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World’s 30 Best Travel Destinations, Ranked

Best places to visit in the world.

The ultimate ranking of travel destinations aims to solve a serious problem: so many places to visit, so little time.

But even in a world with a trillion destinations, some manage to stand out and rise to the top. From the sleek skyscrapers of Dubai to the emerald-green waters of the Bora Bora lagoon, you’re sure to find at least one vacation that piques your interest (and likely several!).

These are the 30 best places to visit in the world. Which ones have you already been to? And which ones stoke your wanderlust most?

30. Argentine Patagonia

In this region of the Andes, you’ll find glaciers, evergreen trees, deep blue lakes and clear skies everywhere you look. For a trip full of adventure and discovery, there are few better destinations on the planet.

No trip is complete without a visit to the craggy Mount Fitz Roy, the historic (and mysterious) Cave of the Hands, the Punta Tombo wildlife preserve, the Peninsula Valdes marine wildlife refuge and the impressive Perito Moreno Glacier. Be sure to bring your camera and your sense of wonder.

* Rankings are based on U.S. News & World Report's " World's Best Places to Visit ," traveler ratings as well as our own editorial input.

What to Know Before You Go to Argentine Patagonia

Where to stay: Cyan Soho Neuquen Hotel

Hot tip: Since springtime occurs in the southern hemisphere in October and November, those months are your best bet when planning a trip.

Fun fact: The largest dinosaur fossils ever unearthed were found in Argentine Patagonia. They belong to the largest-known titanosaur, believed to have weighed about 83 tons. 

Note: We may earn money from affiliate partners if you buy through links on our site.

29. Amalfi Coast, Italy

Set in the Sorrentina Peninsula, the Amalfi Coast has long been renowned for its natural beauty and idyllic coastal towns. During the golden age of Hollywood, it was a preferred vacation spot for glamorous movie stars.

Days here are spent eating Italian food, drinking wine and walking around colorful cobblestone streets. You can also expect to drink copious amounts of wine as you look out into the Mediterranean Sea.

The best way to see the coast is to rent a car and then drive to different towns each day.

What to Know Before You Go to the Amalfi Coast

Where to stay: Hotel Marina Riviera

Hot tip:  If you're planning on using a beach chair to work on your tan, make sure you wake up early, as they are usually first come, first served.

Fun fact:  The Amalfi Coast is featured in Sofia Loren's 1995 Film, "Scandal in Sorrento."

28. Cancun, Mexico

For years, Cancun has been the preferred getaway for East Coast Americans (particularly Floridians) who want an international getaway that's still close to home. But despite the droves of tourists, the area has managed to keep the charm that attracted people in the first place.

The city is known mostly for its luxury hotels, wild nightlife and warm beaches. Definitely indulge in all of these — as well as the Mexican food! — but also consider other activities like visiting Mayan ruins, swimming in cenotes and snorkeling. One thing is certain: You won't run out of things to do in Cancun .

What to Know Before You Go to Cancun

Where to stay: Hyatt Zilara Cancun

Hot tip:  While you're in Cancun, make a plan to visit one of Grupo Xcaret's six eco-tourism parks, with the best ones being Xcaret and Xelha. The Mexican-owned company is credited with starting the eco-tourism trend in the Yucatan Peninsula, and the parks offer incredible and varied local experiences.

Fun fact:  The Yucatan Peninsula, where Cancun is located, was the cultural, political and economic center of the Mayan civilization. Many locals have Mayan ancestry and Mayan continues to be widely spoken in the area.

27. San Francisco, California

Everyone should visit San Francisco at least once in their lives. Though tech companies grab all the headlines these days, it remains down-to-earth, diverse and packed with things to do.

Where to start? No matter your style, you’ll want to check out the world-famous Golden Gate Bridge, see the sunbathing sea lions at Fisherman’s Wharf, take a tour of the historic prison Alcatraz and relax in one of the city’s many parks, especially Dolores Park for its epic people-watching on the weekends. 

For dinner, treat your tastebuds and make a reservation at one of the many Michelin-starred restaurants in the Bay Area .

What to Know Before You Go to San Francisco

Where to stay: The Westin St. Francis San Francisco on Union Square

Hot tip: Want similarly beautiful landscapes and rich cultural attractions, but at lower prices and with (slightly) fewer crowds? Head to Oakland just across the Bay Bridge, named one of the most exciting places on earth to travel by National Geographic. 

Fun fact: The fortune cookie was invented in San Francisco by a Japanese resident. Random!

26. Niagara Falls

Niagara Falls is one of the largest waterfalls in the world . The power with which water storms down cliffs on the border between the United States and Canada has captivated the imagination of humans for centuries. 

This natural wonder is comprised of three awe-inspiring falls. One of the best ways to experience them is on a boat tour.

What to Know Before You Go to Niagara Falls

Where to stay: Sheraton Niagara Falls

Hot tip: There is some debate about which side of the falls is better, but the general verdict is that the Canadian side offers better views. This is because you can (ironically) get a better view of the American Falls as well as get up close to Horseshoe Falls. 

Fun fact:  Established in 1885, Niagara Falls State Park is the oldest state park in the U.S.

25. Yellowstone National Park

Located mostly in Wyoming as well as Montana and Idaho, Yellowstone is America’s first national park and remains one of the most popular in the country, welcoming more than around 3.3 million people in 2022. With unpredictable geysers, rainbow-colored hot springs, craggy peaks, shimmering lakes and tons of wildlife — from elk to boars to bison — it’s easy to see why so many people flock here. 

The park makes for an awesome family trip and is well-suited to budget travelers since it offers so many campsites ( over 2,000! ). 

What to Know Before You Go to Yellowstone

Where to stay: Stage Coach Inn

Hot tip: You’ll never fully beat the crowds at this wildly popular park, but April, May, September and November are your best bets for finding some solitude.  

Fun fact: Yellowstone is larger than Rhode Island and Delaware combined.  

24. Great Barrier Reef, Australia

As the largest reef in the world, the Great Barrier Reef is home to thousands of marine species. This makes it a paradise for scuba diving or snorkeling. 

The reef system is truly gigantic, with over 600 islands and about 2,900 individual reefs. This is one of Australia's greatest prides, but it's also a planetary national treasure. Seeing it with your own two eyes is an experience that is incredible beyond words.

What to Know Before You Go to the Great Barrier Reef

Where to stay: Crystalbrook Flynn

Hot tip: Though going underwater to see the reef is a must, we also recommend booking a helicopter tour to experience the magic of it from above.

Fun fact:  Made of corals, which are animals that live in collectives, the Great Barrier Reef is the largest living structure on the planet.

23. Santorini, Greece

With its picturesque blue-domed churches, whitewashed buildings and colorful beaches, the island of Santorini is a photographer’s paradise. If you want to snap photos to post to Instagram and make everyone back home jealous, this is the place to go. 

Also make sure to experience some of Santorini’s archaeologically significant sites, like Ancient Akrotiri (an ancient city preserved by volcanic ash) and Ancient Thera (where humans lived as early as the 9th century BC). And don’t forget to visit the smaller islands that surround it, including Thirassia, Nea Kameni and Palea Kameni. 

What to Know Before You Go to Santorini

Where to stay: Nikki Beach Resort & Spa Santorini

Hot tip: To optimize your vacation, visit in September and October or April and May — when the weather is still warm, but there aren’t as many other tourists milling around.

Fun fact: While it’s difficult to prove, locals like to say there’s more wine than water on this island where it hardly rains (and vino abounds).

22. Florence, Italy

For art and history buffs (and anyone who appreciates delicious Italian food), Florence is a must-visit city. 

As the birthplace of the Renaissance, it’s home to some of the most iconic artworks by the world’s premier artists throughout history — Michaelangelo, Brunelleschi and Donatello, just to name a few. In addition to art museums and architectural wonders, Florence is also home to chic shops, quaint cafes and spectacular gardens. 

What to Know Before You Go to Florence

Where to stay:  NH Collection Firenze Porta Rossa

Hot tip: Keep Florence in mind if you want to spend your honeymoon in Europe without spending a fortune, according to U.S. News & World Report.

Fun fact: The city’s famed “El Duomo” cathedral took over 140 years to build .

21. Yosemite National Park, California

Yosemite, one of the most-visited national parks in America with more than 4 million annual guests, encompasses 750,000 acres of wilderness just waiting to be explored.

It’s home to scenic waterfalls, like the 317-foot Vernal Fall and the 617-foot Bridalveil Fall, as well as iconic rock formations like El Capitan and Half Dome, two popular spots for the world’s best rock climbers to test their mettle.

Not surprisingly, the wildlife here also impresses. Dozens of species of butterflies, marmots, bobcats and mule deer are just some of the animals that call Yosemite home. And keep your eyes peeled for black bears; some 300 to 500 roam the park . 

What to Know Before You Go to Yosemite

Where to stay:  The Ahwahnee

Hot tip: Summer can get really busy here, so if you want to camp, be sure to book a spot early. Want to beat Yosemite’s notoriously bad traffic? Ditch the car and take advantage of the park’s extensive free bus system.

Fun fact: This is one of the only places in the country where you can catch a moonbow — like a rainbow, but created by the light of the moon instead of the sun. 

20. St. Lucia

Whether you’re visiting on a cruise ship or just relaxing at an all-inclusive resort or boutique hotel, stunning St. Lucia is a clear winner. This Caribbean island offers diverse terrain for vacationers, from its pristine beaches to its lush rainforests to its volcanic peaks, the Pitons, that loom over the landscape. 

Adrenaline-junkies love hiking, climbing and zip-lining, while newlyweds (and soon-to-be-married couples) enjoy the romantic mix of fine dining, adults-only resorts and exotic activities. 

What to Know Before You Go to St. Lucia

Where to stay: Rabot Hotel From Hotel Chocolat

Hot tip: Visit when temperatures are moderate, which is typically in May and June.

Fun fact: St. Lucia is the only country named after a woman: Christian martyr Saint Lucia of Syracuse.

19. Dubai, United Arab Emirates

Everything is bigger and better in Dubai, home to one of the world’s largest shopping malls, tallest towers, largest man-made marinas — and the list goes on. 

This Las Vegas-like urban center in the United Arab Emirates has an eclectic mix of activities for visitors to enjoy, including beaches, waterparks, tons of shopping and even an indoor ski resort. Outside the skyscraper-filled city, the vast desert awaits, best enjoyed via quad-biking or sandboarding.

What to Know Before You Go to Dubai

Where to stay:  Five Palm Jumeirah Dubai

Hot tip: Though you’re likely to pay a pretty penny for a trip to Dubai no matter when you visit, you can save a little cash by visiting during the scalding-hot summer months and by booking your hotel room two to three months in advance.

Fun fact: Dubai’s man-made Palm Islands were constructed using enough imported sand to fill up 2.5 Empire State Buildings . 

18. Machu Picchu, Peru

Many travelers describe their visit to Machu Picchu as life-changing. Why? It’s an archaeological wonder, the remains of an ancient Incan city dating back more than 600 years. No wonder this is one of the Seven Wonders of the World, a UNESCO World Heritage Site and the most-visited attraction in all of Peru. 

Be sure to visit significant sites like Funerary Rock, where it’s believed Incan nobility were mummified, and Temple of the Condor, a rock temple sculpted to look like the impressive bird in its name.  

What to Know Before You Go to Machu Picchu

Where to stay: Inkaterra Machu Picchu Pueblo Hotel

Hot tip: If you’re planning a trip, be sure to get your ticket in advance, as only 2,500 people can visit Machu Picchu each day. (And a lot of people have this destination on their bucket list.)

Fun fact: The site contains more than 100 separate flights of stairs . 

17. Sydney, Australia

With its iconic Opera House and lively Bondi Beach, Sydney is the perfect spot to vacation if you’re looking for a blend of culture, arts, nightlife and relaxation. 

Spend the day on the water at Darling Harbour, then head to the Royal Botanic garden for even more fresh air. Want to travel like a local? Get a ticket to a rugby match and order a Tim Tam, a popular chocolate-covered cookie that pairs well with coffee. 

What to Know Before You Go to Sydney

Where to stay: Four Seasons Hotel Sydney

Hot tip: You can make your trip more affordable by visiting during Sydney’s shoulder seasons, which are typically September through November and March through May.

Fun fact: In 2007, Bondi Beach was the site of the largest ever swimsuit photoshoot ; 1,010 bikini-clad women participated, enough to earn it a spot in the Guinness World Records book.

16. Grand Canyon, Arizona

The Grand Canyon is truly massive (277 river miles long and up to 18 miles wide!), which helps explain why so many people feel the urge to see it in person. 

In 2022, 4.7 million people visited, making the Grand Canyon the second-most popular national park in the country (behind Great Smoky Mountain Nationals Park). Established in 1919, the park offers activities for all ability levels, whether you want to do an intense hike down into the canyon and sleep under the stars (with a backcountry permit, of course) or simply want to saunter along the South Rim Trail, an easy walking path with views that wow.

What to Know Before You Go to the Grand Canyon

Where to stay:  The Grand Hotel at the Grand Canyon

Hot tip: If you’ve wanted to visit the Grand Canyon for a while now, this is the year to do it. The park is celebrating its 100th birthday with musical performances, lectures, screenings and other special events.

Fun fact: The most remote community in the continental U.S. can be found in the Grand Canyon. At the base of the canyon, Supai Village — part of the Havasupi Indian Reservation — has a population of 208. It’s inaccessible by road, and mail is delivered by pack mule. Want to see it for yourself? The village houses a collection of campsites , accessible via a hiking trail.

15. Bali, Indonesia

In recent years, Bali has become a popular expat destination, where groups of "digital nomads" work and play. 

But the island hasn't lost its original charm to this added tourism and continues to be an incredible destination. Divide your time between swimming in the beach, hiking active volcanoes, visiting temples and enjoying views of tiered rice terraces.

What to Know Before You Go to Bali

Where to stay: Hotel Indigo Bali Seminyak Beach

Hot tip:  Though shoulder season (January to April and October to November) means fewer crowds and cheaper prices, it also means rain. Tons of it. We'd recommend avoiding the rainy season if possible.

Fun fact: On the Saka New Year, Balinese people celebrate Nyepi. This Hindu celebration is a day of silence when everything on the island shuts down and no noise is allowed.

14. New York, New York

As the saying goes, New York City is “the city that never sleeps” — and you won’t want to either when you visit, lest you run out of time to take it all in. 

Be sure to check out newer attractions, like the High Line (an elevated park) and Hudson Yards (a mega-mall along the Hudson River), but also make time for some New York City classics, like catching a Broadway show or standing under the lights of Times Square. 

Foodies will have a hard time choosing where to eat (the city is home to almost 100 Michelin stars !), which is why an extended trip is always a good idea.

What to Know Before You Go to New York City

Where to stay: The Beekman, A Thompson Hotel

Hot tip: Yes, January and February get cold here, but this is also the best time to lock in relatively reasonable hotel rates. You can spend your time eating in the city’s restaurants, exploring its fabulous museums and catching its world-class theater shows without needing to spend much time in the chilly outdoors. 

Fun fact: There’s a birth in New York City about every 4.4 minutes — and a death every 9.1 minutes. 

13. Banff National Park, Canada

Some of the world’s most stunning mountain scenery and vistas are located in Banff, the tiny Canadian town located at 4,537 feet above sea level inside the national park by the same name. Banff is the highest town in Canada, and Banff National Park was Canada’s first, established in 1885.

Shred some powder at Banff’s three ski resorts in the winter, then come back in the summer for activities like hiking, biking, fishing and scrambling (scaling steep terrain using nothing but your hands).

What to Know Before You Go to Banff

Where to stay: Fairmont Banff Springs

Hot tip: June to August and December to March are the best times to visit if you want to take advantage of summer and winter activities. 

Fun fact: Banff National Park has more than 1,000 glaciers.

12. Maldives

You can look at picture after picture, but you still really need to visit the Maldives to believe its beauty. If rich sunsets, flour-like beaches and vibrant blue waters are your style, this is the destination for you. 

Though it’s somewhat difficult to get to this small island nation southwest of Sri Lanka, that also means it’s incredibly private and secluded, which makes it the perfect spot for a honeymoon or romantic beach getaway. 

And don’t worry about getting bored, either — explore the water by snorkeling or scuba diving, relax in the spa or wander around the bustling Male’ Fish Market.

What to Know Before You Go to Maldives

Where to stay: Velassaru Maldives

Hot tip: May to October is the island-nation’s rainy season — but that also means it’s the best time to go for fewer crowds and better rates.

Fun fact: In 1153 AD, the nation’s people converted to Islam. Today, the Maldives remains the most heavily Muslim country on earth.

11. Barcelona, Spain

Soccer, architecture, shopping, nightlife, world-class food and wine, arts and culture — is there anything Barcelona doesn’t have? If there is, we honestly can't think what it would be. 

This cosmopolitan Spanish city is home to some awe-inspiring architecture, including several buildings designed by Antoni Gaudi, so be sure to book tours of his whimsical creations like Park Guell and the yet-to-be-finished Church of the Sacred Family (La Sagrada Familia). 

For nightlife and shopping, Las Ramblas is always bustling; for an enriching arts experience, follow the progression of famed artist Pablo Picasso at Museo Picasso.

What to Know Before You Go to Barcelona

Where to stay:  Hotel Bagues

Hot tip: It can get really humid here, so it's best to plan your trip in May and June before things really heat up.

Fun fact: In preparation for its 1992 hosting of the Olympics, the city flew in sand from as far away as Egypt to make Barceloneta Beach a place where people would want to go. Though largely man-made, the beach remains a wonderful spot for seaside R&R. 

10. Glacier National Park, Montana

The crown jewel of beautiful Montana, Glacier National Park is every outdoors traveler's dream.

Of course, the most defining natural feature of the park are its glaciers, which provide spectacular views as well as a number of pristine lakes. There are hundreds of trails that will take you up peaks, down through valleys and across some of the most beautiful landscapes you'll ever see.

What to Know Before You Go to Glacier National Park

Where to stay: Firebrand Hotel

Hot tip:  Plan to spend a day or two in the nearby town of Whitefish. This gateway to Glacier National Park is one of the best small towns in America and a destination in its own right. 

Fun fact: During your visit, you're very likely to run into mountain goats, which are the official symbols of the park.

9. Tokyo, Japan

The Japanese capital is one of the most exciting cities on the entire planet. It is notoriously fast-paced, with neon lights illuminating the multitudes that are constantly rushing to their next destination. 

But Tokyo is also a city of temples, of taking time to picnic under the cherry blossoms and of making sure you enjoy the abundance of delicious food that can be found on basically every corner.

What to Know Before You Go to Tokyo

Where to stay: The Prince Gallery Tokyo Kioicho, a Luxury Collection Hotel

Hot tip: Visit between the months of March and April or September and November for more comfortable temperatures. Of course, spring is when the city's cherry blossoms are famously in full bloom.

Fun fact: Tokyo happens to be the largest metropolitan area in the world, with more than 40 million people calling the greater metro area home.

8. Phuket, Thailand

If you’re looking for a vacation destination that feels luxurious but won’t break the bank, start searching for flights to Phuket now. 

This island in southern Thailand, which is just an hour flight from Bangkok, is surrounded by the Andaman Sea, so white sandy beaches abound. If a stunning sunset is what you’re after, head to Promthep Cape, the southernmost point on the island and a popular spot for photo-ops. For views of the island and beyond, climb to the top of the massive alabaster statue called Big Buddha.

You can even learn something during your vacation by visiting the Soi Dog Foundation, an innovative animal shelter that’s fighting the meat trade and taking care of the thousands of stray cats and dogs in the area.

What to Know Before You Go to Phuket

Where to stay: InterContinental Phuket Resort

Hot tip: Visit between November and April for the best weather — and ideal conditions for beach activities like swimming and boating. 

Fun fact: The island is not pronounced in the rather colorful way it appears to be. The correct way to say it is “poo-ket” or “poo-get.”

7. Rome, Italy

Though Rome’s historic significance cannot be overstated, don’t assume that this Italian city is stuck in the past. On the contrary, you’ll find posh storefronts and luxurious hotels not far from iconic structures like the Pantheon (built in 120 AD) and the Colosseum (built in 80 AD).

And then, of course, there’s the city’s art. Stroll through Rome, and you’ll stumble upon some of the greatest treasures the world has ever seen — an astonishing collection of frescoes, paintings, ceilings and fountains created by icons like Michelangelo, Caravaggio, Raphael and Bernini.

After all that exploration, take advantage of ample opportunities to eat and drink, including at several Michelin-starred restaurants. City staples include suppli (deep-fried balls of risotto, mozzarella and ragu meat sauce) and cacio e pepe (a deceptively simple mix of al-dente pasta, pecorino romano and fresh black pepper). 

What to Know Before You Go to Rome

Where to stay: Radisson Blu Ghr Hotel

Hot tip: Tourists congregate here in the summer when temperatures are also sweltering. Go instead between October and April, when there are thinner crowds, better rates and cooler temps. Just make sure to bring a light jacket.

Fun fact: Each year, travelers throw about $1.7 million worth of coins into the Trevi Fountain. The money is donated to Caritas, a Catholic nonprofit that supports charities focused on health, disaster relief, poverty and migration.

6. London, England

English writer Samual Johnson once said, “When a man is tired of London, he is tired of life.” 

From live performances of Shakespeare to truly world-class (and free!) museums like the National Gallery, London will enrich your mind and enliven your senses. Of course, no visit would be complete without a stop at Buckingham Palace to see the famous stone-faced guards outside and the 19 lavish State Rooms inside (though, unfortunately, you can’t see the queen’s private quarters). Another must-see landmark is the Tower of London, the historic castle on the north side of the River Thames.

What to Know Before You Go to London

Where to stay: Vintry & Mercer

Hot tip: Many U.S. cities now offer direct flights to London, so set a price alert and act fast when you see fares drop.

Fun fact: London’s pubs are worth a visit for their names alone; fanciful monikers include The Case is Altered, The Pyrotechnists Arms, John the Unicorn and The Job Centre. 

5. Tahiti, French Polynesia

Flavorful French cuisine, top-notch resorts, warm waters — need we say more? Though Tahiti can be pricey, travelers say it’s so worth it. 

The largest of the 118 French Polynesian islands, Tahiti is split into two main regions (connected by a land bridge). Tahiti Nui, the larger region, is home to the island’s capital Papeete and surfing hotspot Papenoo Beach, while Tahiti Iti, the smaller region, offers more seclusion and the bright white sands of La Plage de Maui.

What to Know Before You Go to Tahiti

Where to stay: Hilton Hotel Tahiti

Hot tip: Visit between May and October, Tahiti’s winter, when there are less humidity and rain. 

Fun fact: Overcrowding is not a concern here; Hawaii gets more visitors in 10 days than all of French Polynesia does in a year.

4. Maui, Hawaii

If you’re short on time or you just can’t decide which Hawaiian island to visit, Maui is right in the sweet spot: not too big, not too small, but just right.

There are five regions to explore on Maui, including the popular West Maui and South Maui, home to some of the island’s best-known attractions and beaches (Wailea Beach is in South Maui, for example). But don’t overlook East Maui, where you can travel along the Road to Hana, or the Upcountry, where you can explore the world’s largest dormant volcano, Haleakala. 

What to Know Before You Go to Maui

Where to stay:  Four Seasons Resort Maui at Wailea

Hot tip: This is Hawaii we’re talking about, so your trip will be on the pricey side. Be sure to budget for add-ons if you need them (think gym access and WiFi at your hotel), and do some research on insurance before you head to the car-rental counter.

Fun fact: How’s this for a selling point? Maui has more beach than any other Hawaiian island — 60 miles of it, with red, white and black sand.

3. Bora Bora, French Polynesia

Don’t write off the French Polynesian island of Bora Bora just because of its size. Though it’s a little more than 2 miles wide and just 6 miles long, Bora Bora packs in an abundance of natural beauty. To start, you won’t be able to take your eyes off the island’s turquoise lagoon surrounded by lush jungle.

If you’re looking for more than relaxation on your trip, consider hiking or booking a 4X4 tour of Mount Otemanu, part of an extinct volcano that rises 2,400 feet above the lagoon. You can also snorkel among the coral reef of Coral Gardens, where you might catch a glimpse of reef sharks, eels and stingrays.

Because of its remoteness, flying into Bora Bora Airport will be quite a journey, no matter where you're departing from. But you'll forget everything as soon as you see this Polynesian paradise that is beautiful beyond words.

What to Know Before You Go to Bora Bora

Where to stay: Conrad Bora Bora Nui

Hot tip: Though Bora Bora can be wildly expensive to visit, you can cut costs by visiting between December and March (though you should avoid the Christmas holiday) and by bringing your own alcohol and sunscreen with you.

Fun fact: Bora Bora is one of the countries that no longer exists . The Kingdom of Bora Bora was an independent state until it was forcefully overtaken and annexed by France in 1888.

2. Paris, France

Paris has it all — incredible cuisine, legendary landmarks and centuries of history. Those are just some of the reasons it’s the second-best place to visit in the world.

Though you’ll want to spend your time hitting up popular tourist spots like the Eiffel Tower and the Musee d’Orsay, you should also carve out time to explore other parts of Paris — the city’s 20 diverse neighborhoods, called arrondissements, for instance. Standouts include the 2nd arrondissement, which touts covered passages and some of the city’s hippest restaurants, and the romantic 18th arrondissement, with charming squares, cafes and bars, set apart from the city’s more tourist-packed areas.

What to Know Before You Go to Paris

Where to stay: Grand Hotel Du Palais Royal

Hot tip: Yes, summer in Paris is busy, but the weather is also ideal — average highs are in the 70s.

Fun fact: Built for the 1889 World Fair, the Eiffel Tower was originally meant to be temporary , and was almost torn down in 1909. Luckily, local officials saw its value as a radiotelegraph station, preserving the future tourist icon for generations to come. 

1. South Island, New Zealand

South Island, the larger but less populated of the two islands that make up New Zealand, earn this top-spot honor for its gorgeous scenery, adrenelin-pumping experiences and affordability.

The 33.5-mile hike on Milford Sound, which is limited to 90 people at a time, is considered one of the world’s best treks, with stops at Lake Te Anau, suspension bridges, a mountain pass and the tallest waterfall in the country, Sutherland Falls.

For a heart-pumping experience, you can jump out of a helicopter while flying over the Harris Mountains with skis on your feet. Still not satisfied? Roam Fiordland National Park, a UNESCO World Heritage area, and explore the Fox and Franz Josef Glaciers, two of the most accessible glaciers in the world.

What to Know Before You Go to New Zealand

Where to stay: QT Queenstown

Hot tip: Book your trip for the fall, when South Island is temperate, not overcrowded and offers great rates. Bonus: This is also when the island is at its most stunning.

Fun fact: New Zealand natives, called Kiwis, are among the most hospitable you’ll ever meet. The local saying “He aha te mea nui o te ao. He tangata, he tangata, he tangata” translates , appropriately, to “What is the most important thing in the world? It is people, it is people.”

• Get started

• Introduction
• Most Visited

Most Visited Countries

Travel Hotspots & Popular Destinations

Every year, millions of people across the globe pack their bags and set off to explore the diverse cultures, breathtaking landscapes, unique cuisines, and historic landmarks that the world's countries have to offer. Transnational tourism plays a monumental role in the global economy and significantly impacts the culture and environment of the countries it touches. Using data on international arrivals collected by the World Tourism Organization, we've compiled a list of the most visited countries across the globe and analyzed what makes these nations so attractive to travelers.

Key findings from the data include:

• France tops the list with a whopping 89.4 million arrivals, corroborating its reputation as a global hotspot for its rich history, cultural heritage, fine wines, and exquisite cuisine.
• Making an impressive appearance in the second place is Spain, boasting 83.7 million arrivals, thanks to its sun-soaked beaches, vibrant nightlife, UNESCO World Heritage Sites, and a rich festive tradition.
• The United States, with its diverse topography, iconic landmarks, and multicultural cities, follows closely, welcoming 79.3 million visitors.
• Interestingly, Asian countries like China, with 65.7 million, Turkey, with 51.2 million, and Thailand, with 39.8 million, emphasize the growing interest in Asian cultures, history, landscapes, and culinary delights.
• Countries with a strong historical and cultural background like Italy, Germany, and the United Kingdom boast high arrival numbers, with 64.5 million, 39.6 million, and 39.4 million respectively, demonstrating the global appetite for cultural tourism.

As we travel the spectrum of countries, from the lavender fields of Provence in France to the bustling cityscape of New York in the United States to the Great Wall of China, it's clear that each nation offers a unique array of experiences and attractions that draw people from around the world.

10 Most Visited Countries

Topping the chart, with a massive number of 89.4 million arrivals, is France. This is a testimony to its enduring popularity amongst tourists, drawn to its diverse regional cultures, historical sites, museums, gastronomy, and the romantic allure of Paris.

Stepping up to the second spot is Spain, counting 83.7 million arrivals. Its combination of historical richness, sundrenched coasts, architectural beauty, flamenco music, and the running of the bulls are among the experiences that keep tourists pouring in.

The United States, a country of vast landscape diversity and iconic cities, seizes the third spot with 79.3 million international visitors. From the swarming streets of New York City to California’s golden coasts and Florida’s amusement parks, there is an endless list of attractions for tourists.

In the fourth spot, we see China, an Asian giant that had an impressive 65.7 million arrivals. With its ancient history, diverse culture, and remarkable landmarks like the Great Wall, it continues to enthrall explorers from around the globe.

Italy marks the fifth position with 64.5 million arrivals. Famed for its art, history, fashion, food, and wine, Italy effortlessly captivates the heart of its visitors.

At the sixth spot, we have Turkey with 51.2 million arrivals. It's a fascinating mix of Eastern and Western culture, joining together Istanbul's grand history and the turquoise coastlines of Antalya.

Heading to the Americas, Mexico lands on the seventh spot with 45.0 million arrivals. Its vibrant culture, mouth watering food, sun-beaten beaches, and famous Mayan and Aztec ruins are a strong pull for tourists.

Thailand welcomes the world at number eight, with 39.8 million arrivals, giving them a taste of Asia through its royal palaces, ancient ruins, ornate temples, and folk traditions, not to mention the famed beaches.

Germany ranks ninth with 39.6 million visitors, who are often drawn towards its picturesque landscapes, historical sites, and of course, Oktoberfest.

The final spot in our list goes to the United Kingdom, with 39.4 million arrivals. Its wealth of history, notable landmarks, and the royal charm of London, added to the cultural riches of Scotland, Wales, and Northern Ireland, make it a bucket list regular.

10 Most Visited Countries:

• France - 89.4M
• Spain - 83.7M
• United States - 79.3M
• China - 65.7M
• Italy - 64.5M
• Turkey - 51.2M
• Mexico - 45.0M
• Thailand - 39.8M
• Germany - 39.6M
• United Kingdom - 39.4M 

Full Data Set

To sort the data in the table, click on the column headers.

Frequently Asked Questions

International Tourism, Number of Arrivals - The World Bank

Related Rankings

Abortions due to rape by state, states with the most counties, countries that still have slavery, most diverse states, most corrupt states, countries with royal families.

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World Tourism Ranking by Country 2024

Home » Blog » World Tourism Ranking by Country 2024

The world is slowly emerging from the shadows of the pandemic and so is the world tourism industry. The positive signs (data and stats) seen during the 2023 calendar year have brought high hopes for the travel season of 2024. Buckle up as we discuss the World Tourism Rankings by Country for 2024!

International tourism has recovered by 87% of pre-pandemic levels. UN Tourism predicts that international tourism is expected to fully recover pre-pandemic levels in 2024.

Key Insights:

• After a strong rebound in 2023, global tourism is expected to surpass pre-pandemic levels by 2% in 2024.
• France takes the crown as the most visited country internationally, with over 100 million tourists in 2023.
• Spain ranks second with over 85.17 million international tourist arrivals in 2023.
• The Middle East region boasts the fastest recovery rate, reaching 22% above pre-pandemic numbers.

Table of contents

World tourism rankings by country 2024, results of 2023, projections for 2024, world tourists arrivals, recovery of international tourist arrivals, recovery of international tourist arrivals by region, world tourism rankings by country in terms of total arrivals 2023, in comparison to 2019, asia and the pacific, africa and the middle east, large best-performing destinations, world tourism rankings by country in terms of receipts, large best-performing destinations in terms of receipts, frequently asked questions.

According to Global and Regional Tourism Performance by UNTWO, The World Tourism Ranking by Country in 2024 is France as no.1 followed by Spain, the United States, Italy, Turkey, Mexico, the United Kingdom, Germany, Greece, and Austria.

World Tourism Analysis

According to UN Tourism, formerly known as UNWTO (United Nations World Tourism Organization), an estimated 1286 million international tourists (overnight visitors) were recorded around the world in 2023, an increase of 34% over 2022. This is the highest point after the pandemic period. Looking at the Global Tourism Statistics 2024 , let’s analyze a few key results of 2023 and projections for 2024.

• International tourism recovered 88% of pre-pandemic levels in 2023 (-12% versus pre-pandemic year 2019) with an estimated 1286 billion arrivals (1.3 billion), up 34% from 2022.
• The Middle East recorded the best results, with arrivals 22% above pre-pandemic levels. Africa recovered 96% of 2019 numbers, Europe 96%, the Americas 90%, and Asia and the Pacific 65%
• International tourism receipts reached USD 1.4 trillion in 2023 based on preliminary estimates, about 93% of the USD 1.5 trillion earned by destinations in 2019.
• Total export revenues from tourism (including passenger transport) are estimated at USD 1.6 trillion in 2023, almost 95% of the USD 1.7 trillion recorded in 2019.
• Tourism direct gross domestic product (TDGDP) climbed to USD 3.3 trillion in 2023 according to provisional estimates, about 3% of global GDP, similar to 2019 values, driven by strong domestic and international travel.
• International tourism is expected to recover pre-pandemic levels in 2024, with initial estimates pointing to 2% growth above 2019 levels.
• This projection is subject to several factors including the pace of recovery of Asia and the Pacific, economic circumstances such as inflation and its effect on transport and accommodation costs, as well as the evolution of geopolitical tensions and conflicts.
• The latest UNWTO Panel of Experts survey shows that 67% of tourism professionals expect better performance in 2024 than in 2023, while 28% expect similar performance and 6% suggest it could be worse.
• The UNWTO Tourism Confidence Index indicates slightly weaker prospects for January-April 2024 (score of 122) than for September-December 2023 (score of 126).

According to the provisional data provided by UNWTO (Jan. 2024), the number of international tourist arrivals reached around 1286 billion in the year 2023 . For context, the number was around 1,462 billion pre-pandemic .

While the tourist arrival was affected by 72% i.e. 1.1 billion in 2020, the sharp growth in the graph reflects that 2024 could meet the numbers of 2019 with the possibility of even exceeding it.

International tourism recovered 88% of pre-pandemic levels in 2023. We were previously at 28% in 2020, 31% in 2021, and 66% in 2022.

With 122% the Middle East region has seen the most growth in terms of international tourist arrival in the year 2023.

Africa has 96%, Europe 94%, and America with 90% recovery shows a positive sign.

Meanwhile, Asia and the Pacific region reached 65% of pre-pandemic levels, with a gradual recovery since the start of 2023.

Best Performing Destinations Coming into 2024

According to the tourism data provided by UNWTO on Global and Regional Tourism Performance , France ranks no. 1 with the arrival of 100 million international tourists .

Note: If no data is shown, there is no data available for the country. This ranking by indicators does not always coincide with the official UNWTO rankings as it only ranks counties based on existing data for the selected year. As data will be updated regularly throughout the year the rankings therefore will change as well.

On the basis of change in international tourist arrivals after 2019, Turks & Caicos leads the chart with a +127% change. Following behind is Qatar with +90%, Saudi Arabia with +56%, Albania with +53%, and El Salvador with a +40% increase in their tourist arrivals in comparison to 2019.

Ethiopia ranks at no. 8 with +30% change being the only country from Africa region in the top 10. Tanzania ranks 12th with a +20% change while Morocco with a +11% change barely gets into the top 20 spots.

With the data provided by UNWTO, World Tourism Rankings By Country in terms of increase in international tourists is:

1. Turks & Caicos 2. Qatar 3. Saudi Arabia 4. Albania 5. El Salvador 6. Columbia 7. Andorra 8. Ethiopia 9. Curaçao 10. Dominican Rep.

Turks & Caicos is experiencing a resurgence in tourism due to the islands becoming a popular destination for cruise ships. Over 491,000 cruise passengers were recorded to have visited till the October month of  2023. [ Source ]

On the other hand, Qatar and Saudi Arabia have capitalized on their sports events and tournaments to draw a large number of international tourists. After the AFC Asian Cup Tournament, Qatar is now aiming to lure families, medical tourists, and business travelers with a line-up of conferences and exhibitions.

Best Performing World Tourism Countries Rankings Based on Regions

Albania tops the list by a +53% increase in their tourist number in comparison to 2019. Andorra follows with a +31% change.

Europe Tourism Rankings by Country

1. Albania 2. Andorra 3. Liechtenstein 4. Iceland 5. Serbia 6. Portugal 7. Montenegro 8. Denmark 9. Malta 10. Türkiye

Maldives and French Poyln. tops the list for the Asia Pacific region by a +10% increase in their tourist number in comparison to 2019. Fiji stands 3rd with a +3% increase while other countries gradually try to reach the same numbers as in 2019.

Asia Pacific Tourism Rankings by Country

1. Maldives 2. French Polun. 3. Fiji 4. N. Caledonia 5. Samoa 6. Nepal 7. India 8. Cook Islands 9. Sri Lanka 10. Japan

Turks & Caicos stands on top with a +127% increase in their tourist number in comparison to 2019. El Salvador follows with a +40% change.

Americas Tourism Rankings by Country

1. Turks & Caicos 2. El Salvador 3. Colombia 4. Curaçao 5. Dominican Rep. 6. US Virg. Islands 7. Guatemala 8. Honduras 9. Aruba 10. Barbados

Qatar ranks 1st with a +90% increase in their tourist number in comparison to 2019. Saudi Arabia follows with a +56% change.

Africa and Middle East Tourism Rankings by Country

1. Qatar 2. Saudi Arabia 3. Ethiopia 4. Tanzania 5. Oman 6. Morocco 7. Tunisia 8. Kenya 9. Mauritius 10. Syria

Based on countries recording 5 million arrivals or more in 2019 and their change in 2024, here’s a list of Best Performing Countries :

1. Saudi Arabia 2. Albania 3. Dominican Rep. 4. Portugal 5. Morocco 6. Denmark 7. Türkiye 8. Greece 9. Netherlands 10. Spain 11. Argentina 12. Belgium 13. Bulgaria 14. Tunisia 15. France

Best Performing Destinations in Terms of Receipts

Serbia leads the rankings with a +79% increase in their receipts from international tourists. Pakistan follows closely with +77%.

1. Serbia 2. Pakistan 3. Türkiye 4. Romania 5. Portugal 6. Mauritius 7. Morocco 8. Latvia 9. Tanzania 10. Mexico 11. Spain 12. Italy 13. Slovenia 14. Brazil 15. Greece 16. France 17. Cyprus 18. India 19. Samoa 20. Mongolia

Based on destinations earning USD 5 billion or more in receipts in 2019 and comparing it to 2023, Türkiye ranks 1st with +59% growth in their receipts. Portugal managed to get 2nd place with a +38% increase.

1. Türkiye 2. Portugal 3. Morocco 4. Mexico 5. Spain 6. Italy 7. Brazil 8. Greece 9. France 10. India 11. Japan 12. Germany 13. Israel 14. United States 15. Korea (ROK)

Explore this article “Best Tour Operator Software: Features and Pricing (2024)”

Following a strong rebound in 2023, world tourism is expected to recover pre-pandemic levels in 2024, with initial estimates pointing to 2% growth above 2019 levels.

France has become the largest international tourist hosting country with 100 million international tourists. [Source: UNWTO Global and Regional Tourism Performance ]

Turks & Caicos with +12% ranks 1st in terms of best-performing country in comparison to their 2019 levels.

In terms of receipts, Türkiye ranks no. 1 with 59% more income than their 2019 levels.

According to Global and Regional Tourism Performance by UNTWO, France has the highest tourism rate in the world with 100 million arrivals in 2023 . Spain ranked second with over 85.17 million tourists visiting Spain in 2023.

According to Global and Regional Tourism Performance by UNTWO, Thailand is the most visited country in Asia with 28.15 million arrivals and USD 29.67 billion receipts heading into 2024.

France has been holding the title for the most tourist arrivals for a long time. Recent tourism data from UNWTO ranks France for the highest arrival again in 2023 with over 85.17 million international tourist arrivals.

According to the UNWTO Panel of Experts Survey (Jan 2024), tourism destinations seem to be heading toward a positive impact with i. 12% saying it’ll be much better ii. 55% say it’ll be better iii. 28% say it’ll be the same iv. 6% suggesting it’ll be worse and v. 0.4% result saying it’ll be much worse

According to the UNWTO Panel of Experts Survey (Jan 2024), 39% feel they’ve already achieved it, 30% hope to reach it in 2024 while 31% expect to reach the same level in 2025 or later.

According to the UNWTO Global and Regional Tourism Performance Report of 2023, the top 10 most traveled countries in the world are: 1. France [100 million] 2. Spain [85.17 million] 3. United States [66.48 million] 4. Italy [57.25 million] 5. Türkiye [55.16 million] 6. Mexico [42.15 million] 7. United Kingdom [37.22 million] 8. Germany [34.80 million] 9. Greece [32.74 million] 10. Austria [30.91 million]

According to Global and Regional Tourism Performance by UNTWO, the world tourism ranking is France in first place followed by Spain, the United States, Italy, Turkey, Mexico, the United Kingdom, Germany, Greece, and Austria.

Yam Bahadur Chhetri is a content writer and vivid contributor to the WordPress community and a WordPress enthusiast with an experience of 7+ years in the relative field. He also loves to develop WordPress Themes, Plugins, and custom WordPress development for clients.

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More From Forbes

Bucket list travel: the top 50 places in the world.

• What's on your travel bucket list?
• No matter how many places are on your bucket list, this ranking will get you dreaming of places near and far.
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According to a new survey, Bali is the top bucket list destination in the world.

What's on your travel bucket list? If you're like most people, the more you travel, the more places you add to your bucket list. So when the editors of the website Big 7 Travel announced the list of the world's top 50 bucket list destinations, we stopped in our tracks and started checking off the boxes.

The website surveyed its 1.5 million-strong social audience  in order to determine the best bucket list places around the world. According to Sarah Clayton-Lea, head of content with Big 7 Travel, this is the first time the site has assembled this list. "Bucket list travel was a trend that popped up again and again in previous surveys when asking our readers what sort of travel content they most enjoyed consuming," says Clayton-Lea. "So, our curiosity got the better of us and we wanted to know which destinations people are dreaming of for 2019/2020."

READ MORE: "Why You Should Skip Iceland And Go To These 9 Under-the-Radar Places"

The results of the world’s top 50 bucket list destinations include some of the most beautiful places on earth. "White sandy beaches are still a must-visit for many, with vibrant cities also making an appearance on a lot of people’s bucket lists," says Clayton-Lea. Countries with naturally beautiful scenery and world-famous landmarks came out on top: 22% of the destinations on the list have white sandy beaches, while 52% are iconic cities.

The famously colorful Bo Kaap neighborhood in Cape Town, South Africa.

In the study, Big 7 Travel found that people were also more likely to add a destination to their list if they had seen it on social media, and 33% of people research vacation destinations on their Instagram feed. "With over one-third of our readers saying they look to Instagram for travel inspiration, it makes sense that cities with colorful neighborhoods (such as Cape Town’s Bo Kaap) made the cut," says Clayton-Lea.

Bali topped the list of the 50 most popular bucket list destination on earth, but there were also some unexpected picks. "The top 10 list has a lot of the expected dream destinations, but there are a few surprises on the list: Paro Valley in Bhutan, for example, or Virunga National Park in the Congo," says Clayton-Lea. "I think this shows a great appetite for a need to get off the grid and can only assume that social media (and Netflix, in the case of Virunga!) is responsible for spreading the word of these amazing places."

An interesting factoid uncovered in the study: Most people have an average bucket list of just 11 places, with the hope of visiting seven of those locations during their lifetime. No matter how many places are on your bucket list, this ranking will get you dreaming of places near and far. Read on for the top 50 bucket list destinations in the world and what Big 7 Travel had to say about each one.

Overlooking the jungle on one of Bali's highly Instagrammed swings.

1. Bali, Indonesia:  "You’ll find beaches, volcanoes, Komodo dragons and jungles sheltering elephants, orangutans and tigers. Basically, it’s paradise. It’s likely you’ve seen an image of Bali on social media at least once in the past seven days, as it’s such a popular bucket list destination for 2019."

2. New Orleans: "The lively city known for its street music, festive vibe and a melting pot of French, African and American cultures is well worth the trip. NOLA is a city packed with adventures at every turn and should be on everyone’s must-visit list."

3. Kerry, Ireland: " All the way west in Ireland is one of the country’s most scenic counties. Kerry’s mountains, lakes and coasts are postcard-perfect, and that’s before you add in Killarney National Park. The unique small towns such as Dingle add to its charm."

El Badi Palace in the Marrakesh medina.

4. Marrakesh, Morocco:  "This ancient walled city is home to mosques, palaces and lush gardens. It’s known as The Red City thanks to the color of the brick walls surrounding the city. The medina is a UNESCO World Heritage Centre."

5. Sydney: "Sydney is known around the world as one of the greatest and most iconic cities on the planet. Amazing things to do aren’t hard to find; the city has gorgeous beaches, great cafes and world-class entertainment on offer wherever you look."

6. The Maldives: "This tropical nation in the Indian Ocean is made up of more than 1,000 coral islands. It’s home to some of the world’s most luxurious hotel resorts, with white sandy beaches, underwater villas and restaurants and bright blue waters."

Paris, France.

7. Paris, France: "One of the most iconic cities in the world, Paris tops many people’s bucket lists. You’ll see so many famous landmarks here: the Eiffel Tower, Arc de Triomphe, Notre Dame cathedral—the list is never-ending."

8. Cape Town, South Africa: "Cape Town is a dream location to visit: endless natural beauty and clifftop views, pastel pink neighborhoods and turquoise waters."

9. Dubai, U.A.E.: "The high-flying city of the U.A.E, Dubai is one of the most glamorous destinations you’ll ever visit, and is particularly popular with Big 7 Travel readers."

Sunset In Bora Bora, French Polynesia.

10. Bora Bora, French Polynesia: "Bora Bora is Tahiti's most famous island. How do overwater bungalows and underwater adventures sound to you? To us, it’s everything we could want from a bucket list destination."

11. New York: "New York is one of America’s most exciting states. With charming upstate scenery, world-class cuisine and culture and more things to do than you could fit in one lifetime. The city’s five boroughs all have special features; it’s almost impossible to narrow it down"

12. Dubrovnik, Croatia: "As George Bernard Shaw once said, 'Those who seek paradise on Earth should come to Dubrovnik.' With its winding streets, cliffside beach bars and UNESCO World Heritage Site of the Old Town, it’s no wonder Dubrovnik is such a popular spot."

Carlton hill in Edinburgh, Scotland.

13. Edinburgh, Scotland: "With the historic Edinburgh castle looming over the city, culture in spades and wonderfully friendly locals, this is one of the world’s greatest city breaks."

14. Rome, Italy: "Whether it’s your first time in Rome or your 50th, the best thing about this city is that you’ll always discover something new each time you stroll the scenic streets."

15. Paro Valley, Bhutan:  Paro Valley is known for its monasteries, fortresses (or dzongs ) and dramatic landscapes. Tucked between China and India, Bhutan is a mysterious country that prides itself on sustainable tourism. You’ll find Paro Taktsang here, a Himalayan Buddhist sacred site."

At the Jal Mahal Palace at sunset in Jaipur, India.

16. Jaipur, India: "Jaipur is known as the ‘Pink City’ for its pale terracotta buildings. This was originally done to impress the visiting Prince Albert during his 1876 tour of India by order of the Maharaja (Sawai Ram Singh). Even today, it’s illegal to paint buildings any other color."

17. Waikato, New Zealand:  "Waikato, a region in New Zealand’s North Island, is home to massive underground caves, lush rainforest and the buzzy city of Hamilton. But the area’s main attraction? A Middle-earth adventure on the film set of  Lord of the Rings. Hobbiton Movie Set still has the original Hobbit holes from the making of the films."

18. Havana, Cuba:  "Cuba’s capital is almost 500 years old and a riot of color. Brightly painted buildings and vintage cars make Havana a photogenic dream."

A view of Tokyo Skytree and the city skyline from the Tobu Levant Hotel.

19. Tokyo, Japan: "Visiting Tokyo is like visiting the future—flashing neon lights, incredible technology—yet there’s still a rich sense of culture and history."

20. Antarctica:  "Earth’s southernmost continent, Antarctica is a once-in-a-lifetime destination. Nowhere else can compare with the extreme remoteness of this snowy place. It’s not an easy trip to make, but you’ll be rewarded with breathtaking views of the white wilderness, icy sea kayaking and whale sightings."

21. Vancouver, Canada: "Vancouver is surrounded by water yet close to the mountains and has world-class art, restaurants and heaps of other attractions to keep you entertained."

22. Los Angeles: "In a city with year-round sunshine, glam bars, beaches and hikes, there are endless incredible experiences to enjoy in Los Angeles. It’s no wonder there are almost 5O million ‘LA’ hashtags on Insta."

In Kruger National Park, South Africa.

23. Kruger National Park, South Africa:  "The Kruger National Park is a vast space in northeastern South Africa that is home to a huge array of wildlife. The park has safari experiences of all kinds, allowing you the opportunity to escape busy city living and get back to nature."

24. Santorini, Greece: "Santorini is actually a group of islands; Thíra, Thirassiá, Asproníssi, Palea and Nea Kaméni. Beaches with volcanic black or red sand and clear blue waters make this an ideal holiday spot. With its famous Santorini sunsets, it’s no wonder that it’s one of the most popular bucket list destinations."

25. Moscow, Russia: "Russia’s cosmopolitan capital, Moscow is a beautiful destination to visit in any season. Colorful domes and bell chimes ring out from over 600 churches in the city, and the sense of history is immense. Culture lovers will be impressed with the museums and ballet."

26. Singapore : "Singapore is a small island city-state off southern Malaysia which punches way above its weight on a global level. It’s a modern city with colorful buildings, futuristic bridges and a cloud forest."

London's Westminster Bridge.

27. London, England: "Pretty pink restaurants, futuristic space-age toilets and jungle skyline views are just some of our favorite things about London. And of course, all the classics: Big Ben, red phone boxes and world-class museums and galleries."

28. Rio de Janeiro, Brazil:  "Rio de Janeiro has always been one of the most iconic cities in the world with instantly recognizable landscapes and landmarks."

29. Petra, Jordan: "The ancient Nabatean city of Petra in southern Jordan is surrounded by beautiful red rocks and steep gorges. The world wonder is without a doubt Jordan’s most valuable treasure and greatest tourist attraction."

30. Hong Kong:  "Famous for its skylines and vibrant food scene, what most people  don’t  know is that 70% of Hong Kong is mountains and lush parks. Colorful playgrounds and sci-fi apartment blocks give HK an enviable edge."

Beach and sea waves shot from above in Barbados.

31. Barbados: "Barbados is one of those magical holiday destinations that everybody dreams about visiting. Who  wouldn’t  put this on their bucket list? Nestled in the south of the Caribbean, it offers stunning beauty and wonderful local culture and is the perfect place to unwind."

32. Amsterdam: "Forget about cliched images of smoke shops and gaudy red lights. From floating flower markets to bohemian neighborhoods, this city has it all."

33. Santiago, Chile: "Santiago is a cosmopolitan city with the very best of Chilean culture; art galleries, design shops and handicraft markets, as well as lively Latino nightlife. You’ll stroll through historic neighborhoods with pretty winding streets and charming bars and cafes."

34. Cairo, Egypt: "Cairo is one of the most ancient cities in the world. Sitting on the Nile river with wonderful museums, vibrant culture and friendly locals, it makes for a great holiday."

Biking in Copenhagen.

35. Copenhagen, Denmark: "Copenhagen’s rustic fishing ports, modern graffiti and winding red brick streets are just some of what makes it such a beautiful bucket list destination. It oozes Scandi cool from every corner, with top-notch food, stylish design and an always hip atmosphere."

36. Seoul, Korea: "Seoul is a vibrant metropolis where old-meets-new, with pop culture (K-Pop!) alongside Buddhist temples.

37. Laucala Island Resort, Fiji:  "Laucala Island Resort is a private island in Fiji, in absolute paradise. It is one of three small islands off the northeast coast of Taveuni in Fiji. There are coconut trees, a sustainable farm and miles of beach, as well as coral reefs, postcard-perfect beaches and lush rainforest."

38. Providencia, Colombia: "The Colombian island of Providencia is the perfect combination of South America and the Caribbean. It’s best known for Crab Cay: an unspoiled little island where all there is to do is snorkel and lie on the beach."

Photographing Machu Picchu, Peru.

39. Machu Picchu, Peru: "The best way to get here? Arrive at Machu Picchu in style on the 360° Train that will bring you through the Peruvian countryside to the lost city. The wide, panoramic windows are perfect for soaking up the view, plus they serve Pisco Sours on board."

40. Virunga National Park, Democratic Republic of Congo: "Virunga National Park is one of the most biologically diverse areas on the planet and home to the world’s critically endangered mountain gorillas. It’s full of lush rainforest and has received even more attention since the documentary  Virunga."

41. Lisbon, Portugal: "Lisbon, the hilly capital of Portugal, is postcard-perfect with its cobbled streets, pristine waters and local Atlantic beaches."

42. Hanoi, Vietnam: "Hanoi—the capital of Vietnam—is known for its rich history, busy street life and centuries of French, Asian and Chinese influences all blended into one bustling city. It’s a wonderful base from which to explore the North of Vietnam, including Halong Bay and Sapa, while also enjoying the comforts of a modern vibrant city."

A view of Honolulu's Magic Island And Waikiki Beach.

43. Hawaii: "From the hustle and bustle of Oahu to the romance of Maui and off-the-beaten-path adventures on Lanai and Molokai. The Hawaiian Islands are pure paradise. Explore colorful canyons and waterfalls and eat your body weight in fresh poke."

44. Ibiza, Spain: "While you’ll have your fair share of techno club experiences, Ibiza is also one of the most beautiful Spanish islands, with a pretty Old Town and scenic beaches. Spend the day on the beach and the nights in legendary clubs."

45. Beijing, China: "Beijing is China’s political, economic, and cultural center, with six Unesco World Heritage Sites in this city alone. Discover Forbidden City, street food dishes of Peking duck and of course, the Great Wall of China."

46. Budapest, Hungary: "The capital city of Hungary, Budapest is a fairytale city in Eastern Europe. The city itself is separated by the 19th-century Chain Bridge that connects the hilly Buda district with flat Pest—hence the name Budapest."

Photographing Vernazza in Cinque Terre.

47. Cinque Terre, Italy: "Is there anything prettier than this area of centuries-old seaside villages on the rugged Italian Riviera coastline? The five towns (Manarola, Riomaggiore, Corniglia, Vernazza and Monterosso al Mare) are made  for bucket lists."

48. Buenos Aires, Argentina: "Bookstores set in palatial theatres, tango dancing in the streets and brightly painted neighborhoods. These are just some of what makes Buenos Aires so beautiful."

49. Las Vegas: "With the bright lights, party atmosphere and endless things to see and do, it’s no wonder that Las Vegas has become a glittering global tourism destination. Take a chance in the casinos until the early hours or see world-class entertainment."

50: Matterhorn, Switzerland: "The Matterhorn is one of the world’s most iconic peaks—the pyramid-shaped mountain, which is very difficult to climb, is said to be the most-photographed mountain in the world."

READ MORE: •  "Ranked: The 20 Most Dangerous Places to Live" •  "Bucket List Travel: The Top 50 Places In The World" •  "Why You Should Skip Iceland And Go To These 9 Under-the-Radar Places" •  "23 Surprising Things That Will Get You In Trouble In Italy"

• "Bucket List Travel: Top 10 Places In The World And Top 29 In The U.S."

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Top 10 Most Visited Countries in the World

January 7, 2024

Here are the 10 most visited countries in the world, according to the last issue of the UNWTO World Tourism Barometer – January 2023:

• France : 48.4 million visitors
• Mexico : 31.9 million visitors
• Spain : 31.2 million visitors
• Türkiye : 29.9 million visitors
• Italy : 26.9 million visitors
• United States : 22.1 million visitors
• Greece : 14.7 million visitors
• Austria : 12.7 million visitors
• Germany : 11.7 million visitors
• United Arab Emirates : 11.5 million visitors

Most of these countries saw an increase in tourist arrival compared to the previous year, the exceptions being Austria and Germany.

International tourism saw a strong recovery in 2022 and 2023, with Europe and the Americas leading the way.

Europe recorded 585 million international tourist arrivals in 2022 , reaching nearly 80% of pre-pandemic levels (-21% over 2019), which makes it the world’s largest destination region and home to the most famous country in the world (more on that later) .

The Middle East enjoyed the strongest relative increase across regions in 2022 with arrivals climbing to 83% of pre-pandemic numbers (-17% versus 2019).

Africa and the Americas both recovered about 65% of its pre-pandemic visitors, while Asia and the Pacific reached only 23%, as a result of stronger pandemic-related restrictions.

By subregions, Western Europe (87%) and the Caribbean (84%) came closest to their pre-pandemic levels.

The recovery was uneven across regions, with Europe and the Middle East outperforming the other regions due to their more successful implementation of coordinated travel measures. The recovery is expected to consolidate in 2023 , with pent-up demand particularly in Asia and the Pacific, as destinations and markets open up.

International tourism was able to recover 63% of pre-pandemic levels in 2022, and recovered 84% of pre-pandemic levels in the period January-July 2023 (-16% versus 2019).

According to the World Tourism Organization’s publication “ World Tourism Barometer “, a total of 917 million international tourists travelled the world in 2022. And between January and July 2023, 700 million tourists travelled internationally , 43% more than in the same months of 2022.

While not yet achieving pre-pandemic levels, this is considered a notable recovery and one which bodes well for 2023 as it sets out to consolidate its comeback.

It’s time to grab your passport and explore the world again!

Below more data and details about the top 10 tourist countries in the world.

1. France: 48.4 Million Visitors

2. mexico: 31.9 million visitors, 3. spain: 31.2 million visitors, 4. türkiye: 29.9 million visitors, 5. italy: 26.9 million visitors, 6. united states: 22.1 million visitors, 7. greece: 14.7 million visitors, 8. austria: 12.7 million visitors, 9. germany: 11.7 million visitors, 10. united arab emirates: 11.5 million visitors.

France is the most visited country in the world with a record breaking of 48.4 million visitors!

Its capital, Paris, is the second most visited city in the world .

Patched up with idyllic villages and romantic cities, France wears its culture in both iconic landmarks and ordinary settings. Few have the audacity to gild everything in gold, but the country’s noble castles, villas and cathedrals pull off ostentatious decor with a nonchalance attributed to its long centuries of royal history.

As if to match, the village-square markets, café terraces, and the daily rituals of a coffee and croissant presents a genteel sort of luxury. Don’t overlook its outdoors either; the lyrical forests of Corsica and the warm waters of the French Riviera are well-sought retreats for city-dwellers.

France’s reputation as the most popular country in the world is not only due to its stunning architecture and picturesque scenery but also its exquisite cuisine. French cuisine is renowned worldwide for its unique flavors, techniques, and presentation, and travelers flock to France to indulge in the country’s culinary delights.

From Michelin-starred restaurants to cozy cafes, France delicacies make it a top destination for foodies and travelers alike.

Attractions: Eiffel Tower , Palace of Versailles , French Riviera, Chamonix, Mont St-Michel, Paris Bridges .

Vivid and steamy Mexico can barely contain the life of its people. Maybe that’s why Mexico wins the 2nd place for the most visited countries in the world with almost 40 million visitors.

Fiesta loving in crowds and philosophical in the quiet, the local community is empathetic hosts with fierce pride in their country. It is this pride and expressive nature that allowed for architectural triumphs (in both Teotihuacan pyramids, Maya temples and colonial towns) as well as masterful art, home to the likes of Frida Kahlo and Diego Rivera.

Underground artistic movements have also brought dance and street art to the fore.

Beyond the city’s endless cultural riches are also eye-catching jungles, volcanoes, deserts and coast. Mexico’s boundless nature offers adventures for both hikers and divers. Scale Oaxaca’s mountainous ridges or dive deep into the Caribbean to embrace all it has on platter.

Attractions: Tulum, Cabo Pulmo, Palenque Ruins, Teotihuacan, Palacio de Bellas Artes, Edzna, Oaxaca City.

Passion flares here, a country crafted for the good life. This is the beautiful Spain, the 3rd most popular country on earth !

Embark on an epic road trip looping from Barcelona to Madrid – glimpses of Spain’s enduring landscapes pass by like a photographer’s reel. Gather around the Gothic quarters of Barcelona and browse the experimental works of Gaudi before taking off for the mysterious Alhambra in Granada, or the flamenco halls of Seville.

There is also Bilbao and San Sebastian in the north, ready to satiate your hunger with delicious pinxtos and avant-garde architecture.

For nature that transforms every season, visit the hills of Picos de Europa and snow-capped Sierra Nevada, the sandy reaches of Menorca. From coast to mountains and dry in-land outposts you’ll sense that for all the history lurking in the corners, Spain lives in the moment.

Attractions: La Familia Sagrada, Park Guell, The Alhambra, El Retiro, Guggenheim Museum, Real Alcazar, Mallorca’s beaches.

Sultry Turkey smolders with desert heat and sun-beaten ruins, backed by the enticing thrum of bustling cities. Having been conquered by the Romans, Byzantines, and Ottomans, Turkey treks its story from fervent Istanbul to the romantic Mediterranean coast.

On the way are magical landscapes that range from jutting rock formations to glittering lakes and olive groves, Kacker Mountains, Patara Beach, and Lake Egirdir only few of its lyrical ruralscapes. Explore these settings via canyoning, kayaking, paragliding, hiking and more adventurous means; they’re lessons in the physical and cultural, and make Turkey one of the most visited places in the world.

As if Turkey wasn’t alluring enough, its culinary specialties draw from both inland and coastal sources. Spiced kebabs, oil-cooked vegetables and sweet baklava barely skim the trove of local eats.

Eat hearty and smile plenty.

Attractions: Topkapi Palace, Suleymaniya Mosque, Aya Sofya, Bergama Acropolis, Caves of Heaven and Hell, Nemrut Dagi National Park.

The arts come to mind when we think of Italy, the 5th most visited country in this world; of the Byzantine architectures, Padua’s frescoes, Michelangelo’s David and the greatest of Da Vinci’s works.

Heritage sites are the norm and not minority, remnants of ancient Rome and subsequent empires left in form of ruins, archeological sites, churches and manors. Attention to aesthetics translates in to the everyday details too – Italy is home to some of the biggest fashion minds.

On the more natural spectrum is extraordinary geological diversity. From the turquoise coral-reefs to icy Alps, Italy flourishes in blues and greens. Where nature is abundant, culinary delights follow. Indulge in the powdery dough of pizzas and pastry, filling the stomach with oysters and ricotta and topping it off with heady wines.

Attractions: Roman Forum, Tuscany’s Vineyards, Ruins of Pompeii, Amalfi Coast, St. Peter’s Basilica, Duomo.

America has always been a popular travel destination due to its sprawl of metropolis and small town charms; last year, it welcomed a rounded-down number of 22.1 million inbound tourists. With travel patterns trending towards city hopping and road tripping, America’s endless highways are a siren’s call.

New York City, Los Angeles, Las Vegas, Chicago, and Boston are all cities of transience, ever-evolving urban spaces that broils over with mixed cultures and cuisines.

There is then musical Austin and free-spirited Portland, a San Francisco as dynamic as its coastal waves, and Miami which entertains with beaches and nightlife.

There is also the quiet heat of the Grand Canyon, the miles of lush rainforests and country lanes. And when you tune into the radio, the jazz, country, hip-hop, rock and pop keep you company through this mish-mash of sights.

Attractions: New York City, Yellowstone National Park, Arizona National Parks and Monuments , Grand Canyon, New Orleans, Miami beaches.

Greece is steeped with the footprints of ancient empires, a country whose gentle coastline gives away to grand cities and humble villages now become UNESCO sites.

This is a country of infinity smiles, one where hospitality swells from multi-storey restaurants and home-cooked tavas as if part of some divine agenda.

In the mainland is a swirl of mountainous shapes, one that carries on to its hundreds of islands, each offering its own flavor – from romantic Mykonos perched high above cobblestones, to Santorini’s seas of whitewashed cliffs.

The ruins are abundant here too; don’t skip out on Athens’ well-preserved Acropolis or the Temples of Phaistos and Knossos built during the Minoan period.

Every twist and turn in Greece is an invitation to connect with stories older than time itself.

Attractions : Acropolis of Athens, Poseidon Temple, Parthenon, Meteora Monasteries, Knossos Palace, Delphi National Archaeological Museum.

Austria, a country with a rich history and culture, and is the 8th most visited country in the world with 12.7 million visitors.

From lush Alpine landscapes and breathtaking views of snow-capped mountain peaks to majestic Baroque architecture, Austria offers visitors a unique vacation experience.

Tantalize your taste buds by indulging in traditional Austrian delicacies from Wiener Schnitzel to Apfelstrudel. Explore Vienna’s historic old city filled with Baroque architecture and classical music, or take a romantic stroll along the Danube River.

Take the plunge in Salzburg and soak up the personality of the beautiful town, made famous by the movie ‘The Sound of Music’, or explore an enchanting Austrian lakeside village.

Attractions : Schönbrunn Palace, Hohensalzburg Castle, Salzburg Cathedral, Giant Ice Caves Hallstatt, St. Stephen’s Cathedral of Vienna, Belvedere Palace.

Germany may be remembered as the set of horrific tragedy, but it is also the birthplace of great thinkers, inventors and creatives who ushered in the modern era. From the contemporary architectures by Frank Gehry and Daniel Libeskind to lofty museums and automobile factories, you can track the country’s cultural footprints.

Cast your eyes beyond the Romanesque and Baroque build of Berlin, Munich, and Hamburg to see the swaying path into rural Germany. The valleys unfold into imposing forests and vast vineyards, reaching towards northern dunes and chilly Alps. Stretch your senses – eyes and tongue – to taste Germany’s regional diversity.

Attractions: Pergamon Museum, Schloss Neuschwanstein, Zwinger, Kolner Dom.

The United Arab Emirates (UAE) is a rapidly growing touristic destination for its luxurious lifestyle, extravagant architecture and abundance of attractions.

With 11.5 million foreign tourist arrival, the UAE is the 10th most visited country in the world.

Its sun-soaked cities are full of majestic landmarks, buzzing shopping souks, pristine beaches, Wild Wadi waterparks and some of the world’s most luxurious hotel chains.

Whether you’re taking a timeout from city life or seeking unique cultural experiences, the UAE has somewhere that you can explore.

Put on your explorer spirit in Dubai and explore iconic attractions like the Burj Khalifa, Jumeirah Mosque and Bastakiya in its ancient districts. Take your journey even further to Abu Dhabi to explore Ferrari World, grand Sheikh Zayed Mosque or Louvre Abu Dhabi.

On your vacation, indulge yourself with glitzy shopping experiences at the Dubai Mall or the Abu Dhabi Mall, where you can find the latest trends from around the world.

And last but not least, get to know the Emirati culture through vibrant festivals and handicrafts markets.

Attractions : Burj Khalifa, Bastakiya, Ferrari World, Sheik Zayed Mosque, Louvre Abu Dhabi, Dubai Mall, Abu Dhabi Mall.

Related article : the most visited cities in the world.

About the author

Travel Reporter & Editorial Director

Ph.D. in Geography, Travel Photographer, and Software Engineer. Been on 4 continents and loved them all.

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The 20 Best Countries in the World: 2023 Readers’ Choice Awards

By Nicholas DeRenzo

For years, we've asked our readers to tell us their favorite countries in the world via our annual Readers’ Choice Awards . Now in its 36th iteration, the list continues to capture the travel experiences our readers love best, from the best hotels in the world to the top airlines , cruises , islands , and luggage . This year, you traveled farther and deeper; seeking out remote properties; sailing on smaller, more intimate ships; and prioritizing destinations you’ve been waiting years to visit. At least that’s what a staggering 526,518 of you told us in our annual Readers’ Choice Awards survey. Now, you can use the results to decide where you’re going next. Here are the 20 best countries in the world, as voted by Traveler readers.

View this gallery as a full list of the top 20 countries in the world with scores here .

All eyes will be on Paris this year, as the city prepares to host the Summer Olympics. Following the reconstruction of Notre-Dame and this year's much-publicized battle with bedbugs , the City of Light is embracing the spirit of reinvention. That means playful design hotel openings , Dominique Crenn’s first restaurant in her home country, renewed efforts to clean up the Seine (with the goal of making it swimmable, no less), and a slew of French Asian artisans and chefs shaking up the cultural scene. Well beyond the confines of the capital, there are new adventures to discover, from the low-key surf scene in Hossegor to a buzzy African-inspired restaurant in Nîmes to a wave of modernist-tinged openings in the perma-chic French Riviera . And much, much farther afield, the overseas territory of French Polynesia made our list of the 24 best places to go in 2024 . The 118-island archipelago, which is reinvesting in its native flora and restoring coral, will play host to the Olympic surfing competitions this year.

19. Sri Lanka

This South Asian nation packs a wallop into a single teardrop-shaped island only slightly larger than the state of West Virginia: Think high-elevation tea plantations that are eye-vibratingly green, national parks where sloth bears and endangered elephants roam, and friendly surf towns that, if you squint, might remind you of Costa Rica or Nicaragua some decades years ago. (May we suggest Ahangama , with its indie-music venues, locavore cafés, and eco-boutiques?) And then there’s the capital city of Colombo , where you can shop for local spices, fly kites along the waterfront, or even charter a yacht. As Sri Lanka has worked in recent years to secure its spot as a global tourism contender, it has faced quite a few challenges, from the 2019 Easter Sunday bombings to the pandemic. Now, it’s looking to regain the trust of visitors with its trademark hospitality and warm nature—not to mention an ever-expanding roster of new hotels and resorts .

18. Austria

Vienna has long been a favorite stop on European grand tours, but despite the city’s Hapsburg-era pomp and splendor, it’s far from a dusty museum piece. Leaders recently announced plans to be carbon neutral by 2040, led by a hyperlocal culinary scene that has welcomed such innovations as a city snail farm and an urban collective that uses grounds from the city’s famed coffee house scene to grow mushrooms. Outside the capital, visitors still flock to alpine ski villages and jewel-box-like Salzburg , but other destinations are bubbling to the surface. Making our Hot List recently is The Cōmodo , an artfully repurposed 1960s health resort on the edge of the country’s largest national park in the mountain village of Bad Gastein. And, this year, the country celebrated its third European Capital of Culture—following Graz in 2003 and Linz in 2009—the spa town of Bad Ischl, where the healing salt waters have been attracting royalty and other elites since the early 1800s.

17. South Africa

South Africa has always been a favorite first stop on the continent for international travelers, and it’s becoming increasingly accessible thanks to new direct routes. But even if you’ve visited before, you might not recognize the place: Joining the illustrious ranks of the country’s famed safari resorts and wineries are a slew of new openings , including a revitalized weekend market in Johannesburg and buzzy beach clubs in the heart of Cape Town. Beyond the wildlife watching that has made South Africa a favorite destination for generations of safari goers, new adventures await around every corner: Take lessons with the country’s first Black African free-diving instructor, the mermaid-esque Zandile Ndhlovu ; retrace Viola Davis’s footsteps in the filming locations from The Woman King (South Africa stood in for the former West African Kingdom of Dahomey); or collaborate on your own bespoke African-print bomber jacket with local Joburg fashion designer Sebo Marobela .

16. United Kingdom

Thanks to Brexit and a new monarch, it’s safe to say that the United Kingdom hasn’t seen such an intense period of transition since perhaps the Margaret Thatcher era. But despite the changes, most of the things we all know and love about the country are still intact, such as London’s dazzlingly diverse restaurant scene and its wide array of free museums (the National Portrait Gallery reopened its doors last summer after a three-year renovation). History is always being reimagined and remixed in these parts: Take, for instance, the landmark Old War Office, which has been transformed into Raffles London at The OWO , or the renovated 1511 Thornbury Castle , where you can now make like a Tudor-era noble and book an overnight stay. Up in the north of England, Yorkshire made it onto our list of the best places to go in 2024, thanks to its emerging culinary scene, and adventures await beyond the borders of England as well—foraging for mushrooms in Wales , tapping into maritime history in Northern Ireland , or hopping between swimmable tidal pools on the coast of Scotland .

15. Germany

With its fairytale castles , charming small towns , and festive Christmas markets , Germany has always loomed large as a tourist magnet, whether you’re exploring it by train, river cruise, or road trip . While the country may seem tradition-bound, it’s also not afraid of trying something new, which might mean immersive art shows taking over unexpected spaces in Berlin or a $120 million, high-tech medi-spa opening in the pastoral North Frisian Islands. There are new contemporary-art-filled places to stay , buzzy neighborhoods (like Munich’s meatpacking district, Schlachthofviertel ), and even an expanding fleet of ultra-eco-friendly, hydrogen-powered passenger trains that emit only steam and condensed water. Of course, the classics are just as beautiful as they’ve always been: When, for instance, you enjoy the healing thermal springs of Baden-Baden , you’re taking part in a millennia-old tourist tradition that dates back to the pre-Roman Celts.

14. Croatia

The secret’s out: This Balkan country may have been off-the-beaten path a decade or so ago, but it’s rapidly gaining in popularity, thanks to increased direct flights, an influx of cruises, and especially the popularity of Game of Thrones . Croatia is feeling the growing pains of its success, with spots like Dubrovnik and Split becoming every bit as overtouristed as Venice or Amsterdam, but there are plenty of areas around the country that reward exploration: dining at family-farm restaurants and sampling local olive oil in Istria , zipping around by speedboat off the coastline of Trogir , road-tripping through vineyards and oyster farms on the Dalmatian Coast , or sailing among the restful Kornati Islands , which are dotted with oak forests, centuries-old churches, and fortified villages. The result? What local Dalmatians call fjaka —that sweet feeling of doing absolutely nothing.

13. Iceland

Long celebrated as a rugged adventure outpost, Iceland is the kind of edge-of-the-world place where your trip just might be interrupted or postponed by a volcanic eruption or mini-earthquakes—but is worth the wait. These days, urban life is just as alive and exciting as the geothermal activity bubbling underground: Think pilgrimage-worthy restaurants (like Ox , a speakeasy-style tasting-menu spot), see-and-be-seen design hotels ( The Reykjavík Edition ), and a robust roster of new natural wine bars, cocktail lounges, and innovative food halls.

As the Golden Circle becomes increasingly crowded with international visitors taking advantage of IcelandAir’s “stopover” program , the country is gently nudging travelers off the beaten path. The relatively new Diamond Circle , for instance, weaves a 155-mile loop through northeastern Iceland, stopping at waterfalls, mud pits, lava caves, and hot springs. And in 2023, the fan-favorite Blue Lagoon —which boasts a Michelin-starred restaurant of its own, Moss —expanded its footprint with the new Highland Base Kerlingarfjöll , a cozy retreat in a part of the country’s rugged interior that’s so remote even many Icelanders haven’t stepped foot there.

12. Australia

We’ll never stop loving Sydney and Melbourne and the Great Barrier Reef , but the overarching theme for Aussie tourism in the past few years has been a resounding: “But there’s so much more out there!” There’s almost a passing of the baton going on among the country’s creative-minded cities: Way out west, Perth enjoyed its status as the country’s fast-growing boomtown, followed by Hobart, Tasmania , which welcomed a game-changing art museum and design hotel . Ready for its big close-up is Queensland’s oft-ignored capital city of Brisbane , which is newly accessible thanks to direct routes from the United States and will see such skyline-transforming additions as the Queen’s Wharf entertainment precinct (with a six-star Rosewood) and a $100-million performing arts venue. And when the first World’s 50 Best Hotels list was released back in September, Brisbane’s modernist-tinged The Calile ranked the highest in the region. On the exact opposite side of the country, Western Australia’s remote Kimberley region made our list of the world’s best places to go in 2024 , thanks to increased cruise itineraries to the area and the newly launched Aboriginal Cultural Expedition.

Istanbul has always sat at the crossroads of the world, where the thin ribbon of the Bosphorus divides Asia from Europe, and East from West. It's taken its position to new heights with a game-changing international airport that opened in 2019 and gained fandom among our readers for its modern design and impressive duty-free shopping zone. Returning visitors will find all the things they love about Istanbul still intact, from its minaret-filled skyline to its thrilling food scene , but there are plenty of fresh offerings, including a burgeoning contemporary gallery scene in artsy Karaköy . Farther afield, the Turquoise Coast attracts jet setters with its traditional hammams and party-centric resorts alike, while the surrounding Aegean region has seen an explosion of modern wineries amid its ancient ruins. And speaking of antiquity, there’s a brand new (yet very old) reason to head out east into Anatolia: In 2021, UNESCO inscribed the 8,000-year-old Arslantepe Mound on its list of World Heritage Sites.

10. Switzerland

With its cow-studded green valleys, snow-capped peaks, and glitzy ski resorts, Switzerland is the kind of place that most people think they know. But this country in the heart of Europe is worth another look. Take, for instance, its notoriously expensive largest city, Zürich , which never seems to get enough credit for its progressive outlook , oft-overlooked art and music scenes , and a skyline shaped by staggeringly diverse architectural voices, including Le Corbusier, Santiago Calatrava, and Shigeru Ban. Its Alpine ski towns, with big names like Verbier, Davos, and Zermatt, meanwhile, are expanding their offerings beyond the snow season: The Engadin Valley , home to St. Moritz, has become a warm-weather hot spot, with hundreds of miles of hiking trails, electric mountain bikes for rent, and all manner of adventure sports, including paragliding, kitesurfing, and even class-4 whitewater-rapids rafting through Giarsun Gorge. But, of course, the classics still sing. After tackling the country’s rugged terrain, you’ve earned a stay in the new Mandarin Oriental Palace, Luzern , a stunningly remade Belle Epoque grande-dame hotel originally opened in 1906.

Oslo has spent the past several years getting out of the shadow of its grander Scandinavian peers, like Stockholm and Copenhagen, with attention-grabbing openings like the Sommerro hotel and the new National Museum and buzzy districts like harbor-side Bjørvika , home to the new Munch Museum. But the capital city is a mere gateway for exploring the country and its fjord-filled coastline—recently recalculated as the second-longest in the world after Canada. This year, a must-visit stop is Bodø , the first European Capital of Culture north of the Arctic Circle, which will see a lineup of cultural events celebrating Sámi culture and the opening of a new hotel made almost entirely out of wood. For the best way to get around these parts, you can’t beat Hurtigruten , a historic coastal ferry company that also doubles as a pleasure cruise line, a cargo vessel, a mail ship, and an expedition outfitter. The beloved institution celebrated its 130th anniversary in 2023 by partnering with renowned Norwegian chefs like Halvar Ellingsen for boundary-pushing onboard menus (think reindeer tartar and elk bone marrow) and introducing new itineraries to Svalbard and the North Cape.

With a war between Israel and Hamas plunging the area into chaos and uncertainty, the region looks quite different than it did during the Readers’ Choice Awards voting process—and depending on where you're traveling, may need to be avoided until the situation on the ground changes. But before the latest conflict, Israel had been attracting travelers by investing in future developments while keeping an eye firmly on its past: Archaeologists, for instance, recently uncovered a 2,000-year-old synagogue in the ancient city of Migdal,; Tel Ashkelon, the largest Roman-era basilica in the Middle East, has also been undergoing restoration. In Jerusalem , a vibrant dining scene emerged, including in the winding alleyways of Machane Yehuda Market, while Bauhaus-rich Tel Aviv has added a slew of new hotel properties to its design-forward repertoire. As experts recently told readers in our update on the region , it’s best to postpone trips, not cancel them: “Do not give up on visiting Israel,” said Susan Weissberg from Wyllys Professional Travel. “It is the most fascinating country in the world, no matter what your religion is, and this too shall pass.”

7. Portugal

This Iberian Peninsula country has spent the past decade transforming from a budget-minded underdog destination to a major player that can rival the likes of Spain and Italy. From the start, even as it suffered under a forty-year authoritarian regime and a flailing economy, Portugal was brimming with delights that bordered on sensory overload: the intricate blue-and-white patterns of azulejo tiles, the intoxicating aroma of oven-fresh pastéis de nata, the mournful chords of live fado music , the bracing chill of a crisp vinho verde or the nectary sweetness of a port. With its jaunty yellow trams and hilltop São Jorge Castle, Lisbon is an easy-to-adore starting point for first-timers, but an increasing number of direct flights to Porto are inviting travelers to explore the second city’s contemporary cultural scene and must-try restaurants . And then? Portugal rewards repeat visitors with a choose-your-own-adventure that might include the terraced hillsides of the Douro Valley, the underrated wineries and burgeoning beach towns of the Alentejo region , the surfer havens of the Algarve , and the absurdly scenic hamlets scattered throughout. Now, thanks to new direct flights from the U.S., even the Hawaii-like volcanic landscapes of the Azores are right at your fingertips.

When the World’s 50 Best Bars list was announced earlier this year, the top spot went to an innovative Barcelona cocktail lounge called Sips , and it shared the top five with fellow Barcelona speakeasy Paradiso , which is hidden inside a pastrami shop in the trendy El Born district. If you’ve spent any time in the country, especially after nightfall, you probably already know this obvious fact: The Spanish know how to party, and they love to do it in style, from the sherry and flamenco bars of Andalusia to the beach clubs of bohemian Formentera to the tapas bars of Barcelona . In an ironic twist, some of the country’s most notoriously party-hardy spots are moving in the opposite direction, shedding their reputations for debauchery to become serious cultural hubs. A new generation of creatives in Mallorca , for instance, are getting back to the land, with homey design hotels and natural wineries, while a host of boutique hotels and Michelin-star restaurants in Marbella is enticing visitors to explore beyond the (admittedly gorgeous) beachfront and into the previously underrated Old Town.

5. New Zealand

Ever since Peter Jackson cast his home country as Middle-earth in the Lord of the Rings film franchise, visitors have viewed this island nation as a place of almost mythical beauty, from the crystalline mountains lakes and sweeping fjords to misty rainforests and geothermal valleys. Culturally diverse Auckland remains the most popular point of entry for international travelers, but new lodges and trails are making it easier than ever before to venture far out into the country’s vast wilderness. Among the most dazzling openings in recent years is Flockhill Lodge , a 36,000-acre high-country sheep station in the Southern Alps that now doubles as an ultra-luxe retreat, while other properties are finding clever ways to honor the land (such as regenerative farming ) and especially the country’s Māori heritage. And for something wildly unique, consider a flight on the world’s first winery airline, Invivo Air , which flies between Auckland and Queenstown and includes an eight-step wine tasting at 18,000 feet.

For American travelers, Ireland has always felt a bit like an old cardigan: cozy, easy, and comfortable—the kind of place you can take multiple generations of family members to trace your genealogical roots or to scope out centuries-old castles and fireplace-warmed pubs. But there’s also a decidedly youthful wind whipping across the Emerald Isle . The capital city is emerging as one of Europe’s most forward-thinking tech hubs, nicknamed Silicon Docks for the prevalence of tech giants and startups headquartered along the Grand Canal Dock. This infusion of big thinkers (with big wallets) has blown the dust off the island’s traditionalist culture. Now, in addition to crossing Trinity College’s Long Room off your bucket list, you might also find yourself foraging for nettles and pears with Takingaleaf founder Miceal Murray or sipping whiskey at Teeling, the first new distillery to open within the city in more than 125 years. Beyond the capital, Ireland is dotted with remote hotels and Airbnbs that allow you to spend the night everywhere from an island lighthouse in County May to a Scandi-chic cabin in County Monaghan. And if you’re in the mood for something farther afield, it doesn’t get much more rugged than the Aran Islands, the filming location and inspiration for The Banshees of Inisherin .

Greece is attracting record-breaking tourist numbers, and the crystal Aegean waters are beckoning us back to some of your favorite islands in the world: postcard-perfect Santorini , mythology-steeped Mykonos , and massive Crete , with its reemerging viticultural scene. That roster of dreamy islands is ever-expanding, with more and more visitors venturing out to under-the-radar Paros , car-free Hydra , blissfully secluded Zakynthos , beach-filled Ios , and wild, windswept Tinos . And be sure not to ignore Athens . As it rebuilt itself after a paralyzing debt crisis, the ancient city leaned into a scrappy, creative energy that has yielded forward-thinking restaurants, avant-garde galleries, and hip hotels that rank Athens among Europe’s unexpectedly coolest capitals. And for those really looking for an adventure—albeit a slow one—consider a journey into Zagorohoria , a collection of 46 traditional stone villages scattered around the Pindus Mountains in Greece’s rugged northwest. Here, you’re likelier to encounter truffle hunters, bubbling hot springs, and monasteries with Orthodox frescoes than sun-seeking partiers.

As Stanley Tucci’s popular CNN travelogue proved, there aren’t enough days in the year to uncover all the dolce vita that Italy has to offer. Beyond the hotspots in Florence , Venice , Milan , and Rome , the country is blessed with seemingly infinite villages and underrated cities to explore and fall in love with. Palermo’s stunningly restored Villa Igiea , for instance, brought the glitterati back to Sicily , which is still riding high off its role in HBO’s The White Lotus , while Bergamo and Brescia —two former rivals who were epicenters of the early pandemic—put aside their differences to jointly hold the title of 2023 Italian Capital of Culture. Of course, one of Italy’s enduring legacies is its world-renowned cuisine, which the government has officially nominated for inclusion on the UNESCO Intangible Cultural Heritage list. And you don’t have to look far to see what all the fuss is about: Italy is a food lover’s paradise, where you can immerse yourself in the millennia-old Jewish cuisine of Rome, take part in a transformative cooking class in Tuscany , or try something completely new-to-you (like torta al testo ) in landlocked Umbria .

Japan was dealt a bad hand, when its turn at the Summer Olympics fell during an international pandemic. And though they were much-delayed, the Games reminded viewers worldwide what they loved—and missed—about the island nation: the traditions, the design culture, the futuristic innovation. Now that the country has reopened for visa-free tourism, you’ll still find the incredible restaurants , the ultra-relaxing onsens , the Shinto temples, the cherry blossoms, and the impeccably clean and efficient high-speed trains , which run along some of the most scenic rail routes in the world. But there’s always something new popping up in this whizz-bang nation of the future. A buzzy gin scene ? Sure. A hilltop castle from 1599 where you can book overnight stays? Check. Oh yeah, and new galleries and exhibits on Naoshima Island , ultra-stylish glamping resorts , and a growing roster of sushi bars helmed by female chefs —still a major rarity in this tradition-bound country. And now there are fantastic excuses to venture far out to the country’s extreme north and south: New UNESCO World Heritage designees include the Jomon Prehistoric Sites in the north and a chain of islands in the archipelago’s southwestern stretches that are entirely uninhabited by humans and filled with endangered species.

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Wild Junket

10 Most Visited Countries in the World 2024

Last Updated on March 14, 2024

Every year, the World Tourism Organization (UNWTO) compiles a report with international tourist arrivals for every country. This is the latest list of the most visited countries in the world, based on their recent report .

Here are the top 10 most visited countries according to UNWTO, listed in descending order. I’ve been to all 10 of the most visited countries and have included my tips on how to visit them.

Table of Contents

Best Things to Do in UK:

Best places to stay in uk:, 9. thailand: 40 million visitors, best things to do in thailand:, best places to stay in thailand:, best things to do in germany:, best places to stay in germany:, best things to do in mexico:, best places to stay in mexico:, best things to do in turkey:, best places to stay in turkey:, best things to do in italy:, best places to stay in italy:, best things to do in china:, best places to stay in china:, best things to do in the us:, best places to stay in the us:, best things to do in spain:, best places to stay in spain:, best things to do in france:, best places to stay in france:, what do you think, most visited countries in the world, 10.united kingdom: 39 million visitors.

The United Kingdom dropped two places this year, perhaps due to the results of Brexit.

Most people rarely venture beyond the cultural capital of London; the UK actually has quite a lot to offer on its shores, beyond the cities. There’s the old-world charm of England, the dramatic landscapes of Scotland and the lesser known coastline of Wales. The Scottish Highlands definitely make for a good road trip, while a weekend in Edinburgh can be just as fun. Hiking in the Lake District is also one of the best experiences in England .

We spent a year living in London and loved the international vibes that London has to offer. For those short of time, you can see quite a lot with just a weekend in London: check out this detailed 3-day London itinerary .

• London Eye – See England’s capital from above and be prepared to be blown away!
• River Thames Cruise – Take to the waters and see London’s main sights
• Explore Lake District National Park – Immerse in the English countryside
• See Loch Ness – Feast on the most dramatic landscapes of Scottish Highlands  
• Daytrip to Stonehenge – The most famous historical site in the country
• The Savoy – London’s most iconic landmark hotel poised on the banks of the Thames
• Laura Ashley Hotel the Belsfield – The most famous 5-star hotel in the Lake District
• Riverbed Lodges – A unique country lodge with wooden cabins and hot tubs
• Mercure Salisbury White Hart Hotel – Another Georgian landmark hotel with a history

Thailand’s influence in the tourism sphere has always been high, and it continues to rank as one of the countries with most tourists.

Home to some of the best beaches in Southeast Asia , Thailand draws in huge crowds of backpackers and travelers from around the globe in search of cheap food, beaches and party atmosphere.

But Thailand is a lot more than beaches: its temples and palaces are treasure troves of history and culture. Plus food in Thailand is well known throughout the world. Rent a car and head up north — there are plenty of things to do in Chiang Mai , from jungle trekking to white water rafting and hikes to secluded temples.

• Bangkok Floating Market – Experience local’s way of life at Damnoen Saduak
• 4×4 Island Safari on Koh Samui – Get adventurous on this beautiful island
• Snorkel/dive at Koh Tao – Best island to go scuba diving in Thailand
• Hike and Bike in Chiang Mai – Get active in the hills of northern Thailand
• Learn Muay Thai Boxing – Take lessons from a professional trainer
• Visit Hmong Tribes – Go deep into the rural villages to visit long-necked tribal ladies
• Banyan Tree Bangkok – Home to Bangkok’s most exclusive rooftop bar
• Six Senses Samui – A true beachfront hideaway and retreat
• Naroua Villas Koh Tao – Spectacular hill-top villa with private pool
• Veranda Chiangmai – 5-star resort set amidst rice and tea fields

8. Germany: 40 million visitors

Many of Germany’s major cities are tourist magnets especially in festive season – drawing in visitors with their Christmas markets, beer festivals and summer events. If you are planning to visit at Christmas, check out this list of the best Christmas markets in Germany .

Munich’s Oktoberfest itself accounts for a big percentage of the annual visitors, while Berlin and Frankfurt attract mainly European city lovers. If you rent a car in Germany , you’ll get to explore the Rhine River, Black Forest and more of its backcountry. Check out our list of best places to visit in Germany .

• Berlin Wall Bike Tour – Learn about Germany’s history on two wheels in the capital
• Munich Old Town – A charming city packed to the brim with historical buildings
• Daytrip to Neuschwanstein Castle – The iconic landmark that inspired Walt Disney
• Rhine Valley – A UNESCO site with lots of vineyards and picturesque villages
• Oktoberfest – The craziest time of the year to visit Germany!
• Hotel Adlon Kempinski – Legendary 5-star hotel with best reputation in Berlin
• Bayerischer Hof – A historic landmark hotel in Munich with a rooftop pool
• Burghotel auf Schönburg – Experience staying in a castle at this Rhine Valley hotel
• Wyndham Lahnstein Koblenz – A stunning hilltop hotel overlooking the Rhine Valley

7. Mexico: 45 million visitors

Mexico remains at #7 on the most visited countries list. It’s easy to see why Mexico is on this list, considering you can just drive to Mexico from the United States. Check out our 2-week Mexico itinerary !

The number of visitors to Mexico alone is higher than the total number of visitors in the entire Caribbean (25.2 million). Most of these numbers come from the Yucatan Peninsula,  an extremely popular destination lined with gorgeous beaches, ancient Mayan ruins, and lush tropical jungles. Explore ancient Mayan ruins, snorkel in the world’s second biggest reef, and stay at some beautiful Tulum resorts . Check out my long list of things to do in Yucatan .

Mexico City , home to 12 million people, is also an excellent place to visit for history and culture. Major towns like Guanajuato and San Miguel de Allende are also extremely popular with culture vultures who are interested in the colonial history and Mexican traditions. Food lovers flock to Oaxaca, best known for having Mexico’s best foods.

• Day of the Dead in Mexico – Experience Mexico’s most colorful and unique celebration
• Mexico City Street Food Tour – Dig deep into the Mexican culinary world
• Visit Teotihuacan Pyramids – Explore the pyramid that dates back to 100 B.C.
• Daytrip to San Miguel de Allende – The most charming colonial city in Mexico
• Explore Underground Cenotes in Tulum – Swim in natural sinkholes
• Wander Guadalajara – One of Mexico’s major colonial cities
• Chichén Itzá – Visit another major Mayan ruin on the Yucatan Peninsula
• Las Alcobas DF – A contemporary hotel in Mexico City with an excellent location
• Viceroy Riviera Maya – One of the best beach resorts on the Yucatan Peninsula
• Belmond Casa de Sierra Nevada – A colonial mansion turned charming heritage hotel
• Quinta Real Guadalajara – Another stunning colonial hotel filled with history

6. Turkey: 51 million visitors

Turkey has climbed up two spaces since last year to come in at #6 on this list of the most visited countries in the world. Extremely diverse and packed to the brim with epic tourist sights, Turkey truly makes an outstanding destination for all kinds of travelers.

Spanning across Europe and Asia, Turkey is famed for its distinctive cultures, age-old traditions and varied landscapes. Historically, Turkey was home to distinctive civilizations through the centuries, with impressive Roman ruins and Ottoman architecture to bear witness.

Today, it’s home to many outstanding historical sites and natural attractions: from the unique cotton travertines of Pamukkale to the whimsical valleys of Cappadocia . Its biggest city, Istanbul, is the crowd-puller, attracting travelers around the world with its blend of East-meets-West and old-meets-new. Read our list of cool things to do in Istanbul .

• Istanbul Bosphorus Cruise – Cross the river that straddles Europe and Asia
• Daytrip to Pamukkale – Stunning white travertines terraces and cotton castles
• Hot Air Balloon Flight in Cappadocia – Float over whimsical fairy chimneys
• Visit Ancient Ruins of Esphesus – Learn history at this historical site
• See Whirling Dervishes – Witness the trance-like spiritual Turkish dance
• Four Seasons Hotel Istanbul – Ottoman-style 5-star hotel with best views
• Yunak Evleri Cappadocia  – Spectacular boutique cave hotel in Cappadocia
• Richmond Esphesus Resort – Charming beachside resort close to Esphesus
• Venus Suite Hotel – Comfortable hotel with excellent location in Pamukkale

5. Italy: 65 million visitors

Italy’s attractions are world famous: from the romantic canals of Venice to the charming fishing villages of Cinque Terre and the city of caves, Matera . It’s home to the most beautiful places in Europe. The country provides a diverse travel experience – you can drive from the Italian coast to rustic olive groves to dramatic mountains in one day.

Italy is one of our favorite countries in the world, and it’s obvious we’re not the only ones who have fallen for its charms. As far as tourism trends go, we predict that Italy’s tourism numbers will only keep rising. If you’re looking for Italy trip ideas, check out my Southern Italy itinerary and Cinque Terre travel guide .

We’ve been to Italy many times, the first time more than 15 years ago. And we just keep returning.

• Ancient Rome and Colosseum – Visit one of the world’s most impressive ancient sites
• Vatican City Tour – Get to know a one-of-its-kind holy site for Christians
• Amalfi Coast Roadtrip – Drive the scenic Amalfi Coast and see its stunning villages
• Wine Tasting in Tuscany – Immerse in the Tuscan countryside and try local produce
• Daytrip to Cinque Terre – Hike amidst the five cliff-edged villages
• Aldrovandi Villa Borghese – Rome’s classic five-star landmark hotel in the city centre
• Le Sirenuse – A postcard-perfect hotel poised on the hilltop town of Positano, Amalfi
• Castel Monastero – A restored medieval hamlet surrounded by Tuscan olive groves
• Grand Hotel Portovenere – A seafront landmark hotel in the Cinque Terre

4. China: 66 million visitors

Since it opened its doors to tourism, the number of visitors to China has skyrocketed, largely due to an increase in global business dealings and cultural exchange. And it doesn’t look like that’s going to stop anytime soon.

It’s easy to see how China has become of the top tourist countries, blessed with hundreds of ancient cities, historical sites and good food. Its iconic landmarks – from the Great Wall of China to the terracotta army in Xi’an – have been gaining in popularity thanks to social media.

Even in the crowded  capital city of Beijing , there are lots of secret corners with local flair and cultural heritage. Our two-week China itinerary included farming in Yangshuo, climbing up the world’s tallest Buddha statue and   hiking Mount Emei . It was an epic trip!

• Beijing Forbidden City – Visit one of China’s most iconic site
• Peking Opera Show – Authentic Chinese cultural experience in Beijing’s best theater.
• Hike the Great Wall – Walk the best-preserved part of the Great Wall, Jinshanling
• Xi’An Terracotta Army – See the terracotta warriors buried 2000 years ago
• Daytrip to Mount Huangshan – Reach the summit by cable car for panoramic views
• Float on Li River in Yangshuo – Meet the traditional fishermen of Guilin
• Shichahai Sandalwood Boutique Hotel Beijing – A charming heritage hotel converted from a Qing dynasty mansion
• Beijng Gubei Duajia Inn – Traditional inn located in the old-world Gubei water town
• Wyndham Grand Xian South – An elegant oriental-style five-star hotel
• Alila Yangshuo – Stylish retreat that blends in naturally with the environment

3. United States: 79 million visitors

Stretching from California in the West to New York in the East, the United States of America covers an area of 3.79 million square miles. That’s a whole lot of country to explore! It has been on the top of the most traveled countries list for years.

The U.S. is as diverse as it is huge: with expansive national parks and vibrant cities visited by foreign tourists, local visitors and business travelers alike. For first-time visitors, we recommend doing a road trip, just rent a car and plan your route beforehand! The beauty of America lies in its backcountry. Yosemite and Grand Canyon National Parks are some of the best national parks in USA .   Be sure to check out our route 66 itinerary, 2-week California itinerary and our Florida road trip .

Alberto and I met in Miami 22 years ago, so Miami definitely means something special to us. Swimming with manatees in Florida also ranks high as one of our favorite travel experiences of all time.

• Cruise Around Statue of Liberty – Get up close to America’s most famous monument
• Empire State Building – Head up to the highest open-air observatory in New York
• San Francisco Bay – Cruise under the Golden Gate Bridge and visit Alcatraz
• Daytrip to Yosemite and Sequoia – Visit two of California’s top national parks
• Los Angeles’ Hollywood Studio Tour – Get a behind-the-scenes look in Hollywood
• Authentic Luau in Hawaii – Experience an authentic farm-to-table luau
• Scenic Flight in Alaska – Fly to Denali and see the wilderness from above
• Swimming with Manatees – Snorkel with wild manatees in the Florida springs
• Four Seasons Resort Maui – The absolute best luxury resort to stay on Maui
• The Plaza – One of the world’s most well-known hotels is a must-visit in New York
• Fairmont Heritage Place Ghirardelli Square – An iconic landmark in San Francisco
• Casa del Mar – An oceanfront classic hotel at Santa Monica, Los Angeles

2. Spain: 84 million visitors

With white-washed towns, traditional flamenco tablaos, and centuries-old cathedrals, Spain is easily one of the most visited countries in the world thanks to its historical treasures and culture heritage. In 2018, Spain experienced the biggest increase in international arrivals (amongst the 10 most visited countries) as compared to the previous year.

There’s so much more to Spain than just pretty beaches: visit impressive museums in the capital city of Madrid, admire eclectic architecture and art in vibrant Barcelona , feast on paella in Valencia and fall in love with traditional Granada. Check out our recommended 2-week Spain itinerary .

There are hundreds of reasons why we decided to live in Spain . But you’ll have to visit to find out for yourself!

• Sagrada Familia – Visit Barcelona’s most visited landmark
• Madrid Tapas Tour – Experience the Spanish tapas tradition and culinary culture
• Daytrip to Consuegra and Toledo – Follow the footsteps of Don Quijote to Spain’s two most charming villages
• Flamenco Show in Seville – Catch an authentic show in the home of flamenco
• Catamaran Cruise in Ibiza – Sail to an islet at sunset and enjoy Ibiza’s beauty
• W Barcelona – The most stylish and avant-garde hotel right on the beach
• The Principal Madrid – A contemporary hotel housed in a historical building, with best views in town
• Hotel Mercer Sevilla – A centrally-located stylish hotel in old town Sevilla
• Hacienda Na Xamena – A slick all-white clifftop hotel overlooking the coast of Ibiza

1. France: 89 million visitors

It’s no surprise that France has topped the charts over and over again to be the number one tourist destination in the world. With Paris being the most famous city in the world and the southern France coasts a hotspot for tourists from Europe every summer. There’s plenty here for the culture vultures: from the famous Eiffel Tower in Paris to the castles of Loire Valley and wineries in Bordeaux.

My favorite part of France is the Alsace region of France, with its villages of brightly-painted steep-roofed half-timbered houses. The region’s capital, Strasbourg, is a charming hodgepodge of fairy-tale cottages, cobblestoned alleys and gingerbread houses. And the region is home to famous French foods like flammekueche, cordon bleu, and Vol-au-vent.

• Paris Eiffel Tower Summit – See the City of Lights from the top floor of Paris’ icon
• Paris Night Tour – See a cabaret or do a romantic dinner cruise
• Wine Tasting in Bordeaux – Visit vineyards and taste wine at the famous wine region
• Explore Alsace region – See the picturesque, fairy-tale villages and castles
• Daytrip to Loire Valley – Experience some of Europe’s most beautiful gardens
• French Riviera Roadtrip – Drive the scenic coastal roads of the French Riviera
• Le Meurice – The most opulent 5-star landmark hotel in Paris
• InterContinental Bordeaux – Another regal hotel in Bordeaux with old-world charm
• Le 1615 Luxe et Spa –  A luxurious, charming historical hotel in the heart of Alsace
• Hotel Negresco – Elegant beachfront resort located in central Nice

This is an official list taken from UNWTO Tourism Highlights – 2020 Edition , an annual report the UNWTO compiles based on tourism numbers.

France has once again topped the charts this year, with Paris being the main crowd-puller I guess. I’m super thrilled to see Spain climbing up to the second spot. As you know, Spain is my second home. I lived in Spain for over 8 years.

So did this list surprise you? I’m not surprised that it’s dominated by European countries considering how they are home to some of the most famous historical sites and tourist attractions in the world. What do you think? Leave your comments below!

Read more of my articles below for some travel inspo:

• 10 Least Visited Countries in the World
• World’s Most Remote Islands
• Most Remote Places in the US
• Best Summer Destinations in Europe
• Best Wildlife Destinations in the World
• World’s Best Treks

Disclaimer: This post contains affiliate links to companies I use and trust. I get a small commission when you click on my links, at NO EXTRA COST TO YOU.

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Nellie Huang

Nellie Huang is the founder of WildJunket. Originally from Singapore, Nellie has traveled to over 150 countries across 7 continents. She is a book author and Lonely Planet guidebook writer. As an adventure travel blogger, she has a special interest in unusual destinations and deep experiences. Follow her travels on her Facebook and Instagram .

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The Comments

So happy to see that France is on top of the list! I absolutely love France and would love to live there again in the future

Yeh Spain draws in huge amounts of tourists from around Europe.

Love France and visit again in the future

Very happy with the list. Would love to explore all the locations too.

France is absolutely magical. As is Belgium & Switzerland. I can’t wait to visit Montréal, Havana, New Orleans, and Istanbul though!!

My favourites are; England, France, Switzerland and Turkey ?

Turkey is such an iconic country, Istanbul is my favourite city in Europe. Also Turkish Riviera is heaven on earth..

Pema Chhophel

By my favorite place are United States of America, Singapore and Bhutan

I like how United States was in third place :P

The US is always third place lmao

FRANCE THE MOST ROMANTIC COUNTRY PEOPLE SAY , HOPE I VISIT FRANCE ONE DAY IN THE FUTURE AND SPAIN ALSO.

I also spent a really good time at France during my last journey and came back with a lot of pleasant memories.

Thailand, yes, because it is affordable and has the most amazing tropical beaches, Buddhist temples, and nightlife. I’ve also visited Spain and I loved their food and culture. Not to miss Ibiza and Spain’s scenic beauty, architecture, country life. Nellie very accurately penned down list, and thanks for the additional information too.

Thanks for sharing this information However I am shocked Austria is not among of them

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35 most visited countries in the world: 2024 rankings.

In this article, we will look at the 35 most visited countries in the world: 2024 Rankings . We have also looked the the growth projections for global tourism. If you want to skip our detailed analysis, head straight to the 10 Most Visited Countries in the World: 2024 Rankings .

The World Economic Outlook Report has highlighted the important role of tourism in global economic recovery, projecting a 3.0% growth in 2023 and 2.9% in 2024. Despite exceeding previous forecasts, this growth rate falls short of the 3.5% recorded in 2022, indicating ongoing pandemic impacts and geopolitical tensions, notably Russia's invasion of Ukraine. Economies heavily reliant on tourism exhibit greater resilience, with rapid recovery observed in countries where tourism contributes significantly to GDP. For instance, those with large tourism sectors, like France and Spain. 

International tourism is set for a robust recovery in 2024, with a projected 2% growth above 2019 levels, according to UNWTO forecasts. In 2023, the sector observed remarkable resilience, with international tourism receipts reaching $1.4 trillion, representing about 93% of pre-pandemic levels, and total export revenues hitting $1.6 trillion, nearly 95% of 2019 figures. The economic contribution of tourism, measured in tourism direct gross domestic product (TDGDP), reached $3.3 trillion in 2023, confirming a close recovery to pre-pandemic levels.

This positive outlook is buoyed by strong industry indicators, with international air capacity and passenger demand already recovering around 90% of pre-pandemic levels by October 2023. Additionally, global occupancy rates in accommodation establishments surpassed November 2022 figures, reaching 65%. To read more about travelling, see 50 places to visit before you die .

Despite persistent economic and geopolitical challenges, including inflation and trade disruptions, the tourism sector remains resilient and poised for continued growth, driven by factors such as visa facilitation measures and robust travel demand from key source markets like China and the United States.

Istanbul claimed the title of the world's most visited city in 2023 with 20.2 million international arrivals, surpassing popular destinations like London and Paris. With relaxed visa requirements and a rich cultural heritage blending Asian and European influences, Istanbul's popularity continues to increase in 2024. Efforts to preserve its historic sites, like the iconic Hagia Sophia, are underway despite the challenges posed by mass tourism. It is worth noting that Istanbul is one of the cities with most beautiful women .

Expedia Group, Inc (NASDAQ: EXPE )’s Travel Agent Affiliate Program (TAAP) has seen remarkable growth, with over 35,000 travel agencies and more than 100,000 advisors globally utilizing its services. Despite initial challenges during the pandemic, Expedia Group, Inc (NASDAQ:EXPE)’s investment in TAAP has increased, with a major boost in staff and technology. This strategic desision has propelled Expedia Group, Inc (NASDAQ:EXPE)’s B2B revenue, witnessing a 26% increase year-over-year, as stated during the company's third-quarter earnings call in 2023. TAAP's platform is evolving to cater specifically to advisors' needs, with plans for a revamped user interface and enhanced payment capabilities slated for rollout in 2024. While exploring innovative technologies like generative AI, Expedia remains cognizant of advisors' indispensable role in personalized travel planning, aiming to integrate AI as a complementary tool rather than a replacement for human expertise. 

Speaking of AI, Expedia Group, Inc (NASDAQ:EXPE) aims to leverage AI to reshape its trip-planning business, aiming to shift users away from starting their travel searches on Google. With a vast data repository of 70 petabytes, Expedias Group, Inc (NASDAQ:EXPE) plans to deploy AI to offer personalized travel recommendations based on users' preferences and past trips. By streamlining the travel planning process, Expedia Group, Inc (NASDAQ:EXPE) seeks to become the go-to platform for users, reducing reliance on external search engines like Alphabet Inc (NASDAQ: GOOG ).

On the other hand, Marriott International Inc (NASDAQ: MAR ) projects stable revenue growth, forecasting a 3% to 6% annualized increase in global revenue per available room (RevPAR) by 2025. This optimistic outlook is fueled by a resurgence in international travel following the easing of pandemic restrictions, supported by a strong dollar and rise of remote work encouraging travel abroad. 

In 2023, Marriott International Inc (NASDAQ:MAR) marked its 500th luxury hotel opening with The St. Regis Riyadh. With 5 more luxury properties to debut by year-end and 24 planned for 2024, Marriott's portfolio, spanning brands like The Ritz-Carlton, St. Regis, W Hotels, EDITION, The Luxury Collection, and JW Marriott, continues to grow. 

Their notable additions include the second Ritz-Carlton Yacht Collection vessel, Ilma, and new St. Regis locations in Los Cabos, Cap Cana, and Longboat Key. Additionally, EDITION Hotels plans to open The Jeddah EDITION in Saudi Arabia. Marriott International Inc (NASDAQ:MAR)’s expansion reaffirms its commitment to delivering unparalleled luxury experiences worldwide.

To read more about luxury experiences, see the largest cruise ships in the world .

A freight train rolling through the countryside carrying a full load of products.

Our Methodology

For our most visited countries in the world in 2024 list , we have relied on datapanda.org’s database on number of arrivals by country. The list is presented in ascending order of number of arrivals. 

By the way, Insider Monkey is an investing website that uses a consensus approach to identify the best stock picks of more than 900 hedge funds investing in US stocks. The website tracks the movement of corporate insiders and hedge funds. Our top 10 consensus stock picks of hedge funds outperformed the S&P 500 stock index by more than 140 percentage points over the last 10 years ( see the details here ). So, if you are looking for the best stock picks to buy, you can benefit from the wisdom of hedge funds and corporate insiders.

35. Switzerland

Number of Arrivals: 11.8m

Swiss tourism anticipates a 1.6% increase in overnight stays during the 2023/24 winter season, totaling 17.7 million stays, surpassing pre-pandemic levels. European guests, especially from Germany, are expected to boost numbers. Chinese visitors, though still below pre-Covid levels, are projected to rise in 2024.

Number of Arrivals: 11.9m

The Tourism Bureau within Taiwan's Ministry of Transportation and Communications oversees matters related to tourism. It is one of the top 50 most visited countries in the world .

Taiwan is forging ahead with its commitment to catering to senior travelers, revealing plans for a comprehensive Golden Years Tour certification system. Launched after the success of the Golden Years tourism brand in 2023, this initiative focuses on creating senior-friendly travel experiences across various hospitality sectors, including F&B, accommodation, sightseeing, shopping, and transportation. With a keen eye on the needs of older citizens, the program focuses on slow travel and age-appropriate itineraries. 

33. Morocco

Number of Arrivals: 12.9m

Morocco has a stable tourism sector and is known for its coastal attractions, rich cultural heritage, and deep history. With the establishment of the Ministry of Tourism in 1985, the country has prioritized this industry. In 2018, Morocco welcomed 12.3 million tourists and since 2023, has had the highest number of arrivals out of the countries in Africa.

32. Denmark

Number of Arrivals: 13.3m

In 2018, Denmark attracted 30 million international arrivals, with tourists from neighboring Germany, Norway, and Sweden forming the majority. Overnight stays have gradually risen since 2014, reaching 16.6 million in 2018. 

31. Saudi Arabia

Number of Arrivals: 13.6m

Saudi Arabia aims to welcome 30 million overnight tourists in 2024, with a revised 2030 target of 150 million visitors. The tourism sector's growth aligns with a broader economic expansion, with Saudi Arabia's GDP expected to rise by 4.1% in 2024. ATM 2024 will focus on innovation and sustainability, reflecting global trends towards net-zero travel. 

30. Ukraine 

Number of Arrivals: 14.2m

In January-June 2023, Ukraine collected UAH 85.471 million ($2.27 million) from tourist taxes, up from UAH 69.453 million ($1.85 million) in 2021. The tax, paid by hotel guests, contributed to the regional budget. 

29. Czech Republic

Number of Arrivals: 14.3m

There is a long history of tourism in the Czech Republic. Prague is one of the most visited cities of the world , with 6–8 million visitors per year.  Czech Republic is definitely one of the top 10 tourist countries in Europe .

It is also one of the top countries for dental tourism . 

28. Singapore

Number of Arrivals: 15.1m

In 2019, Singapore welcomed 19.1 million international tourists, exceeding its population threefold. With English as the predominant among its four official languages, tourists find it convenient to communicate with locals, particularly during activities like shopping.

27. Indonesia

Number of Arrivals: 15.5m

From the paradisiacal beaches of Bali to the lush jungles of Borneo, and the ancient temples of Borobudur, Indonesia offers a tapestry of experiences with vibrant cuisine and warm hospitality. 

26. United Arab Emirates

Number of Arrivals: 16.7m

In 2018, the tourist industry contributed over 164.7 billion dirhams to the country's GDP. The United Arab Emirates also has the most prosperous tourist industry among Gulf countries and has maintained its position as the leading tourist destination in the GCC. Dubai is expected to be one of the most visited cities in the world in 2024 . As of 2018, tourism provided employment to more than 604,300 individuals in the United Arab Emirates.

25. Hungary

Number of Arrivals: 16.9m

Over 98% of Hungary's tourist demographic consists of visitors from Europe, with Austria, Germany, and Slovakia contributing the highest numbers of tourists to the country. The majority of tourists opt for car travel and typically have short stays.

24. Croatia Number of Arrivals: 17.4m

The tourism sector contributes to nearly 20% of Croatia's gross domestic product (GDP) as of 2021. Presently, Croatia has become a tourist hotspot in the Mediterranean as it welcomed an influx of 11.2 million tourists in the year 2021.

23. South Korea

Number of Arrivals: 17.5m

Seoul is a top spot for tourists. Other popular places in South Korea include Busan, a big city by the sea, Seorak-san National Park with its beautiful nature, Gyeongju, an old city with lots of history, and Jeju Island, which has a warm climate. It is one of the countries with highest number of international tourists . 

Number of Arrivals: 17.9m

India's tourism sector is set for a major upswing fueled by religious travel, with the opening of the Ram Mandir in Ayodhya expected to attract an additional 50-100 million tourists annually . This increase surpasses the annual visitation rates of iconic global landmarks like the Taj Mahal and Mecca. Indian carriers have responded to the anticipated demand by ordering over 1,100 planes, indicating a stable growth trajectory.

21. Vietnam

Number of Arrivals: 18.0m

Vietnam's tourism sector has seen significant growth, with 18 million international arrivals in 2019 compared to 2.1 million in 2000. The Vietnam National Administration of Tourism is implementing strategies to diversify the industry. 

20. Netherlands

Number of Arrivals: 20.1m

Tourism in the Netherlands contributes 5.4% to GDP and 9.6% to employment. In 2017, it hosted 17 million foreign tourists, predominantly from Germany, ranking it 20th globally for visitor numbers. It is one of the top countries visited by foreigners in 2024 . 

Number of Arrivals: 22.1m

Canada has a flourishing tourism industry, drawing visitors with its diverse landscapes and cultural attractions. Key destinations include Toronto, Montreal, Quebec City, Vancouver, Niagara Falls, Vancouver Island, the Canadian Rockies, Okanagan Valley, Churchill, and Ottawa-Gatineau. Canada is also home to some of the most attractive people . 

Since joining the European Union in 2004, Poland has seen a notable increase in tourism, boasting over 21 million international arrivals in 2019. The country's diverse attractions range from southern mountains to northern beaches, with Kraków, the most visited city.

17. Hong Kong

Number of Arrivals: 23.8m

During Hong Kong's Lunar New Year holiday from February 10 to 17, over 1 million mainland Chinese visitors are expected, constituting 80-85% of pre-pandemic levels. The Immigration Department anticipates 7.5 million trips by Hong Kong residents and tourists during this period, with 6 million trips through land boundary control points. It is one of the top 20 most visited countries in the world in 2024.

Number of Arrivals: 24.4m

In 2022, Russian tourism experienced a huge decline, with only 200,100 foreign visitors, with a 96.1% drop from pre-pandemic and pre-2022 invasion of Ukraine levels. This downturn contrasts sharply with the rapid growth Russia had seen since the late Soviet era, initially in domestic tourism and later in international visits. 

15. Portugal

Number of Arrivals: 24.6m

Portugal attracts millions of tourists annually, drawn to its cities, historic landmarks, beaches, and religious sites. In 2019, it welcomed 27 million visitors, with popular destinations including Lisbon, Porto, the Algarve, the Portuguese Riviera, Madeira, Sintra, Óbidos, and Fátima. 

Portugal is also one of the best countries to live and work in 2024 .

14. Malaysia

Number of Arrivals: 26.1m

Tourist arrivals from Türkiye to Malaysia increased by 10.8% in Jan-Nov 2023, totaling 15,623 visitors compared to 2019 figures. This growth is attributed to the efforts Ministry of Tourism, Arts, and Culture campaigns. Malaysia is one of the most popular travel destinations for honeymoon in 2024 .

Number of Arrivals: 31.3m

Tourism in Greece has been a cornerstone of its economy owing to its rich cultural heritage and scenic beauty. With 18 UNESCO World Heritage Sites and stunning coastlines, Greece has been a magnet for tourists since the 1970s. 

On a side note, Greece is one of the countries with the highest labor shortages in the world . 

12. Austria

Number of Arrivals: 31.9m

Vienna remains a primary draw for tourists throughout the year, attracting significant numbers both in the summer and winter seasons. Salzburg, while receiving about one-fifth of the tourist overnight stays compared to Vienna, still holds the second position in popularity during the summer. 

Number of Arrivals: 32.3m

Japan's tourism industry is vital to its economy, drawing 31.88 million international visitors in 2019. There are 21 World Heritage Sites in Japan like Himeji Castle and Historic Monuments of Ancient Kyoto and Nara. It is 11th in our list of most visited countries in the world 2024 rankings by country .

It is also one of the most respected countries in Asia .

Click here to see the 10 Most Visited Countries in the World: 2024 Rankings .

Suggested Articles:

25 Safest Cities in Europe to Visit In 2024

30 Safest Cities in the World for Solo Female Travelers to Visit

20 Safest Countries To Visit For US Citizens

Disclosure: None. 35 Most Visited Countries in the World: 2024 Rankings is originally published on Insider Monkey.

• Top Tourist Destinations In The World

Some cities across the world are well-known tourist destinations and manage to attract the bulk of the global tourists. These cities might offer a vibrant nightlife, an old world charm, thriving shopping centers, gastronomic delights or rich cultural experiences to the international tourists. Whatever be the reason, there is no doubt that Hong Kong, London, Singapore, Bangkok, Paris, Macau, Dubai, New York, Istanbul and Kuala Lumpur are the world's most popular tourist destinations.

10. Kuala Lumpur -

Kuala Lumpur, the Malaysian capital city is also one of the top tourist destinations in the world. The city serves as the base for tourists touring Malaysia. The city has a modern skyline that is dominated by the world’s tallest twin buildings, the Petronas Twin Towers. Kuala Lumpur is also known for its British colonial era landmarks. A number of international sports, musical, and other events are also held in this city.

Things To See And Do : The most visited tourist attractions in Malaysia include the House of Parliament, the National Museum, the National Monument, the Petaling Street, the Merdeka Square, the Jamek Mosque, Central Market, etc. Cultural festivals like the Thaipusam procession are held in this city. Kuala Lumpur is also famous for its lively nightlife, wide choice of restaurants, international hotel chains, and thriving shopping centers.

9. Istanbul -

Istanbul, the historical Constantinople, is Turkey’s capital and most populous city. The city’s strategic location as a transcontinental Eurasian city has attracted a large number of empires and conquerors to this city in the past. Today, the city serves as one of the top tourist destinations in the world and is regarded as the cultural and historical center of Turkey. The old-world charm of the city, its numerous palaces, mosques, and other historical sites make it a favorite destination for many.

Things To See And Do : Aya Sofya, Topkapı Palace, Blue Mosque (Sultan Ahmet Camii), Basilica Cistern (Yerebatan Sarnıçı), Hippodrome, Istanbul Archaeology Museum, Grand Bazaar (Kapalı Çarşı), Süleymaniye Mosque, Spice Bazaar (Mısır Çarşısı), Dolmabahçe Palace, Chora Church (Kariye Müzesi), Museum of Turkish and Islamic Arts are some of major attractions of Istanbul.

8. New York -

The most populous city in the US, the New York City is located at the New York state’s southern tip. The city is known across the world as a dynamic and cosmopolitan center in the country. It is associated with glitter and glamor and is a dream destination for many across the world. New York City received a record 60 million visitors in 2015 which exhibits the popularity of this city as a global tourist hotspot. US$61.3 billion worth revenue in tourism was generated in 2014 in this city.

Things To See And Do : Major tourist attractions in this city include the Statue of Liberty, Central Park, Empire State Building, Metropolitan Museum of Art, Times Square, Ellis Island, Broadway theater productions, Manhattan Chinatown and others. New York also hosts major cultural events and international festivals throughout the year. Helicopter and balloon tours, cultural and theme tours are some of the activities offered to tourists visiting the city.

The cosmopolitan city of the United Arab Emirates, Dubai is known for its stunning highrises, ultramodern architecture, man-made islands, gold souks, sparkling malls, luxury shopping destinations, lively nightlife scenes, and more.

Things To See And Do : The Dubai government aims to develop tourism as a major source of income in the emirate. The city is dubbed as the "shopping capital of the Middle East.” The Dubai Mall, the world’s largest shopping center is located here along with 70 other such centers. The souk districts of Dubai are famous like the Gold Souk in Deira. The Dubai Creek has been proposed as a UNESCO World Heritage Site. Other tourist attractions in Dubai, one of the top tourist destinations in the world, include the Dolphinarium, Camel Rides, Cable Car, Exotic Birds Shows, etc.

Macau is an autonomous territory on the Pearl River Delta’s western side in East Asia. Today, the region is one of the richest regions in the world. In 2006, Macau became famous as the largest gambling center in the world. Tourism and gambling are the two important sources of income in Macau. Festivals like the Chinese New Year, Spring Lantern Festival, Ching Ming Festival, Birthday of the Buddha are some of the interesting and exciting festivals hosted in Hong Kong. The region also offers well-maintained public swimming pools and excellent beaches. Sailing, hiking, camping, and also gambling are some of the activities enjoyed here by tourists of varying tastes.

Things To See And Do : Macau has an electrifying atmosphere and is rich in attractions due to the interesting fusion of Chinese and European cultures in this region of the world. Macau has numerous temples, churches, and fortresses. The narrow alleyways in the old parts of Macau serve to attract the curious tourist who is in the mood for exploration. There is also the opportunity to head to the islands of Macau or relax in the pretty gardens there. The Bodhisatta Avalokitesvara, Macau Tower, Fisherman's Wharf, Macau Museum, Museum of Taipa and Coloane History, etc., are some of the other attractions in Macau that attend to the needs of all types of tourists. Casinos of the city also offer tourists the unique opportunity to enjoy testing their fortunes in a gambling games.

Paris is the biggest and capital city of France that is located in the River Seine’s north-bending arc in northern central France. Like London, Paris has a rich culture and history that makes it one of the most coveted tourist destinations in the world. It is labeled as a romantic city and newlyweds often dream to spend their honeymoon in Paris. Lovers of fine arts, music, and fashion also flock to this city in large numbers.

Things To See And Do : The Notre Dame Castle, the Louvre Museum, Basilique du Sacré-Cœur, Eiffel Tower, Centre Pompidou, Les Invalides, Musée d'Orsay, Disneyland Paris, Marne-la-Vallée are some of the major attractions of Paris. The banks of the Seine in Paris have been listed as a UNESCO World Heritage Site since 1991.

4. Bangkok -

Bangkok is Thailand’s largest and capital city which is located in the Chao Phraya River delta in the country. It is one of the top tourist destinations in the world. Bangkok serves as the main gateway for international tourists entering Thailand. The multi-faceted attractions, happening urban life, and rich culture of the city makes it a favorite among tourists seeking entertainment at a reasonable price. The dynamic nightlife of Bangkok attracts young tourists from across the world. Sex tourism, though not openly acknowledged by the government of Thailand, is believed to be largely prevalent in the city.

Things To See And Do: The Grand Palace; Buddhist temples like Wat Phra Kaew, Wat Arun; Vimanmek Mansion (regarded as the world's largest teak building); Bangkok National Museum; Royal Barge National Museum; cruises on the Chao Phraya River, shopping, and nightlife.

3. Singapore -

Singapore is the world's only island city-state, located off the coast of Malaysia in Southeast Asia. Singapore is famous for its multicultural population and tropical climate. It is also a global financial center. Tourism is a major industry in Singapore and contributes significantly to the country’s economy. In 2015, 15,231,469 international tourists visited Singapore, a figure that is three times the size of Singapore’s population.

Things To See And Do : Singapore Zoo, Jurong Bird Park, Night Safari, River Safari, Singapore Botanic Gardens, and Gardens by the Bay are popular natural attractions in Singapore. The Singapore Botanic Gardens have been inscribed as a UNESCO World Heritage Site. Among the cultural and historical landmarks of Singapore are the Masjid Sultan, Sri Mariamman Temple, Kranji War Memorial, Victoria Theatre and Concert Hall, Civilian War Memorial, National Museum of Singapore, Istana Kampong Glam, and others. Singapore is also a popular shopping destination and has several shopping belts populated by avid shoppers.

2. London -

London, the biggest and capital city of the United Kingdom, is located on the banks of the Thames River in the southeastern section of the Great Britain island. London has a rich history and culture that makes it one of the most visited cities in the world. London’s art galleries exhibit spectacular paintings by famous painters, the city’s museums have rich collections of historic and prehistoric artifacts, and buildings display a great diversity of architectural styles from the past to the present. The Tower of London in the city also hosts the Crown Jewels, a rare collection of jewels including the Kohinoor diamond owned by the royal house of the country.

Things To See And Do : The British Museum, Tate Modern, Tower of London, National Portrait Gallery, Southbank Centre, Natural History Museum, National Gallery, Victoria and Albert Museum, etc., are some of the most visited tourist spots in London. Operas at the Royal Opera House, Change of Guards at the Buckingham Palace, horror tour of London at the London Dungeon, a walk by the Thames, etc., are some of the tourist activities to be enjoyed in London.

1. Hong Kong -

Hong Kong is an autonomous territory located in East Asia’s Pear River Delta. Hong Kong is regarded as a tourist magnet as it manages to attract millions of tourists from all corners of the globe. What makes Hong Kong so lucrative to international visitors?

Things To See And Do: Almost all the districts of Hong Kong offers a large number of attractions and activities to the tourists. The Victoria Peak, Ocean Park Hong Kong, Sleeping Beauty Castle, Lantau Island, Po Lin Monastery, Hong Kong Museum of History, Man Mo Temple are some of the many attractions of the place. Hong Kong is also a shopper's mecca and hosts both luxury malls and streetside markets where one can buy clothing, accessories, electronic goods, jade, antiques, etc. Ferry and junk boat rides can be enjoyed by tourists visiting the city. Remarkable hiking options are also offered to visitors. Food lovers also find a wide variety of cuisine choices in the innumerable number of restaurants and eateries in Hong Kong.

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• BEST OF THE WORLD

25 amazing journeys for 2022

We’re ready to explore again. Here are the best adventures for the year ahead.

Ready to travel again? Our global editors picked the planet’s 25 most exciting destinations for 2022. Five categories—Nature, Adventure, Sustainability, Culture and History, and Family—frame unforgettable journeys of discovery. This year’s list celebrates a number of World Heritage sites in honor of UNESCO’s 50 years of helping to safeguard cultural and natural treasures. Although the pandemic changed when, where, and how we travel, we are eager to unleash our wanderlust—and see what wonders we’ll uncover.      

BEST PLACES TO ENJOY NATURE

Lake Baikal, Russia

Help save a natural wonder. Baikal is so vast and deep, many locals call it a sea. Covering some 12,200 square miles and with an average depth of 2,442 feet, the massive lake is a natural wonder. It’s also in serious trouble. Despite being named a UNESCO World Heritage site in 1996, Lake Baikal has experienced ongoing pollution, the recent weakening of government protections, and new threats, such as large-scale tourism development. As a result, the International Union for Conservation of Nature deemed the lake’s environmental World Heritage Outlook of “significant concern” in 2020.

Visitors can help safeguard the lake and its varied landscapes—including tundra, steppe, boreal forest, and virgin beaches—by volunteering with Great Baikal Trail Association , the nonprofit environmental group creating a hiking route around the lake. “Volunteering helps protect Lake Baikal nature by developing ecotourism infrastructure,” says association president Elena Chubakova.

Hiking the trail is a planet-friendly way to spot some of the 1,200 Lake Baikal plant and animal species found nowhere else on Earth, such as the nerpa, the world’s only exclusively freshwater seal.   — Victoria Meleshko, National Geographic Traveler Russia

Discover the next great safari. Namibia evokes images of deserts, immense dunes, and parched mountains. But the Caprivi Strip, a narrow finger of land that juts out toward the east in the extreme north of the country, is a green, wildlife-rich territory. The presence of the Okavango, Kwando, Chobe, and Zambezi Rivers creates an ideal habitat for numerous animal species.

During the second half of the 20th century, the area was the scene of intense military activity. Remote and difficult to access, it was a prime corridor for various armed groups. After Namibia gained independence in 1990, peace—and wildlife—gradually returned.

In the eastern section of the region, Nkasa Rupara National Park is a secret jewel. A ranger station and tented lodge that opened in recent years have made it more accessible to tourism, but it’s still seldom visited. Encompassed by the Kwando-Linyanti River system to the south and by swamps and lagoons to the north, Nkasa Rupara is Namibia’s largest protected wetland. It’s described as a “mini Okavango,” as its floodwaters mirror Botswana ’s more famous Okavango Delta . The park is home to the largest population of buffalo in Namibia. Predators include lions, leopards, and hyenas, while crocodiles and hippos abound in the river.  

Mahango Game Park , in the west, includes wetlands and mopane forests. Here roam large herds of elephants, hippos, crocodiles, and nearly all the antelope species of Namibia, including the elusive semiaquatic sitatunga. Go with Nat Geo: See otherworldly landscapes and seek out endangered black rhinos in Namibia. —Marco Cattaneo, National Geographic Traveler Italy

Victoria, Australia

Drive the Great Ocean Road.   Green shoots of regeneration are popping up across Australia , where the 2019-2020 bushfires burned some 72,000 square miles of land. The disasters led to the deaths of nearly three dozen people and more than a billion animals.

Playing its own role in these rejuvenation efforts, Wildlife Wonders , in Victoria’s Otways region, is a new wildlife sanctuary tucked away off the Great Ocean Road amid lush ancient forest and waterfalls. It’s the brainchild of Brian Massey, the landscape designer of New Zealand ’s Hobbiton movie set tours. Massey, along with botanists, scientists, zoologists, and environmental specialists, has crafted a sinuous wooden path that winds through the refuge and blends seamlessly into the landscape.

Visitors can set off on 75-minute guided tours of the sylvan site, wandering through thickets of eucalyptus trees and admiring the koalas, wallabies, and bandicoots that now call the sanctuary home. During a stop at the Research Base, guests can learn more about how the site provides a safe space for native species like the long-nosed potoroo, a marsupial that often falls prey to invasive predators such as foxes and cats.

All profits from Wildlife Wonders go toward the Conservation Ecology Centre , which helps to fund several vital conservation projects in the Otways, including one that studies the movement of potoroos before, during, and after planned forest fires. — Connor McGovern, National Geographic Traveller UK

Peek at tropical wildlife. The race to preserve one of the largest remaining tropical rainforests in the Americas got a big boost recently. In April 2021, a coalition of conservation partners, led by the Nature Conservancy , purchased 236,000 acres of tropical forest in northwestern Belize to create the Belize Maya Forest Reserve . Along with saving some of the most biodiverse forests in the world from denuding and development, the new protected area—which is contiguous with the neighboring Rio Bravo Conservation Management Area (RBCMA)—closes a huge gap in a vital wildlife corridor that runs from southeast Mexico through Guatemala and into Belize.

The combined reserve, which protects nearly a tenth of Belize’s land area, safeguards and connects essential habitats for an amazing variety of endemic and endangered wild things. These include the tapir, Belize’s national animal; black howler monkeys; more than 400 species of birds; and some of Central America’s largest surviving populations of jaguar. For now, ecotourism activities are based in the more established RBCMA, which has two rustic lodges and offers guided expeditions. Go with Nat Geo:   Take a private tour of the Maya ruins of Tikal, Guatemala, and the cays of Belize.  

Northern Minnesota  

Turn off the lights.   Thousands upon thousands of stars dazzle above northern Minnesota . This remote region bordering the Canadian province of Ontario has little to no light pollution, and residents are determined to keep it that way.

The Heart of the Continent Dark Sky Initiative is a cross-border effort underway to create one of the largest dark-sky destinations on the planet. Two of its biggest pieces are in Minnesota: Boundary Waters Canoe Area Wilderness , the world’s largest International Dark Sky Sanctuary at more than a million acres, and neighboring Voyageurs National Park , the state’s first International Dark Sky Park. Both wild places received dark-sky certification in 2020, and Ontario’s Quetico Provincial Park , which adjoins the wilderness area, earned International Dark Sky Park status in early 2021.

( Here’s how to see auroras—from the Great Lakes .)

“The preservation of darkness at places like Voyageurs National Park not only provides wondrous views and ecological benefits to wildlife,” says Christina Hausman Rhode, executive director of the nonprofit Voyageurs Conservancy . “It also allows us a window to the past; to see the skies as they were hundreds of years ago, used for navigation and storytelling by peoples like the voyageurs of the fur trade and the Indigenous Ojibwe.”

BEST PLACES FOR ADVENTURE

Arapahoe Basin, Colorado

Climb the Rockies. For unparalleled views of the Continental Divide, one must climb hand over foot up North America’s highest via ferrata. Arapahoe Basin ’s “iron way”—a climbing route comprising metal rungs and cables—begins at the base of granite Rocky Mountain cliffs and ascends nearly 1,200 feet to a 13,000-foot summit.

A glance below reveals a weathered Colorado landscape dotted with green moss and pink and purple flora, and rock gardens created by the cliffs themselves, the fallen chunks varying in size from pebbles to Volkswagens. The thin air is occasionally punctuated by the shrill peep of a marmot or pika.

Even those without prior rock-climbing experience can scale the cliffs with a guide, using the metal rungs while also gripping the rock or wedging a foot into a crack for leverage. To avoid what could be a thousand-foot plunge to certain death, climbers must clip their harnesses from one cable to the next as they go. The route is entirely exposed and thunderstorms can roll in suddenly.

From the cliffs above, high-alpine mountain goats are often stoic observers, but typically disappear as travelers reach the summit. This marks the halfway point. From here, climbers must also descend, which, for via ferrata first-timers like Michael Lytle, can be the most harrowing part of the journey.

“You try not to look all the way down. The highway looks like a piece of thread from up there,” Lytle says. “The fear factor is real.”  

Swim with sharks. When you arrive here, the stamp in your passport will include the Palau Pledge , which all visitors must sign, promising that “the only footprints I shall leave are those that will wash away.” The 59-word eco-pledge was drafted by and for the children of this remote western Pacific archipelago to help protect Palau’s culture and environment from the negative impacts of tourism.

Eighty percent of the nation’s waters—recognized by National Geographic’s Pristine Seas project as one of the richest marine ecosystems on the planet—is preserved as the Palau National Marine Sanctuary . At 183,000 square miles, the no-take sanctuary is one of the world’s largest protected marine areas, safeguarding some 700 species of coral and more than 1,300 species of fish, including a dazzling variety of sharks.

“From the air, Palau looks like paradise on earth,” says Pristine Seas founder and National Geographic Explorer in Residence Enric Sala . “When you get underwater, you’re transported to a different world.”

During the 20th annual Shark Week Palau, from February 27 to March 6, 2022, divers can observe and participate in citizen science–assisted counts of numerous shark species, such as grey reef, blacktip, blue, tiger, and hammerhead. Daily dive sites are chosen for their abundant sharks and other marine life, including large aggregations of manta rays and thousands of spawning fish.  

Snorkelers can join a February or November Oceanic Society tour of the UNESCO World Heritage–listed Rock Islands Southern Lagoon , home to reef sharks, dugongs, giant clams, and marine lakes teeming with millions of golden jellyfish. Go with Nat Geo:   Discover the undersea wonders of Palau on this snorkel and kayak tour . — National Geographic Traveller India

Seine River, France

Cycle a new bike trail. La Seine à Vélo is a new cycling trail worthy of painter Claude Monet, whose house and famous water lilies in Giverny are on the route. But the 270-mile Paris-to-the-sea path, opened in October 2020, offers lesser known masterpieces too, such as the colorful street art that brightens the Canal Saint-Denis in Paris .

On the trail’s 15 stages, bikers pass through protected natural areas, including Normandy’s Grande Noé Bird Reserve , located along a major migratory flyway. While rolling across Normandy , they can visit the ruins of Jumièges Abbey , founded in 654, and take a Benedictine monk–led tour of Abbaye Saint-Wandrille , a centuries-old working abbey. The tearoom and gardens of Château de Bizy , a royal residence built in 1740 and inspired by Versailles , offer a respite off two wheels.

While Monet isn’t the only reason to ride the trail, pedal-pushers who love paintings should allow extra time for the Giverny Museum of Impressionism , which explores the revolutionary 19th-century art movement. — Gabriel Joseph-Dezaize, National Geographic Traveler France

New Brunswick, Canada

Tackle a backcountry trail. A turtle-shaped rock near Nepisiguit Falls, in the Canadian province of New Brunswick , carries with it a legend told by the Mi’gmaq people (also spelled Mi’kmaq). When water levels drop, the “turtle,” named Egomoqaseg, or “rock like a moving ship,” appears to be climbing up out of the river, says trail master Jason Grant, whose father-in-law, Mi’gmaq elder Gilbert Sewell, was a keeper of the story.

“Legend goes, once the turtle is completely out of the water, it will be the end of the world for the Mi’gmaq people,” says Grant. Based on his annual visits to the rock, Grant adds, Egomoqaseg has a long way to go before reaching dry ground.

The falls are a stop along a millennia-old First Nations migration route that has been developed into the longest backcountry hiking trail in the Canadian Maritimes. Running 93 miles along the Nepisiguit River, the rugged Sentier Nepisiguit Mi’gmaq Trail follows ancient portage pathways used by the nomadic Mi’gmaq.  

The route begins at sea level at Daly Point Nature Reserve in Bathurst and ends at Bathurst Lake in Mount Carleton Provincial Park , home to 2,690-foot-tall Mount Carleton, the highest peak in the Maritimes. To promote respect for the relevance of the trail to the Mi’gmaq people, the route’s restoration, completed in 2018, included incorporating Mi’gmaq language and culture, such as teepee campsites and a turtle logo inspired by Egomoqaseg.  

Trek from sea to sea. Stretching across Costa Rica from the Caribbean to the Pacific, El Camino de Costa Rica is a 174-mile-long window into life far off the well-trod tourist path. The 16-stage hiking route primarily follows public roads as it passes through remote villages and towns, Indigenous Cabecar lands, and protected natural areas.  

It’s designed to spark economic activity in rural districts. Local families, nonprofits, and a network of micro-entrepreneurs, such as Ecomiel honey producers, the woman-owned Finca El Casquillo organic farm, and La Cabaña sustainable coffee micro-mill, provide most of the trail’s lodging, food, tours, and other hiker amenities.

Due to the trail’s remoteness and its patchwork of tourism services, Mar a Mar (Sea to Sea)—the nonprofit partnership formed in 2016 to develop, promote, and help sustain El Camino—strongly recommends hiking with a guide. Ticos a Pata , UrriTrek Costa Rica , and ViaLig Journeys are among the tour operators offering guided experiences—from single-day hikes to coast-to-coast treks with multiple river crossings and rambles through ranch lands, rainforests, cloud forests, and sugarcane plantations. Multiday itineraries typically feature optional adventures, such as a white-water rafting trip on the world-class Pacuare River rapids. — National Geographic Traveler Korea

BEST PLACES CHAMPIONING SUSTAINABILITY

Yasuní National Park, Ecuador

Fight for the forest. In recognition of the global importance of the Amazon, France is leading the fight against deforestation in eastern Ecuador ’s Yasuní National Park , designated a UNESCO Biosphere Reserve in 1989. The almost 4,000-square-mile park—home to mahogany trees, sweet guabas , anthuriums, palms, and hypnotizingly green ferns—is the first of five pilot sites in the French-funded TerrAmaz program . This four-year initiative, launched in late 2020, supports sustainable development and safeguards biodiversity in the Amazon rainforest of Brazil, Colombia, Ecuador, and Peru.

Yasuní—considered one of the most biodiverse places on Earth—shelters an astonishing assortment of creatures, such as anteaters, capybaras, sloths, spider monkeys, and about 600 species of colorful birds. In the Napo and Curaray rivers flanking the park, visitors can watch for the Amazon river dolphin, an endangered and enigmatic species.

Yasuní also provides refuge for the Tagaeri and Taromenane people, Waorani Indigenous groups who live in voluntary isolation and use handcrafted canoes to travel between waterways. Tour operators such as Napo Wildlife Center offer excursions and lodging based on a sustainable ecotourism model that benefits the resident tribes. — Karen Alfaro, National Geographic Traveler Latin America

Chimanimani, Mozambique

Witness a conservation success. “Chimanimani is a timeless place, where local rainmakers still climb peaks to summon rain,” says National Geographic Explorer and photojournalist Jen Guyton , of one of Mozambique ’s newest national parks. Located on the country’s mountainous border with Zimbabwe, Chimanimani National Park , established in October 2020, is home to Mozambique’s highest peak, Mount Binga (elevation: 7,992 feet). It was once flush with elephants, lions, and other large animals whose images appear in ancient rock art created by the ancestral San people.

Poaching during decades of civil unrest decimated wildlife populations, but small numbers of elephants remain, as do at least 42 other species of mammals and a dazzling variety of plant and avian life. In the two recent biodiversity surveys alone that Guyton photographed, 475 plant species and 260 bird species were identified, along with 67 amphibian and reptile species—including one frog and one lizard thought to be new to science.

( How one of Africa’s great parks is rebounding from war .)

Sustainable tourism activities—such as birdwatching, hiking to forest waterfalls, and overnighting at the Ndzou Camp , a small community ecolodge—provide up-close views of a captivating wild place, which Guyton particularly enjoys experiencing at sunset. “With no roads for miles around, there’s total silence except for the birds, and you get a few moments of almost transcendental peace in that warm glow.”

Ruhr Valley, Germany

Get creative. Mining and steel production once dominated the densely populated Ruhr Valley , located in Germany ’s western state of North Rhine–Westphalia. Today, the region is repurposing former slag heaps (mounds of mining waste) and postapocalyptic-looking industrial sites as parks and open-air cultural spaces.  

The most famous is the World Heritage site of   Zeche Zollverein (Zollverein Coal Mine Industrial Complex), home to an outdoor swimming pool, ice rink, and walking trails. “People visiting the Ruhr area are usually impressed by the abundance of green,” says Karola Geiss-Netthöfel, director of the Ruhr Regional Association .

Zollverein is part of the wider Emscher Landscape Park , an east-west system of green spaces and corridors covering nearly 175 square miles. Rent a bike in Essen for a car-free Ruhr Valley trip along cycling routes, many of which follow former railway tracks. Or explore on foot via the 96-mile-long Hohe Mark Steig , a trekking trail opened in 2021.  

“The trail combines nature and industrial culture in a unique way, as you pass by several industrial buildings,” says Geiss-Netthöfel. A top spot nearby: Halde Hoheward, elevation 495 feet, a mountainous slag heap made from 180 million tons of mine waste and topped with a giant sundial. — Franziska Haack, National Geographic Traveler Germany

Columbia River Gorge, Oregon/Washington

Wine and dine mindfully. The nation’s largest National Scenic Area is probably not where you think it is. It straddles the Oregon - Washington border and comprises 293,000 acres of public and private lands along the Columbia River Gorge.

With Mount Hood nearby, the area attracts more than two million visitors annually. A nonprofit alliance is helping to reduce tourist impact on local nature and culture. This collaboration has become a model for other regions building a sustainable tourism economy.

Columbia Gorge Tourism Alliance initiatives include the visitor education program Ready, Set, Gorge, and the East Gorge Food Trail , a network of farms, historic hotels, wineries, and other homegrown experiences. Partnering with other local organizations and educating visitors benefits everyone, says Ali McLaughlin, owner of MountNbarreL , which offers wine-tasting bike tours and other car-free experiences.

“Having tourists who understand the importance of respecting the area they are traveling through has gone a long way toward mitigating concerns from local residents,” says McLaughlin. Go with Nat Geo: Retrace the path of Lewis and Clark’s trailblazing expedition through the Pacific Northwest.

Łódź, Poland

Spotlight a green city. Named a UNESCO City of Film in 2017 for its rich cinematic culture, Łódź , a city of nearly 700,000 in central Poland , was a major textile manufacturing center in the 19th and 20th centuries. Now Poland’s Hollywood is flipping the script on its industrial past to create a greener future.

In recent years Łódź   (pronounced woodge) has embraced new ecological technologies, such as using pre-RDF (refuse-derived fuel) and biomass energy to heat homes. In 2021, the city partnered with the European e-commerce delivery platform InPost to significantly reduce CO₂ emissions and traffic in the town’s center by installing 70 parcel locker locations and electric car charging stations.

Nearly a third of Łódź is green space, ranging from new pocket parks to the 2,977-acre Łagiewnicki Forest . In the city’s old industrial areas, factories are being reborn as parks, cultural centers, residences, and retail spaces. The trendiest spot on the cultural map is OFF Piotrkowska , a buzzing art, design, dining, and club district housed in a former cotton mill.  

Another massive factory, built by the I.K. Poznański Cotton Products Company—which employed as many as 7,000 people in 1913—was reimagined as Manufaktura , an arts center and shopping mall spread across 13 historic brick buildings. Manufaktura’s Muzeum Fabryki explores the   Poznański family’s “cotton empire” and the lives of the factory workers. — Martyna Szczepanik, National Geographic Traveler Poland

BEST PLACES FOR CULTURE AND HISTORY

Jingmai Mountain, China

Taste tea. One of the oldest cultural landscapes in China is slated to become one of the country’s newest UNESCO World Heritage sites in 2022. The Ancient Tea Plantations of Jingmai Mountain in Pu’er , which collectively form the world’s largest ancient artificially cultivated tea plantation, features about 1.13 million tea trees, the oldest of which is 1,400 years old.

Located in the remote southwestern corner of China’s Yunnan Province, the region was a starting point of the legendary Ancient Tea Horse Road . This 11th-century network of routes was named for its primary purpose: trading Chinese tea for Tibetan horses (130 pounds of tea equaled the value of one horse).

( In search of the perfect cup of tea in China’s Yunnan Province .)

Today, new highways have replaced the route, but the region’s tea plantations remain, as do the four local ethnic minority groups—the Blang, Dai, Hani, and Wa people—who retain their own languages, customs, and festivals. The remote location and limited tea-tourism offerings make a guided trip the best way to experience this enduring cultural landscape. — Yi Lu, National Geographic Traveler China

Hokkaido, Japan  

Learn about an island’s roots. Most visitors to Hokkaido , Japan’s wildly scenic and northernmost main island, don’t have many opportunities to learn about the Ainu, Indigenous people from the northern region of the archipelago. But the new National Ainu Museum and Park at Upopoy, which opened in 2020, hopes to change that. It joins the Kayano Shigeru Nibutani Ainu Museum , which opened in 1992, in teaching Japanese and international visitors about Ainu culture.

Marginalized since the late 1800s, the Ainu were granted legal protections in Japan in 2019; the country’s new Ainu Promotion Act recognizes and bans discrimination against the Ainu.  

Upopoy has a pressing three-pronged mission: promote, revitalize, and expand Ainu culture before it becomes extinct. Particularly at risk is the Ainu language, which is unrelated to Japanese or any other language, and is considered critically endangered by UNESCO. Listening to conversational Ainu and playing games to learn pronunciation are part of the new museum’s permanent exhibition.  

Visitors can also discover the timely sustainable-living lessons of the Ainu, whose spiritual beliefs are rooted in respect and gratitude for nature. After visiting Upopoy, drive 30 minutes southwest and soak in nature at Noboribetsu Onsen , Hokkaido’s premier hot springs resort which is located in Shikotsu-Toya National Park . Go with Nat Geo:   Take a voyage in the Ring of Fire aboard the National Geographic Resolution.

Procida Island, Italy

Connect with culture.   Chosen pre-pandemic, the theme of Procida’s reign as the Italian Capital of Culture 2022 — La cultura non isola (Culture does not isolate)—now seems particularly on point. The island city, located 40 minutes southwest of Naples via high-speed ferry, plans to use its year in the spotlight to illustrate the importance of culture, particularly in times of uncertainty.

“Today, ‘Culture does not isolate’ is an even stronger call to action because, for us, the island is a metaphor for modern people,” says Procida 2022 director Agostino Riitano. “We are all like islands, creating our own archipelagos where culture has to be the mortar that holds them together; this is even more true following the effects of the pandemic.”

( The pandemic couldn’t silence this Italian city of music .)

Procida 2022 plans to spread cultural programming, such as contemporary art exhibitions, festivals, and performances, over 300 days to encourage responsible travel throughout the year, and to avoid a mass influx of visitors during the summer. In the spotlight as a symbol of the inclusive theme is the island’s Palazzo d’Avalos , a Renaissance palace-turned-prison, built in 1500 and closed in 1988. Most recently associated with isolation, the former prison and its green space (where inmates raised crops, cows, and pigs) will be reborn as a cultural venue and urban park.

Atlanta, Georgia  

Meet the moment. At a time when voting rights are in contention in the United States, Atlanta is flexing its cultural and political muscle through two formidable voter empowerment organizations: The New Georgia Project and Fair Fight Action , both founded by Atlanta-based political leader and activist Stacey Abrams.

Being at the forefront of social change isn’t new, says city native Bem Joiner, cofounder of the creative agency Atlanta Influences Everything . “Atlanta’s ‘special sauce’ is its three C’s: civic, corporate, and cultural. We’re the cradle of the civil rights movement, the home of Coca-Cola, and our hip-hop culture shapes global culture. There’s no place else quite like Atlanta.”

Georgia’s largest city is also an epicenter of Black entrepreneurship, incubating businesses such as plant-based burger chain Slutty Vegan and eco-conscious Sustainable Home Goods .  

Easily accessible on foot or by bike via the BeltLine’s Eastside Trail , the Old Fourth Ward neighborhood blends nightlife and dining venues, such as Biggerstaff Brewing Company and Ponce City Market , with historic highlights like the Martin Luther King, Jr. National Historical Park and the Jimmy Carter Presidential Library and Museum .

Tin Pan Alley, London

Sing along. Despite pushback from punk and rock purists, the remix of Denmark Street , former hub of the British music industry, promises to hit all the right notes. Once lined with music publishers, recording studios, rehearsal rooms, and dimly lit clubs, the tiny street, nicknamed London ’s Tin Pan Alley, helped launch the British punk rock movement and legends including David Bowie, Elton John, and the Rolling Stones.  

In recent years, the music had all but died, save for Denmark Street’s surviving guitar shops. Now this iconic slice of history is being revived as part of Outernet London, the West End’s new $1.2 billion entertainment district.

The retooled street retains pieces of its storied past: restored 17th-century building facades; the heritage-protected graffiti art of Johnny Rotten, lead singer of the Sex Pistols (who lived here); the old-school music shops (thanks to affordable, long-term leases).  

( Learn more about the unlikely rebirth of a London legend .)

It also welcomes new spaces for infusing with music. There are busker spots where street musicians can make their case for being the next Adele (who debuted at Denmark Street’s original 12 Bar Club ); a free-to-use professional-quality recording studio for up-and-coming artists; and the new Chateau Denmark hotel, spread across 16 buildings steeped in music history.

BEST PLACES FOR FAMILIES

Lycia, Turkey

Learn about nomadic life. The nomadic Yörüks,   originally from different Turkic groups that ranged from the Balkans to Iran , once roamed the plateaus of the Turkish riviera. Most of the Yörüks (literally “walkers”) have now settled down—but many of their thousand-year-old customs are alive and well.  

Located in the historical Lycia region in southwestern Anatolia , Teke Peninsula is one of the spots where Yörük culture remains strong. Teke Yörüks live a semi-nomadic life with their tents, kilim rugs, herds, shepherd dogs, and transhumant traditions, set against a mountainous, Mediterranean backdrop full of olive trees.

In recent years, tour companies have started to merge the marvels of Lycia with Yörük life. Families can trek parts of the famous Lycian Way ; visit ancient sites like Patara, Xanthos, or Letoon; and swim in crystal clear waters while spending nights in hotels, guesthouses, tents, or villagers’ own homes. But it’s the children who have the most fun, as they can experience Yörük culture by making syrup with pomegranates, cooking local pastries, milking goats, or taking part in the olive harvest.

“History, nature, and culture, they’re all here. We wanted to turn this beautiful landscape into a learning platform, but also into a playground,” says Kerem Karaerkek, the chief guide of Middle Earth Travel . “I love how the kids get excited when they step into a Yörük kitchen or when they go on a treasure hunt in ancient Lycian ruins. You can see the sense of wonder in their eyes.” — Onur Uygun, National Geographic Traveler Turkey

Granada, Spain

Marvel at geometric beauty. Built as a palace-city by 13th-century Nasrid sultans—rulers of the longest-lasting and final Muslim dynasty on the Iberian Peninsula—the Alhambra (“red fort”) is considered the Moorish architectural jewel of Europe. The almond-shaped profile of this UNESCO World Heritage site rests on a hill above Granada, one of the most picturesque cities in Spain .

But it’s the mathematical wizardry on display here that is particularly fascinating for families. Intricate mosaics, arabesques (a repetitive, stylized pattern based on a floral or vegetal design), and muqarnas   (ornamental vaulting) make the Alhambra a masterpiece of geometric beauty—and a colorful classroom for age-appropriate exploration of math concepts, such as shapes, symmetry, proportion, and measurement.

Math flows through the Alhambra’s other main design feature, water, which gives life and meaning to the whole. Water provides the refreshing spirit of the gardens and the murmur of its fountains, but is also an element of the architecture itself.

At the Palace of the Lions , one of the Alhambra’s three original royal palaces, families will marvel at the central fountain. Its elaborate design features 12 stone lions supporting a large marble basin on their backs and—thanks to the technical wonder of complex hydraulics—spitting water from their mouths. Go with Nat Geo: Discover Moorish Spain from Córdoba’s cultures to Granada’s Alhambra to Seville’s wonders. —Manuel Mateo Pérez, NG Viajes Spain

Eastern Shore, Maryland

Be transported by history. The history of the Underground Railroad flows through the waterways, wetlands, swamps, and tidal marshes of Dorchester County on Maryland ’s Eastern Shore. This is where the secret network’s most famous “conductor,” Harriet Tubman , was born enslaved, grew up, and honed the skills—such as trapping, hunting, and using stars to navigate—she used to escape to freedom in Pennsylvania . She then returned 13 times to rescue more than 70 enslaved friends and family. Her heroic story is told at the Harriet Tubman Underground Railroad Visitor Center , one of the more than 30 stops along the 125-mile Harriet Tubman Underground Railroad Byway .

To bring Tubman’s story to life for kids, Alex Green, co-owner of Harriet Tubman Tours , suggests a kayaking adventure in the byway’s Blackwater National Wildlife Refuge . As a child, Tubman trapped muskrats here and worked alongside her father, a timber inspector who taught her how to move around the marshlands.

“We talk to kids about how the confidence and lessons Harriet learned inside the terrible institution of slavery drove her to accomplish incredible things,” Green says. “Harriet never gave up and she never stopped learning. That’s a lesson they can take home.” Go with Nat Geo:   Embark on a wild Chesapeake Bay escape to see waterways, watermen, and wildlife.

Danube River  

Cruise storybook lands. Boating the Danube can seem like traveling through a realm of fairy tales, with its scrolling views of castles, medieval towns, and stately palaces that help to bring European history to life. The river twists through 10 European countries (Germany, Austria, Slovakia, Hungary, Croatia, Serbia, Romania, Bulgaria, Moldova, and Ukraine), and most Danube cruise itineraries include stops in at least four of those, with special family sailings featuring kid-friendly onshore activities.

School lessons focusing on Middle Ages feudalism take on vivid dimensions when exploring Veste Oberhaus in Passau, Germany, one of the largest surviving castle complexes in Europe. Ages-old Hungarian equestrian traditions come alive on a southern Hungarian ranch, where fearless csikós , or mounted herdsmen, ride standing upright and balancing on the backs of two galloping horses.

When off the water, look to wheels. Board Vienna ’s iconic Giant Ferris Wheel, the Riesenrad , or take a bike ride among terraced vineyards in Lower Austria’s World Heritage-listed Wachau Cultural Landscape .   Go with Nat Geo:   Savor Christmas markets from Budapest to Nuremberg on this Danube cruise . — National Geographic Traveler Romania

Dive a longtime marine reserve. Dazzling sunlight, a turquoise sea, palm trees, white beaches, and a laid-back atmosphere: Bonaire checks all the boxes for an idyllic tropical destination. But compared to many other Caribbean islands, Bonaire (pop. 21,000) is quiet and still relatively wild and unspoiled. Off its coast lies one of the oldest marine reserves in the world.

The Bonaire National Marine Park was established in 1979 and has been on the provisional UNESCO World Heritage List since 2011. The reserve encompasses 6,672 acres of coral reef, seagrass, and mangrove vegetation. Bonaire’s healthy reefs are a magnet for divers and snorkelers who can spot up to 57 species of coral and more than 350 different fish species.

Several dive schools on Bonaire participate in the Reef Renewal program , in which volunteers can grow and maintain corals in underwater nurseries, then plant them into the reef. Anyone who can dive can come and help after completing the PADI Reef Renewal Diver course.

( Read more about new efforts to save dying coral reefs . )

Accessibility is another bonus: You don’t need a liveaboard or other boat transport to start exploring. At 54 of Bonaire’s nearly 90 public dive sites, you walk from the beach or a pier straight into the water. —Barbera Bosma, National Geographic Traveler Netherlands

Written by the global editors of National Geographic Travel, with additional reporting and writing by Maryellen Kennedy Duckett, Karen Carmichael, and Shauna Farnell.

The coronavirus pandemic has disrupted travel. When planning a trip, be sure to research your destination and take safety precautions before, during, and after your journey. Click here for National Geographic reporting on the pandemic.

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• ENVIRONMENT AND CONSERVATION
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• CULTURAL CONSERVATION
• PEOPLE AND CULTURE
• CULTURAL TOURISM

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These Countries Are the Best for Tourism

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#15 in Best Countries Overall

Italy is a south-central European country, whose boot-shaped borders extend into the Mediterranean Sea. The country’s historical cities, world-renowned cuisine and geographic beauty make it a popular destination for more than 40 million tourists each year. The nation is home to Mount Etna, Europe’s tallest and most active volcano, and houses two countries within its borders – the Vatican and San Marino.

GDP PC, PPP

GDP PER CAPITA, PPP

#17 in Best Countries Overall

A number of independent kingdoms united in 1492 to form the Kingdom of Spain, a cultural patchwork that continues to shape the modern nation’s dynamic identity. Spain comprises much of the Iberian Peninsula, which it shares with Portugal on the southwestern edge of Europe. It also includes the Balearic Islands in the Mediterranean Sea, the Canary Islands in the Atlantic Ocean and two enclaves in North Africa.

#12 in Best Countries Overall

It is difficult to overstate the influence  France has on the world, both in the past and today. Located in Western Europe, France is one of the world’s oldest countries, and its reach extends around the globe through science, politics, economics and perhaps above all, culture. Starting in the Middle Ages, France evolved through kingdom, empire and finally, into a republic. It was one of the first nations to champion the rights of the individual.

#27 in Best Countries Overall

Located in southeastern Europe, Greece as an independent nation is young, existing since the 19th century. Its civilization, however, is one of history’s oldest and most influential, credited with creating the concept of democracy as well as the ancient Olympic Games, and laying Western foundations in science, the arts and philosophy.

#4 in Best Countries Overall

The Commonwealth of Australia occupies the Australian continent. The country also includes some islands, most notably Tasmania. Indigenous people occupied the land for at least 40,000 years before the first British settlements of the 18th century.

Switzerland

#1 in Best Countries Overall

Switzerland, officially called the Swiss Confederation, is a small country in Central Europe made up of 16,000 square miles of glacier-carved Alps, lakes and valleys. It is one of the world’s wealthiest countries, and has been well-known for centuries for its neutrality.

New Zealand

#8 in Best Countries Overall

British and Polynesian influences course through picturesque New Zealand, an island nation in the Pacific Ocean southeast of Australia . Early Maori settlers ceded sovereignty to British invaders with the Treaty of Waitangi in 1840, and European settlers flooded in. Today, 70 percent of Kiwis, a common term for the people of New Zealand after a native flightless bird, are of European descent. A sense of pride has surged among the Maori, the country’s first settlers who now account for about 14 percent, as homeland grievances become more openly addressed.

#29 in Best Countries Overall

Thailand, which translates to “land of the free,” is the only Southeast Asian nation that did not encounter European colonization. Located just above the equator, the nation is wedged into the Indochina peninsula with neighbors Myanmar , Laos and Cambodia and has an arm that extends out to Malaysia .

#34 in Best Countries Overall

Egypt, with vast swaths of desert in its east and west and the rich Nile River Valley at its heart, is site to one of the world’s earliest and greatest civilizations. Its location at the northeast corner of Africa bordering the Mediterranean Sea has made it a cultural and trading center. But its location has also made it a prize to claim by empires and put it at the center of social and religious movements.

#6 in Best Countries Overall

Japan, one of the world’s most literate and technically advanced nations, is an East Asian country made up of four main islands. While most of Japan is covered by mountains and heavily wooded areas, the country’s roughly 126 million people lead a distinctly urban lifestyle. Long culturally influenced by its neighbors, today the country blends  its ancient traditions with aspects of Western life.

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Forget Aspen: Visit This Delightful Colorado Town

Human feet keep washing ashore at these washington beaches, 7 cutest small towns near denver in 2024.

Travel is one of the driving forces of economies all over the world, bringing money into big governments and small mom-and-pop shops alike. As travelers make their summer plans, companies are exploring which countries bring in the most travelers each year.

Yahoo! Finance has compiled a list of the top tourism countries based on how much money they brought in through tourism throughout the 2019 year. While that may seem like outdated data to be using, 2019 is the last year that truly represented travel trends through consistent spending.

With 195 countries to choose from, travelers and their wallets have shown again and again that these 10 destinations are the best in the world.

This article is designed to highlight the top ten tourism destinations in the world and why they pull in so many visitors each year. Each entry includes just a few of the most popular attractions in the country, particularly those that are major contributors to the country’s tourism money intake. Additionally, each entry includes a highly-rated hotel recommendation located in the capital of the country in question, intended to help readers ready to start planning their popular summer getaway.

Related: Top 10 Experiences Around The World You Should Try This Summer

Grand Hyatt Macau

Orania.berlin, a by adina canberra, hilton tokyo, rome cavalieri, sheraton grand london park lane, the mandarin oriental, bangkok, park hyatt paris-vendôme, the madrid edition, hilton washington dc capitol hill.

A special territory of China, Macau (also spelled Macao) is a popular tourist destination thanks to its bustling gaming and casino industry. Often called the "Vegas of China," Macau is well known for its nightlife.

Macau even has its own strip called the Cotai Strip. Those less interested in the neon lights can enjoy some of the other attractions that make Macau one of the most visited destinations in the world, including the Venetian Macau Gondola rides, St. Paul's Cathedral, and Senado Square.

• Reasons To Visit Macau: Casinos, Cotai Strip, St. Paul's Cathedral, Senatobia Square, Venetian Macau Gondola Rides, House of Dancing Water
• International Tourism Receipts: $40.1 billion

City Of Dreams, Macau

Related: Bang For Your Buck: 10 Affordable China Spring Destinations You Should Visit

When discussing money spent on tourism, it's not surprising that many of the highest grossing destinations are in Europe. Germany offers visitors an in-depth look at history and ultra-modern architecture and amenities.

Visitors love traveling to Germany to see World War II landmarks and beautiful historic buildings and streets. Perhaps the most popular reason people visit Germany, however, is to enjoy the seasonal beer festivals and Weinacht Maerke, Germany's Christmas markets. These seasonal attractions are a major reason Germany continues to be one of the most popular tourist destinations in the world.

• Reasons to Visit Germany: Berlin Memorial Wall, Cologne Cathedral, Berlin, Hamburg, Mercedes-Benz Museum, Gendarmenmarkt, Beer Festivals, Christmas Markets, Munich, Frankfurt
• International Tourism Receipts: $41.6 billion

Oranienplatz 17, 10999 Berlin

Related: The Best City-Like Towns In Europe: Exploring The 10 Coolest Towns That Feel Like Cities

Known as the Land Down Under, Australia’s thriving metropolises and unique variety of wildlife make it an unsurprising addition to the list of most popular tourist destinations. As an island country, visitors are as fascinated by what’s off the coast of Australia as what’s on land. The Great Barrier Reef itself draws in millions of visitors each year.

Major cities like Sydney, Brisbane, and Melbourne also bring in their fair share of visitors from around the world, as does the famous Australian Outback, home to kangaroos, koalas, wombats, and hundreds of other unique species of animals.

• Reasons to Visit Australia: Great Barrier Reef, Sydney Opera House, Sydney, Brisbane, Melbourne, National Parks, Australian Outback, Canberra
• International Tourism Receipts: $45.7 billion

1 Constitution Avenue, Canberra, ACT 2601

Japan is home to a number of truly ancient structures and natural formations, making it a fascinating destination for travelers from around the world. Japan is also a very modern destination that blends its historic culture with modern influences from around the world, making it a surprisingly friendly place for tourists to explore.

From the densely populated streets of Tokyo to the sprawling views of Mount Fuji, it’s unsurprising that tourists continue to spend billions of dollars on this unique archipelago.

• Reasons to Visit Japan: Tokyo, Mount Fuji, Buddhist Temples, Shinto Temples, Soothing Hot Springs , Universal Studios Japan
• International Tourism Receipts: $46.1 billion

6-6-2, Nishi-Shinjuku, Shinjuku-ku, Tokyo 160-0023

With beautiful Mediterranean beaches, picturesque historic towns, and some of the most famous art in the world, Italy is a powerhouse when it comes to facilitating tourism. Visitors can be found spending their money to enter one of the over 3,000 museums in Italy , as well as some of the most famous historical sites in the world.

Rome and Venice, as well as numerous other summer-vacation-worthy Italian destinations , offer even more reasons to visit, drawing in visitors with their cobblestone streets, local cuisine, and unique historic buildings.

• Reasons to Visit Italy: Colosseum, Rome, Venice, Michelangelo’s Artwork, Brunelleschi's Artwork, Milan, Local Cuisine
• International Tourism Receipts: $49.6 billion

Via Alberto Cadlolo 101, 00136 Rome

United Kingdom Of Great Britain And Northern Ireland

Based on the methodology used, the United Kingdom, which includes Northern Ireland, Scotland, and England, was studied as one location. With the beauty and history of these regions, it’s no surprise that the UK has made it into the top five tourist destinations in the world.

A number of travelers visit the UK to enjoy major landmarks like Big Ben and the Tower of London. The castles of Scotland and the rolling green hills of Ireland further add to the beauty of the region and lure in billions of dollars of tourism year after year.

• Reasons to Visit the United Kingdom: Big Ben, Tower of London, London, Manchester, Edinburgh, Glasgow, Belfast
• International Tourism Receipts: $52.7 billion

Piccadilly, London, W1J 7BX

Related: Unique United Kingdom: 10 Charming Places To Stay In Scotland, Wales, And England

The entire country of Thailand revolves around the tourism industry. The food, tours, sites, and nightlife all work together to create an unbeatable experience for tourists, and the money spent in this sector shows that this dedication is paying off.

Like many other Asian destinations, Thailand has a number of ancient but well-maintained Buddhist temples , as well as the internationally famous Wat Rong Khun, or White Temple. This art exhibit and architectural feat in Chiang Ra is one of the most beautiful destinations in all of East Asia and is just one more reason that visitors flock to Thailand for their international vacations year after year.

• Things to Do in Thailand: Wat Rong Khun, Buddhist Temples, Bangkok, Snorkeling
• International Tourism Receipts: $60.5 billion

The Jardine Matheson Group

48 Oriental Avenue, Bangkok 10500

Related: This Is How Far You Can Get With $100 USD In Thailand

With art and history museums and landmarks all over the country, situated comfortably alongside world-famous attractions like the Eiffel Tower, France undoubtedly earns its high position on the tourism leaderboard. Highlights like the Louvre, the city of Paris, and the Palace of Versailles, bring in millions of tourists each year, all on their own.

Most regions of France also offer a variety of guided tours to help visitors make the most of their vacation. Paris is even home to one of the most exciting outdoor experiences for 2023 , according to a study by TripAdvisor.

• Things to Do in France: Eiffel Tower, Louvre Museum, Paris, Palace of Versailles, Guided Tours, Luxembourg Gardens
• International Tourism Receipts: $63.8 billion

5 Rue De La Paix, 75002 Paris

The capital of Spain, Madrid, is full of enough activities to create to fill an entire vacation itinerary on its own. Paired with the rest of the beautiful country, Spain easily reaches the second spot for tourism spending.

Spain is one of the most popular destinations for travel in the world, largely because of its beautiful architecture, extensive history, and delightful food options. Whether taking a bicycle tour of downtown Madrid, lounging on the white sand beaches, or wandering through the vineyards, there are plenty of worthwhile ways to spend the day in this Western European country.

• Things to Do in Spain: Madrid, Public Beaches, Prado Museum, Wine Vineyards, Sagrada Familia Church
• International Tourism Receipts: $79.7 billion

Marriott International

Plaza de Celenque 2, 28013 Madrid

United States Of America

With nearly four million square miles of land to explore across 50 unique states, it is hard for any other country to compete with the tourism spending that occurs in the United States. Nearly every state has a national park, making it easy to explore the outdoors and enjoy some wildlife watching.

Exciting cities like Las Vegas, Chicago, and New York offer a fun downtown experience and even more vibrant nightlife. There are also a number of popular city-like towns across the US which offer similar experiences and amenities without the crowds and further propel America to the top of travelers’ bucket lists.

• Things to Do in the United States: National Parks, Las Vegas, New York, Houston, Savannah, San Francisco, Florida Keys, Washington DC
• International Tourism Receipts: $214 billion

525 New Jersey Avenue Northwest, Washington, D.C., DC 20001

• Bucket List Ideas

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Most popular countries among travelers: Europe tops tourist destinations

T he United Nations World Tourism Organization (UNWTO) has tracked which countries spend the most on the tourism industry, earn the most from tourism, and which destinations in the world have become the most visited and popular, reports Euronews Travel.

Germany, Italy, UK: Citizens that spent most on tourism

German, British, and Italian tourists spend the most money on travel, according to the UNWTO. European countries lead the ranking in several categories.

Chinese tourists spent the most: the total amount in 2023 reached about 183 billion euros. Having opened the borders for international travel after the COVID pandemic, Chinese tourists outspent Americans, who paid 114 billion euros last year. A year earlier, tourists from the United States took first place.

The Germans were third, spending 104 billion euros, while the British took fourth place with 102 billion euros. Canada, Italy, India, Russia, and South Korea round out the list of countries that spent the most on tourism in 2023, with Italy jumping from 10th to seventh place.

Photo: Germany is among the countries whose travelers spend the most on tourism (unsplash.com)

Which countries earn the most from tourism

In terms of tourism revenues, the United States leads the ranking. The country earned 164 billion euros in 2023. The United States is followed by Spain, which earned 86 billion euros, the United Kingdom with 69 billion euros, France with 64 billion euros, and Italy with 52 billion euros.

The United Arab Emirates, Türkiye, Australia, Canada, Japan, Germany, Saudi Arabia, Macau (China), India, and Mexico round out the list.

Which countries are most often visited by tourists

Two European countries ranked first in terms of the number of foreign travelers. France has once again become the most visited country in the world, with 100 million foreign tourists visiting it last year.

These figures are expected also in 2024, as the Olympic Games in Paris will take place in July-August, and will attract many travelers. Spain took second place with 85 million visitors.

Photo: China has become one of the countries where travelers go most often (unsplash.com)

In total, seven of the 10 most visited places were in Europe. Italy, Germany, and Austria round out the list of the most visited countries. This makes Europe one of the most popular regions. Europe attracts the largest number of foreign visitors worldwide.

China has also been a very popular destination for many years, but the number of visitors to the country has plummeted since strict entry requirements were introduced during COVID-19. They fell from 65.7 million in 2019 to only 35.5 million in 2023.

This African country is No. 1 for friendliest destination: See who made the top 10

• The world's friendliest countries were determined by a new report from digital financial services company Remitly.
• The company surveyed 3,000 participants from 27 countries on the "agreeableness" trait from the popular Big 5 Personality Test.
• The scores of each country's residents were averaged, with the higher averages deeming the country friendlier.

Traveling to a new country can be nerve-racking , from having a basic grasp of the language to navigating the public transit system.

One thing that can ease the stress of being in a new place is encountering friendly locals, who can make you feel welcome and help if you’re lost.

Digital financial services company Remitly recently determined the world’s friendliest nations in a new report . The company surveyed 3,000 participants from 27 countries on their “agreeableness” from the popular Big 5 Personality Test in April. Participants took a simplified version of the test’s “agreeableness” section and were given a score between 1 and 40, with a higher score meaning they were more agreeable. The scores of each country’s residents were averaged, and the higher the average, the friendlier the country. 

Solo traveling basics: Expert advice for your first trip

If someone’s personality is concluded as agreeable, they’re friendly, compassionate and empathetic. This is the type of person who prioritizes interpersonal relationships, is warm to others and wants to strike up conversations − all good traits if travelers want to feel comfortable in a new destination. 

Learn more: Best travel insurance

“A big part of being in a new place is the experience you have with locals, whether it's getting insider tips on the best places to eat, or making long-lasting connections and forging friendships that will last a lifetime,” said Ollie Cassel, head of growth marketing at Remitly, in an email to USA TODAY. “The friendliness of the people you interact with can sometimes make or break your experience.”

Read below to find out the top 10 friendliest countries, according to Remitly.

10. Belgium, 32.5

Belgium is ranked as one of the friendliest countries to travelers. The European nation not only has progressive social policies and low crime rates, but English is easily spoken, which makes it easy to meet locals. 

9. Estonia, 32.58

Home to two UNESCO World Heritage Sites and more than 1,000 islands, Estonia has friendly locals who are known to be respectful and polite to foreigners. A 2019 survey of almost 14,000 Estonians found that most residents prioritize safety and openness. 

8. Germany, 32.66

There’s a lot of history and culture to uncover in Germany, and its friendly residents help make it a popular European destination. Germans aren’t known for engaging in small talk but will help you out if you’re in need. 

7. Canada, 32.84

Known for their kindness – and love for the word “sorry – Canadians scored high for agreeableness in the Remitly report, which makes it a welcoming destination for travelers. 

6. Australia, 33.13

With friendly, laid-back locals, Australia earned a spot as one of the friendliest countries for travelers, so you can feel good about visiting the Land Down Under. 

5. Sweden, 33.30

Known to have friendly and courteous locals, Sweden earned the spot as the fifth-friendliest nation. It makes sense: The country is often ranked as one of the happiest places in the world . 

4. Mexico, 33.47

Known for having strong family ties and being proud of their heritage, Mexicans are generally friendly and kind to travelers, earning the North American country the fourth spot in the report. 

3. Croatia, 33.50

Scoring the spot for the third-friendliest country, Croatia is highly welcoming for travelers. Croatians are known to be polite and social, so you can feel comfortable asking locals for directions. 

2. Greece, 33.71

The Greeks live by a value known as philoxenia , which translates to “friend of the foreign” and stems from ancient Greek mythology. Essentially, this means the country is especially welcoming and warm to travelers. 

1. South Africa, 34.63

South Africans are known to be friendly, so travelers can expect to encounter many locals saying hello and striking up conversations. Eleven official languages are spoken in the African country, like English and Afrikaans, so you can feel comfortable engaging with residents. 

Kathleen Wong is a travel reporter for USA TODAY based in Hawaii. You can reach her at [email protected] .

The Key Points at the top of this article were created with the assistance of Artificial Intelligence (AI) and reviewed by a journalist before publication. No other parts of the article were generated using AI. Learn more .

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The most beautiful countries in the world, according to actual travelers

The most beautiful countries, according to real people..

When it comes to choosing the perfect vacation spot , who better to guide you than those who have been there and experienced it firsthand? Instead of relying on arbitrary rankings from so-called “experts,” why not turn to actual travelers for their insights? Rough Guides recently conducted a survey where their readers voted on the most beautiful countries in the world. The results are in, with 20 breathtaking destinations making the list. Here are some of the top choices that could inspire your next unforgettable vacation. 

• New Zealand

All of the most beautiful countries in the world

Coming in at number 20 on the list, Japan is easily one of the most beautiful countries in the world. From the beautiful temples of Kyoto to the iconic cherry blossoms in spring to the bustling streets of Tokyo and the serene landscapes of Hokkaido, Japan offers a wide range of stunning scenes. Japan does a great job blending ancient history with modernity, offering travelers a unique experience. 

Portugal’s allure stems from its captivating coastal landscapes, charming cities, and friendly citizens. Whether you’re visiting the warm beaches of the Algarve or the picturesque vineyards of the Douro Valley, Portugal offers natural beauty at every turn. Lisbon’s busy streets, Porto’s riverside neighborhoods, and Cascais’ historical sites showcase the country’s rich heritage. Portugal’s warm climate, delectable cuisine, and welcoming locals further enhance its appeal, making it a must-visit destination for travelers from all over the world.

India’s beauty is unparalleled, and it offers a wide array of landscapes and cultural experiences. As one traveler noted in the study, “the different areas of India offer different things—lush rainforest in the south and the beautiful Himalayas in the north.” From the vibrant deserts of Rajasthan to the country’s majestic temples, India captivates travelers with its diversity. 

Iceland’s otherworldly beauty helped the country snag the spot of number 13 on the list. The country’s dramatic landscapes include waterfalls, black sand beaches, and striking volcanic formations. The soothing hot springs, like the famous Blue Lagoon, offer relaxation amidst the rugged terrain. In the winter, the night sky lights up with the mesmerizing Northern Lights, providing an unforgettable spectacle for visitors. 

Chile stands out as one of the world’s most beautiful countries and was one of the few South American destinations to make the list. Chile’s unique geography, with its extensive coastline, deserts, and mountains, provides travelers with a wide array of landscapes to experience. Travelers can check out the mystical moai statues of Easter Island and the colorful streets of Valparaiso. In the south, Patagonia’s scenery is complete with towering peaks, sparkling glaciers, and pristine lakes, perfect for nature lovers.  

It’s no surprise that Greece is among the most beautiful countries in the world, as it consistently ranks as a top travel destination. The iconic white buildings of Santorini set against the deep blue of the Mediterranean Sea create scenes that are fit for a postcard. Greece’s natural beauty is matched by its vibrant culture. The local cuisine , with its fresh ingredients, is an art form in itself and adds to the overall allure. From the ancient ruins of Athens to the sunny island of Mykonos, Greece offers an unforgettable travel experience.  

The beauty of Norway is unrivaled, earning its spot as one of the world’s most stunning countries. Ranked at number 7, its landscapes are both breathtaking and diverse. As one reader put it, “There are mountains, fjords, waterfalls, and breathtaking views, and everything is so clean and beautiful!” Whether exploring the vibrant city of Oslo, witnessing the Northern Lights in the Arctic Circle, or hiking the trails of the country’s west coast, Norway promises a pristine and unforgettable experience for travelers. 

France came in at number 5 on the list, securing its spot as one of the most beautiful countries in the world. Paris, its iconic capital, is known for its romantic charm and timeless landmarks like the Louvre Museum and the Eiffel Tower. Beyond this popular city, the French countryside offers rolling vineyards, cozy villages, and historic castles. As the largest country in the EU, France offers something for everyone. From the beautiful beaches of Saint-Tropez to the snow-capped peaks of the French Alps, France has it all. 

Canada stands out as one of the world’s most beautiful countries, coming in at number 3 on the list. This gorgeous country is widely recognized for its natural wonders. Niagara Falls, located just across the U.S. border, hosts around 12 million visitors every year. Banff National Park, located in the Canadian Rockies, offers turquoise lakes and stunning mountain vistas. Vibrant cities like Toronto and Vancouver add to Canada’s charm with their stunning waterfronts and bustling urban life. 

Coming in at number 1 on the list is the beautiful country of New Zealand. New Zealand’s top ranking as the most beautiful country is well-deserved. From the towering peaks of the Southern Alps to the beaches and fjords of the South Island, New Zealand offers a wide range of natural attractions for visitors to check out. Readers praised its “amazing scenery” and appreciated the country’s ability to offer everything from lush rainforests to rugged coastlines. 

These aren’t all of the countries that made the list. Here is the full docket of the top 20 most beautiful countries in the world.

• Switzerland
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• South Africa

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Average July temperature: 82ºF to 86ºF

Hiking involves nothing more than going on or off the trail with your hiking boots (partnered with hiking socks) until you reach your final destination for recreational purposes. However, that doesn't mean it's easy. When you're on a treacherous trail that's considered one of the most dangerous hikes in the world, you'll need a healthy dose of fear, maybe some hiking snacks, and a desire to push yourself to the edge -- as long as you don't fall over it.

Here are eight trails to get the adrenaline pumping -- and perhaps make you hold on for dear life. Huayna Picchu, Peru

Just because we love the game of golf doesn't mean we are any good at playing it ourselves. It is easy to scream at the TV about how bad that flop shot was from the comfort of your couch, even if you have never swung a club. Once you get a bit of practice in, so you don't leave a trail of divots in your wake, you won't be so nervous walking on the green. There's no need to have performance anxiety when playing on one of the best golf courses for beginners, so see which one you want to take a swing at. Take a swing in Scottsdale

There's something in the water in Arizona. There's at least something in the grass, as Scottsdale, Arizona, has multiple courses for the beginner and beyond. See if you could hit all of these courses to bring your game up to par. The Talking Stick Golf Club The Talking Stick Golf Club has two gorgeous courses to pick from, both designed by Ben Crenshaw and Bill Coore. For those who want a straightforward game without a lot of hassle, the Piipaash Course is the kind of smooth sailing that doesn't require a lot of experience. If you want to test your aim on a more challenging green, the O'odham Course offers stunning architecture along difficult holes. The Blue Course at Wigwam Resort If you want easier terrain, the Blue Course at the Wigwam Resort will tee up 18 holes of beauty for your eyes to feast on. Known as The Patriot Course, when players took their first swings there in 1965, golfers at any level will appreciate the 6,000 yards of play in the white sandy desert and fairways lined with trees. The We-Ko-Pa Saguaro Course If you want true mountain views with your putt, the We-Ko-Pa Saguaro Course, located in the Sonoran Desert, won't disappoint. Another Ben Crenshaw and Bill Coore partnership in 2006, the course uses the full range of the landscape to get the most out of your 18-hole round. The best golf courses for beginners elsewhere in the U.S.

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Safest Countries in the World 2024

Iceland has been the safest country in the world for the 14th year in a row, according to the Global Peace Index.

The Nordic countries of Europe (Norway, Sweden, Denmark, Iceland, and Finland) rank among the 25 safest globally, most of them also being among the top 10 happiest nations worldwide.

Common attributes of the world's safest countries include high levels of wealth, social welfare, education, effective criminal justice systems, and positive government-citizen relationships.

The Global Peace Index (GPI) ranks the safest and most peaceful countries in the world. This report is published annually by the Institute for Economics and Peace, which defines itself as "an independent, non-partisan, non-profit organization dedicated to shifting the world's focus to peace as a positive, achievable and tangible measure of human wellbeing and progress." The report researches countries to determine which are the safest and which are the most dangerous .

A total of 163 countries are featured in the GPI report, which ranks each country's level of safety or danger based upon 23 different indicators. The indicators used to compile the GPI include the number of internal and external violent conflicts, level of distrust, political instability, potential for terrorist acts, number of homicides, and military expenditures as a percentage of GDP. These indicators are grouped into three broad categories—Ongoing International Conflict, Societal Safety and Security, and Militarization—and a score is calculated for each of the 163 nations featured in the report. The lower the score, the higher the nation is ranked in terms of safety.

Top 15 Safest Countries in the World (Global Peace Index — lower is better):

The United States ranked 129th in the Global Peace Ranking for 2022. The United States' ranking has fallen every year since 2016, a drop usually attributed to a decrease in life satisfaction, rising political division, and an increasing wealth gap.

Is the World Becoming More or Less Safe?

According to the 2022 GPI report, the world has become less safe over the past 14 years, with per-country scores deteriorating by 3.2% on average. The report further notes that safety and peacefulness have decreased for eleven of the past fourteen years. For example, global peace declined by 0.3% overall between the 2021 and 2022 GPI reports. While safety improved in 90 countries, it dropped in 71 countries (and remained stable in two), for a net loss.

The 2022 report also states that declines tend to happen more swiftly and precipitously than do improvements, and pointed out that the most significant deterioration occurred in countries in conflict, such as Russia , Ukraine , Guinea , Burkina Faso , and Haiti . Europe remained the most peaceful region in the world, a position it has held for all the 16 years in which the Global Peace Index has existed.

World peace also decreased between the 2020 and 2021 reports, though by a much smaller margin of 0.07%, with 87 countries improving and 73 deteriorating. The COVID-19 crisis and increasing tensions among major world powers were cited as two main causes for the decrease. A comparison of the 2020 and 2019 reports, to step back a year, reveals a total of 81 countries growing more peaceful and 80 deteriorating. The average country score deteriorated by 0.34%.

The Safest Continent in the World

A majority of the top 25 safest countries are European countries. Most notable are the Nordic countries of Europe. Norway , Sweden , Denmark , Iceland , and Finland are not only among Europe's safest countries , they are among the top 25 safest countries anywhere on Earth. This region is thus considered the safest in the world, with a homicide rate of 0.8 incidents per 100,000 inhabitants. These five Nordic countries are all in the top 10 happiest countries in the world as well. The second-safest region among the top 25 safest countries is Asia . Both Europe and Asia have the world’s lowest homicide rates of 3 or fewer per 100,000 inhabitants.

Qualities the World's Safest Countries Have in Common

There are some commonalities among the safest countries in the world. For instance, safe countries tend to display high levels of wealth, social welfare, and education. Additionally, safe countries typically have effective criminal justice systems and governments that maintain very healthy relationships with their citizens.

Profiles of the World's 10 Safest Countries

According to the Global Peace Index, Iceland is the safest country in the world for the 14th year in a row. Iceland is a Nordic nation with a relatively small population of 340,000. Iceland has a very low level of crime, which is typically attributed to its high standard of living, small population, strong social attitudes against crime, a high level of trust in its well-trained police force, and a lack of tension among social and economic classes. Iceland has no military, and the police do not carry firearms (only extendable batons and pepper spray). Iceland also has laws in place to guarantee equality, such as legal same-sex marriage and same-sex adoptions, religious freedom, and equal pay for men and women.

2. New Zealand

New Zealand is the second-safest country in the world. Like Iceland, New Zealand has a very low crime rate, and violent crime is especially rare. Theft is still worth guarding against, especially in tourist areas (which holds true in every country in the world), but overall risk is minimal. Unlike its neighbor Australia , which is known for its dangerous wildlife (box jellyfish, taipan snakes, stonefish, funnel web spiders, and more), New Zealand has no deadly animals. New Zealanders are generally open-minded and have laws in place to prevent the violation of anyone's freedom of speech or expression. As in Iceland, police in New Zealand do not carry personal firearms.

Ireland became notably more peaceful in 2021 and vaulted from 11th place to 3rd in the 2022 rankings as a result. Crime is quite low outside of a few city neighborhoods ( as in any country, one should be wary of pickpockets and scammers in tourist-dense areas), and there is little threat of cultural violence or terrorism. In fact, the Irish landscape may pose a greater safety risk than its people—the country's breathtaking cliffs and winding country roads must be treated with respect, especially during a sudden rainstorm or in areas with no cell reception.

Ranked fourth on the 2022 Global Peace Index, Denmark is another one of the safest and happiest countries in the world. Denmark is one of the few countries where people report feeling safe at any time of day or night, even children. Denmark has a high level of equality and a strong sense of common responsibility for social welfare — two qualities that contribute to its citizens' feelings of safety and happiness.

Corruption is rare in Danish business or politics, as honesty and trust are top priorities. While Denmark has a high personal income tax , it funds social programs that ensure all people receive services and perks that help them live comfortable lives. For example, everyone in Denmark has access to tuition-free higher education and healthcare with no additional fees to them, and the elderly are provided at-home care helpers.

Austria ranked as the fifth-safest country in the world for 2022. While violent demonstrations in the wake of ongoing social unrest remain a concern, these are relatively easy to avoid, and otherwise, Austria is a very safe country to visit. Serious crimes are uncommon (with the usual caveat to watch for pickpockets and purse-snatchers). Additionally, Austria has been spared any major acts of terrorism in recent years.

6. Portugal

Portugal comes in sixth in the most peaceful countries rankings for 2022. In 2014, Portugal was ranked 18th globally and has since made significant strides. Unlike Iceland and New Zealand, Portugal has armed police; however, an increased police presence has resulted in a decreased crime rate in the country. In recent years, Portugal has experienced an economic resurgence, decreasing its unemployment rate from over 17% to under 7%. Portugal consistently ranks among the best countries for retirement , due in no small part to its high level of safety.

7. Slovenia

One of the former constituents of Yugoslavia , Slovenia has a high safety ranking that can be attributed to its excellent scores in three categories: travel security, medical risks, and road safety. Like many Slavic states , Slovenia installed a democratic government in the mid-1990s and is now focused on improving quality of life in many areas, including safety and sustainability.

8. Czech Republic

Crime rates in the Czech Republic have steadily decreased over the years, with rates of violent crime in particular dropping significantly. The Czech Republic also has a low incidence of terrorism and natural disasters. Finally, the country boasts many clean and efficient hospitals and a state-run health insurance system that offers affordable rates and enables near-universal coverage.

9. Singapore

Singapore ranks ninth on the GPI for 2022. In a Gallup report from 2018, Singapore residents felt the highest sense of personal security and had more positive experiences with law enforcement than did residents of any other country. Singapore has one of the lowest crime rates in the world, possibly due to the severe penalties that are issued for even small crimes. The government and police strictly control guns and other firearms, and violent and confrontational crimes are rare in Singapore.

As a city-state, Singapore also ranks as the second- safest city in the world according to the Safe Cities Index from the Economist Intelligence Unit (EIU). In 2019, Singapore ranked first for infrastructure security and personal security, second for digital security, and eighth for health security.

The tenth-safest country in the world for 2022 is Japan. Japan has been in the top ten countries in the Global Peace Index for 14 years, consistently receiving high marks for low crime rates , minimal internal conflict, and virtually nonexistent political unrest. Japan's proximity to potentially hostile neighbors China and North Korea could become a threat to its safety at some point, but has not thus far.

Japan is known for citizens having limited access to firearms, as the Japanese do not view carrying a firearm as an individual's right. According to the Safe Cities Index from the Economist Intelligence Unit, Tokyo was the safest city in the world in 2019, ranking first in cybersecurity, second for health security, and fourth for infrastructure security and personal security.

IEP applies a rigorous research process to arrive at its GPI rankings. According to IEP , “The GPI covers 163 countries comprising 99.7 percent of the world’s population, using 23 qualitative and quantitative indicators from highly respected sources.”

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What is the safest country in the world?

Iceland is the safest country in the world, with a Global Peace Index of 1.124 .

What are the 5 safest countries in the world?

The 5 safest countries in the world are Iceland , Denmark , Ireland , New Zealand and Austria .

Frequently Asked Questions

• Global Peace Index 2022 - Institute for Economics and Peace
• These Are the Safest Countries - US News
• Most Dangerous and Safest Countries Index - TravelSafe Abroad