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Understanding adventure tourists' profile: A case study from Himachal Pradesh (India)
Adventure tourism is one of the rapidly growing segments in the global tourism industry. Growth potential of adventure tourism has been realised in India and tourism organizations are making consistent efforts to tap various opportunities evolving in this segment. Tourism organizations are continuously seeking to get better insights into the profiles of adventure tourists to formulate and execute strategies in an efficient and effective manner. This study aims to provide better insight into the profile of adventure tourists. Primary data for this study have been collected from 235 adventure tour participants and 230 adventure training participants through multi-stage sampling from the Indian state of Himachal Pradesh. Reported results of different dimensions of adventure tourists' profiles offer better insights for various tourism organizations. Results will help tourism organizations in effective market segmentation, market targeting and positioning related decisions.
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This study has applied a services marketing framework and empirically examined the relationships between service value, satisfaction and behavioural intentions among adventure tourists. Conceptual model was tested with primary data which was collected from 235 adventure tourists in Himachal Pradesh, India. As hypothesised, functional value, novelty value and social value were found to significantly influence the satisfaction while emotional value and value for money indicated no significant influence on the satisfaction of adventure tourists. Relationships between satisfaction and behavioural intentions (intention to revisit, search for alternatives and word-of-mouth referral) were found to be significant as hypothesised.
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Himachal Pradesh, Uttarakhand and to examine the market size of the adventure tourism in these three states. 2. Objectives of the study The present study broadly examine the progress of adventure tourism in the respective three states i.e.Jammu and Kashmir, Uttarakhand and Himachal Pradesh. There are some
With the source of getting adventure tourists, this study focuses on the support and role of hospitality sector in promoting Adventure Tourism, in this a small survey has been done in various adventure tourist destinations in Kangra, Shimla and Kullu region of Himachal Pradesh. Keywords: Tourism, Hospitality, Hotel, Adventure Tourism, Himachal ...
Abstract and Figures. Due to being a permanent resident of Himachal Pradesh, I have chosen the title for the research as-Air Based Adventure Tourism in Himachal Pradesh is an Indian state located ...
This research paper investigates the state of adventure tourism in Himachal Pradesh's Bilaspur district, employing the NIRVANA framework for assessment and strategic development. The assessment ...
Understanding adventure tourists' profile: A case study from Himachal Pradesh (India) January 2022. Turizam 26 (1):36-56. DOI: 10.5937/turizam26-27644. Authors: Jyoti Kumar Chandel. Birla ...
Adventure Tourism Development A Comparative Study Of Kullu And Bilaspur District Of Himachal Pradesh: Researcher: Devansh Chandel: Guide(s): Vinay Chamoli and Arun Sharma: Keywords: ... Adobe PDF: View/Open: chapter - 1.pdf: 633.95 kB: Adobe PDF: View/Open: chapter - 2.pdf: 673.32 kB: Adobe PDF:
tourism in Himachal Pradesh. Tourism industry in Himachal Pradesh has wide scope to flourish and provide a new direction to the economy of the state. Ashutosh Sharma & Dr. Praveen Chauhan (2020) [9]. In their research paper entitled, 'Role of Hospitality Sector in Promoting Adventure Tourism Study of Himachal - Pradesh', had provided the ...
tourism point of view. The main objective of the study is to know about the facility provided to the tourist. and co nduct an SWOC analysis to know about the tourism potential in Himachal Pradesh ...
Adventure Tourism is being recognised as a "Niche" tourism product and it will help to attract tourists and establish India as a 365 days destination (Orissa Diary, 2020). Indian state of Himachal Pradesh is endowed with diverse natural resources which offer many adventure tourism activities. Trekking, Mountaineering, Camping, Paragliding ...
of tourists visiting Himachal Pradesh increased from 6.55 million in 2004 to 19.6 million in the year. 2017. A tourism policy that accelerates economic development, minimizes social inequality, reduces. poverty, conserves tangible and intangible heritage (by making use of state of the art technologies) in a.
The Himachal Pradesh landscape is riddled with numerous shrines from Hindu temples to Jain temples to mosques. Growth of Tourism and Hospitality Sector: Government Role In the face of climate and geography, Himachal Pradesh is rich in flora and fauna, majestic and stunning mountain ranges. India's outdoor adventure playground is Himachal Pradesh.
(DOI: 10.29070/15/57366) Abstratct - The fact is that adventure tourism in Himachal Pradesh has emerged out as one of the most important industries of India. In the recent years it has been observed that there is a lot of potentiality for the development of the adventure tourism and some of its related activities in the state of Himachal Pradesh.
The study is based on the adventure tourism in Uttrakhand and analyzes the adventure tourism down fall after Uttarakhand flood disaster in 2013. The research study is exploratory in nature. Structured questionnaire was designed for data collections and data has been gathered through survey method using structured questionnaires disbursed to one ...
Title: Growth_development and trends of adventure tourism _ a comparative study of Himachal Pradesh and Uttrakhand: Researcher: Gangotia, Amit: Guide(s):
PDF | On Mar 10, 2021, Devansh Chandel and others published Prospects of Adventure Tourism in Himachal Pradesh | Find, read and cite all the research you need on ResearchGate
Himachal Pradesh is a land of festivals and dances that form an inherent part of its culture. Dances are notably performed at festivals and other special occasions like weddings, lending color and variety to everyday monotony. The varied forms and styles of dances reflect the true spirit of the people.
There are a large number of tourist attractions in Himachal Pradesh which virtually peppers the tourism map of the state. While the entire state is replete with adventure destination, inviting trekking routes, religious sites and eco tourism destinations, the main tourist attractions in Himachal Pradesh comprise of its picturesque hill station.
Himachal Pradesh is estimated to have earned USD 62.89 million (January-December, 2015) while total earnings for India has been estimated to be USD 243.86 millionwhile securing second rank among all states of India (Ministry of Tourism, 2016).Infrastructure Assessment for Adventure Tourism in Himachal Pradesh has brought few points for the ...
Himachal Pradesh. Adventure Tourism Activities & Destinations. Himachal Pradesh, a land of towering peaks and lush valleys, is renowned as an adventure tourism hotspot. From the enchanting Shimla to the paragliding haven of Bir Billing and the Himalayan adventure hub of Manali, Himachal offers a myriad of thrilling experiences.
Saurabh Rishi* Dr B. Sai Giridhar** Abstract. Himachal Pradesh is a land which is bestowed with natural grandeur at its best - picturesque locations, snow capped mountains, lush green valleys, a cool climate and hospitable people. It is indeed the very lap of nature. It is therefore a fact that Himachal Pradesh has immense tourism potential; a ...
Himachal-Pradesh-Tourism-Policy-2019 - Read online for free.
Rural Tourism in Himachal Pradesh According to the 2011 Census of Himachal Pradesh, 89.96 % of the state dwells in its villages. As such the rural environment, culture and people can play a vital role in the rural development of the state by adhering to the concept of rural tourism. Himachal Pradesh has got a
The Himachal Pradesh Tourism Policy 2019 HP Tourism Dev. and Registration Act 2002 HP Tourism Trade Rules 2012 River Rafting Rules 2005 Himachal Pradesh Aero Sports Rules, 2022 Himachal Pradesh Miscellaneous Adventure Activities Rules 2017 Home Stay Scheme - 2008 Scheme for Interest Subvention on Working Capital Loan for Hospitality Industry.
Himachal Pradesh is a land brimming with picturesque natural locations, heritage and history, stunning sights and vibrant cultural traditions. The state witnesses an influx of a battalion of tourists each year coming in for various attractions such as sightseeing, adventure, detoxification and lower temperatures. In terms of adventure, Himachal ...
Shimla is a second preferred destination in Himachal Pradesh after Kullu, Manali for adventure activities. Whereas, Shimla with the interest of tourist it is becoming popular choice destination ...