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Benefits of booking with an award-winning travel consolidator:.

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Airline Consolidator FAQ

Both terms are interchangeable, but an airline consolidator purchases a large volume of airline tickets at a discounted rate  from airlines and then resells them to travel agencies or directly to consumers. Flight consolidators can negotiate bulk deals with airlines, offering lower prices than those available through traditional booking channels.

The commission rates vary and depend on the agreements between the consolidator and the travel agency selling the tickets. This is where net fares and published fares come into play. With net fares, the travel agent can market and set their commission, whereas, with published fares, a set percentage is paid out.

Because airline consolidators negotiate discounted airfare rates with airlines, travel agents can markup the ticket prices. This allows them to make a profit while still offering prices lower than those available through traditional channels.

When clients seek airline tickets, travel agents and agencies utilize consolidator booking platforms to find cost-effective flight options. Partner agents can access our products/pricing through multiple channels, including Sabre GDS, Travelport GDS, Amadeus GDS, skyAPI, and the WINGS Booking Platform. Upon receiving a booking, we audit the booking, validate the payment, then issue the ticket, and provide ongoing support.

PS. Sky Bird Travel & Tours pays weekly ACH commission!

NDC , or New Distribution Capability , is a process whereby airlines can avoid the cost of distributing their product through Global Distribution Systems (GDS) which is very expensive for the airlines. This cost savings is then passed along to Sky Bird Travel and our customers in the form of lower fares. Learn more about NDC here!

PNR means Passenger Name Record . It’s 6 alpha-numeric characters that locate the reservation. There is one PNR for the GDS (see below) and one for each airline.

GDS (formerly CRS) means Global Distribution System . These are the computer systems where airlines load their inventory, fares, and schedules (Sabre, Amadeus, Apollo, Galileo, Travelport, and Worldspan are the GDS names you’ll hear).

Published fares are “published,” meaning anyone can buy these airfares from online booking sites, travel agencies, and directly through the airlines.

Net fares are restricted from online display, so travel agents access them through a Global Distribution System (GDS), New Distribution Capability (NDC), or the WINGS Booking Platform. The net fare is generally below the market fare, also known as a published fare, which enables the agent to mark up the cost and retain the difference as income or pass the value along to clients.

Net fares are also known as private airfares, bulk fares, consolidator airfares, and unpublished airfares – which can be used interchangeably.

Established in 1976, Sky Bird Travel is one of the top airline consolidators in the United States. In addition to partnering with 90+ airlines, Sky Bird pays weekly ACH commission payments on airfare, 25% commission on travel insurance, 15% on pre-paid hotels, and 8% commission on tours and car rentals. What are you waiting for? Register for the easy-to-use WINGS Booking Platform today! 

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The Complete Guide to Booking Travel Online

What is an online travel agency, and what are the best sites and apps to use to search for hotels and flights we break it all down for you..

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The Complete Guide to Booking Travel Online

There’s a lot to navigate when researching and booking travel online.

Photo by Rawpixel.com/Shutterstock

My first travel adventure was to Venezuela. I booked the ticket with a travel agent over a pay phone. The agent searched a dozen flight itineraries over a few days, all so I could save $15.

Times have changed. Today, flight searches start online , often on your mobile device. Passengers book either directly with the airline or hotel or with online travel agencies. Rarely do we get on the phone. In fact, American Airlines and United Airlines charge $25 to make a domestic flight booking by phone. And pay phones hardly exist anymore.

So, what is the best way to book online? Here is our complete guide to online travel agencies, search tools, and the variety of booking options available on both mobile devices and desktops.

What is an OTA?

An online travel agency, or OTA, is a website or mobile app that allows users to search for and book travel services such as flights, hotels, car rentals, cruises, and activities. The booking is made directly with the online travel agency but confirmed by the service provider, such as an airline or a hotel. As a customer, your relationship is with the OTA.

What are the main OTAs?

Many online travel agencies nowadays are owned by two main companies: Expedia and Priceline. The Expedia Group is the largest online travel agency in the United States with 70 percent market share, according to travel data firm Phocuswright. Expedia Group operates Expedia.com , Orbitz, Hotels.com , Trivago, CheapTickets , Hotwire , Vrbo , and Travelocity .

Priceline is a major competitor to Expedia, with global revenues larger than the Expedia Group. The company owns Priceline.com, Booking.com, Cheapflights, Momondo, and Kayak—the latter two being metasearch engines (more on that below).

There are also independent newcomers such as Hopper (a mobile-only booking tool) and Kiwi.com (which allows you to book flights on air carriers that don’t normally have a commercial relationship).

Are OTA fares lower than booking directly?

Generally, no. The fares that are displayed by an OTA will be similar if not slightly more expensive when compared to an airline’s website. They’re usually only a few dollars higher or lower. The OTAs charge a booking fee to the airlines, and often that fee is passed directly to consumers. For example, Lufthansa tacks on an additional $18 to any booking made through an OTA for Lufthansa flights. The same flights are exactly $18 cheaper on the airline’s website.

Where you can score a good travel deal through an OTA is when booking a last-minute hotel and flight package. Many OTAs have cut agreements with airlines allowing last-minute travelers to access lower rates than are typically available when passengers book a flight alone.

Are all airlines available to be booked through OTAs?

No. Many OTAs do not display flights from some of the low-fare leaders. For example, Southwest and Allegiant flights are not available through OTAs; the same goes for Ryanair in Europe. And, earlier this year United Airlines threatened to pull out of Expedia altogether, only recently signing a multi-year agreement to stay in. The airlines would rather not lose any margin to online travel agencies in an already low-margin industry and would rather maintain a direct relationship with the customer.

Are smaller OTAs safe to use?

Expedia and Priceline are the two largest players in the online booking space, but there are dozens of independent OTAs, such as CheapOAir, OneTravel, JustFly, and SmartFares. Confusingly, you might actually stumble on ads for these OTAs while using Expedia or Priceline sites. That’s because the larger OTAs earn revenue through advertising, sending passengers to smaller OTAs and charging those OTAs for the favor.

Buyer beware: some of these lesser-known OTAs are masters at hidden fees. For example, a flight search on JetBlue allows for free seat selection in many instances. If you perform the same search on FlightNetwork, an independent OTA, and select a seat, you will be charged an additional $25—despite the fact that JetBlue doesn’t charge a seat selection fee if you book directly.

What if you need to change your itinerary?

Itinerary changes are often a pain. If your plans change, it won’t matter whether you’ve booked directly with an airline or with an OTA—you’re going to pay fees for the privilege, if you can even change your ticket at all.

For example, CheapTickets.com, which is part of the Expedia Group, charges $25 to change or cancel a ticket if that change is requested after 24 hours of making the booking—it is free if you do so within 24 hours of booking. However, the fees go up from there. JustFly, an independent OTA, charges a $75 fee for changes to domestic flights in addition to airline change fees, plus the difference in fare, for tickets that can be changed. For an international trip, the fee rises to $200. That means to change an international flight with Delta (which charges a $100 change fee) booked through JustFly, you’ll be assessed $300 in fees, plus the difference in fare. At that rate, you may as well book a new flight. FlightNetwork indicates in its terms of service that changes may incur a change fee but doesn’t specify what those fees are. That hardly makes the few dollars you saved by booking with the OTA in the first place worth it.

What is an OTA price match policy?

To assure travelers that they are getting the lowest fare possible, many OTAs have a price match policy. The rules vary and so do the benefits.

For example, if you book with Orbitz and find a less expensive flight, car rental, or activity on any U.S.-based website within 24 hours of your booking, Orbitz will refund you the difference you paid. And it works: I have personally found a flight in the same class, on the same airline, for the same origin and destination cities, and requested Orbitz to refund the difference of around $35. Within a few weeks, I received a check in the mail. A similar program applies for CheapOAir, but there’s a catch—the price difference must be found on a major OTA such as Expedia or Travelocity.

Expedia has a particularly good price match policy, but you have to pay extra for it at the time of booking. Expedia offers the price match option as an add-on that costs between $5 and $30 when you book. With the price match applied, if the airfare on Expedia drops between 120 days of the flight and up to six hours before the flight, Expedia will automatically refund you the difference in fare. Unfortunately, fares generally do not drop substantially as the travel date approaches, so while this might give you peace of mind, it’s probably not worth the expense.

How do Google Flights and other travel metasearch engines work?

Frequent fliers are likely familiar with websites such as Google Flights, Kayak, Momondo, or Skyscanner. On these websites, passengers search on the site but are redirected to the service provider to complete the booking, such as an airline, rental car company, or hotel.

Metasearch started with a product called ITA Matrix, which is a tool for searching airfares online but not for actually booking online. ITA Matrix allows for multi-city searching, such as setting two different departure or arrival airports, and for offering a calendar view of fares for easier comparison. That company was acquired by Google in 2011, and savvy travelers swear by it to help find the least expensive fares online. Most consumers are more familiar with Google Flights, which has gained traction more recently not least because it has the benefit of being displayed first in search results on Google.

Metasearch engines receive distribution fees from the airlines for sending traffic to the supplier websites. There are no additional hidden fees for using a metasearch engine because you’re booking directly with the airline or hotel.

A major benefit of the metasearch engines is their price tracking tool, which lets users know whether the displayed fares are low, average, or high for the flight, allowing travelers to make a more informed decision on whether to book a flight or not . Google Flights and Kayak, for instance, both have price tracking tools.

Why not just book directly?

The airlines would definitely much rather you book directly with them. Over the past five years, they have gotten much better at marketing and selling their product directly to consumers online and through mobile sites and apps. But in the past, they weren’t so good at it. In fact, Delta, Northwest, United, American, and Continental got together to invest $145 million to launch Orbitz in 1999 to counter the threat from Expedia. Now Orbitz is owned by Expedia.

The airlines also try to encourage customers to book directly so that they can maintain a closer relationship with them. It allows carriers to connect bookings with loyalty programs and create special offers and discounts catered to individual passengers.

There is another benefit to booking directly. The U.S. Department of Transportation requires carriers to hold a reservation at the quoted fare for 24 hours without payment or allow a reservation to be cancelled within 24 hours without penalty, so long as the booking is made at least seven days before travel. The law applies, however, only to U.S. and foreign air carriers that have websites marketed to U.S. consumers. This means that, in theory, an online travel agency does not have to offer such a policy, although most OTAs do.

What are the options for booking on your mobile device?

Airlines and the major OTAs all have apps to help you book and manage your trip on your mobile device, but their functionality is lacking compared to these websites’ desktop editions. For example, Expedia’s app doesn’t allow you to view flights on a month-view calendar. Kayak has an app with more bells and whistles and a better user interface, including a month-view calendar with color-coded pricing. It also has a handy “augmented reality” function to help you see if your carry-on bag will fit in the overhead bin (a feature originally developed by KLM). Point your phone’s camera at the luggage, and it’ll give you the dimensions.

While apps are improving and gaining in popularity, you still might find it easier to locate the best deals on flights and hotels by using your desktop, where you can have multiple tabs open and have all the available search tools at your disposal. Apps are fine for booking directly with an airline once you know which flights you want to book.

If you’re determined to use your mobile device, you may want to look into Hopper. Hopper is a mobile-first flight booking tool that has a solid price prediction tool. You can research travel options and book directly on the app. Another benefit of Hopper: Of its team of 300 employees, nearly half are dedicated to customer support and are based in Canada versus some OTAs and airlines that outsource much of their customer service further afield.

The bottom line?

Like many travelers, I enjoy a flight deal as much as the next person, but I also don’t like any added hassle. I typically start my travel searches using the ITA Matrix or Google Flights to get a general sense of the fares. It helps to know what is a good deal and what is expensive for a particular route. I do my research, typically on a desktop computer. When I’m ready to book, I’ll book directly with the airline. I’ve found that customer service is better when booking directly with the service provider. But I’ve also saved money by using OTAs and have booked with them, too. Whichever way you choose to book, you can be safe in the knowledge that finding and purchasing travel online is a lot easier today than searching for a deal with a travel agent on a pay phone.

>> Next: How to Get the Best Last-Minute Travel Deals

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Top 5 best travel agencies for flights in 2024

The best travel agency for business travel, 1. travelperk.

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The best travel agencies for leisure travel, 2. cheapflights.

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  • Allows you to easily compare different travel agencies for the flight you want
  • Easy online booking options through whatever travel provider you choose
  • Searches both large and small flight consolidators to find the best itineraries and prices

3. FlightCentre

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  • High-touch booking experience that allows you to chat live with an experienced travel agent, in-person or over the phone
  • Flights can be combined with holiday packages to make travel planning easier
  • Specialize in creating itineraries carefully designed to meet your unique needs
  • Their travel agents will do all the work for you—no online bookings are offered, just chat with a travel agent and they’ll find what you need.

4. CheapOAir

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  • Large number of flight options allows you to find the cheapest deals available
  • Flight and hotel packages make it easy to book together and save
  • Numerous search filters make it easy to search and sort by date, prices, nearby airports, preferred airlines, schedule and more
  • Easy online checkout process makes it simple to book

5. Liberty Travel

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  • Full-service travel agency—instead of booking flights online, work with a travel agent to book your trip
  • Pre-created holiday packages let you browse possible vacations and costs with all flights, transfers, hotels and more included
  • Less stress in the travel planning process with a dedicated agent helping plan your trip
  • Get flight deals when you book as part of a vacation or cruise package
  • Dedicated travel experts provide you with service and peace of mind throughout every phase of your trip

Is it cheaper to fly with a travel agent?

What are the benefits of booking a flight with a travel agent.

  • discounted airfare on one-way, roundtrip and multi-city flight options
  • travel experts to provide peace of mind and help with travel plans
  • on-call customer service in case of rebooking needs or other travel contingencies
  • customizable travel itineraries to meet your unique needs

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The Good Consolidator.

Over 40 years of serving travel agents and tour operators.

Founded in the USA.

Tickets. Technology. Service.

Picasso Travel is one of the largest airline consolidators in the United States serving both, travel professionals and airlines.

2019 had been our 40th year in business in the USA.

Our expert team is committed to provide efficient and friendly service to all our customers.

For leisure and corporate travel agencies, tour operators, business travel agencies and incentive agencies, we offer seamless service from 6 U.S. offices and a 24/7 customer support center.

Picasso Travel offers  the best B2B solutions, allowing easy comparison of discounted airfares on most airlines operating worldwide. Special offers and discounts on net and published airfares are always available.

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Big names, great deals, filter for what you want, track prices, more than flights, start your travel planning here, search flights , hotels & rental cars.

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  • Flight Orlando - Newark (MCO - EWR) $75+
  • Flight Dallas - New York (DFW - LGA) $76+
  • Flight Orlando - New York (MCO - JFK) $77+
  • Flight Houston - New York (HOU - LGA) $84+
  • Monumental Movieland Hotel $47+
  • Rosen Inn International $67+
  • Rosen Inn Closest to Universal $68+
  • Flight Atlanta - Orlando (ATL - MCO) $43+
  • Flight Islip - Orlando (ISP - MCO) $55+
  • Flight New York - Orlando (LGA - MCO) $56+
  • Book A Bed Hostels $26+
  • Generator London $29+
  • Palmers Lodge Swiss Cottage $31+
  • Nx London Hostel $33+
  • Flight Boston - London (BOS - LHR) $305+
  • Flight New York - London (JFK - LGW) $312+
  • Flight New York - London (LGA - LHR) $330+
  • Flight New York - London (JFK - LHR) $333+

Fort Lauderdale

  • Plaza Hotel Fort Lauderdale $57+
  • Fort Lauderdale Grand Hotel $64+
  • Red Carpet Inn Airport Fort Lauderdale $64+
  • Flight Newark - Fort Lauderdale (EWR - FLL) $48+
  • Flight New York - Fort Lauderdale (LGA - FLL) $51+
  • Flight Atlanta - Fort Lauderdale (ATL - FLL) $52+
  • Green Tortoise Hostel Seattle $63+
  • Travelodge by Wyndham Seattle By The Space Needle $113+
  • Holiday Inn Seattle Downtown - Lake Union $115+
  • Flight Las Vegas - Seattle (LAS - SEA) $35+
  • Flight Los Angeles - Seattle (LAX - SEA) $43+
  • Flight Ontario - Seattle (ONT - SEA) $50+
  • Fabhotel Royal Residency Ii $17+
  • The Manohar Hyderabad $31+
  • Katriya Hotel & Towers $35+
  • Flight Chicago - New Delhi (ORD - DEL) $620+
  • Flight Washington, D.C. - New Delhi (IAD - DEL) $632+
  • Flight Chicago - Mumbai (ORD - BOM) $638+
  • Smile Hotel Premium Sapporo Susukino $41+
  • Best Western Sapporo Odori Koen $44+
  • Sapporo Tokyu Rei Hotel $45+
  • Flight Honolulu - Tokyo (HNL - NRT) $395+
  • Flight Los Angeles - Tokyo (LAX - NRT) $395+
  • Flight San Francisco - Tokyo (SFO - NRT) $558+
  • Ohia Waikiki Studio Suites $104+
  • Ewa Hotel Waikiki $108+
  • Royal Grove Waikiki $110+
  • Flight San Francisco - Honolulu (SFO - HNL) $181+
  • Flight San Jose - Honolulu (SJC - HNL) $195+
  • Flight Los Angeles - Honolulu (LAX - HNL) $207+
  • Super 8 by Wyndham Dallas Love Field Airport $52+
  • Alexis Hotel & Banquets Dallas Park Central Galleria $56+
  • Dallas Love Field Inn $60+
  • Flight Atlanta - Dallas (ATL - DFW) $61+
  • Flight Boston - Dallas (BOS - DFW) $65+
  • Flight Los Angeles - Dallas (LAX - DFW) $67+
  • The STRAT Hotel, Casino & Tower $23+
  • OYO Hotel And Casino Las Vegas $39+
  • Silver Sevens Hotel & Casino $42+
  • The Orleans Hotel & Casino $50+
  • Flight Los Angeles - Las Vegas (LAX - LAS) $33+
  • Flight San Jose - Las Vegas (SJC - LAS) $33+
  • Flight Seattle - Las Vegas (SEA - LAS) $33+
  • Flight Burbank - Las Vegas (BUR - LAS) $45+
  • Freehand Chicago $37+
  • Chicago Getaway Hostel $45+
  • HI Chicago Hostel $49+
  • Flight Newark - Chicago (EWR - ORD) $51+
  • Flight Houston - Chicago (HOU - MDW) $60+
  • Flight Houston - Chicago (IAH - ORD) $63+

San Francisco

  • Hi San Francisco Downtown Hostel $45+
  • The Mosser $68+
  • Handlery Union Square Hotel $113+
  • Flight Ontario - San Francisco (ONT - SFO) $42+
  • Flight Los Angeles - San Francisco (LAX - SFO) $46+
  • Flight San Diego - San Francisco (SAN - SFO) $46+

Washington, D.C.

  • Generator Hotel Washington DC $53+
  • Days Inn by Wyndham Washington DC/Connecticut Avenue $90+
  • Citizenm Washington DC Noma $111+
  • Hyatt Place Washington DC/US Capitol $120+
  • Citizenm Washington Dc Capitol $123+
  • Washington Plaza Hotel $129+
  • Motto by Hilton Washington DC City Center $130+
  • Cambria Hotel Washington DC Navy Yard Riverfront $132+
  • Hotel Lombardy $133+
  • Holiday Inn Washington Capitol - Natl Mall, An IHG Hotel $137+
  • State Plaza Hotel $138+
  • Beacon Hotel & Corporate Quarters $139+
  • Flight Boston - Baltimore (BOS - BWI) $47+
  • Flight Atlanta - Baltimore (ATL - BWI) $61+
  • Flight Fort Lauderdale - Baltimore (FLL - BWI) $76+
  • Flight Orlando - Baltimore (MCO - BWI) $79+
  • Flight Orlando - Washington, D.C. (MCO - DCA) $92+
  • Flight Dallas - Baltimore (DFW - BWI) $95+
  • Flight Los Angeles - Baltimore (LAX - BWI) $96+
  • Flight Houston - Baltimore (HOU - BWI) $97+
  • Flight Houston - Baltimore (IAH - BWI) $97+
  • Flight Atlanta - Washington, D.C. (ATL - IAD) $98+
  • Flight Orlando - Washington, D.C. (MCO - IAD) $100+
  • Flight Denver - Baltimore (DEN - BWI) $106+
  • Ambiance Suites $52+
  • Real Inn Cancún $67+
  • Suites Malecon Cancun $67+
  • Flight Philadelphia - Cancún (PHL - CUN) $196+
  • Flight Fort Lauderdale - Cancún (FLL - CUN) $206+
  • Flight Dallas - Cancún (DFW - CUN) $208+

United States

  • Flight Newark - Miami (EWR - MIA) $55+
  • The Kauai Inn $173+
  • Kauai Palms Hotel $177+
  • Tip Top Motel $177+
  • Flight San Francisco - Hawaii (SFO - USHI) $148+
  • Flight Los Angeles - Hawaii (LAX - USHI) $207+
  • Flight Seattle - Hawaii (SEA - USHI) $226+
  • Stay Classy $57+
  • California Suites Hotel $62+
  • Super 8 by Wyndham San Diego Hotel Circle $77+
  • Flight San Jose - San Diego (SJC - SAN) $35+
  • Flight Oakland - San Diego (OAK - SAN) $41+
  • Flight San Francisco - San Diego (SFO - SAN) $47+
  • Shared Living Not A Hotel $34+
  • Extend-a-Suites Phoenix $51+
  • HomeTowne Studios by Red Roof Phoenix West $56+
  • Flight Ontario - Phoenix (ONT - PHX) $47+
  • Flight Seattle - Phoenix (SEA - PHX) $64+
  • Flight Chicago - Phoenix (MDW - PHX) $66+

Los Angeles

  • Freehand Los Angeles $45+
  • City Center Hotel Los Angeles $101+
  • Millennium Biltmore Hotel Los Angeles $103+
  • Four Points by Sheraton Los Angeles International Airport $104+
  • H by H Hospitality $124+
  • Hollywood City Inn $125+
  • Stile Downtown Los Angeles By Kasa $126+
  • Flight Oakland - Los Angeles (OAK - LAX) $31+
  • Flight San Jose - Los Angeles (SJC - LAX) $33+
  • Flight Seattle - Los Angeles (SEA - LAX) $37+
  • Flight San Francisco - Los Angeles (SFO - LAX) $43+
  • Flight Denver - Los Angeles (DEN - LAX) $62+
  • Flight Salt Lake City - Los Angeles (SLC - LAX) $63+
  • Flight Dallas - Los Angeles (DFW - LAX) $70+
  • Miami Gardens Inn & Suites $57+
  • Red Roof PLUS+ Miami Airport $76+
  • enVision Hotel Miami International Airport $78+
  • Motel 6 Miami. Fl $78+
  • La Quinta Inn by Wyndham Miami Airport North $83+
  • La Quinta Inn & Suites by Wyndham Miami Airport East $87+
  • Holiday Inn Miami West - Airport Area $87+
  • Holiday Inn Express & Suites Miami-Kendall $93+
  • The Palms Inn & Suites $96+
  • Holiday Inn Miami-Doral Area, An IHG Hotel $99+
  • Courtyard by Marriott Miami West/FL Turnpike $100+
  • Flight Dallas - Miami (DFW - MIA) $42+
  • Flight Raleigh - Miami (RDU - MIA) $57+
  • Flight New York - Miami (LGA - MIA) $63+
  • Flight Charlotte - Miami (CLT - MIA) $69+
  • Flight Boston - Miami (BOS - MIA) $70+
  • Flight Atlanta - Miami (ATL - MIA) $72+
  • Flight Philadelphia - Miami (PHL - MIA) $75+
  • Flight Chicago - Miami (ORD - MIA) $76+
  • Flight Baltimore - Miami (BWI - MIA) $77+
  • Flight Houston - Miami (HOU - MIA) $77+
  • Motel 6 Denver Co Downtown $69+
  • Super 8 by Wyndham Denver Stapleton $70+
  • Hometowne Studios by Red Roof Denver - Glendale/Cherry Creek $70+
  • Quality Inn & Suites Denver International Airport $82+
  • Microtel Inn & Suites by Wyndham Denver Airport $91+
  • Tru by Hilton Denver Downtown Convention Center $91+
  • Days Inn & Suites by Wyndham Denver International Airport $93+
  • Flight Santa Ana - Denver (SNA - DEN) $55+
  • Flight Ontario - Denver (ONT - DEN) $56+
  • Flight Los Angeles - Denver (LAX - DEN) $57+
  • Flight Washington, D.C. - Denver (DCA - DEN) $67+
  • Flight San Francisco - Denver (SFO - DEN) $72+
  • Flight Minneapolis - Denver (MSP - DEN) $73+
  • Flight Atlanta - Denver (ATL - DEN) $82+
  • Hi Boston Hostel $47+
  • Ramada by Wyndham Boston $114+
  • DoubleTree by Hilton Boston Bayside $114+
  • Flight Newark - Boston (EWR - BOS) $37+
  • Flight Baltimore - Boston (BWI - BOS) $47+
  • Flight Atlanta - Boston (ATL - BOS) $49+
  • Ramada Plaza by Wyndham Atlanta Airport $75+
  • Microtel Inn & Suites by Wyndham Atlanta/Buckhead Area $75+
  • La Quinta Inn & Suites by Wyndham Atlanta Airport North $90+
  • Flight New York - Atlanta (LGA - ATL) $37+
  • Flight Boston - Atlanta (BOS - ATL) $43+
  • Flight New York - Atlanta (JFK - ATL) $45+
  • Generator Madrid $29+
  • Toc Hostel Madrid $39+
  • C&H Aravaca Garden $42+
  • Flight New York - Lisbon (JFK - LIS) $300+
  • Red Roof Inn Tampa Fairgrounds - Casino $66+
  • Rodeway Inn Fairgrounds-Casino $67+
  • La Quinta Inn & Suites by Wyndham Tampa Fairgrounds - Casino $74+
  • Flight Newark - Florida (EWR - USFL) $48+
  • Flight New York - Florida (LGA - USFL) $51+
  • Flight New York - Florida (JFK - USFL) $57+
  • Flight Atlanta - Tampa (ATL - TPA) $52+
  • Flight Philadelphia - Tampa (PHL - TPA) $56+
  • Flight New York - Tampa (JFK - TPA) $57+

New Orleans

  • Super 8 by Wyndham New Orleans $55+
  • Maison Saint Charles by Hotel RL $91+
  • The Troubadour Hotel New Orleans, Tapestry Collection by Hilton $94+
  • Flight Atlanta - New Orleans (ATL - MSY) $58+
  • Flight Dallas - New Orleans (DFW - MSY) $63+
  • Flight Newark - New Orleans (EWR - MSY) $67+

Frequently asked questions about KAYAK

How do i find travel deals on kayak.

Simply use one of our travel search engines to scan for prices gathered from hundreds of travel sites. KAYAK’s search results pages have loads of filter options to help you find deals, discover exactly what you’re looking for and make booking seamless. Plus, there’s no extra fee from KAYAK.

What makes KAYAK a great travel app?

On the KAYAK app for iOS and Android you’ll find all the great travel offers found on the website and much more. There are special mobile rates and app only deals that allow you to save even more money. Plus, you can get notifications straight to your phone letting you know when prices for your next trip have dropped. But the KAYAK app is much more than just a travel app. Use the Trips function to manage your travel itinerary and get up to date status alerts on flights, check-in changes and to store your boarding pass. Even if you’re in the middle of nowhere on your travels, you can still access your travel notes via Trips, as no internet connection is required.

How can I use KAYAK to manage my travel bookings?

KAYAK Trips creates a travel itinerary for you that will give you flight status alerts, can be shared with friends and more. Simply forward your booking confirmations to [email protected] or use the KAYAK app and sync your email account to keep all your travel plans organized in one app, even if you didn’t book with KAYAK. You can share your holiday plans with friends and family and also check out your travel stats for past vacations, like how far you’ve traveled, your most popular cities and how many times you’ve traveled around the world. Even if you don’t have signal, don’t worry, as you can access Trips to check out your itineraries whilst on the road. Your data is safe and secure with us and you won’t have to re-enter credit card info when booking future trips. If you want to make changes or cancel bookings, then you should contact the travel provider, which is provided on the booking confirmation.

What are KAYAK Price Alerts?

Instead of manually checking back in on the price of your next flight or stay, let KAYAK do the hard work for you with KAYAK Price Alerts. Once you’ve saved your search, our data will determine how the price will rise or fluctuate over the coming days. You’ll then get a push notification letting you know when’s the perfect time to book.

Search flights , hotels , rental cars , travel guides and more with KAYAK. KAYAK searches hundreds of other travel sites at once to get you the information you need to make the right decisions.

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TravelPander

What Is a Travel Agent? Definition, Role, Responsibilities, and Job Description

A travel agent is a professional who helps people plan and book their trips. They arrange transportation and accommodations. Travel agents offer expert advice and create personalized itineraries based on clients’ needs. They typically earn a commission for their services, improving the overall travel experience.

The responsibilities of a travel agent encompass researching travel options, comparing prices, and securing the best deals. They handle the logistics of travel, making reservations for flights, hotels, and tours. Additionally, travel agents often support clients with changes or emergencies during their trips.

The job description of a travel agent typically includes excellent communication skills, attention to detail, and customer service expertise. They should be knowledgeable about various travel industries, including leisure, business, and corporate travel. Many agents use specialized software to streamline booking processes and track client preferences.

In summary, understanding the role and responsibilities of a travel agent is crucial. Moving forward, we will explore the skills required to excel in this profession, as well as the evolving landscape of travel services in the digital age.

Table of Contents

What Is a Travel Agent?

A travel agent is a professional who assists individuals and groups in planning, booking, and managing travel arrangements. This includes services such as airline tickets, accommodations, tours, and activities.

The American Society of Travel Advisors (ASTA) defines a travel agent as a “professional who provides travel advice, booking services, and other travel-related services to customers.” This underscores the role of travel agents as key facilitators in the travel industry.

Travel agents possess extensive knowledge of destinations and travel logistics. They research options, negotiate prices, and provide personalized recommendations based on clients’ preferences. Additionally, they handle documentation and address potential issues during travel.

According to the International Air Transport Association (IATA), travel agents serve as “key links between travelers and the travel industry.” They streamline the travel experience, saving clients time and effort in planning.

Several factors contribute to the need for travel agents. These include the complexity of travel itineraries, the availability of exclusive deals, and the challenges of navigating travel restrictions.

As of 2022, approximately 43% of travelers used travel agents to plan their trips, as reported by Statista. This trend indicates a growing reliance on professionals for travel planning and a potential increase in their role in the future.

The use of travel agents can lead to improved travel experiences, as they ensure seamless arrangements and prompt assistance during unexpected challenges. This enhances customer satisfaction.

Travel agents impact various dimensions, including economic growth in the travel sector, environmental sustainability through responsible travel options, and social connections by creating shared experiences.

For example, travel agents can promote eco-friendly tours that support local economies while reducing environmental footprints.

To enhance the effectiveness of travel agents, experts recommend ongoing education on emerging travel trends, technology integration, and fostering relationships with clients for personalized service.

Adopting technology solutions like customer relationship management (CRM) software and booking platforms can streamline travel planning and improve customer engagement.

What Role Does a Travel Agent Play in Planning Your Trip?

A travel agent plays a crucial role in planning your trip by providing expert advice, booking services, and customized travel itineraries. They simplify the travel planning process and offer access to resources that enhance your travel experience.

Key roles of a travel agent include: 1. Personalized trip planning 2. Travel bookings 3. Expert destination knowledge 4. Travel insurance options 5. Assistance with travel documentation 6. Customer support during travel 7. Budget management

The breadth of a travel agent’s services contributes to a more streamlined travel experience. Now, let’s explore these roles in detail.

Personalized Trip Planning : A travel agent’s role in personalized trip planning involves assessing a client’s preferences and requirements to design an itinerary tailored to them. They ask questions about interests, budget, and preferred activities. This ensures that the trip aligns with the client’s expectations. For example, a family vacation could involve planning family-friendly activities, while a couple’s getaway may prioritize romantic excursions.

Travel Bookings : Travel agents handle various bookings, including flights, accommodations, and transfers. They leverage industry connections to secure better rates and availability. For instance, agents can negotiate special deals for hotels or exclusive rates for group travel. By managing bookings, they save clients the hassle of navigating multiple platforms.

Expert Destination Knowledge : Agents possess valuable knowledge about destinations. They stay updated on tourism trends, cultural highlights, and potential travel disruptions. For example, an agent can advise on the best time to visit a location or suggest off-the-beaten-path attractions that align with a client’s interests.

Travel Insurance Options : Travel agents assist clients in selecting appropriate travel insurance. They explain the different coverage types, from trip cancellation to medical emergencies. By evaluating individual travel risks, agents help clients mitigate potential financial losses related to unforeseen events. Data from the U.S. Travel Insurance Association indicates that travel insurance can protect against losses for 44% of travelers who purchase it.

Assistance with Travel Documentation : Agents help clients understand and obtain necessary travel documentation, including visas and passports. They guide travelers through requirements specific to each destination. For instance, a travel agent may highlight the need for a visa for travelers heading to certain countries, thus preventing last-minute travel disruptions.

Customer Support During Travel : A travel agent provides support during the trip, serving as a point of contact for clients. Should issues arise—such as flight cancellations or changes in itineraries—they can step in to facilitate solutions. This ongoing support can be crucial in ensuring a stress-free experience.

Budget Management : Agents help in creating and maintaining travel budgets. They can provide cost-effective options without compromising quality. Budgeting also involves advising clients on the best value-for-money experiences and activities available at the destination.

In summary, a travel agent enhances the travel planning process through personalized services, expert knowledge, and ongoing support, making them valuable partners in your travel experiences.

What Are the Key Responsibilities of a Travel Agent?

The key responsibilities of a travel agent include planning, booking, and managing travel arrangements for clients.

  • Consultation with clients
  • Researching travel options
  • Booking travel services
  • Providing travel documentation
  • Offering travel insurance
  • Providing destination information
  • Assisting with itinerary changes
  • Handling payments and expenses

The role of a travel agent encompasses various tasks that ensure clients have a smooth travel experience.

Consultation with Clients: Travel agents consult with clients to understand their travel preferences and needs. This includes discussing destinations, budget, duration, and activities. Agents may use questionnaires or interviews to gather this information, which allows them to tailor travel options accordingly. A well-known study by the U.S. Travel Association reported that 86% of travelers prefer consulting with a travel agent for customized experiences.

Researching Travel Options: Travel agents research travel options, including flights, hotels, and activities. They utilize travel databases and networks to compare prices and availability. The efficiency in finding the best deals saves clients both time and money. Agents often visit destinations themselves to gain firsthand knowledge, enabling them to provide valuable insights to clients.

Booking Travel Services: Travel agents book travel services on behalf of clients. This includes securing reservations for flights, accommodations, car rentals, and tours. They leverage their relationships with suppliers for better rates and benefits. According to the American Society of Travel Advisors, clients booking through agents save an average of 15% on travel-related expenses.

Providing Travel Documentation: Travel agents provide necessary travel documentation, such as tickets, itineraries, and visa information. They ensure that all documents are accurate and delivered to clients promptly. This reduces the stress of last-minute arrangements for travelers. The U.S. Department of State emphasizes the importance of having proper documentation to avoid complications during travel.

Offering Travel Insurance: Travel agents offer travel insurance options to protect clients against unforeseen circumstances. This includes coverage for trip cancellations, medical emergencies, and lost luggage. A report by the Insurance Information Institute indicates that travelers who purchase insurance can significantly reduce their financial risk.

Providing Destination Information: Travel agents provide essential information about destinations, including local customs, weather, and attractions. They may create travel guides or recommend popular sites and activities. According to the Travel Industry Association, travelers appreciate these insights, which enhance the travel experience and improve safety.

Assisting with Itinerary Changes: Travel agents assist clients with itinerary changes due to unexpected events, like flight delays or cancellations. They have the expertise to quickly pivot and find alternative solutions. The International Air Transport Association noted that working with an agent can minimize disruptions during travel.

Handling Payments and Expenses: Travel agents handle all payment transactions for travel bookings. They ensure that clients are informed about deposit amounts, payment deadlines, and any additional fees. Efficient payment management leads to satisfied clients who appreciate the transparency in their financial commitments.

How Does a Travel Agent Facilitate Booking Travel Arrangements?

A travel agent facilitates booking travel arrangements by providing expertise and personalized service. They begin by consulting with clients to understand their travel preferences and budgets. This step ensures that the agent gathers relevant information to make informed recommendations.

Next, the travel agent researches various travel options, including flights, accommodations, and activities. They compare different providers to find the best deals and suitable choices for the client. This research involves checking availability, prices, and amenities.

After narrowing down the options, the travel agent presents a tailored itinerary to the client. They explain each choice clearly and address any questions or concerns the client may have. This step builds trust and ensures the client feels confident in their travel plans.

Once the client approves the itinerary, the travel agent handles the booking process. They secure reservations for flights, hotels, and any additional services. This step reduces the hassle for the client and provides them with peace of mind.

Finally, the travel agent provides the client with all necessary documentation and information about their trip. This includes tickets, confirmations, and travel tips. Throughout the process, the travel agent offers support and can assist with any changes or issues that arise. Overall, travel agents simplify the travel planning process and enhance the client’s experience by managing all aspects of booking arrangements.

In What Ways Can a Travel Agent Provide Expert Destination Advice?

A travel agent can provide expert destination advice in several ways. First, they conduct thorough research on various destinations. This research includes understanding local cultures, customs, and attractions. Second, they build relationships with local partners. These partnerships help them gain insights and recommendations that are not available to the general public. Third, they consider the traveler’s preferences. A skilled travel agent tailors suggestions based on individual interests, such as adventure, relaxation, or cultural experiences.

Additionally, travel agents stay updated on travel trends. They attend industry events and training to learn about new destinations and services. This knowledge allows them to offer relevant and timely advice. Furthermore, they can share practical tips. This includes information on the best time to visit, local cuisines to try, or hidden gems to explore.

Finally, travel agents provide personalized itineraries. They create detailed plans that include accommodations, activities, and transportation. This comprehensive approach ensures that travelers enjoy a seamless experience. Together, these strategies enable travel agents to offer valuable and expert destination advice.

How Does a Travel Agent Manage Travel Emergencies?

Travel agents manage travel emergencies by following a systematic approach. First, they assess the situation to understand the nature of the emergency, whether it involves flight cancellations, medical issues, or lost luggage. Next, they communicate with clients to gather necessary details and clarify their immediate needs.

Then, they contact travel suppliers, such as airlines, hotels, or rental car companies. This step involves finding alternative arrangements for clients as quickly as possible. Agents often have access to resources and contacts that can expedite the process, such as direct phone lines or dedicated support teams.

After securing new travel plans, travel agents inform the clients about the changes, providing all necessary details for their journey. They also offer guidance on any additional steps the clients must take, such as obtaining medical assistance or filing insurance claims.

In case of a medical emergency, travel agents coordinate with local healthcare providers to ensure clients receive prompt medical attention. They maintain ongoing communication with affected clients to provide support and updates.

The final step involves documenting the emergency response. Travel agents keep detailed records of the incident to help assess any future risks and improve response processes.

Through these steps, travel agents effectively manage travel emergencies, ensuring client safety and satisfaction.

What Skills Are Essential for a Successful Travel Agent?

The essential skills for a successful travel agent include a mix of customer service, organization, and industry knowledge. These skills allow agents to effectively plan and execute travel plans for their clients.

Key Skills Required for Travel Agents: 1. Excellent customer service skills 2. Strong communication abilities 3. Organizational skills 4. Knowledge of travel destinations 5. Proficiency in computer literacy 6. Understanding of travel regulations 7. Ability to work under pressure 8. Sales and marketing skills 9. Problem-solving capabilities

To fully appreciate the nuances of these skills, let us explore each one in detail.

Excellent Customer Service Skills : Travel agents with excellent customer service skills are able to build strong relationships with clients. This skill involves providing assistance, responding promptly to inquiries, and resolving issues to ensure a positive travel experience. According to a survey by the American Society of Travel Advisors (ASTA, 2020), 76% of clients rated personal interaction with travel agents as a key factor in their satisfaction.

Strong Communication Abilities : Strong communication skills help travel agents convey complex travel information clearly. Agents must explain travel itineraries, make recommendations, and negotiate with suppliers. The National Association of Career Travel Agents emphasizes that effective communication is crucial for understanding client needs and providing tailored solutions.

Organizational Skills : Travel agents must manage multiple bookings and itineraries simultaneously. Organizational skills help agents keep track of various travel details and deadlines. According to a report by Travel Leaders Group, organized agents significantly reduce the chance of errors that could impact a client’s travel plans.

Knowledge of Travel Destinations : Successful travel agents possess in-depth knowledge of various travel destinations, including cultural, historical, and recreational aspects. This knowledge allows agents to provide valuable insights and recommendations based on client preferences. A study by the Travel Industry Association states that agents with destination expertise can enhance the travel experience and boost client loyalty.

Proficiency in Computer Literacy : Travel agents must be proficient in using booking systems, databases, and other travel technology tools. This proficiency enables them to research flights, accommodations, and travel packages efficiently. The International Air Transport Association (IATA) emphasizes that technology competency is essential for staying competitive in the travel industry.

Understanding of Travel Regulations : Travel agents must understand the legal and regulatory requirements related to travel, such as visa regulations, passport requirements, and health advisories. Knowledge of these regulations helps agents ensure compliance and avoids complications for clients. The U.S. Department of State highlights that knowledgeable agents reduce travel-related risks.

Ability to Work Under Pressure : Travel agents often face fast-paced environments and tight deadlines. The ability to work under pressure helps them manage stress effectively while delivering excellent service. A study by Cornell University found that agents who thrive under pressure foster better client relationships and trust.

Sales and Marketing Skills : Travel agents must possess strong sales and marketing abilities to promote travel packages and services effectively. This skill involves understanding client needs, presenting compelling offers, and closing deals. The Travel Industry Association reported that agents with sales expertise generate higher revenues for their agencies.

Problem-Solving Capabilities : Travel agents encounter various challenges that require quick and effective problem-solving skills. This capability enables them to find alternative solutions and ensure client satisfaction during unexpected situations. According to research by the U.S. Travel Association, agents adept at problem-solving enhance the overall travel experience for their clients.

These essential skills contribute to the success of travel agents and directly impact their ability to serve clients efficiently and effectively.

What Does a Typical Job Description for a Travel Agent Include?

A typical job description for a travel agent includes various key responsibilities and qualifications essential for the role.

  • Client Consultation
  • Travel Planning
  • Booking Arrangements
  • Budget Management
  • Destination Knowledge
  • Customer Service
  • Sales Skills
  • Travel Regulations Knowledge
  • Technology Utilization

These responsibilities require a broad understanding of the travel industry and various customer needs.

Client Consultation : Client consultation involves meeting with clients to understand their travel preferences and requirements. Travel agents assess clients’ needs to personalize travel experiences. This step helps agents provide tailored recommendations, ensuring satisfaction and better customer experiences.

Travel Planning : Travel planning entails creating customized itineraries. Agents suggest destinations, activities, and accommodations based on client interests. For example, a travel agent might plan a romantic getaway, incorporating fine dining and scenic locations to cater to the client’s preferences.

Booking Arrangements : Booking arrangements consist of securing flights, hotels, and activities. Travel agents use specialized software to search for the best deals. According to a 2021 report by the American Society of Travel Advisors, agents often have access to exclusive discounts that clients cannot find independently.

Budget Management : Budget management requires agents to work within client budgets while providing suggested options. Travel agents help clients maximize their experiences without overspending, often advising on the best value offers available in the market.

Destination Knowledge : Destination knowledge encompasses understanding various travel locations, cultures, and logistics. Agents must stay updated on travel trends and emerging tourist hotspots. This knowledge plays a crucial role in generating recommendations that resonate with clients.

Customer Service : Customer service is essential in assisting clients before, during, and after travel. Travel agents address issues like scheduling conflicts and emergency changes. Providing excellent customer service can lead to repeat business and referrals, a vital aspect of the travel industry.

Sales Skills : Sales skills involve the ability to promote travel packages effectively. Successful travel agents use persuasive communication and negotiation to close sales. A 2022 study published by Travel Weekly noted that agents with strong sales skills often exceed their sales targets.

Travel Regulations Knowledge : Travel regulations knowledge includes staying informed about visa requirements, travel advisories, and safety protocols. Agents help clients navigate these complexities, providing necessary guidance to ensure smooth travel experiences.

Technology Utilization : Technology utilization means using tools like booking systems and travel apps for efficiency. Modern travel agents often leverage online platforms to manage bookings and communicate with clients, ensuring swift service delivery.

In conclusion, a comprehensive job description for a travel agent reflects the varied responsibilities and qualifications necessary for success in the travel industry. Each aspect plays a significant role in shaping customer experiences and business growth.

What Continuing Education and Certifications Should a Travel Agent Consider?

Continuing education and certifications that a travel agent should consider include industry-specific training and personal development courses. These enhance skills and improve career prospects.

  • Certified Travel Associate (CTA)
  • Certified Travel Counselor (CTC)
  • Accredited Travel Agency (ATA)
  • Destination Specialist Programs
  • Travel and Tourism Management Degree
  • Online Courses and Workshops
  • Social Media Marketing for Travel Agents

Emphasizing the importance of these certifications, let’s explore each type in detail.

Certified Travel Associate (CTA) : The CTA certification focuses on enhancing sales skills and destination knowledge. This program is suited for new agents or those looking to improve fundamental skills in the travel industry. Completion can lead to better job opportunities and professional recognition.

Certified Travel Counselor (CTC) : CTC is aimed at experienced agents. This certification focuses on advanced business practices and client relationship management. It helps agents develop expertise in specialized travel fields, enabling them to cater to diverse client needs effectively.

Accredited Travel Agency (ATA) : ATA accreditation signifies that a travel agency meets certain professional standards. This can provide credibility to the agency, attracting more clients. The accreditation process typically requires agencies to meet criteria regarding experience, training, and ethical practices.

Destination Specialist Programs : Many organizations offer destination specialist programs. These programs equip agents with in-depth knowledge about specific locations, enhancing their ability to advise clients. Knowledge of destination-specific regulations, culture, and attractions is vital for providing exceptional service.

Travel and Tourism Management Degree : Pursuing a degree in travel and tourism management is beneficial for those aspiring to advance in the industry. This degree covers essential topics like marketing, finance, and operations. It lays a solid groundwork for a long-term career in various sectors of the travel industry.

Online Courses and Workshops : Various platforms offer online courses tailored for travel agents. These courses cover diverse topics, such as booking software, customer service, and business management. Flexibility and accessibility make these courses valuable for continuous learning.

Social Media Marketing for Travel Agents : As digital marketing grows in importance, agents should consider learning social media strategies. This knowledge helps them promote their services effectively and engage with clients. A solid social media presence is crucial for attracting and retaining clients in a competitive market.

What Are the Career Growth Opportunities for Travel Agents?

Career growth opportunities for travel agents include various paths that can lead to advancement within the industry.

  • Specialization in niche markets
  • Management roles in travel agencies
  • Starting a travel agency
  • Roles in travel consultancy
  • Career in tourism marketing
  • Opportunities in event planning
  • Travel technology roles
  • Education and training opportunities

These opportunities reflect diverse aspects of the travel industry. Each path requires different skills and expertise, appealing to various interests and strengths.

Specialization in Niche Markets : Specializing in niche markets allows travel agents to focus on specific segments, such as luxury, adventure, or eco-tourism. This specialization enhances their credibility and can lead to higher commissions. According to a report by Statista (2022), niche travel agents experience faster growth compared to generalists as more travelers look for personalized experiences tailored to their unique preferences.

Management Roles in Travel Agencies : Management positions within travel agencies involve overseeing operations, training staff, and ensuring customer satisfaction. Agents aspiring for these roles should demonstrate leadership and business acumen. A study by the American Society of Travel Advisors (ASTA) in 2021 highlighted that effective management can increase agency profitability by up to 20%.

Starting a Travel Agency : Experienced travel agents may choose to start their own agency. This move requires entrepreneurial skills and knowledge of business management. Reporting from IBISWorld (2023) states that the travel agency industry is expected to grow steadily, presenting opportunities for new businesses to thrive in specialized areas.

Roles in Travel Consultancy : Travel consultants provide expert advice and personalized travel planning services. Those in this role often have extensive industry knowledge. As demand for tailored travel experiences rises, consultants can benefit from stronger client relationships and higher fees.

Career in Tourism Marketing : Travel agents can transition into tourism marketing roles, promoting destinations and services. This shift often requires marketing and digital communication skills. The World Tourism Organization (UNWTO) indicates that effective marketing strategies can significantly impact destination popularity and visitation rates.

Opportunities in Event Planning : Travel agents can expand their skills to include event planning, organizing conferences, and weddings. This dual-focus can attract a broader client base, as many travelers seek help with major life events. The Event Marketing Institute (2020) notes that over 70% of event planners report high satisfaction in their careers, making it a lucrative path.

Travel Technology Roles : As technology evolves, travel agents can pursue roles that focus on travel booking systems and online platforms. This requires technical skill and knowledge of software used in the industry. A 2021 report by Phocuswright mentions that travel technology roles are in high demand, with significant job growth projected in this sector.

Education and Training Opportunities : Travel agents may also consider pursuing additional education or industry certifications to enhance their skills and marketability. Organizations like the Travel Institute offer professional development programs. Research by the Institute predicts that agents with advanced certifications can earn up to 25% more than non-certified peers.

These career growth opportunities provide travel agents with various paths to refine their expertise and achieve professional success.

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Guides > Pros and Cons of Being a Travel Agent: What’s the Reality?

Pros and Cons of Being a Travel Agent: What’s the Reality?

  • Darrien Watson

Traveling

In this guide

Table of contents.

The idea of becoming a travel agent sounds like riding unicorns in the sky—who wouldn’t love getting paid to help others plan their dream vacations and enjoy some perks along the way? 

But as with any career, some pros & cons can make the job a bit more complicated than just browsing travel brochures and clicking “book.” There are over 589,000 travel agencies operating worldwide in 2024, and IBISWorld predicts this number to grow even more in the coming years. 

Almost every travel enthusiast thinks of opening a travel business once in a lifetime. Although it’s a good business idea, being a travel agent comes with many advantages and disadvantages. But if you use platforms like SquadTrip , some challenges could be overcome, especially for booking and payment management to make the job look less stressful and more fun.

Do Travel Agents Still Make Good Money? 

Despite online travel agencies, people still prefer travel agents. Group trips like destination weddings, bachelor parties, and corporate retreats require a travel expert who can derive a package plan that meets client requirements and preferences. 

Travel Agents

People also prefer meeting travel consultants because of personal connection. SquadTrip makes things easier for travel agents to book and manage their clients so that they can focus on planning better travel experiences for their clients. 

What type of travel agent makes the most money?

Travel consultants, travel advisors, and travel providers from host agencies make good money depending on how many clients they attract. 

If you’re just starting, consider what type of travel is most popular among your target audience and create a package plan that sells .

Pros and Cons of Being a Travel Agent

Based on my experience as a travel agent, and talking to other tour operators, here’s what I believe are the worst and best parts of running a travel agency business:

It’s Flexible: You Can Work From Anywhere

Working form home

Most travel agents operate home-based offices or online, with flexible timings . This flexibility can make the job feel less like a traditional 9-5 and more like a lifestyle choice. You’re your own boss! 

Many single parents are independent travel agents for this very reason. But of course, flexibility comes with its own challenges, many believe running your own business means you’re also managing your own schedule, which can be a blessing or a curse depending on how you handle it. 

If you use platforms like SquadTrip , you can manage your schedule since you have your own dashboard to keep track of your booking pages and also help with dispute management. 

You Get Travel Perks  

If you’ve ever dreamt of traveling the world without draining your savings, being a travel agent gets you pretty close. You might score discounts on flights, hotels, cruises, and vacation packages on luxury travel. Travel vendors usually offer these perks as an incentive for agents to experience their services and recommend them to clients.

Successful travel agents also earn commissions on bookings they make for clients, which can add up significantly, especially with higher-end trips. Some vendors also offer bonuses for meeting certain online booking targets, providing another revenue stream.

You Get to Build Memorable Experiences 

Nothing is more rewarding for a travel agent than building memorable experiences for travelers. Many travel agents feel a sense of fulfillment planning honeymoons, family trips, or ticking of bucket lists for their clients. 

You’re doing more than just pushing papers; you’re making a direct impact on someone’s happiness by creating an unforgettable travel experience. That’s a pro not every career can offer.

You Can Travel to New Destinations for Free

travel agencies

Travel agencies are always looking for ways to introduce new and ideal destinations into their own travel packages. Right now, places like India, Southeast Asia, and Eastern Europe are hotspots in the travel industry. 

The bonus? You often get to explore these destinations along with different types of travel such as luxury travel or cruise lines. And you don’t even have to worry about costs because of the discounts and familiarization trips. 

It’s like getting paid to travel the world while gathering insider knowledge to plan your best trips. 

There’s a High Competition, Standing Out is Tough

It’s no secret that big travel agencies have made it tougher for newer or small travel agents to compete . Furthermore, travelers often book most trips themselves, so convincing clients to use a travel agent often means offering something they can’t get anywhere else. 

It could be a personalized service, a unique location, or a memorable experience, but it requires effort and marketing. For agents just starting out, standing out from the sea of competition can be exhausting.

However, if you use SquadTrip , you can create booking pages, plan itineraries for each day, and add images based on your experience, this makes your trip look even more authentic and fun for potential clients. 

Client Management is Not Always Easy 

Creating dream trips is fun, but dealing with difficult clients can be a nightmare. From those who can’t make up their mind about where they want to go, to last-minute changes and cancellations, it’s not always smooth sailing. One bad feedback can lead to larger reputation damage, so maintaining everyone’s preferences can be a challenge. 

SquadTrip offers an easy-to-navigate booking and payment management system, so your clients can view all details, pick whatever location they like, pick add-ons for personalized experience, and even choose between payment plans . You can also make customizable itineraries based on client preferences to increase customer satisfaction.

Legal Challenges Require More Money

Many travel consultants often complain about high fees for gaining a license and other legalities. You also need to be certified or registered with organizations like IATA (International Air Transport Association) to obtain proper accreditation . Without this accreditation, you risk being unable to compensate clients if mistakes happen, which can seriously hurt your reputation.

Another con is to do with buying travel insurance to save yourself from liable damages during trips. These insurance plans can be quite an expense, especially if you’re starting off with no investment money. 

Training certification programs can help you deal with this to some extent. SquadTrip and Melanin On The Map training program is a 6-month course program with travel perks, commissions, community support, and one-on-one coaching with industry experts. 

Is Being a Travel Agent Right Choice for You?

Like every other career, being a travel agent comes with many good and bad. New travel agents often find startup costs, income instability, and mismanagement, a big challenge. But they also enjoy the perks, the sense of fulfillment, and the excitement of organizing trips for their clients.

So then is being a travel agent worth it?  Yes, especially if you’re passionate about traveling and like exploring new destinations, this job is right for you. 

But you don’t necessarily need to start a travel business of your own. A good alternative could be to work with a host agency. You can gain experience and access industry resources. This allows you to test the waters before diving fully into entrepreneurship. You can also become a travel advisor.

But if you have decided to set up your own agency, make sure you use the right tools and booking software like SquadTrip to assist you in your journey. 

Ready to dive in? Start planning your next group trip for free today.

Start Planning Your Next Group Trip Today

Sign up for a free SquadTrip account and take the first step toward simplifying your group travel planning journey with your professional trip planning software.

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Travel credit

Understanding travel credit options.

We offer different types of travel credit: Trip Credit, Flight Credit, and Travel Vouchers. Each type of travel credit has its own terms and conditions, so be sure to read them carefully before redeeming your credit. Keep in mind, travel credits can only be used to book flights, and can’t be used to pay for extras like seats or bags.

Types of travel credit

*Can’t be used for extras like seats or bags.

**For Trip Credit issued on or after April 2, 2024, AAdvantage® members have 12 months to use their Trip Credit when canceling their trip on aa.com or the American app and their AAdvantage® number is included in their reservation. Non-AAdvantage® members have 6 months.

***When booked on aa.com, Flight Credit can only be applied to flights within the U.S., Puerto Rico, and the U.S. Virgin Islands. (U.S. currency only)

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Book a trip with your Trip Credit

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How to find and redeem your travel credit

If you received a travel credit, you can use it to book your next trip. Here's how to find and redeem your Trip Credit and Flight Credit.

Trip Credit

If you're an AAdvantage ® member, most Trip Credits will appear in your AAdvantage ® account.

For Trip Credit issued on or after April 2, 2024, AAdvantage ® members have 12 months to use their Trip Credit when canceling their trip on aa.com or the American app and their AAdvantage ® number is included in their reservation. Non-AAdvantage ® members have 6 months.

Log in to your account

Step 1: Find your Trip Credit email

  • Look for an email from American Airlines with the subject line ‘Your Trip Credit.’
  • Your Trip Credit number is a 13-digit number that begins with ‘00115.’

Keep in mind there are separate ticket numbers for add-ons like seats, upgrades, and bags.

Step 2: Book and add your Trip Credit

  • Go to aa.com and book your new flight.
  • On the payment screen, select ‘Trip Credit.’
  • Follow the prompts to pay using your Trip Credit.
  • You may use a credit card to pay any remaining balance.

General rules

  • Trip Credit is non-refundable, non-transferable, non-returnable, may not be redeemed for cash, check or credit (except where required by law) and has no implied warranties, including warranties of merchantability or fitness.
  • Trip Credit is void if bought, sold or bartered, advertised for sale or used for commercial or promotional purposes.
  • We won’t replace Trip Credit if lost or stolen. This may include inadvertent deletion, forwarding or access of the email containing your Trip Credit number. Please guard the Trip Credit number as you would cash.
  • Except where prohibited by law, we reserve the right to refuse, void, cancel, reject or hold for review any Trip Credit mistakenly issued in an incorrect denomination or issued or obtained, directly or indirectly, in connection with fraudulent actions, fraudulent claims, compensation abuse or in connection with any violation of these terms and conditions.

Expiration and validity

  • Valid until 11:59 p.m. (CT) on the date listed on the Trip Credit, and we won't reissue it past the expiration date.
  • We won't accept invalid or expired Trip Credit.
  • We won’t accept Trip Credit with an invalid number or if we are unable to locate it within the American Airlines systems.
  • To receive Trip Credit, your original ticket must be canceled before the departure of the first flight (or the ticket loses any remaining value and cannot be used for future travel).

Redemption and usage

  • You may redeem Trip Credit on aa.com or by contacting Reservations. Trip Credit is not redeemable through any other channels, including airport ticket counters or travel agencies.
  • When contacting Reservations, tell the agent you have Trip Credit and you want to use it to book your travel.
  • Trip Credit is redeemable toward air travel on flights operated by American, American Eagle ® or flights marketed by American (designated with an AA*). You can’t use Trip Credit for payment of air travel on any other airline on aa.com.
  • Contact Reservations to use Trip Credit for qualifying one world ® or other airline partner itineraries.
  • Trip Credit is redeemable toward the base air fare and directly associated taxes, fees and charges collected as part of the fare calculation.
  • You may not use Trip Credit for products and / or services sold separate from the fare price or for taxes, fees or charges in connection with AAdvantage ® award travel, American Airlines Vacations℠ or any other non-flight products and / or services sold by American.
  • You may only use non-taxable Trip Credit for single-passenger reservations on aa.com.
  • Contact Reservations to use Trip Credit for more than 9 passengers.
  • The recipient of Trip Credit can use it to pay for travel for themselves or others.
  • You may redeem up to 8 Trip Credits in a single transaction on aa.com or through Reservations.
  • If the ticket price is greater than the value of the Trip Credit, you may pay the difference only with a credit card accepted by American.
  • If the ticket price is less than the value of the Trip Credit, we’ll issue any remaining value on a new Trip Credit, delivered via email to the passenger ticketed on the Trip Credit redemption. You may choose to have the new Trip Credit email sent to your email address and then use the remaining value on a new reservation for yourself or someone else.
  • You may not combine Trip Credit with the value of an existing ticket to pay for a new ticket.

Flight Credit

If you're an AAdvantage ® member and had your account number listed in your reservation before cancellation, you can log in to your account and view available Flight Credit in your AAdvantage ® account.

Step 1: Find your canceled trip or confirmation email

  • You'll need your 6-character confirmation code and 13-digit ticket number.
  • American tickets have a 13-digit number that begins with '001'.

Step 2: View your canceled trip

  • Go to aa.com and choose ‘Manage trips / Check-in’
  • Choose ‘View canceled trips’ and enter your trip details.
  • You’ll find your Flight Credit details on the ‘Your trip’ page.

Step 3: Rebook and add Flight Credit

  • Go to aa.com and find your new flight.
  • On the payment screen, choose ‘Add Flight Credit.’
  • Enter the ticket number from your canceled trip and apply the credit.

Book a trip with your Flight Credit

  • Flight Credit is non-refundable, non-transferable, non-returnable, may not be redeemed for cash, check or credit (except where required by law) and has no implied warranties, including warranties of merchantability or fitness.
  • Flight Credit is void if bought, sold or bartered, advertised for sale or used for commercial or promotional purposes.
  • We won’t replace Flight Credit if lost or stolen. This may include inadvertent deletion, forwarding or access of the email containing your Flight Credit number. Please guard the Flight Credit number as you would cash.
  • Except where prohibited by law, we reserve the right to refuse, void, cancel, reject or hold for review any Flight Credit mistakenly issued in an incorrect denomination or issued or obtained, directly or indirectly, in connection with fraudulent actions, fraudulent claims, compensation abuse or in connection with any violation of these terms and conditions.
  • Flight Credit is valid for 1 year from the date the ticket was issued. We will not extend or reissue once it expires.
  • If you don't show for your flight, your ticket will no longer be valid or eligible for any credit.
  • We won't accept invalid or expired Flight Credit.
  • You may redeem Flight Credit on aa.com, in person at the airport or by contacting Reservations.
  • When contacting Reservations, tell the agent you have Flight Credit and you want to use it to book your travel.
  • The recipient of Flight Credit can use it to pay for travel for themselves only.
  • Flight Credit is redeemable toward air travel on flights marketed and operated by American, by American Eagle ® carriers or on flights marketed and sold by American but operated by one of American’s codeshare or one world ® partners (i.e. flights designated with an AA*).
  • Flight Credit is redeemable toward initial booking, the base air fare and directly associated taxes, fees and charges collected as part of the fare calculation.
  • You may only redeem 1 Flight Credit for single-passenger trips on aa.com or through Reservations. In order to redeem up to 2 Flight Credits in a single transaction, you must contact Reservations.
  • If the ticket price is greater than the value of the Flight Credit, you may pay the difference only with a credit card accepted by American.
  • If the ticket price is less than the value of the Flight Credit, you can only use the value of Flight Credit needed for the current booking while remaining value will be issued as travel credit for future reservations.
  • You may not use Flight Credit for products and / or services sold separately from the fare price or for taxes, fees or charges in connection with AAdvantage ® award travel, American Airlines Vacations℠ products or services or any other non-flight products and / or services sold by American.

Electronic Travel Voucher

  • eVouchers are provided for U.S. customers only.
  • eVouchers are non-refundable, non-transferable, non-returnable, may not be redeemed for cash, check or credit (except where required by law) and have no implied warranties, including warranties of merchantability or fitness.
  • eVouchers are void if bought, sold or bartered, advertised for sale, or used for commercial or promotional purposes.
  • We won’t replace eVouchers if lost or stolen. This may include inadvertent deletion, forwarding or access of the email containing your eVoucher number. Please guard the eVoucher number and PIN as you would cash.
  • Except where prohibited by law, we reserve the right to refuse, void, cancel, reject or hold for review any eVouchers mistakenly issued in an incorrect denomination, or issued or obtained, directly or indirectly, in connection with fraudulent actions, fraudulent claims, compensation abuse or in connection with any violation of these terms and conditions.
  • eVouchers are valid for 1 year from the date of issue, and we won’t reissue them past the expiration date.
  • We’re not responsible for honoring invalid or expired eVouchers.
  • We won’t accept an eVoucher with an invalid number or if we are unable to locate it within the American Airlines systems.
  • You may redeem eVouchers only on aa.com or by contacting Reservations. eVouchers are not redeemable through any other channels, including airport ticket counters or travel agencies.
  • eVouchers are redeemable toward air travel on flights operated by American, American Eagle ® , one world ® partners or on flights marketed by American (designated with an AA*). You can’t use eVouchers for payment of air travel on any other airline.
  • Flights sold or originating outside the U.S., Puerto Rico or U.S. Virgin Islands or operated by other carriers are not eligible.
  • eVouchers are redeemable toward the base air fare and directly associated taxes, fees and charges collected as part of the fare calculation.
  • You may not use eVouchers for products and / or services sold separate from the fare price or for taxes, fees or charges in connection with AAdvantage ® award travel, American Airlines Vacations℠ or any other non-flight products and / or services sold by American.
  • The eVoucher recipient can use it to pay for travel for themselves or others.
  • You may redeem up to 8 eVouchers in a single transaction.
  • If the ticket price is greater than the value of the eVoucher(s), you may only pay the difference with a credit, debit or charge card with a billing address in the U.S., Puerto Rico or U.S. Virgin Islands.
  • If the ticket price is less than the value of the eVoucher(s), the unused amount will remain on the eVoucher until it reaches zero, at which time the eVoucher will be deactivated.
  • You may not combine eVouchers with the value of an existing ticket to pay for a new ticket.

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United Airlines to offer free Wi-Fi using Starlink from Elon Musk's SpaceX

A Boeing 777-222 (ER) United Airlines plane taking off

United Airlines  said Friday that it plans to offer inflight Wi-Fi for free using Starlink from  Elon Musk ’s SpaceX on its hundreds of jetliners, the biggest inflight internet deal yet for the satellite service provider.

The team-up comes as airlines have been investing in faster inflight Wi-Fi, sometimes offering it for free, in a bid to attract higher-paying customers like business travelers.

Delta Air Lines  announced in early 2023 that  onboard internet  would be free for members of its SkyMiles loyalty program.  Hawaiian Airlines , which has a  deal with Starlink , also offers complimentary inflight Wi-Fi.  JetBlue Airways  has offered free Wi-Fi for years.

SpaceX also previously made a deal with semi-private airline JSX.

United currently offers inflight internet from a hodgepodge of providers, including  ViaSat  and Panasonic, and charges loyalty program members $8 and everyone else $10 for access on domestic and short-haul international flights.

The carrier said it expects to have Starlink on its more than 1,000 planes over the “next several years” with the first passenger flights outfitted with the service starting early next year. United said the Wi-Fi will offer “gate-to-gate” connectivity.

United praised SpaceX’s satellite service, saying it provides “internet access around the world, including over oceans, polar regions and other remote locations previously unreachable by traditional cell or Wi-Fi signals,” a selling point for the U.S. airline with the most service over both the Atlantic and Pacific.

SpaceX has steadily expanded its Starlink network and product offerings since its debut in 2020. There are currently about 6,000 Starlink satellites in orbit that connect more than 3 million customers in 100 countries, according to the company. SpaceX initially targeted consumer customers, but has expanded into other markets, including aviation.

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  • Biden targets Shein, Temu with new rules to curb alleged ‘abuse’ of U.S. trade loophole
  • Oracle’s Larry Ellison briefly tops Jeff Bezos to become world’s second-richest person
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    Larger, well-known OTAs like Priceline and Expedia are much different than their smaller counterparts. For starters, these bigger agencies typically have dedicated customer service teams to help you out. Many of them also honor the 24-hour rule, which allows you to cancel flights that touch U.S. soil within 24 hours of booking.

  18. Delta Professional

    A website for small and medium-sized enterprise travel administrators to manage their company's loyalty membership. GO TO SKYMILES FOR BUSINESS SITE. Delta Professional travel site - Provides travel professionals with online access to Delta news, reporting, self-service applications and travel information.

  19. The Pros and Cons of Online Travel Agencies

    While you may be able to make changes or get refunds with the travel agency, airlines and hotels can — and will — offer much more flexibility when you've booked with them directly. You may ...

  20. Airlines vs. Online Travel Agencies: Which is better when you need to

    The same flights may be cheaper on an online travel agency website. Airlines offer financial incentives to online travel agencies, which are often passed on to the customer in the form of discounted flights. ... The customer service at large, well-known OTAs certainly isn't perfect, but then airline customer service can be downright horrible ...

  21. Log In

    In order to complete your user account setup, please click on the "Complete your enrollment and start accessing your Delta Professional account!" link found in the email previously sent to you from Delta Professional. If you have any questions regarding your user account setup, please contact your Delta Account Manager. LOG IN.

  22. Travel Agents

    Grow your travel business with IATA Travel Agency Program. Our services enable simplified and improved relationships between travel agencies and airlines to better serve your customers. Whether through a simple code or one of our three accreditation programs, there is a solution for any business model or size. > Find out now how the travel ...

  23. Expedia Travel: Vacation Homes, Hotels, Car Rentals, Flights & More

    Your one-stop travel site for your dream vacation. Bundle your stay with a car rental or flight and you can save more. Search our flexible options to match your needs.

  24. What Is A Travel Agent? Definition, Role ...

    The breadth of a travel agent's services contributes to a more streamlined travel experience. Now, let's explore these roles in detail. ... Then, they contact travel suppliers, such as airlines, hotels, or rental car companies. This step involves finding alternative arrangements for clients as quickly as possible. Agents often have access ...

  25. Being a Travel Agent Pros and Cons

    Pros and Cons of Being a Travel Agent. Based on my experience as a travel agent, and talking to other tour operators, here's what I believe are the worst and best parts of running a travel agency business: Pros It's Flexible: You Can Work From Anywhere. Most travel agents operate home-based offices or online, with flexible timings. This ...

  26. Travel credit − Customer service − American Airlines

    When contacting Reservations, tell the agent you have Trip Credit and you want to use it to book your travel. Trip Credit is redeemable toward air travel on flights operated by American, American Eagle ® or flights marketed by American (designated with an AA*). You can't use Trip Credit for payment of air travel on any other airline on aa.com.

  27. Thai AirAsia X to offer special charter services to Harbin for world

    BANGKOK, 23 September 2024 - Thai AirAsia X (XJ), jointly with leading travel agency Beijing Eagle Fly Aviation Service Co., Ltd. from China, will make the dreams of many travelers who wish to visit the city of Harbin especially for its Ice and Snow Festival from December to February a reality with special charter flights from Bangkok's Don Mueang Airport (DMK) to Harbin Taiping International ...

  28. Israel investigates 'death of Hamas leader Yahya Sinwar in air strike'

    Israel is investigating the possibility that Yahya Sinwar, Hamas' Gaza-based leader, is dead, several Hebrew media outlets are reporting.

  29. United Airlines to offer free Wi-Fi using Starlink from Elon Musk's SpaceX

    United Airlines said Friday that it plans to offer inflight Wi-Fi for free using Starlink from Elon Musk's SpaceX on its hundreds of jetliners, the biggest inflight internet deal yet for the ...