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Gillette to sponsor Brazil World Tour

Gillette has acquired the naming rights to the Brazil World Tour, the umbrella under which the Brazilian national soccer team plays games at venues around the world.

The deal has been negotiated by sports marketing firm Kentaro, which organises and markets the tour – a venture that has seen Brazil play in London and Qatar in recent times.

"The Gillette Brazil World Tour offers unprecedented exposure and excitement with the Selecao engaged in numerous glamorous friendly matches in the run-up to the 2014 Fifa World Cup. We are looking forward to a great cooperation."

Gillette will have naming rights as well as in-stadium advertising rights and 'comprehensive corporate hospitality opportunities'. The partnership started earlier in August when Brazil played Germany in Stuttgart; Brazil's next game is on 5th September against Ghana at London's Craven Cottage ground.

Kentaro – Gillette

Brazil vs. Colombia tickets selling fast

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Ticket sales for the Brazil soccer match against Colombia, part of the Gillette Brazil Global Tour at Sun Life Stadium on Sept. 5, are selling fast.

According the Miami Dolphins, ticket sales are ahead of the pace of Brazil’s match against Honduras in November at Sun Life Stadium. The attendance for Brazil’s 5-0 victory was 71,124 fans, which set a record for most fans to see a soccer match in Florida. That game broke the previous high of 70,080 that saw FC Barcelona play C.D. Guadalajara in August 2011, also at Sun Life Stadium.

The is a rematch of when the two teams last met in the World Cup quarterfinals in Brazil. In that match, Brazilian forward Neymar fractured a vertebra in his back. Brazil is 8-1-6 all time against Colombia. It will be Neymar’s first match for the Brazilian national team since the injury.

Both sidelines, 100 and 200 level along with the 400 level have been sold out. The upper deck end zone seating has been opened up starting at $45. A limited number of field tickets are still available.

Tickets for the match can be purchased at ticketmaster.com/event.

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Gillette Secure Title Sponsorship of Brazil World Tour

August 24, 2011

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Safety razor manufacturer Gillette have attained the naming rights for the Brazil World Tour up and until the 2014 FIFA World Cup.

Brazil has already qualified for the 2014 tournament through hosting the event, and as such the five-time World Cup winners will sharpen their skills by competing in friendly matches around the globe. In addition to the title sponsorship, the deal grants Gillette panel advertising rights, as well as comprehensive corporate hospitality opportunities. The agreement has been brokered by leading sports agency Kentaro.

Philip Grothe, Kentaro CEO, said: “We are proud to have brought together two of the world´s most famous brands. The Gillette Brazil World Tour offers unprecedented exposure and excitement with the Seleção engaged in numerous glamorous friendly matches in the run-up to the 2014 FIFA World Cup. We are looking forward to a great co-operation.”

The next stop on the Gillette Brazil World Tour is Craven Cottage, the home of Barclays Premier League club Fulham, where Brazil takes on Ghana on September 5.

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The “Brasil Global Tour”, traveling circus or coherent sports strategy?

2022-09-23T10:51:07.653Z

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Opposed to Ghana this Friday evening in Le Havre, Brazil has been multiplying friendly matches all over the world for years

Brazil faces Ghana in a friendly match, this Friday evening in Le Havre, before meeting Tunisia next Tuesday at the Parc des Princes.

For years, the Seleçao has multiplied meetings in the four corners of the planet as part of the “Brazil Global Tour”, a marketing package whose management the Federation has entrusted to the company Pitch International.

The tours of Brazil cannot however be reduced to a great traveling circus, as one might sometimes imagine, where the technical staff and the players would submit to the law of a greedy marketing agency.

The question makes Clément Calvez, the development director of the Le Havre club, smile.

At the same time, it must be the thousandth time that it has been asked since the announcement of the arrival of Brazil, this Friday, for a friendly match against Ghana at the Océane stadium.

“It's funny, everyone seems very surprised that Le Havre can welcome Brazil,” he points out as we try to find out how the affair ended.

We have to admit, we would not have naturally associated the port city of Normandy with samba, even since Adriano's false arrival.

But this is not quite the object of our approach.

It is rather a question of understanding the way in which the “Brazil Global Tour” works, a true trademark of the organization of friendly matches of the Seleçao all over the world.

60 friendlies on six continents since 2012

Its origin is not a mystery.

In 2012, the Brazilian Federation (CBF) entrusted the management of all unofficial matches to the company Pitch International, until the end of this year 2022. Nothing extraordinary in that, national selections like clubs are numerous to use this type of service.

But the London-based marketing agency pushed the concept hard anyway, taking control of all the extras, including commercial, broadcast and sponsorship rights.

A nice touch, when we talk about the most famous and most successful football team in the world.

Since signing the contract, Brazil have played 60 friendlies, on all continents.

Neymar and his band have thus performed in Austria, Turkey, the United States, Australia, China, Japan, Saudi Arabia, England, South Korea, Singapore... and from time to time, when even in Brazil.

All skillfully orchestrated, financed by major brands such as Gillette then Chevrolet, and documented on social networks thanks to a dedicated Instagram account.

Each match would bring in an average of around 3 million dollars (2.70 million euros) gross to the CBF and its partner agency, according to an expert estimate relayed by

in 2019. Figure not confirmed by Pitch International, which did not respond to our requests.

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Of course, the fact of playing more often in Europe than anywhere else corresponds to a certain logic.

The vast majority of Brazilian internationals evolve on the Old Continent, and therefore save themselves long round trips to South America.

In the country, this state of affairs ended up tiring the supporters.

“People here started to say, as a joke, that the Emirates Stadium (the Arsenal stadium) was the new Maracana, tells us the Brazilian journalist Luis Augusto Monaco.

At first the fans were a little angry, but today they got used to it.

In fact, people no longer have a great passion for their national team.

If the Brazilians always follow the big competitions, Copa America and World Cup, it's been a while since they stopped being interested in friendly matches.

“The TV audiences are far below what they were, continues our Brazilian colleague, based in Sao Paulo.

The matches are in the morning or in the afternoon, people are not at home.

It bothers them, even when a player from their team is selected, because the championship does not stop at Fifa dates and you have to play matches without the best players.

Until the 90s, having a player in the national team was a source of pride.

Today, it is more disturbing than anything else.

The business in retreat

However, the tours of Brazil cannot be reduced to a great traveling circus, as one might sometimes imagine, where the staff would have no say in the commercial inclinations of a greedy marketing agency.

The arrival of the Seleçao in Le Havre is an example of this.

Brazil were originally scheduled to face Argentina on Thursday in a replay of World Cup qualifying.

The two nations already having their ticket, they agreed with Fifa on an outright cancellation, formalized on August 16th.

A date was therefore freed up and an opponent and a stadium had to be urgently found, not too far from Paris, where a friendly match against Tunisia was already set for the following Tuesday.

Pitch International, guided by the French agency Evolv Sports, has set its sights on the Océane stadium.

Le Havre was not the only option.

If the priority was business, they would have chosen another opponent, with a larger community in France, and a bigger stadium.

Do not believe, the coach has more power than anyone in the Federation to impose his choices.

Confirmation with the Hac.

“A Brazilian delegation, with the coach and the general manager, came to visit our facilities, our training center, our stadium.

The next day, things were validated, explains Clément Calvez.

What made the decision was really the quality of the buildings and land.

Two months before the World Cup in Qatar, this internship is of crucial importance for Tite in order to fine-tune the final adjustments.

The priority was to work in good conditions, with a club that agrees to rent the locker rooms and work rooms of its first team.

Not such an easy task, although when you call yourself Brazil, the doors always open a little more easily.

Another good point raised by the leader of Le Havre, the listening shown by the Federation and its agency concerning the price of places.

According to the deal concluded, they pay the Hac a sum ("which will not upset the economy of the club", he specifies without giving more details) for their services, and are remunerated with the receipts of the ticket office.

However, they did not arrive with their big clogs by imposing places at 100 euros minimum in mode “you are nice but we are Brazil and we bring a little joy to the lower Norman people”.

Le Hac advised a range ranging from 15 to 45 euros, and was followed, without discussion.

Neymar and Marquinhos, the last Brazilians to join Le Havre on Monday.

First Seleçaõ training this afternoon at the center of @HAC_Foot #brasil #foot #lehavre @RTLFrance #neymar #marquinhos #psg pic.twitter.com/KqLy114CTk

– Frederic Eve (@fredveille) September 19, 2022

“These are very reasonable prices.

Their goal was really for everything to go well, for everyone to be happy, for them to cover their own expenses as well, of course, but for the stadium to be full and for it to be a great party, assures Clément Calvez.

It is an important subject for them.

Of course, the tickets went out in a few hours.

The 25,000 seats at the Océane stadium, like the 48,000 at the Parc des Princes, will be filled.

The CBF and Pitch International thus try to combine the best commercial interests and sporting imperatives.

“They arbitrate, depending on the time of the season and the competitions to be prepared for,” explains Pierre Inquel, who has dealt with the Brazilians more than once.

In summary, green light for tours in the Middle East or Asia in a slow period to fill the coffers, but no more laughing the year before a World Cup (except in 2013, when they had only that to do because exempted qualifications as host country).

Adversity problem?

The British agency would therefore have contributed to restoring order to the Harlem Globetrotters, after the inglorious era of ISE, a shell company based in the Cayman Islands with which the former big boss of the CBF, Ricardo Teixeira, had done business.

An investigation published in 2015 by the newspaper

had revealed the signing of a secret agreement giving the hand to the sponsors on the list of players called up for selection.

Teixeira, caught in various corruption scandals, had to leave his post at the beginning of 2012, after 22 years of reign.

Coach at the time of the signing of the new partnership, Luiz Felipe Scolari had insisted that the staff retain a certain weight in decision-making, just to ensure a coherent calendar and quality adversity, as explained in a

paper dating from 2013. If the first point seems acquired, the second is more complicated to satisfy, especially since UEFA launched its Nations League.

“As the European teams are taken on each date, Brazil finds itself with few opportunities for very high level matches, notes Carlos Mansur, a colleague from the sports daily

There is a lack of variety in the preparation matches, and this greatly worries the technical staff of the Seleçao.

Who will certainly have noticed that since the last world title in 2002, Brazil has always been eliminated by a European team.

If the scenario repeats itself in Qatar, Pitch International will certainly have to make sure that changes to hope to make the brand last.

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Seine Maritime

Source: 20minf

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The Gillette Federer Tour Will Make A Stop In São Paulo In December

Roger Federer's trip to Brazil as part of the Gillette Federer Tour has been confirmed, according to IG.com.br. The event will take place in the Ginasio do Ibirapuera in São Paulo from Dec. 6-8. Others participants include Maria Sharapova, Serena Williams, Caroline Wozniacki, Victoria Azarenka, Jo-Wilfried Tsonga, Thomaz Bellucci, Bruno Soares, Marcelo Melo, Mike Bryan and Bob Bryan. Federer "will participate in two exhibition matches." The first will be on Dec. 6 against Brazil's Bellucci and the second on Dec. 8 against France's Tsonga. The Tour will also see the World No. 1 travel to Argentina and Colombia. The event in São Paulo will "also have interesting female duels." Sharapova will take on Wozniacki on Dec. 7 and the next day Williams will play Azarenka. The event "will be Federer's first trip to South America" ( IG.com.br, 8/26 ).

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Increased Risk of Dengue Virus Infections in the United States

Distributed via the CDC Health Alert Network June 25, 2024, 2:30 PM ET CDCHAN-00511

Summary The Centers for Disease Control and Prevention (CDC) is issuing this Health Alert Network (HAN) Health Advisory to notify healthcare providers, public health authorities and the public of an increased risk of dengue virus (DENV) infections in the United States in 2024. Global incidence of dengue in 2024 has been the highest on record for this calendar year; many countries are reporting higher-than-usual dengue case numbers . In 2024, countries in the Americas have reported a record-breaking number of dengue cases, exceeding the highest number ever recorded in a single year. From January 1 – June 24, 2024, countries in the Americas reported more than 9.7 million dengue cases, twice as many as in all of 2023 (4.6 million cases). In the United States, Puerto Rico has declared a public health emergency (1,498 cases) and a higher-than-expected number of dengue cases have been identified among U.S. travelers (745 cases) from January 1 – June 24, 2024. In the setting of increased global and domestic incidence of dengue, healthcare providers should take steps including:

• Have increased suspicion of dengue among people with fever who have been in areas with frequent or continuous dengue transmission within 14 days before illness onset,
• Order appropriate diagnostic tests for acute DENV infection: reverse transcription polymerase chain reaction [RT-PCR] and IgM antibody tests, or non-structural protein 1 [NS1] antigen tests and IgM antibody tests,
• Ensure timely reporting of dengue cases to public health authorities, and
• Promote mosquito bite prevention measures among people living in or visiting areas with frequent or continuous dengue transmission.

Background Dengue is the most common arboviral disease globally. It is caused by four distinct but closely related dengue viruses (DENV-1, -2, -3, and -4). DENVs are transmitted through bites of infected Aedes species mosquito vectors. Infection with one DENV generally induces life-long protection against infection from that specific DENV but only protects against other DENVs for several months to years. Dengue is a nationally notifiable disease in the United States. Six U.S. territories and freely associated states are classified as areas with frequent or continuous dengue transmission : Puerto Rico, American Samoa, the U.S. Virgin Islands, the Federated States of Micronesia, the Republic of Marshall Islands, and the Republic of Palau. In the rest of the United States, local transmission of DENV has been limited, with sporadic cases or small outbreaks in Florida, Hawaii, and Texas. However, confirmed local DENV transmission has also been reported by Arizona and California over the past two years.

Approximately one in four DENV infections are symptomatic and can be mild or severe. Symptoms begin after an incubation period of 5–7 days (range 3–10 days) and present as fever accompanied by non-specific signs and symptoms such as nausea, vomiting, rash, muscle aches, joint pain, bone pain, pain behind the eyes, headache, or low white blood cell counts. Warning signs are specific clinical findings that predict progression to severe disease. Warning signs include abdominal pain or tenderness, persistent vomiting, clinical fluid accumulation (e.g., ascites, pleural effusion), mucosal bleeding, lethargy or restlessness, progressive increase of hematocrit, or liver enlargement >2cm. Severe disease, with associated severe bleeding, shock or respiratory distress caused by plasma leakage, or end-organ impairment, develops in 1 in 20 people with symptomatic dengue. Infants aged ≤1 year, pregnant people, adults aged ≥65 years, and people with certain medical conditions are at increased risk of severe dengue. Although a second DENV infection (i.e., with a different DENV from the first infection) carries a higher risk of severe disease than a first, third, or fourth infection, any infection can lead to severe disease.

Patients with symptoms compatible with dengue can be tested with both molecular and serologic diagnostic tests. All patients with suspected DENV infection should be tested with RT-PCR (i.e., a nucleic acid amplification test (NAAT)) or a NS1 antigen test, and also with IgM antibody test to confirm DENV infection. These tests can be considered regardless of the symptom onset date, although the test sensitivity of RT-PCR and NS1 antigen tests decrease after the first 7 days. IgG detection by enzyme-linked immunosorbent assay (ELISA) in a single serum sample should not be used to diagnose a patient with acute dengue because it does not distinguish between current and previous DENV infection. U.S. Food and Drug Administration (FDA)-approved testing is available at public health laboratories and some commercial laboratories. State, tribal, territorial, and local health departments, and CDC can offer additional testing guidance.

There are no antiviral medications approved to treat dengue. Treatment is supportive and requires careful volume management. Appropriate triage, management, and follow-up remain the most effective interventions to reduce dengue morbidity and mortality. Expectant management of patients at high risk for severe disease and rapid initiation of a standardized fluid replacement strategy recommended by the World Health Organization (WHO) can decrease mortality from 13% to <1%. In June 2021, the Advisory Committee of Immunization Practices recommended a dengue vaccine, Dengvaxia , for children aged 9–16 years with laboratory confirmation of previous DENV infection and living in areas with frequent or continuous dengue transmission such as Puerto Rico. While the vaccine is considered safe and effective, the manufacturer (Sanofi Pasteur, Inc., Paris France) has discontinued production citing a lack of demand. Vaccine administration will continue in Puerto Rico until available doses expire in 2026.There are no vaccines recommended for travelers, adults, or persons without a previous DENV infection.

Dengue cases resurged globally after the COVID-19 pandemic. In 2023, more than 4.6 million cases and 4000 deaths were reported in the Americas region. As of June 24, 2024, more than 9.7 million dengue cases have been reported in the Americas, twice as many as in all of 2023 (4.6 million cases). Dengue transmission peaks during the warmer and wetter months in many tropical and subtropical regions. Dengue cases are likely to increase as global temperatures increase. Higher temperatures can expand the range of the mosquitoes that spread dengue, as well as affect other factors that facilitate virus transmission like faster viral amplification in the mosquito, increased vector survival, and changes in reproduction and biting rates. U.S. summer travel often overlaps with the months of increased dengue activity in many countries. Epidemics in the Americas region increase travel-associated cases and limited local transmission in the continental United States. A higher-than-expected number of dengue cases (total of 2,241 cases, including 1,498 in Puerto Rico) were reported in the United States from January 1 – June 24, 2024. Public health authorities in Puerto Rico declared a public health emergency in March 2024 because of the high number of cases reported during the low dengue season. Healthcare providers should be prepared to recognize, diagnose, manage, and report dengue cases to public health authorities; public health partners should investigate cases and disseminate clear prevention messages to the public. The CDC is actively implementing several strategies to address the increase in cases of dengue in the United States, including:

• Launching a program-led emergency response, which was activated on April 8, 2024.
• Providing regularly scheduled monthly situational updates on dengue to partners, stakeholders, and jurisdictions.
• Expanding laboratory capacity to improve laboratory testing approaches.
• Collaborating with State, Tribal, Local, and Territorial Health Departments to strengthen dengue surveillance and recommend prevention strategies.
• Educating the public on dengue prevention.

Recommendations for Healthcare Providers

• Maintain a high suspicion for dengue among patients with fever and recent travel (within 14 days before illness onset) to areas with frequent or continuous dengue transmission .
• Consider locally acquired dengue among patients who have signs and symptoms highly compatible with dengue (e.g., fever, thrombocytopenia, leukopenia, aches, pains, rash) in areas with competent mosquito vectors .
• Order appropriate FDA-approved dengue tests (RT-PCR and IgM antibody tests, or NS1 and IgM antibody tests), and do not delay treatment waiting for test results to confirm dengue.
• Know the warning signs for progression to severe dengue, which include abdominal pain or tenderness, persistent vomiting, clinical fluid accumulation, mucosal bleeding, lethargy or restlessness, and liver enlargement.
• For people with suspected dengue who do not have warning signs and are not part of a population at high risk for severe dengue, consider outpatient management with close follow-up.
• Teach patients about the warning signs that may appear as their fever starts to decline and instruct them to seek care urgently if they experience any warning signs.
• Recognize the critical phase of dengue. The critical phase begins when fever starts to decline and lasts for 24–48 hours. During this phase, some patients require close monitoring and may deteriorate within hours without appropriate intravenous (IV) fluid management.
• Hospitalize patients with severe dengue or any warning sign of progression to severe dengue and follow CDC/WHO protocols for IV fluid management .
• Follow local guidelines to report dengue cases to state, tribal, local, or territorial health departments.

Recommendations for State, Tribal, Local, and Territorial Health Departments

• Use FDA-approved dengue tests. Ensure access to dengue testing for all patients with suspected dengue.
• Remind clinicians of the high risk of dengue among patients with fever who have been in areas with frequent or continuous dengue transmission .
• Remind clinicians that local transmission can occur in areas with competent vectors and to test patients with compatible illnesses even without a history of having been in an area with dengue.
• Inform healthcare providers and the public when locally acquired and travel-associated dengue cases are detected in the area.
• Report dengue cases to CDC via ArboNET , the national arboviral surveillance system managed by CDC and state health departments.
• Take the lead in investigating dengue cases and outbreaks.
• Consider targeted outreach about increasing dengue risk to healthcare providers more likely to identify dengue cases (i.e., travel medicine clinics, infectious disease physicians, or healthcare systems serving highly mobile populations such as migrant and border health clinics, and clinics with frequent travelers to areas with frequent or continuous dengue transmission) and messaging to populations at higher risk for dengue.

Recommendations for the Public

• Use Environmental Protection Agency-approved repellents during travel to and after returning from areas with frequent or continuous dengue transmission.
• Wear loose-fitting, long-sleeved pants and shirts.
• Use air conditioning and window screens when possible, to lower risk for mosquito bites indoors.
• Dump and drain containers that hold water to reduce mosquito egg-laying sites in your home and neighborhood.
• Seek medical care if you have a fever or have dengue symptoms and live in or traveled to an area with dengue outbreaks .
• If you plan international travel to a an area with frequent or continuous dengue transmission , protect yourself from mosquito bites during and after your trip.

For More Information

Healthcare Providers

• Clinical Testing Guidance for Dengue | Dengue | CDC
• Guidelines for Classifying Dengue | Dengue | CDC
• Clinical Features of Dengue | Dengue | CDC
• Dengue Case Management Pocket Guide | CDC
• Dengue During Pregnancy | Dengue | CDC
• Dengue Vaccine | Dengue | CDC
• Dengvaxia: What Healthcare Professionals Need to Know | Dengue | CDC
• Dengue | CDC Yellow Book 2024
• Dengue Clinical Management Course | Dengue | CDC
• Webinar: What Clinicians Need to Know about Dengue in the United States | CDC

Health Departments and Public Health Professionals

• Data and Statistics on Dengue in the United States | Dengue | CDC
• What You Can Do to Control Mosquitoes During an Outbreak | Mosquitoes | CDC
• ArboNET | Mosquitoes | CDC
• Dengue case investigation report | CDC
• Dengue Print Resources | Dengue | CDC
• Communication Resources | Mosquitoes | CDC
• Submitting Specimens for Dengue Virus Tests | Vector-Borne Diseases | CDC
• Preventing Dengue | Dengue | CDC
• Caring for a Family Member with Dengue | CDC
• Mosquito Control at Home | Mosquitoes | CDC
• Get Rid of Mosquitos at Home | CDC
• Your Infant has Dengue | CDC
• Areas with Risk of Dengue | Dengue | CDC
• Travel Health Notices | Travelers’ Health | CDC
• Find a Clinic | Travelers’ Health | CDC
• Pan American Health Organization. Epidemiological Update Increase in dengue cases in the Region of the Americas. https://www.paho.org/en/documents/epidemiological-update-increase-dengue-cases-region-americas-18-june-2024
• Wong JM, Adams LE, Durbin AP, et al. Dengue: a growing problem with new interventions. Pediatrics . 2022;149(6):e2021055522. DOI: 10.1542/peds.2021-055522
• Paz-Bailey G, Adams L, Wong JM, et al. Dengue vaccine: recommendations of the Advisory Committee on Immunization Practices, United States, 2021. MMWR Recommendations and Reports . 2021;70(6):1–16. DOI: 10.15585/mmwr.rr7006a1 .
• World Health Organization. Disease Outbreak News; Dengue – Global situation. May 30, 2024.   https://www.who.int/emergencies/disease-outbreak-news/item/2024-DON518

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Soccer - Gillette Brazil Global Tour - Brazil vs. Portugal

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