your digital transformation journey with CRM + AI + Data + Trust. 

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Unlock all of your trapped data with data cloud, salesforce for financial services: empower customer success, revolutionise marketing excellence with marketing cloud and ai, the future of sales: supercharge selling with trusted ai, reimagine service with trusted ai, unlock profitability through digital transformation with commerce cloud, transform how your teams get work done with the einstein 1 platform slack, learn more about the einstein 1 platform, upskill for the future of ai.

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You’ve already discovered how Data Cloud can enhance, not replace, systems like data warehouses and data lakes. Continue exploring how Data Cloud can seamlessly integrate with your existing environment and give your team a complete view of your customers so you can improve experiences across the entire journey. It’s how Formula 1 has achieved 88% fan satisfaction, 86% first contact resolution, and 99.6% email delivery rate.

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Financial services are embracing trusted AI and automation to deliver better outcomes for all stakeholders, including clients, employees and regulators. At World Tour Essentials Singapore, Trailblazer Siam Commercial Bank shared how they are delivering personalised customer experiences that are fully compliant by embarking on their digital transformation. Now, learn more about how AI is already changing the banking industry across data, sales, marketing and service, with the potential to add $1 trillion in value annually to banks . 

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You’ve seen how Marketing Cloud and AI can deliver digital-first, personalised experiences throughout the customer lifecycle, as our customer Trailblazer Direct Asia demonstrated. At this very moment, AI digital assistants are hard at work, scaling up the efficiency and effectiveness of marketers. 62% of marketers have invested in the power of AI , and Marketing Cloud makes it easier than ever to partner your marketers with their very own AI assistant. We’ve compiled nine of the most interesting ways you can embed an AI assistant in the flow of work.

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AI is helping businesses including our World Tour Essentials speaker Philippine Airlines scale service, increase productivity and reduce the cost to serve. We’ve put together a comprehensive guide to the state of generative AI in service to identify ways AI can make service better for your customers and service professionals. These include increasing productivity by 14% with AI-based conversational assistants, or reducing team workload and burnout, as reported by 79% of IT leaders. 

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More than half of retailers are already using AI-powered CRM to increase commerce productivity, and our Trailblazer L’Oréal took to the stage at World Tour Essentials Singapore to show how they’re using digital transformation to boost omnichannel sales, personalisation, and operational efficiency. We’ve prepared a guide to what to expect in the world of e-commerce over the next few years – and how you can prepare for the future of AI.

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You’ve seen the newest AI features that have cemented Slack as the natural conversational interface for trusted AI. Slack has sped up processes for Singapore’s super-app company Grab, who shared their Slack story at World Tour Essentials Singapore. And with Slack, the Philippines’s Cebu Pacific Air has also saved an impressive 114,000 hours annually. Now, see how Slack can empower your employees with AI to get things done faster — get started with this e-book . 

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Einstein 1: the bold new future of enterprise ai.

Since 2014, Salesforce has been the leader in AI innovation for business. We’ve deeply embedded trusted AI across our CRM apps for sales, service, marketing, commerce and more to bring predictive insights and intelligence to your entire organisation. With the newest innovations now available in Einstein 1 , you can connect with your customers in a whole new way and grow productivity and your bottom line. 

Establishing your organisation as a leader in the future of AI starts with understanding the potential of CRM + AI + Data + Trust. We’ve compiled the following resources for business leaders to expand their knowledge of generative AI.

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Billie eilish’s hit me hard and soft tour kicks off in october — where to buy tickets before they sell out.

Now available for presale, the Grammy-winning artist's world tour kicks off this fall — here's everything you need to know to score seats before they sell out.

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Fresh off winning Grammy and Oscar awards for her Barbie track, Billie Eilish is dropping a new album and hitting the road.

Hit Me Hard and Soft drops May 17, and the singer will embark on an international tour in October to support the new album. Eilish announced more than 70 dates in North America and Europe for the Hit Me Hard and Soft Tour, and concert tickets are now on presale at Ticketmaster .

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Eilish is also taking steps to ensure that her fans can buy tickets fairly. According to Ticketmaster, all tickets are only available in mobile format and will be “restricted from transfer.”

“The artist wants to give fans, not scalpers, the best chance to buy tickets at face value,” notes Ticketmaster Eilish’s concert ticket pages. “To help achieve this, the tour will be using Ticketmaster’s Face Value Exchange where, if needed, you can resell your ticket to other fans at the original price paid.”

Keep reading below for how to buy Billie Eilish tickets before they sell out.

How to Get Tickets to Billie Eilish’s Hit Me Hard and Soft Tour: Presale, General Sale Release Dates

Concert tickets for Billie Eilish’s Hit Me Hard and Soft Tour are available to buy during presale Thursday, May 2. The general sale begins Friday, May 3, at 7 a.m. PT/10 a.m. PT at Ticketmaster .

Hit Me Hard and Soft: The Tour U.S. and International Dates

Below, keep reading for the full list of cities and dates for Billie Eilish’s 2024/2025 Hit Me Hard and Soft world tour, and buy tickets and Ticketmaster.com .

September/October 2024 Billie Eilish Hit Me Hard and Soft World Tour Dates

• Sept. 29 Centre Videotron, Québec, Canada
• Oct. 1-2 Scotiabank Arena, Toronto, ON, Canada
• Oct. 4 CFG Bank Arena, Baltimore, MD
• Oct 5 Wells Fargo Center, Philadelphia, PA
• Oct. 7 Little Caesars Arena, Detroit, MI
• Oct. 9 Prudential Center, Newark, NJ
• Oct. 11 TD Garden, Boston, MA
• Oct. 13 PPG Paints Arena, Pittsburgh, PA
• Oct. 16-18 Madison Square Garden, New York, NY

November 2024 Billie Eilish Hit Me Hard and Soft World Tour Dates

• Nov. 2-3 State Farm Arena, Atlanta, GA
• Nov. 6 Bridgestone Arena, Nashville, TN
• Nov. 8 Heritage Bank Center, Cincinnati, OH
• Nov. 10-11 XCEL Energy Center, St. Paul, MN
• Nov. 13-14 United Center, Chicago, IL
• Nov. 16 T-Mobile Center, Kansas City, MO
• Nov. 17 CHI Health Center, Omaha, NE
• Nov. 19-20 Ball Arena, Denver, CO

December 2024 Billie Eilish Hit Me Hard and Soft World Tour Dates

• Dec. 3 Rogers Arena, Vancouver, BC, Canada
• Dec. 5-6 Climate Pledge Arena, Seattle, WA
• Dec. 8 Moda Center, Portland, OR
• Dec. 10-11 Sap Center at San Jose, CA
• Dec. 13 Desert Diamond Arena, Glendale, AZ
• Dec. 15-17 Kia Forum, Los Angeles, CA

February 2025 Billie Eilish Hit Me Hard and Soft World Tour Dates

• Feb. 18-19, 21-22 Brisbane Entertainment Center, Brisbane, Australia
• Feb. 24-25, 27-28 Quodos Bank Arena, Sydney, Australia

March 2025 Billie Eilish Hit Me Hard and Soft World Tour Dates

• March 4-5, 7-8 Rod Laver Arena, Melbourne, Australia

April 2025 Billie Eilish Hit Me Hard and Soft World Tour Dates

• April 23-24 Avicii Arena, Stockholm, Sweden
• April 26 Telenor Arena, Oslo, Norway
• April 28-29 Royal Arena, Copenhagen, Denmark
• May 2 Zag Arena, Hanover, Germany
• May 4-5, 7 Ziggo Dome, Amsterdam, Netherlands
• May 9 Uber Arena, Berlin, Germany
• May 29-30 Lanxess Arena, Colone, Germany

June 2025 Billie Eilish Hit Me Hard and Soft World Tour Dates

• June 1 O2 Arena, Prague, Czech Republic
• June 3-4 Tauron Arena, Kraków, Poland
• June 6 Stadthalle, Vienna, Austria
• June 8 Unipol Arena, Bologna, Italy
• June 10-11 Accor Arena, Paris, France
• June 14-15 Palau Sant Jordi, Barcelona, Spain

July 2025 Billie Eilish Hit Me Hard and Soft World Tour Dates

• July 7-8 Ovo Hydro, Glasgow, Scotland
• July 10-11, 13-14, 16-17 O2 Arena, London, UK
• July 19-20, 22-23 Co-Op Live, Manchester, UK
• July 26-27 3Arena, Dublin, Ireland

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FV TRAVEL GROUP

Tour operator and travel luxury advisor based in europe, oslo essentials.

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🔸Official guide in the country of the service, who guides and accompanies the group for 2 hours. 🔸External walking tour of the highlights of the city of service starting at your hotel and ending at your hotel or at another point to be agreed with the guide. 🔸Possibility to plan with the guide the contents of visits or activities of your choice still in the city of service. 🔸Does not include tickets or other products or services other than those mentioned here.

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Discover the essence of Oslo with our two-hour private guided walking tour, unveiling the city's key monuments and iconic sites. Immerse yourself in the essential highlights of Oslo as your knowledgeable guide leads you through a captivating exploration on foot.

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Thank you for choosing our services. Please find important information regarding your booking below: 1. 🔸Voucher Delivery:🔸 You will receive your voucher via email within 72 working hours from the time of your online payment. 2. 🔸Service Availability:🔸 In the unlikely event that a service is unavailable, we guarantee a prompt refund of the amount and cancellation of the order. 3. 🔸WhatsApp Communication:🔸 Our representative will contact you the day before the service via WhatsApp on the mobile number provided in your booking. Please ensure the correct country code is included. 4. 🔸Luggage Guidelines:🔸 The service is quoted based on 1 suitcase (23 kg) + 1 carry-on per person. Kindly adhere to this luggage quantity per person when booking online. For additional luggage, contact us at [email protected] for a customized quotation and a secure payment link. 5. 🔸Cancellation Policy:🔸 Customers may cancel up to 48 hours before the service date by emailing [email protected] . 6. 🔸Travel Insurance:🔸 Travelers are advised to obtain their own travel insurance in their country of origin. FV Travel Group does not assume responsibility for providing travel insurance. 7. 🔸Drop-off Details:🔸 The drop-off will be made only at the address corresponding to the service type (city, airport, train station, or port) indicated during booking. Any changes should be communicated 48 hours in advance to [email protected] . 8. 🔸Payment to Driver:🔸 Passengers are not required to pay any additional amount to the driver, except for optional tips, which are not compulsory in our services. 9. 🔸Non-Smoking Service:🔸 We provide a non-smoking service for the comfort of all passengers. 10. 🔸Organizer Information:🔸 The service is organized by FV Travel Group SAS. For any further assistance or inquiries, feel free to contact us. We look forward to providing you with a seamless and enjoyable travel experience. Safe travels, FV Travel Group SAS

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Olivia Rodrigo GUTS World Tour: Dates, Ticket Prices, Openers, On-Sale Info, and Everything You Need to Know

By Kara Nesvig

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Olivia Rodrigo 's GUTS World Tour is fully underway and new stops keep being added. The day after her show-stopping 2023 VMAs performance , the musician announced that she'll be hitting the road and heading out on an over 60-stop tour in support of her critically acclaimed sophomore album — and you know we'll be seated for this one.

Olivia Rodrigo wrote most of Guts — which was released on September 8, 2023 — when she was 19 years old, and it's a deeply personal (but extremely relatable) album that she was thrilled to share with her fans. “I made the bulk of this album during my 19th year on this earth, a year that, for me, was filled with lots of confusion, mistakes, awkwardness, and good old-fashioned teen angst,” 20-year-old Rodrigo wrote before its release. “I cannot express how excited I am to embark on this new chapter of my life with you guys.”

Below, find out everything you need to know about Olivia Rodrigo's 2024 GUTS World Tour.

When and where did the Olivia Rodrigo GUTS World Tour kick off?

The tour began in Palm Springs, California, on February 23, 2024. Rodrigo started the tour in the United States and Canada and will continue throughout Europe for much of the spring and early summer before heading back to the United States in July. Initially, we thought the tour would officially wrap on August 17, 2024, in California with four final Los Angeles shows, but she announced new stops across Asia and Australia on May 8, 2024, via social media .

Who is joining Olivia Rodrigo on tour?

The GUTS World Tour has a packed slate of opening acts. The Breeders, PinkPantheress , Chappell Roan , Remi Wolf , and Benee will join Rodrigo on select dates across the tour.

Where can I get tickets, and how much do they cost?

According to a press release, fans are being asked to register before tickets go on sale in an effort to reduce bots and resales. You can register for your tickets on Ticketmaster here — American Express cardholders may be able to unlock early access.

While standard tickets in the U.S. retail between $49.50 and $199.50 plus taxes and fees, Rodrigo is also introducing Silver Star Tickets, a limited number of $20 tickets (plus taxes and fees) to “make it as easy and affordable as possible for her fans to make it out to her shows.” These must be purchased in pairs, and seat locations will be revealed on the day of the show.

What else do I need to know about the GUTS World Tour?

There's a charitable arm of the tour! Rodrigo is launching the Fund 4 Good, “a global initiative committed to building an equitable and just future for all women and girls through direct support of community-based non-profits that champion girls’ education, support reproductive rights and prevent gender-based violence.” A portion of proceeds from all ticket sales will go to support the fund.

What are the exact GUTS tour dates?

The GUTS World Tour is making a total of 84 stops across the globe. Dates added before the original announcement are marked below with an asterisk.

• Fri Feb 23: Palm Springs, CA – Acrisure Arena (with Chappell Roan)
• Sat Feb 24: Phoenix, AZ – Footprint Center (with Chappell Roan)
• Tue Feb 27: Houston, TX – Toyota Center (with Chappell Roan)
• Wed Feb 28: Austin, TX – Moody Center (with Chappell Roan)
• Fri Mar 01: Dallas, TX – American Airlines Center (with Chappell Roan)
• Sat Mar 02: New Orleans, LA – Smoothie King Center (with Chappell Roan)
• Tue Mar 05: Orlando, FL – Amway Center (with Chappell Roan)
• Wed Mar 06: Miami, FL – Kaseya Center (with Chappell Roan)
• Fri Mar 08: Charlotte, NC – Spectrum Center (with Chappell Roan)
• Sat Mar 09: Nashville, TN – Bridgestone Arena (with Chappell Roan)
• Tue Mar 12: St. Louis, MO – Enterprise Center (with Chappell Roan)
• Wed Mar 13: Omaha, NE – CHI Health Center (with Chappell Roan)
• Fri Mar 15: St. Paul, MN – Xcel Energy Center (with Chappell Roan)
• Sat Mar 16: Milwaukee, WI – Fiserv Forum (with Chappell Roan)
• Tue Mar 19: Chicago, IL – United Center (with Chappell Roan)
• Wed Mar 20: Chicago, IL – United Center (with Chappell Roan)*
• Fri Mar 22: Columbus, OH – Nationwide Arena (with Chappell Roan)
• Sat Mar 23: Detroit, MI – Little Caesars Arena (with Chappell Roan)
• Tue Mar 26: Montreal, QC – Bell Centre (with Chappell Roan)
• Wed Mar 27: Montreal, QC – Bell Centre (with Chappell Roan)*
• Fri Mar 29: Toronto, ON – Scotiabank Arena (with Chappell Roan)
• Sat Mar 30: Toronto, ON – Scotiabank Arena (with Chappell Roan)*
• Mon Apr 01: Boston, MA – TD Garden (with Chappell Roan)
• Tues Apr 02: Boston, MA – TD Garden (with Chappell Roan)*
• Fri Apr 05: New York, NY – Madison Square Garden (with The Breeders)
• Sat Apr 06: New York, NY – Madison Square Garden (with The Breeders)
• Mon Apr 08: New York, NY – Madison Square Garden (with The Breeders)*
• Tue Apr 09: New York, NY – Madison Square Garden (with The Breeders)*
• Tue Apr 30: Dublin, Ireland – 3Arena (with Remi Wolf)
• Wed May 1: Dublin, Ireland – 3Arena (with Remi Wolf)*
• Fri May 03: Manchester, UK – Co-op Live (with Remi Wolf)
• Sat May 04: Manchester, UK – Co-op Live (with Remi Wolf)*
• Tue May 07: Glasgow, Scotland – OVO Hydro (with Remi Wolf)
• Wed May 08: Glasgow, Scotland – OVO Hydro (with Remi Wolf)*
• Fri May 10: Birmingham, UK – Utilita Arena (with Remi Wolf)
• Sat May 11: Birmingham, UK – Utilita Arena (with Remi Wolf)*
• Tue May 14: London, UK – The O2 (with Remi Wolf)
• Wed May 15: London, UK – The O2 (with Remi Wolf)
• Fri May 17: London, UK – The O2 (with Remi Wolf)*
• Sat May 18: London, UK – The O2 (with Remi Wolf)*
• Wed May 22: Antwerp, Belgium – Sportpaleis (with Remi Wolf)
• Fri May 24: Amsterdam, Netherlands – Ziggo Dome (with Remi Wolf)
• Sat May 25: Amsterdam, Netherlands – Ziggo Dome (with Remi Wolf)*
• Tue May 28: Oslo, Norway – Spektrum (with Remi Wolf)
• Thu May 30: Copenhagen, Denmark – Royal Arena (with Remi Wolf)
• Sat Jun 01: Berlin, Germany – Mercedes-Benz Arena (with Remi Wolf)
• Tue Jun 04: Hamburg, Germany – Barclays Arena (with Remi Wolf)
• Wed Jun 05: Frankfurt, Germany – Festhalle (with Remi Wolf)
• Fri Jun 07: Munich, Germany – Olympiahalle (with Remi Wolf)
• Sun Jun 09: Bologna, Italy – Unipol Arena (with Remi Wolf)
• Tue Jun 11: Zurich, Switzerland – Hallenstadion (with Remi Wolf)
• Wed Jun 12: Cologne, Germany – Lanxess Arena (with Remi Wolf)
• Fri Jun 14: Paris, France – Accor Arena (with Remi Wolf)
• Sat Jun 15: Paris, France – Accor Arena (with Remi Wolf)*
• Tue Jun 18: Barcelona, Spain – Palau Sant Jordi (with Remi Wolf)
• Thu Jun 20: Madrid, Spain – WizInk Center (with Remi Wolf)
• Sat Jun 22: Lisbon, Portugal – Altice Arena (with Remi Wolf)
• Fri Jul 19: Philadelphia, PA – Wells Fargo Center (with PinkPantheress)
• Sat Jul 20: Washington, DC – Capital One Arena (with PinkPantheress)
• Tue Jul 23: Atlanta, GA – State Farm Arena (with PinkPantheress)
• Wed Jul 24: Lexington, KY – Rupp Arena (with PinkPantheress)
• Fri Jul 26: Kansas City, MO – T-Mobile Center (with PinkPantheress)
• Sat Jul 27: Oklahoma City, OK – Paycom Center (with PinkPantheress)
• Tue Jul 30: Denver, CO – Ball Arena (with PinkPantheress)
• Wed Jul 31: Salt Lake City, UT – Delta Center (with PinkPantheress)
• Fri Aug 02: San Francisco, CA – Chase Center (with PinkPantheress)
• Sat Aug 03: San Francisco, CA – Chase Center (with PinkPantheress)*
• Tue Aug 06: Seattle, WA – Climate Pledge Arena (with PinkPantheress)
• Wed Aug 07: Seattle, WA – Climate Pledge Arena (with PinkPantheress)*
• Fri Aug 09: Vancouver, BC – Rogers Arena (with PinkPantheress)
• Sat Aug 10: Portland, OR – Moda Center (with PinkPantheress)
• Tue Aug 13: Los Angeles, CA – Kia Forum (with The Breeders)
• Wed Aug 14: Los Angeles, CA – Kia Forum (with The Breeders)
• Fri Aug 16: Los Angeles, CA – Kia Forum (with The Breeders)*
• Sat Aug 17: Los Angeles, CA – Kia Forum (with The Breeders)*
• Mon Sep 16: Bangkok, Thailand – Impact Arena*
• Fri Sep 20: Seoul, South Korea – Jamsil Arena*
• Tue Sep 24: Hong Kong, Hong Kong – Asiaworld-Arena*
• Fri Sep 27: Tokyo, Japan – Ariake Arena*
• Tue Oct 1: Singapore, Singapore – Singapore Indoor Stadium*
• Wed Oct 9: Melbourne, Australia – Rod Laver Arena (with Benee)*
• Fri Oct 10: Melbourne, Australia – Rod Laver Arena (with Benee)*
• Thu Oct 17: Syndey, Australia – Qudos Bank Arena (with Benee)*
• Fri Oct 18: Syndey, Australia – Qudos Bank Arena (with Benee)*

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Salesforce World Tour Essentials is returning to Belgium. Through a variety of sessions you will discover the latest product innovations on the platform and hear how AI is transforming industries. Find solutions to your own challenges and network with thousands of our inspiring ecosystem and Trailblazer community. All in one day, and all for free.

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• Events help bring people closer together in the information age.
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• When it comes to event type, meet your attendees where they are.

World-class learning, connection, and inspiration

Accelerate your Trusted AI journey.

Step into the Einstein Laboratory and craft an AI roadmap tailor-made for your business. From ideation to delivery planning, our design-thinking experts and architects will make sure that you’ve got your unique recipe for the T rusted AI revolution .

Learn from the best.

This is your day to learn. Take inspiration from thought leaders who are shaping the world. Hear incredible customer success stories from organisations such as  Easyfairs, Ahold Delhaize, and Swift that will give you a blueprint to transform your business. And connect with industry peers and experts to brainstorm, exchange ideas, and share best practices.

Find your solutions.

Discover how everyone — your marketing, sales, commerce, service, IT, and data teams — can work smarter and be more productive with connected data, trusted AI, and the #1 AI CRM. Our Customer 360 solutions are your key to delivering brilliant customer experiences and solving business challenges across industries and all business sizes.

Learn from the best. And explore the right solutions for you.

Anaïs Loits

Digital Project Manager

Barry Callebaut

Anouck Jonckheere

Senior Solution Engineer

Aparna Upadhayay

Senior Salesforce Architect

Bart Tomlow

Financial Manager

Bert Blancke

Managing Director

Charline Spruyt

Account Executive

Christophe Godfroid

Business Lead - Digital Platform for Customer Interactions

Dana Brants

Global Head Digital Customer Channels

Dominik Verhaegen

ICT Director

Stad Hasselt

Ed Thompson 

Ed Thompson, SVP, Global Influencer Strategy

Elliott Case

Strategic Account Director

Eva Debrouwer

Business & Functional Analyst

House of Talents

Geoffrey Smolders

Founder & CEO

Gianni Cooreman

Deputy Country Leader, Belgium & Luxembourg

Heta Cikusa

Customer Engagement Marketing Manager

Toyota Motor Europe

Ines De Bien

Ivan Razine

Marketing Cloud Developper

Jan Vandevelde

Business Unit Manager

Jean-Philippe Blerot

Head of digital, AI and e-commerce projects

Jean-Philippe Egger

Service Head DPM, eCitizen Product Group Paradigm.brussels

Jelle Van Hees

Cloud and Infrastructure Engineer

Mobile Vikings

Johan Vlaminckx

Principal Salesforce Consultant

Carrefour Finance

Karin Lippert

Head of Grants & Donations

Koning Boudewijn Foundation

Kelly Notterdam

E-Commerce Manager

Kevin Van Der Straeten

Member of Spire FORWARD

Expert Business Analyst

Lien Ceulemans

Lien Ceulemans, Country Leader, Belgium & Luxembourg

Louis De Viron

Head of Tech & Pedagogy

Ludovico Giannotta

Group CRM & Data Insights Manager

Margaux Decremer

Salesforce Marketing Cloud Consultant 

Marlies Adamczyk

Program & Business Project Manager

Molly Batrouney

Platform Designer Associate Manager

Nathali Donatz

Group Marketing Director

Vandersanden

Niels Trescinski

Tech Lead Customer Engagement

Ahold Delhaize

Paul Turner

VP Strategic Accounts

Pauline Theunis

 Senior Solution Engineer

Pierre Hansquine

Information Manager

Pieter Merlevede

Rob Hufschmitt

Ruben Pottie

Project Manager

Groep Huyzentruyt

Sandrine Deguent

Digital Project Coordinator

Sarah Standaert

Digital marketeer

Silke Pinkhof

DCX Marketing Lead & Customer Data Platform Expert

Sinan Hascelik

Marketing Automation Trainer

Stephan Forseilles

Suzy Buteneers

Chief Digital Officer

Tim De Meyer

Director Digital Customer, Public Sector Deloitte

Tom Van Mieghem

Salesforce solution lead

Wouter Pauwels

Chief Finance Officer

Experience the magic.

Customer experience

Learn about Salesforce Customer 360 in our main expo area

Subtitle Text

Data Management

Hear from local customers at our Keynote and Breakout sessions

Sporst and Technology

Have fun while you network with industry peers and leaders

Your agenda for success.

Agenda subject to change. All times listed in CEST.

Pick up your badge and connect with peers over coffee.

8:00 - 10:00

Sessions, Demos, and Networking

Join morning sessions and get a glimpse of the Campground (expo area).

SPEAKER NAME • SPEAKER NAME • SPEAKER NAME

10:00 - 11:30

Opening Keynote

Discover the latest innovations from Salesforce and the stories of companies undergoing transformation in the CRM + AI + Data + Trust revolution.

11:30 - 12:45

Network or chill out in the Campground.

12:45 - 16:00

The learning continues with expert- and customer-led sessions, product demos, and more.

16:00 - 17:30

Networking Reception

Connect with your peers at the end of the day, and enjoy free food, drinks, and entertainment.

Join morning sessions and get a glimpse of the Campground (expo area)

Now Everyone’s an Einstein with CRM + AI + Data + Trust

Discover the latest innovations from Salesforce and how companies like Air France - KLM Group and Easyfairs are undergoing transformation in the AI, Data and Trust revolution. Witness firsthand how the Einstein 1 platform integrates and activates your data, so you can connect with your customers in a whole new way.

Stephan Forseilles, CTO, Easyfairs Charline Spruyt, Account Executive at Salesforce Lien Ceulemans, Country Leader, Belgium & Luxembourg at Salesforce Gianni Cooreman, Deputy Country Leader, Belgium & Luxembourg at Salesforce Ed Thompson, SVP, Global Influencer Strategy at Salesforce Rob Hufschmitt, Senior Solution Engineer at Salesforce Pauline Theunis, Senior Solution Engineer at Salesforce Anouck Jonckheere, Senior Solution Engineer at Salesforce

12:45 - 15:50

Learn more about the innovations on the Salesforce platform. Are you not yet familiar with our solutions, would like to be updated on the newest features or learn how your peers are driving success with Salesforce? Then these sessions are the right format for you!

12:45 - 13:15 - Retail Keynote: How Ahold Delhaize envisions to personalise every step of the customer journey using data and AI

Learn how Ahold Delhaize builds a rock-solid strategy and personalises the service centre, marketing campaigns, and in-store experience using data, AI, and Salesforce Customer 360.

Niels Trescinski, Tech Lead Customer Engagement at Ahold Delhaize

13:30 - 14:00 - Public Sector Keynote: The path towards proactive government

Being at the forefront, local governments deal with increasing citizen demand with dwindling resources. Digitalisation is one solution to this dilemma. While European governments have come a long way on their journey to digitising public services, digital service delivery is still infrequent and incomplete. The citizen sees what’s on offer in the private sector, and is impatient to see similar levels of service in their dealings with the public sector. In this keynote we paint the picture of a future where citizens no longer need to navigate complex, paper-based bureaucratic mazes and instead are automatically offered the benefits most suitable to their current situation and have to apply minimal effort to secure those benefits. We will discuss the theory behind proactive government as well as provide a concrete example from our customer Agodi.

Brecht Viaene, Business project manager at Agodi

14:30 - 15:00 - Financial Services Keynote: How Swift operates with Salesforce in a security driven environment

Learn how Swift improves cost, speed, transparency and access of international payments.

Speakers: Christophe Godfroid, Business Lead Digital Platform for Customer Interactions at SWIFT

Dana Brants, Global Head Digital Customer Channels at SWIFT

15:15 - 15:45 - Integration Keynote: Deliver AI-Powered Experiences with MuleSoft

Learn how MuleSoft’s unified platform combines AI with best-in-class integration, automation, and API management to transform employee and customer experiences.

Tom Laureys, HR, Legal & IT Director at Mediwet

12:45 - 13:15 - How Small and Medium Businesses can use AI to Find, Win and Keep customers

Whether your business has five employees or five hundred, efficient growth is top of mind. Learn how Salesforce and generative AI help your sales, service, and marketing teams achieve more. Wouter Pauwels from Intix will join us on stage and inspire you by showing how they use Salesforce to achieve success.

Wouter Pauwels, Chief Finance Officer at Intix

13:30 - 14:00 - Sales Keynote: Closing the Loop: From lead to invoice and payout - Mastering the Salesforce Ecosystem

Embark on House of Talents' journey to streamlined operations: revolutionising payroll and billing efficiency from the core using Sales Cloud and the Salesforce platform.

Eva Debrouwer, Business & Functional Analyst at House of Talents

Pieter Merlevede, Business & Functional Analyst at House of Talents

14:30 - 15:00 - Service Keynote: Reimagine Service With Trusted AI

Step into the AI era with confidence. Learn how to activate AI across customer service and field service to scale support, increase productivity, and save costs using the #1 AI CRM.

Tom Schroyens, IT Delivery Manager at FCR Media Belgium

15:15 - 15:45 - Slack Keynote: How MobileVikings are Supercharging Culture and Productivity with Slack

Discover how MobileVikings harnesses Slack to cultivate a vibrant culture and boost productivity. Led by Cloud and Infrastructure Engineer, Jelle Van Hees, this session will showcase MobileVikings' tailored Slack ecosystem, highlighting their custom bots and integrations with key tech tools like AWS and Atlassian. Learn how Slack has become woven into their daily operations, from organising birthday celebrations to facilitating seamless internal communication and supporting hybrid work setups.

This session will also feature a demonstration of Slack’s AI-powered workflows and insights into our latest advancements in generative AI.

 Jelle Van Hees, Cloud and Infrastructure Engineer at Mobile Vikings

12:45 - 13:15 - Manufacturing Keynote: Transform Service with Data + AI on CRM Featuring Barry Callebaut

Transforming service to increase customer service efficiency while simultaneously enhancing the customer experience. Join us to explore Barry Callebaut’s journey and discover how the road ahead could look like by leveraging data and AI for knowledge management.

Anaïs Loits, Digital Project Manager at Barry Callebaut

Kim Maes, Expert Business Analyst at Barry Callebaut

13:30 - 14:00 - Analytics Keynote: Transform how you make decisions with AI-powered analytics

Dive into the forefront of innovation with Tableau's roadmap, showcasing advancements across AI and analytics. See how we redefine analytics, enhance user experience, and empower data-driven decisions. Featuring a customer spotlight session with Pierre Hansquine from Bleckmann.

Pierre Hansquine, Information Manager at Bleckmann

14:30 - 15:00 - Why Salesforce is the future of Data and AI today

Discover why the Einstein 1 Platform is the top choice for businesses seeking powerful Data and AI solutions. Learn how this platform revolutionises decision-making and drives innovation in today's digital world. 

15:15 - 15:45 - Marketing Keynote: From insights to delight, how personalisation and AI drive customer loyalty in premium segments

Discover how Neuhaus uses Salesforce technology to transform customer data and insights into personalised experiences at scale, driving commercial success within the premium segment.

Kelly Notterdam, E-Commerce Manager at Neuhaus

Sarah Standaert, Digital marketeer at Neuhaus

9:00 - 15:50

Masterclass Stage

Find solutions to your challenges and drive direct results with Salesforce. These sessions are directed to overcoming challenges across productivity, user adoption, data & AI strategies, integration, and more.  For more session details and to personalise your own agenda, download the event app .

09:00 - 09:20: Unlock your Sales Productivity with Slack Sales Elevate 09:30 - 09:50: AI-Powered Analytics for everyone; yes, EVERYONE! 12:00 - 12:20:  Prepare your org for AI 12:30 - 12:50: Masterclass security in your Salesforce org 13:00 - 13:20: Managing Data Quality: MDM's versus Key Rings 13:30 - 13:50: Build a Single View of Your Customer With Data Cloud 14:00 - 14:20: Elevating Service with AI

14:30 - 14:50: Well Architected Framework 15:00 - 15:20: Optimising Costs: how Salesforce can help you! 15:30 - 15:50: Leveraging Core for Industry Cloud

09:30 - 15:50

Ecosystem Stage

Learn how to maximise your investment in Salesforce and how the ecosystem can help you accelerate your route to success. Discover successful implementation stories, take inspiration from best practices, and learn how to benefit from new technologies today.  For more session details and to personalise your own agenda, download the event app.

09:30 - 09:50:  How Toyota Motor Europe leverages Salesforce Marketing Cloud for Pan-E Customer Engagement Marketing

12:00 - 12:20:  Personalised Banking Experience: Personalised experiences with Data Cloud & GenAI

12:30 - 12:50: AI for CX in practice: A use case discussion

13:00 - 13:20:  Experience the Impact: Customer Success Stories in Multi-Cloud Innovation

13:30 - 13:50:  Modern Data Solutions for E-Commerce: Playseat's Data Centralization Journey with Biztory

14:00 - 14:20:  Discover how Groep Huyzentruyt delivers a seamless digital experience on the Salesforce platform

14:30 - 14:50: Unveiling the World's Largest Service Cloud Voice Project 15:00 - 15:20:  Digital transformation in the public sector with Brussels Region and Deloitte 15:30 - 15:50: Maximising R&D efficiency and sales effectiveness with Globachem & Deloitte

08:30 - 15:50

Trailblazer Stage

At Salesforce we are serious when it comes to driving customer success and creating positive change in the world. Dive into value-driven content tailored to building your career within the ecosystem, championing sustainability, and exploring the transformative role businesses play as a platform for change.  For more session details and to personalise your own agenda, download the event app.

08:30 - 09:20: SWN Breakfast (reservations only)

09:30 - 09:50:  Trailblaze Your Way to Success

12:00 - 12:20:  'Digitaal Hasselt' - Citizen-Centric Local Government

12:30 - 12:50:  How the King Baudouin Foundation’s Community Portal helps to streamline its grants delivery

13:00 - 13:20:  Autonomy through connection 13:30 - 13:50: A Flavour of the Belgian Salesforce Community 

14:00 - 14:20: Unlock the Power of Data & AI with Voice and Digital Channels

14:30 - 14:50: Navigating AI Diversity: Insights for Forward-thinking CxOs

15:00 - 15:20:  Talent Ecosystem: New opportunities for companies and talents through reskilling 

15:30 - 15:50: Organising Education in rural Kenya with Salesforce

Connect, get hands-on, and have fun in the Campground.

Even if you’re new to Salesforce, this event is for you! Hear inspiring and real-life stories of our customers’ success in driving business growth and transforming customer experiences with the world’s most trusted customer relationship management (CRM) platform. See Customer 360 solutions come to life in our buzzing Campground, with booths showcasing our solutions for every role and industry. Chat with product experts and engage in live product demos. Enjoy plenty of opportunities to connect with peers and partners from the ecosystem, and have fun while you're at it.

Where you can find us!

Nekkerhal Brussels North

Plattebeekstraat 1

2800 Mechelen, Belgium

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Virtual Tips

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Get inspired and

get down to business.

Our main keynote features these inspirational leaders and Trailblazers. And they'll be joined by more luminaries and experts in every industry who aren't just ahead of the digital transformation curve — they've changed the game.

Linda Yaccarino

Chairman, Global Advertising and Partnerships, NBCUniversal

Cletis Earle

Senior Vice President, Chief Information Officer, Penn State Health and Penn State College of Medicine

Bret Taylor

President and Chief Operating Officer, Salesforce

More Inspiring Leaders

Connect and learn from the best in your specific industry sessions!