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17 Innovative Tourism Business Ideas and Trends for 2024

In This Article: Trends to Inspire Your Tours and Activities

Gig-Tripping, Bleisure, and Skip-Gen Travel: From eco-conscious adventures to immersive culinary experiences, what are some of the top travel business ideas likely to appeal to travelers in 2024? And how can tour businesses capitalize on them?

It’s that time of year again; when we take a deep dive into the research into travel and tourism trends for the year ahead so you don’t have to. As well as scouring the travel press, talking to our partners, customers and contacts, and racking our own brains here at Rezgo, we’ve picked highlights from several influential research reports into tourism business trends for 2024. 

Even if you’re getting into the tour operator industry, there’s a lot of reasons to be optimistic. Read on to learn the tourism trends you can use to start your tour business in 2024.

Reasons to be cheerful about tourism in 2024

These findings were backed up by UNWTO’s latest Tourism Confidence Index survey of travel professionals. It found that “67% of tourism professionals indicating better or much better prospects for 2024 compared to 2023.”

According to the UNTWO, reasons to be optimistic in 2024 include:

• An uptick in the reopening of several source markets and destinations in Asia
• An increase in Chinese outbound and inbound tourism
• More travel to and around the Middle East and Africa through a unified tourist visa implemented by Gulf Cooperation Council (GCC) countries
• Strong outlook for travel to Europe, for example for the Paris Summer Olympics, and from the United States, backed by a strong US dollar

On the flip side, according to UNWTO findings, “Persisting inflation, high interest rates, volatile oil prices and disruptions to trade can continue to impact transport and accommodations costs in 2024.” In addition, if you have been having difficulties finding staff, you’re not alone. Many tourism businesses continue to face challenges filling vacancies to help them meet the steadily rising demand from travellers.

Overall though, 2024 promises an exciting array of tourism trends that cater to diverse interests and preferences. Let’s take a look at travel and tourism business ideas for 2024, with a focus on ideas for tours, events, activities and attractions that your travel business could use to attract new and existing customers alike. 

Trending tourism business ideas for 2024

1. sustainable tourism and ecotours.

According to the UNWTO report, many travellers will consider “sustainable practices and adaptability” when making their travel plans in 2024. They are not only interested in booking with tour companies that do business in a sustainable way, but they also want to travel in an eco-friendly way, seek out eco-friendly places to stay and book activities and tours with a sustainability element. This is backed up by Arival’s “ The 2024 U.S. Tour Taker ,” which found that nature tours and other “ecotours” are in high demand from US travelers in particular. 

Booking.com’s trends report for 2024 prompted the online travel marketplace to predict that ”the world of travel is poised for a sustainable makeover,” as travellers seek out eco-friendly places to stay and activities and locations with a sustainability element. TravelPulse reported that many travelers increasingly look to travel off season and seek out less well-known destinations to do their bit to try to decrease overtourism.

So-called “ecotours” let tourists enjoy a vacation while also learning about environmental and sustainability issues in a particular location. Some enable people to do something tangible to help, such as volunteering to plant trees or help to restore habitats. Many travelers these days also seek out “small footprint” or socially-responsible travel. This may not be an ecotour as such; it could just mean they favor tour companies that take steps to minimize the impact of their tours or incorporate a social responsibility element. Booking.com’s  Sustainable Travel Report 2023 found that 76 percent of travelers want to travel more sustainably in 2024. 

2. Train travel

From the “Flying Scotsman” to the “Orient Express,” there are few more romantic ways to travel than by train. However, train travel continues to overlap with other trends in our list, as it becomes more popular as a way to travel more sustainably by reducing car and air travel, traveling slower (unless we’re talking train travel in Japan) and for longer, as well as traveling to more countries on the same trip. Train travel as both a means to travel and see more of a destination continues to increase in popularity. Euromonitor International found that in 2024, “the fastest growing travel category worldwide is rail transport at 35.6 percent over 2023-2024.”

Train travel can also offer scenic views, comfortable travel with spacious seats, sleeping accommodations for longer or overnight trips, the opportunity to socialize with other travelers, and convenient access to city centers. Again overlapping with other trends, train travel also offers more immersive travel experiences and lets travelers see more of a country while mixing with locals. Many countries and rail companies, especially in Europe, offer passes that let travelers visit multiple places in one trip without leaving the ground.

3. Food and drink experiences 

Many of the reports we looked at highlighted culinary experiences as a trend for 2024. After all, who doesn’t like a good meal or drinks with friends? Many travellers want to combine their love of food with their love of travel. Food tours allow travellers to savour the authentic flavours of a destination while discovering, and literally getting a taste for, its cultural heritage. Activities such as cooking classes let travelers enjoy an even more immersive culinary experience. 

While winery tours have long been a favourite travel activity for wine lovers, an explosion of craft beer, vodka, gin and other drink producers provides a multitude of other opportunities for drink-related tours activities. They can cater as much to enthusiasts looking to indulge in the finer things in life, as true connoisseurs. Booking.com found that 78 percent of travellers want to experience new foods, and half go to the length of organizing trips around specific restaurants or dishes, including iconic dishes of particular destinations. And keep an eye on “wild-feasting”—a new trend where you not only eat locally-grown ingredients but forage for, and even cook, them in the wild.

4. Sports tourism

Sport is a passion for many people around the world, and travelers often like to combine their love of a particular sport or sports team with their passion for travel. In 2024, Europe hosts the Paris Summer Olympics and the soccer UEFA Euro 2024, while soccer lovers often travel to see their favourite team in England, Spain, Germany and the top European leagues. However, even smaller teams get a look in. The Netflix show Welcome to Wrexham has put the small Welsh town on the map after Hollywood stars Rob Mcelhenney and Ryan Reynolds bought the local soccer team.

As well as events like the Olympics, there are also annual events that attract global interest, such as the Super Bowl, the Tour de France and Formula One, which also has a hit TV show, Formula 1: Drive to Survive . A sporting, or other, event can provide a reason for people to visit a particular location, even if they don’t have tickets, to sample the atmosphere and explore the sights. 

5. Tours and experiences with locals

Immersing oneself in the local culture is made possible through tours or experiences led by knowledgeable locals. These insiders offer unique insights, hidden gems, and authentic encounters that enhance the overall travel experience. They help meet a growing demand for more immersive experiences that take travelers inside a location and culture and deepen their understanding of it. Hilton’s 2024 Trends Report  found that many travellers will prioritize experiences (85%), exploring the unknown, trying local food, and learning about the local culture.

Indigenous experiences are still a growing trend. Countries around the world, such as Canada, Australia and New Zealand, are making an increased effort to reverse past wrongs when it comes to treatment of Indigenous peoples, while also empowering Indigenous communities to take a lead in areas like travel and tourism. 

6. Transformational trips

A buzz phrase you heard a lot of in 2023 was “transformational retreat,” and 2024 looks likely to continue the trend. Booking.com’s 2024 travel trends report prompted them to label 2024 as a year that reinforced that “travel isn’t just an escape, but a catalyst for experiencing our best lives.”

A transformational trip is a travel experience designed around a specific activity, personal goal, or mental or physical health need. They can include retreats that cater to people who want to undergo a significant personal or spiritual transformation, or at least get away from it all in order to return refreshed. Retreats and activities include meditation, yoga, therapy, workshops, and other experiential practices. Most promote self-awareness, personal growth, and positive change, typically taking place in a secluded and peaceful setting and led by experienced facilitators or coaches. 

Wellness vacations have been a growing tourism business trend for some time, with demand accelerated by the pandemic. Tours that offer people the chance to pamper themselves and generally recalibrate are likely to be extremely popular for the foreseeable future.

7. Quiet travel

Not everyone is looking for a transformational outcome from their vacation; many simply want to unwind and enjoy some quality “me time.” Continuing the 2023 trend, many people still want to unplug and undertake a “digital detox.” They could be seeking respite from “doom scrolling” through social media and news feeds on their digital devices, or they just want a break from the glowing screens so prevalent in their day-to-day. 

Trips that encourage travelers to leave their devices at home will be popular, whether to a wellness retreats that bans or discourages digital devices, or an out-of-the-way destination that makes electronic communication extremely difficult. As well as digital detoxing, an example of a trend that is still going strong is forest bathing. This involves becoming immersed in nature to enhance physical, mental, and emotional well-being. It can be as simple as going for a long walk through a forest, or sitting by a lake and taking in the sights, sounds, and smells of the natural surroundings. Research has shown that forest bathing can reduce stress and anxiety, improve mood, and even boost the immune system and reduce blood pressure and heart rate.

8. Skip-gen travel

Deloitte’s “2024 travel industry outlook” report found that the baby boomer generation is getting back into the swing of things when it comes to traveling. This could be a factor in the emergence of a trend towards “skip generation trips” or skip-gen travel. This is when grandparents take their grandkids on vacation as a way for these two generations to bond and create some memories. Boomers can have more disposable income and more time, and parents with kids that can travel in this way appreciate the chance to travel on their own or just enjoy a break at home. All-inclusive resorts and other places with lots of activities for different generations are popular skip generation trips.

9. Solo travel 

Of course, not everyone has a posse to travel with or wants to travel with others. Solo travel continues to be very popular and has moved from a niche to a mainstream market. A Skyscanner report found that 40 per cent wanted to travel solo for mental health wellness reasons, while singles and divorcees ranked highly for being ready to take a solo trip. The report concludes: “There is no longer any stigma attached to taking a trip on your own, and many tour companies cater specifically to this market.”

Arival ’s 2024 U.S. Tour Taker report found that the preference for independent travel increases with age, with 38 percent of people over 55 preferring to go it alone, compared with 26 percent of the 18-34 group. ​This indicates that older, more experienced travelers, who are often more affluent, prefer small group and independent travel. ​Women travelling on their own or with other women also continues to be a growing trend, with a number of tour operators dedicated to women-only trips.

10. Frontier travel

While it may sound like something out of the script for the TV show Westworld , frontier travel is a new travel trend for 2024 that takes travelers into wilder, more unusual destinations off the beaten track. This could mean grand adventures like following in the footsteps of great explorers across the Drake Passage to Antarctica or up Everest. Or it could mean taking a guided group trip to hike to and camp in a remote location or journey down a river by kayak or canoe.

These trips need a certain element of adventure and excitement, challenging travelers to get out of their comfort zone. This ties in with the transformational trip trend above, as people seek experiences that they will not only remember forever, but that could change them forever.

11. Hush trips, workcations, and micro-cations

In our 2023 report we highlighted the trend toward “hush trips” (when remote workers take a workcation without telling their boss) and workcations, when people travel abroad with the intention of combining a vacation with work. This kind of travel continues to be popular, and accommodation providers—from hotels to Airbnb apartments—often boast of dedicated work areas and other facilities for remote workers.

Many such trips are “micro-cations,” short trips often taken close to home, often at the last minute. The micro-cation trend has continued to grow for the last few years, as people look for quick, convenient, and often budget-friendly getaways that don’t require a lot of planning. When you combine the acceptance of remote working among many more employers with a large number of people who left the office behind and didn’t miss it for a second, you have an opportunity to create workcation and hush trip experiences for digital nomads and remote workers.  

12. Traveling for “bleisure”

The tourism industry and travel press do love a good old portmanteau to describe the latest trend. Hot on the heels of workcations, the related trend of “bleisure” shows no sign of letting up. Bleisure is a name coined to describe the trend of business travellers tacking on some leisure time to the end of business trips or just taking their family along with them. Where a workcation is often a longer trip designed around work, the growth of bleisure trips reflects the fact that as business travel bounces back, people still want as much vacation time as they can get. 

Deloitte’s “2024 travel industry outlook” report found that corporations are more concerned with costs than COVID now, but “trips to build client relationships and support team collaboration remain key to business success.” In fact, the report found that “US corporate travel spend is still likely to finally pass the pre-pandemic line within the next year.”

13. Set-jetting

If you’ve ever wanted to visit the set of your favourite movie or TV show, you’re not alone. A top travel trend for 2023 that is continuing in 2024 is “set-jetting,” when travelers visit destinations primarily because they were featured in a popular movie, TV show, or book. According to research, 39 percent of travelers have booked trips to places featured on shows or movies ( Expedia ). While people have long been drawn to iconic movie locations, perhaps the earliest example of mass set-jetting was New Zealand’s tourism industry getting a huge boost after the country played a leading role in the “Lord of The Rings” movies. Fans of the “Outlander” books and TV series have also been making pilgrimages to Scotland to see the country that provides the backdrop for their favourite show.

People don’t just want to visit the actual physical set and filming location, but also just the cities or countries featured in a particular production. Popular shows where the location is as much the star of the show as the actors, such as “The Crown” (England,) “Emily in Paris” (Paris,) and “The White Lotus” (Sicily), have been credited with triggering a surge in demand for particular locations and experiences relating to the shows, such as a themed tour. And tour companies like Black Tomato have jumped on the trend to offer set-jetting itineraries .

14. Destination dupes

The economic upheaval we saw through 2022 and 2023 looks set to continue through 2024, . Inflation and cost of living rises mean while the desire to travel is still strong, many travelers will still have at least one eye on their budget. This has led to a new trend called destination dupes,  when people seek out trips to locations that offer similar experiences to well-known or preferred locations, but that are more cost-effective. 

Hotel giant Marriott commissioned a survey of over 14,000 travellers , and over 25 percent said they were choosing destination dupes in 2024. Examples of dupes include someone who lives in the US choosing a Canadian lake resort over an Italian Lakes destination. Here’s a good guide to popular holiday swaps for 2024 .

15. Coolcations

In the wake of rising temperatures and an increase in the number and intensity of wildfires in parts of North America, Europe and around the world, keeping cool is likely to be top of mind for many travelers in 2024—even among those who typically seek out the sun for their vacation.

Enter the “colocation.” Marriott’s survey found that over half of respondents would be considering climate change when planning their trips. Fifty-six percent said they were more interested in cooling down than baking in the sun. This makes areas like northern Europe a popular destination dupe as people look for similar attractions, such as culture, scenery, etc., to the hotter locations they might have chosen in the past but with a cooler climate.

16. Gig tripping

Just as the trend of people taking trips to sports and other events has grown, so too has this travel trend that is music to the ears of the travel industry. For example “swifties” from around the world are flocking to Taylor Swift concerts abroad, especially if tickets in their home country, especially the US, are hard to come by. CN Traveler called this the Swift Effect, as people travel to one-off gigs to see their favourite performer, as well as established (Glastonbury in the UK and Coachella in the US) and new (Untold in Romania) multi-day music festivals.

17. Sleep retreats

As we highlighted in our 2023 trends, everyone likes a good night’s sleep, especially on vacation, and the travel industry is waking up to the opportunities offered by a rise in “sleep tourism.” This trend continues to grow. Some travelers simply want a relaxing holiday with a comfortable bed and in an environment conducive to getting plenty of rest. For example, the Park Hyatt New York offers a stay in their  One Bedroom Sleep Suite by Bryte . Others are taking advantage of a growth in technology geared towards helping people get their eight hours a night, and are booking “sleep retreats.” Swedish bed brand Hastens opened a branded Sleep Spa , and the  HOTEL de LËN offers guests a “regenerative sleep experience.” Good night, sleep well.  

These are just a selection of travel business trends for 2024 that could open up new opportunities for your tour business. For example, we haven’t even touched on how technology is changing the travel industry. And don’t forget traditional travel experiences, or in-destination activities. The Arival report highlighted that sightseeing tours, “hop-on, hop-off” experiences, and other tried and tested travel experiences and ways of seeing the sights are still going strong.

How to take advantage of innovative tourism business ideas

In an ever-evolving landscape of travel and tourism, the trends for 2024 reflect a desire for authenticity, sustainability, and immersive experiences. From eco-conscious adventures to culinary escapades and everything in between, travelers are spoilt for choice when it comes to exploring the world in new and exciting ways. Embracing these trends promises to enrich the travel experience and create lasting memories for adventurers of all kinds.

The key to taking advantage of these innovative tourism business ideas and other tourism industry trends is to always be thinking of your next profitable business opportunity. Here are a few ways to keep on top of what’s new and interesting in the travel business:

Maintain an ideas file

Include those “out there” trends that seem absurd the first time you hear them. Think about some recent innovations that would have been dismissed with a laugh not that long ago: Self-driving cars, passenger space travel, drone deliveries… Even that Holy Grail of futuristic inventions, the personal jetpack, is getting closer to reality. All but the most outlandish trends are worth tracking in case there’s a germ of an idea for a new business opportunity in there.

Listen to your audience

Hang out in online travel discussion forums, on social media, and in other places where travelers gather to swap notes and ideas or express needs and dreams. You might uncover a new business idea no-one else has come across yet.

Follow your competitors

Monitor what your direct competitors and others in the tourism business are up to. Subscribe to every industry newsletter you can, including those of your competitors, to keep up with emerging trends and help with your business idea generation.

Solicit customer feedback

Be proactive in asking your customers for feedback. Don’t just ask them what they liked and didn’t like about their experience with your company; ask them if there’s anything they would like to do that they currently can’t. 

Invest in the right booking system

It goes without saying that every tour operator should offer online booking and take a mobile-first approach. Not doing both of those things makes taking advantage of the above trends very difficult. The customer experience starts the moment they enter your website. Online booking enables them to easily browse, book, and pay for tours anytime and from is anywhere. Learn more about how Rezgo booking software is  tailor-made for adventure companies.

At Rezgo, we always have our ear to the ground when it comes to the latest tourism trends and business opportunities. The Rezgo booking system is a comprehensive platform that enables you to become a more

Written By | Rob Mathison

Rob Mathison is a Vancouver-based freelance writer focusing on tech, travel, digital marketing, and education. He is a co-author of The Complete Resident’s Guide to Vancouver.

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21 Tourism and Travel Business Ideas

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Written by: Carolyn Young

Carolyn Young is a business writer who focuses on entrepreneurial concepts and the business formation. She has over 25 years of experience in business roles, and has authored several entrepreneurship textbooks.

Edited by: David Lepeska

David has been writing and learning about business, finance and globalization for a quarter-century, starting with a small New York consulting firm in the 1990s.

Published on July 21, 2022 Updated on May 3, 2024

The tourism industry is massive and diverse, offering many opportunities for sharp entrepreneurs. You could start a travel agency, a campground, a hotel, or a concierge service. Explore many more excellent tourism and travel related business ideas in our list below.

1. Travel Agency

If you love to travel and are always planning your next trip, starting a travel agency might be the perfect career choice. It’s a great way to share your love and knowledge of travel, and it can be very lucrative.

If you have the resources, starting a travel agency business can be a breeze. But first, you need to identify your target market. Will you focus on domestic or international travel? A lot of Americans go on short trips for vacation or business purposes, providing an opportunity for travel agencies to earn money. Once you find your niche and draw up a business plan, you should work on establishing your brand and promoting it to find clients.

2. Nightclub

Do you enjoy late nights on the town? If so, starting a club might be right up your alley. Before you open your club, it’s important to know that the industry is heavily regulated, especially when it comes to alcohol consumption. You’ll need to meet both state and local regulations and licensing requirements so it’s best to inquire about the details from your local authorities first.

Next, it’s a good idea to research the market and find out what other clubs in your area are offering. You’ll have to innovate and come up with a unique selling proposition and a creative marketing plan for your club to attract customers. With these in place, your club can be very profitable.

3. Travel Photography

Are you an amateur photographer who loves snapping great images? Photography in the US is an $11 billion industry expected to see steady growth in the coming years, so now would be a great time to stretch your entrepreneurial wings and give it a shot. You could focus on travel photography, if that’s your passion, and give the world beautiful photos while also seeing the world. You can capture landscapes, people, cultures, customs, and history.

Assuming you already have a professional-level camera, you’ll just need some great editing software and to build a website showing off your portfolio and listing your prices and services. Instagram and Pinterest are perfect social media networks for showing your travel photography.

If you’ve stayed in an Airbnb, you probably know how sweet it is to have a home away from home! This is why the homestay segment of the hotel and lodgings market has seen explosive growth in recent years, with Airbnb leading the way. Renting out your home as an Airbnb is an easy and flexible way to earn income, whether you’re looking for a little extra money or to build a serious business. 

The first step is to make sure your home or apartment can be rented out for short-term stays. In many areas today, there are laws either banning Airbnb rentals or limiting them to a certain share of local units. If your home clears that hurdle and is in an area with some tourist appeal, you’re already halfway there. If your apartment fails to meet one of these requirements, you might want to look into purchasing a home or apartment in an appealing destination, which you could then develop into a successful Airbnb. 

Whichever approach you choose, the most important step is delivering fantastic service to your guests. If you can achieve Superhost status, you’ll be well on your way to Airbnb success.

5. Translation Business

Demand for translation services is expected to grow as more companies seek to capture or increase their share of the global market. Translation businesses help translate documents, localize travel and city guide websites, and interpret speech, including sign language. If you’re thinking of starting a translation business, you’re not alone. But if you have the skills and the right talents and tools, you could edge out the competition. 

In this internet age, finding translators who can work remotely across the globe has become easier. Promoting diversity among your staff could also be good for your business because you’ll be able to offer translation services for more languages. Do the paperwork to register your business, keep yourself updated with the latest technologies, promote your services, and you should be able to gain traction as soon as you start operating.

6. Bed and Breakfast

Many Americans still prefer to stay in a traditional B&B for the unique hospitality, homemade food, and fascinating local insights. When starting a B&B, it’s important to be aware of the latest industry trends. For example, many guests prefer a facility that offers live entertainment or is located close to tourist attractions. It’s also to your advantage to research the market and see what features and services are being offered by the competition. Be innovative in coming up with ways to differentiate your business. Running a bed and breakfast is not easy, but it can be very rewarding if you play your cards right. 

7. Glamping

A decade ago nobody had heard the word glamping, which is short for “glamorous camping”. Today it’s a nearly $3.1 billion global industry and among the fastest-growing segments of the travel and hospitality market, expected to more than double by 2030. If you have a bit of land in an appealing location, or have the funds to purchase such a plot, you could start your own glamping business and make a good living offering luxury experiences to discerning travelers.

There will be some serious work involved. In addition to acquiring the property, you’ll need to outfit it with all the bells and whistles — from tents and teepees to high-end beds, furniture, lighting and air-conditioning and heating units. If your location is on the water, you could boost your revenue by also offering sailboats, canoes, kayaks, and more. But before you get started, this is a new and fast-evolving industry, so it’s best to take the time to research the market and learn the latest trends before diving in.

8. Jet Ski Rental

Do you like having fun out on the water? Well, so does everybody else! That’s why starting a jet ski business is almost always a great idea. The global personal watercraft market is worth $1.6 trillion and expected to expand an impressive 50% by 2027. Right now is a great time to start a jet ski business, bring good times to your community and ride the market expansion to great success. 

Getting there will require a significant investment. You’ll need to spend about $25,000 to get your first few jet skis, plus a rental facility on the water and permits and licensing fees. Of course, you’ll also need to live near an appealing body of water, preferably one that’s enjoyable for more than a few months of the year. Finally, you will want to get good insurance, because jet skis are as dangerous as they are fun.

Once that’s all settled, just start advertising on local outlets and events, posting on relevant social media groups and online vacation platforms. You’ll have your first few customers in no time, and soon be cruising toward success.

9. Campground

Do you love the outdoors? If so, setting up a campground could be the perfect way to start your entrepreneurial journey. The recent study found that an estimated 84.8 million Americans went camping in 2023, and 5.5 million of those were first-time campers.

Your biggest challenge in starting a campground is likely to be finding a suitable location. The most visited campgrounds in the US are in state parks, near bodies of water, surrounded by wilderness, or in the mountains. Once you find an ideal campsite, you’ll need to comply with licensing, zoning, and other legal requirements. Before you launch your business, it’s wise to research the market and find out what other campgrounds are offering. With careful planning and a creative marketing strategy, your campground can give competing sites a run for their money.

10. Pet Sitting

You’d probably never guess that pet sitting is a $2.4 billion industry , but it is indeed. People love their pets, and will spend whatever it takes to ensure they’re taken care of when they are away. The pet sitting market is projected to see impressive growth through 2030, so if you’re an animal lover, now is the perfect time to start your own pet sitting business and ride that wave to serious profits. 

The first step is to decide which type of pets you’ll care for. Do you have more experience with dogs or cats? Are you OK with snakes? Pigs? Once you’ve got that nailed down, you’ll just need to buy some pet toys and supplies and offer your services on a gigs site like TaskRabbit. It’s a good idea to reach out to friends, family and work-related contacts and acquaintances. If you’re able to generate an initial client or two from your own personal network, and provide them with great service, you’ll have a strong reference to promote your services and start building a successful business.

11. Spa Salon

If you’re a massage therapist or esthetician, you could open a beauty salon, nail spa, luxury spa, massage studio, or even a mobile spa, and make people feel better while making a good living.  

You will likely need to get licensed, which can take some doing, and deliver excellent services to compete in an increasingly competitive and saturated market. Another crucial aspect will be location — your spa should be somewhere with steady traffic. Or you could go the mobile spa route and make house calls, bringing your massage and therapeutic services to your clients. This is more convenient for them, which means you can charge a higher rate, despite having lower overhead.

There are many elements to consider for your spa business, but what is not in doubt are your chances of success if you’re determined and can deliver healing services.

12. Scooter Rental

With gas prices going up, more and more Americans are turning to cheaper, more eco-friendly options for their commute and for seeing the city. Scooters cost less than cars and run on electricity. Over the past decade, Americans took a third of a billion trips on shared bikes and scooters. That’s a huge number, and it’s expected to increase sharply in the next few years. Considering this, a scooter rental business is a smart choice.

But first, it’s important to understand that scooters are used primarily as a transport option for short distances. Setting up this kind of business requires a huge upfront investment because you might have to purchase some scooters, unless you can lease them. You’ve need to make sure you have all the necessary permits and insurance in place before opening.

Once you have everything you need, it’s a good idea to work on a marketing plan. You can use social media, print ads, and word-of-mouth to get the word out about your new venture.

13. Party Bus

Ready to party? As the pandemic recedes, everybody’s getting back out there to have a good time. For a lot of people that means renting out a party bus and dancing and drinking the night away while cruising down the streets.

Starting your own party bus business will require considerable investment. The major cost will be, of course, the bus itself. Hopefully you’ll be able to find a reliable one at a reasonable price and then deck it out with all the trimmings, from a bar and disco ball to a DJ booth and more. Once you’ve done some marketing and gotten the word out you’ll be able to charge as much as $700 per night, so it shouldn’t take too long before you see a major return on your investment. 

Just be sure to get all your licenses, permits and insurance — the last thing you want is for the party to get parked on the curb.

14. Car Rental

With some hard work and determination, you could start your own car rental business and provide travelers the transport they need while grabbing your share of a growing $30 billion US market .  

Keep in mind that this is a competitive industry, which means you’ll need to find ways to stand out, such as with deep discounts or a unique selection of cars. Speaking of which, you’ll also need to lay out a sizable investment to get your initial fleet of four to five cars. Finally, it’s crucial that you meet all the licensing and insurance requirements or your business could face severe fines, or worse.

But if you’re able to clear these hurdles, there’s a good chance your car rental business will soon be cruising down easy street.

15. Boat Rental

Who doesn’t love a day out on the water? There are so many things to do. from skiing and tubing to cruising, socializing, swimming and just taking in the sun. That’s why boat rentals are a $5.3 billion US industry expected to see smooth sailing and steady growth in the years ahead. If you like spending time outdoors, you could start your own boat rental business and help people enjoy their time off while making a good living. 

There are several possible constraints. For one, you should live near a sizable body of water, and find an available access point or marina to base your operations. Second, you’ll likely need to accept the seasonal nature of this line of work, which in most areas of the US will only bring in revenue for 6-7 months of the year. Finally, getting started will require a significant investment, as appealing, rentable boats do not come cheap. 

But if you’re OK with all this, and able to acquire the necessary permits and insurance, once you start putting boaters on the water you’ll be cruising straight toward success.

16. Bike Rental

As travel regains steam and more workers return to the office, demand for bike rental for last-mile connections is sure to increase. If you’re thinking of starting your own business, a bike-share outfit or bike rental shop could be a great option. The US bike rental industry is projected to grow in the next five years amid a bike-share boom, driven in part by environmental concerns.

There are a few things you need to consider before starting a bike rental business. Is there a market for bike rental in your area? What kind of bikes should you offer? How many bikes should you start with? You will find the answers to these questions as you research the market. It is also important to comply with all the legal and regulatory requirements and to come up with a good marketing plan. One option is to place bike docks near subway stations and major bus stops.

17. RV Rental

RVing , or traveling in a recreational vehicle, is a popular way of exploring the US with family and friends. It’s showing no signs of slowing as more than 70 million Americans are expected to go on road trips in an RV they rent, own, or borrow, according to the RV Industry Association. You could start an RV rental business and tap into this exciting travel market.

You can either invest in a fleet of RVs, which would require a hefty investment, or you can just list your RV on an online marketplace like Outdoorsy. Before setting your rates, it’s a good idea to scope out the market and find out what your competitors are charging. You’ll have to factor in insurance and other costs in order to make a profit.

Finally, it’s important to keep your RVs well-maintained to attract customers, most of whom prefer to rent out new units. With all this in place, your RV rental business will making good money in no time.

18. Kayak Rental

As more people explore the outdoors in a post-pandemic world, a kayak business makes sense. It’s an eco-friendly way to help travelers enjoy their time off while getting some exercise and enjoying the great outdoors. The global kayak accessories market size was $164.2 million in 2020 and will touch $214 million by 2027. So, why not start a kayak rental business now?

Aside from offering kayaks for rent, you could also also offer apparel and helmets, storage bags, seats, life jackets, and safety gear. Selecting the location of your shop is important. It will have to be near the coast, a river or a lake, and with steady foot traffic. You’ll need a substantial investment to set up your shop. Finally, it’s a good idea to promote your business and let people know about your offerings.

Considering all the ride-sharing apps out there, you might be surprised to learn that old-school taxis are not only surviving, but doing quite well. The US taxi and limo market is worth more than $41.7 billion and expected to see steady growth in the coming years. If you enjoy driving and meeting new people, starting a taxi business might be the right move for you. 

Getting started will require some real effort and investment. You’ll need to buy a reliable car, if you don’t already have one, plus reliable insurance and all the necessary permits. In some cities the car hire license can be a major expense, for instance a New York City taxi medallion costs $80,000. In other places, like $300 in Cleveland, not so much. Once you’ve all set up, it’s a good idea to build a website so people can find you, and you might want to offer an app as well, as most car services nowadays offer on-demand ordering. 

Finally, get creative with your marketing to stand out in a competitive market, provide excellent service and steady driving to your first few clients, and the good reviews and revenues should start pouring in.

20. RV Park

The wanderlust spirit and a rise in road-tripping have amplified the allure of RV travel. Capitalizing on this trend, starting an RV park presents a golden opportunity in the travel business sector. Such parks cater to a growing demographic of explorers seeking the comfort of their RVs while embracing the freedom of the open road. With the right amenities and a strategic location, an RV park can be a haven for both short-term travelers and long-term nomads.

Location is paramount, ideally near popular tourist spots or natural attractions. Additionally, ensuring modern facilities, security, and possibly offering unique experiences or events can differentiate your park from competitors. As travel patterns evolve, an RV park can offer travelers a blend of adventure and convenience, making it a profitable and sustainable business venture.

21. Tour Operator

Tour operator business thrives on curating unique experiences, offering tailored packages, and ensuring travelers get the best out of their journeys. Unlike general travel agencies, tour operators control and manage the specifics of the trip, right from itinerary planning to the on-ground execution. This means creating partnerships with local businesses, ensuring safety standards, and offering a seamless travel experience to clients.

In today’s digital age, a tour operator’s success doesn’t just hinge on local networking, but also on a strong online presence. Reviews, testimonials, and digital marketing strategies play a pivotal role in attracting potential customers. Whether one chooses to cater to adventure seekers, history enthusiasts, or luxury travelers, the key is to differentiate, maintain high service standards, and keep evolving with the dynamic travel industry.

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30 Profitable Business Opportunities in Tourism Industry

As technology continues to progress, travel is becoming more and more accessible to people from all over the world. The tourism industry has expanded, allowing individuals to capitalize on resources available creating streams of revenue where there were once none before. Here are ten profitable business opportunities in the tourism industry.

When it comes to the tourism industry, it is always a hotel or bed and breakfast idea , or it could be a cab service. Come on, the tourism industry hosts massive opportunities to earn revenue and establish your presence in the business world. So, why stick to the stereotypical business opportunities and not explore some of the unique ones? 

If you live in a tourism-inclined industry, you can observe tons of opportunities in your area. However, there is tough competition. For example, if you plan to start a motel., you can find at least hundreds of them in your town. Yes, that could be a total turn-off to your mind, and you need to brainstorm some more out-of-the-box ones. Hence, we have browsed, sorted, and presented a few of the innovative and profitable business ideas in the tourism industry. Let us go through them.

With the rise of free market hospitality services like AirBnB, the demand for non-traditional lodging has created a streamlined method for landowners to generate additional streams of revenue

For most travelers, having a secure place to sleep is the top and utmost priority when arriving in a new or foreign location. Sometimes a hotel room just won’t due; especially in regards to traveling with families or large parties. Landowners thus have the unique opportunity to offer up short-term leasing on homes, condos, apartments, even tree houses! Property rental can create a reliable stream of income, especially if you live in a city that sees a lot of tourism or have a unique property type to offer to the general public.

2. Ride-sharing

Companies like Uber and Lyft function as an excellent alternative to traditional shuttle and taxi systems. Even further, they offer up the opportunity for individuals to make money at their own pace.

When touring a new or unfamiliar region, being able to get around swiftly and comfortably is essential. The rise of ride-sharing benefits not only the general public but also individuals looking to earn additional income. Even further, because ride-sharing is such an interpersonal experience, you can use your knowledge and understanding of your environment to function as a buffer or tour guide, creating an additional stream of income!

3. Guided Tours

Who better to help someone get acquainted with and explore and new town or region then someone who has lived there for a substantial amount of time.

Even further, creating a business around the idea of guided tours takes very little capital to do. Those willing to start small can create a website and blog around a central theme like food or art and offer a guided tour around their city visiting central locations based on their chosen niche.

4. Open For Business

As travel becomes more accessible, the demand for local business has grown exponentially. This has opened the window wide for potential bar gurus, restaurateurs and business owners.

The time has never been better to open a bar, nightclub, restaurant or specialty doughnut shop. The different mixing pot of travelers has created opportunities for individuals from all walks of life with a plethora of different ideas to cash in on the ever-expanding market. Even further, the current push to integrate locality by larger brands and organizations has given an edge to local businesses as foreign and domestic consumers alike seek a more authentic experience in all forms of entertainment, service, and hospitality.

5. Luggage Delivery Service

Waiting around for luggage or even worse, forgetting a bag is every traveler’s worst nightmare. Luggage delivery services seek to make such problems a thing of the past.

Creating a luggage delivery service can be an inexpensive way to break into the tourism industry and offers several entry points. If you don’t have the capital or investors to start a full-fledged service, you can get in on the ground floor by launching a personal luggage delivery/recovery service. Managing a luggage delivery service usually entails picking up luggage at baggage claim and delivering it to the client, saving them the time and hassle of having to wait around for it or even worse, having to return for a bag the airport delayed.

6. Smile For The Camera

Social media continues to evolve making it easier for content creators to connect with their target audience. In the case of tourism, this creates a lucrative avenue for income.

The tourism industry is expansive and covers both sides of the spectrum — tourist visiting new areas and locals. Tourism’s duality creates multiple avenues to approach content creation. For instance, if you enjoy traveling, you could produce content centered around your travels. On the other side of the equation, locals can use their familiarity with the regions local hot spots as a means to attract tourist to the area and the content creator themselves.

7. Eco and Urban Tourism

Guided tours through both lush nature preserve and urban developments have become more and more popular creating another accessible form of income for those looking to making a profit in the tourism industry.

Those looking to profitable business opportunities in the tourism industry can add Eco and urban tourism to this list. This form of travel requires a reasonably low amount of capital to start. Even further, those with a penchant for photography can create an additional stream of income by generating content during tour outings.

8. Souvenir Shop

The rise of eCommerce has allowed the essence of brick and mortar specialty stores to thrive online.

Those looking to make a profit from home can set an online hub where they resell local specialty items allowing consumers to gain access to things that were once inaccessible. Even further, the diversity of the market (different regions) provides for a range of potential business owners to thrive.

9. Lost In Translation

Linguist looking to thrive in the tourism industry can leverage their abilities for consistent income in a variety of ways.

There are many opportunities available to those looking to profit in the tourism industry including translation work. A linguist can either place their services on the open market and work as private translators for tourist visiting foreign nations or seek employment with businesses trying to interface with international markets.

We have listed a couple of prominent companies in the language and translation industry for your reference. They have been providing invaluable information and innovative services in the global translation market, as follows:

• Tomedes – Since 2007, they have been the leading translation company with a 98% customer satisfaction rate, promoting innovation through merging advanced technology with human expertise. They also regularly publish new articles on the latest trends and developments in the language industry on their translator’s hub.
• Wordbank – They provide translation, localization, and marketing services to businesses worldwide. Their blog offers recent insights into the global marketing industry.
• Wolfestone – They’re a UK-based agency that provides translation and language services. Like the other language service providers mentioned, they post blogs on the different trends and latest technologies in the market.
• Future Group – Founded in 1994, their company has been offering content localization services for several years. Their blog consists of way localization can be used to improve user experience and customer interaction.

10. Event Organizer

Throwing welcoming parties, private events and mixers geared towards integrating locals with travelers can prove both beneficial socially and financially.

Social media has evolved to allow connections across the globe. It is this very network that a potential entrepreneur can create groups, forums, and content geared to connecting travelers with locals and the promotion of events geared towards familiarizing tourist with the area they’ve traveled too.

11. Start a Travel Booking App

Yes, you don’t need intensive capital to start a hotel or a resort in your town. If you are passionate about digital technology and love to create apps, you can invest your knowledge and some money in creating a travel booking app. It needs to be highly interactive, no doubts. You will need tremendous knowledge of coding, app design and development, and software to create an app. Yes, you might feel that you are going nowhere at some times, but if you set a vision, you can certainly do it. 

You might think that travel booking apps are an oversaturated market. But each country has hidden gems: excellent hotels and tourist destinations that many foreign travel booking apps miss. We have listed examples of local travel booking apps that you can examine and take note of when planning the development of your own app:

• Deutsche Bahn (DB Navigator)  
• Assistant SCNF

12. Start an Airbnb

Yes, this sounds like a typical tourism business, but we have Airbnb, and not the standard hotels found every corner. Airbnbs sound modern, are chic and reasonable and provide a different perspective of the city. If you love hosting and prefer to add a personal touch to your business, you should not start a hotel but invest in an Airbnb. 

This business will require a nice place where you can have rooms to stay. Add some pleasant activities for the guests and be the wonderful host you are as always. 

13. Become a Travel Blogger or Vlogger

Whenever you want to visit a place, what do you do? Yes, you might check the plane tickets or the route to reach that place. But in this digital age, you watch travel videos of those places. If you wish to become a travel blogger or vlogger, give your idea a good chance. You can do it, provided you have the enthusiasm and dedication to establish your digital presence and travel the whole world. 

You will need some good-quality equipment (the more hi-tech, the better-quality videos you can create). If you want to be a blogger, you will simply need the passion to write your travel stories and some technical knowledge to run your blog. 

14. Start a Customized Food Service

If you don’t have the capital to start a restaurant or a food truck, you can start a meal delivery service for the tourists coming to your city. For instance, some Airbnbs and homestays do not provide meals. You can tie up with such facilities and provide customized meals to them. If you have a specialization in culinary skills and your food menu is famous throughout the city, you can easily spread your business. 

However, you need to prepare meals as per client preferences. For instance, if they want gluten-free food or vegan food options, you can do it the way they want. The more variety and taste you can add to the meals, the more leads you can seek. 

15. Start an Eco-Friendly Homestay

If you have space in your hometown and want to start a sustainable business that saves planet earth and not just focuses on revenue generation, this business opportunity is for you. You can start a full-fledged homestay that has eco-friendly principles in place. You will need less capital, and if you promote it right, you can attract a lot of environment-conscious customers to your homestay. Since eco-tourism and a green lifestyle are becoming trends these days (and is also the need of the hour), you can focus your business venture on a noble initiative. 

16. Become a Travel Planner

Yes, we have party planners and event organizers, and people also need travel planners. If you love to plan events and travel as well, you can grab golden opportunities in this business industry. You can help people plan their tours with loads of customization options. You can ask the clients about their travel requirements and budget and chalk out a tour plan accordingly. You will arrange for their stays, book tickets for them, and help them have a memorable journey. 

Yes, it needs a lot of promotion on digital channels, but if you help customers enjoy their tours, they will surely spread the word about the travel stories and your planning service as well. 

17. Start a Water Sport Business

This business is suitable for those staying at a beach town or riverside area. If you like adventure and want to start a relevant business in your area, this could be lucrative. Travelers love to participate in water sports, and no matter what the competition level in your place is, you will always have people flocking to your business. 

You can start a snorkelling business, speed boat rental business, or a jet charter business, depending upon the kind of water sports available. You need to focus on customer service and safety, and you will surely thrive. 

18. Start a Travel Show

This is another line of opportunity for those into travel and digital technology. You can collaborate with a reputed channel or platform and start your own travel show. It will be much better if you already have a fan following. You can explore cities and hidden places in your country and around the world and present them to the people watching online. 

Yes, it requires severe dedication and interest, and if you are into it, it should become your full-time profession. People love to watch such shows, so try to make it more intriguing. 

19. Start a Nightclub

It is obvious that entertaining businesses have good potential at tourist attractions. And if it is a fancy, little nightclub, you can find plenty of people coming to your place. It doesn’t matter how many nightclubs your town or city hosts. If you have something special and consistent to offer, tourists will never miss out on visiting. 

You can tie with travel bloggers and vloggers and get active on social media to spread the word about your nightclub. It works, we promise!

20. Start Guided Tours

It could be a cycling tour, or a horseback tour, or an auto ride tour. These city and town tours need to be guided, and the travellers should seek their dose of information. They subscribe to your tours because they want to know more about the city and have fun. If you provide them with the desired package of enjoyment and knowledge, they will love you. 

Guided tours have always been popular, but they need to be planned systematically. If you love to do it, you are good to go. You can conduct tours of the famous food joints in your area, museum, historical places, and other attractions. 

21. Start a Souvenir or Gift Shop

Whichever place you visit, you can find souvenir shops everywhere. However, you can add a twist to your little place. If you are a budding artist, you can create gift items and souvenirs with your creativity and sell them in your shops. In this way, you will have something unique and different to offer to travellers and not the usual typical stuff. 

Placement of your gift shop is important. It should be in a place that is easily accessible and noticeable for travellers. You can even place it near a popular hotel. 

22. Start a Rental Apartment Service

Hotels and lodging services are common, but have you heard of apartments for travellers? Even if travellers visit a place for a short time, some insist on extending their stay or prefer a more comfortable stay option. That’s why rented apartments are becoming popular. You can build condos and fully-furnished apartments and make them available. 

Ensure that you provide all the amenities and facilities to the travellers. Because these are the ones who do not think about cutting travel costs but are willing to pay more charges for a lavish stay. 

23. Start a Rental Car Service

Some travellers prefer guided tours and professional cab drivers. But some prefer to drive on their own and explore the places as much as they want. Hence, you can provide cars with or without drivers and let them enjoy their travel. 

Ensure that you have excellent car options and they are well-serviced on time. 

24. Start a Bakery

This business idea might sound food-related to you, but a bakery business always does well. Several travellers have a sweet tooth, or they celebrate birthdays and other special events at tourist places. Hence, they need a cake or baked items such as doughnuts, and finding a good bakery could be challenging. If you love baking and your sweets are loved by everyone, you can let the travellers enjoy the baked items. 

25. Start a Tourism Convenience Store

People might try to pack a lot, but they miss out on something. It could be mints or a pack of beers. You can start a convenience store and earn revenue as travellers will surely get something from you. Ensure that it is fully stocked and has all the travel essentials. 

If you can add backpacks, or gift items, or souvenirs to your place, you can do it. People love to shop when they travel, and they will never get bored out of it. 

26. Become an Interpreter

People proficient in foreign languages should never let their skills go to waste. Instead, they should start a translation and interpretation bureau. You can even enlist other interpreters in your business. You can connect with travellers visiting from foreign countries and help them explore the city without any language barriers. 

For instance, a traveller from Germany will face difficulties in Japan as he doesn’t know the language. You will come to the rescue! 

27. Start a Laundry Service

Travellers need to do their laundry, and all hotels and homestays do not have the said facilities. They will approach you for laundry services, and you can earn a stable income out of it. 

28. Start a Tourist Visa Information Business

Tourist visa regulations are complex but cannot be avoided by the travellers. They need to be updated about the rules all the time. Moreover, they can face any kind of trouble due to visa regulations, and they need immediate help. If you love resolving problems, you can start a tourist visa information business and become the torchbearer for travellers. Yes, it is critical and complex, but you can do it. 

29. Arrange Field Trips for the Education Industry

Students from colleges and schools need to go on different field trips, industrial visits, and others. So, if you can organize these field trips and help students and teachers coordinate, you will succeed in this business. You need to have an interest in the education industry, and if you are good at communicating with kids and teachers, you will love doing this business. 

Ensure that there are sufficient places in your city worth visiting by students and plan out the trips carefully. 

30. Start a Backpacker’s Hostel

Homestays and hotels are popular, but what about new solo travellers or those on a budget tour? For them, a backpackers’ hostel is an excellent option. Also, if you want to get out of the usual hotel business and your city does not have a hostel for budget travellers, you can be the pioneer in it. 

You will need ample space, a zeal to interact with travellers, and loads of creative ideas to entertain them. 

The above list can be endless, but we have tried to add the best 30 business ideas that are profitable indeed.

Profitable business opportunities can range from starting a retail store to offering professional services, franchising, web-based businesses, home-based businesses, and more.

To determine if a business opportunity is profitable, it’s important to analyze its revenue potential, overhead costs, and short-term and long-term goals.

Depending on the type of business you’re starting, there may be a variety of legal requirements including obtaining any necessary permits and licenses, registering the business name, and filing for a tax identification number.

Potential business opportunities can be found by researching current industry trends, evaluating customer needs and the competition, leveraging your personal and professional networks, attending industry events, and researching online resources.

Funding can be obtained through personal savings, angel investors, crowdfunding, as well as through Small Business Loans and other grants.

The amount of capital needed to start a business varies depending on the type of business and its size. Generally, the start-up costs can range from a few hundred dollars to several hundred thousand dollars.

Taxes such as federal income taxes, self-employment taxes, state and local taxes, payroll taxes, and sales tax may need to be taken into consideration when starting a business.

Yes, there are various resources available to small business owners. Resources such as SBDC (Small Business Development Center), SCORE (Service Corps of Retired Executives), and the US Small Business Administration (SBA) can provide guidance and assistance.

There are a variety of tools that can help you manage your business, including accounting software, customer relationship management (CRM) software, project management software, and more.

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Understanding the Travel and Tourism Sector: A Business Perspective

The world of business is inextricably linked with the realm of travel and tourism. From corporate travel arrangements to the operation of hospitality giants, this sector plays a pivotal role in the global economy.

The travel and tourism industry is not merely about vacations and leisure; it encompasses a diverse array of activities, services, and businesses that fuel economies, create jobs, and shape the way we explore the world.

In this article, we will embark on a journey to understand the intricacies of the travel and tourism sector from a business standpoint. We will explore its significance in the global economy, delve into the core components of the industry, examine the economic impact, and discuss emerging trends and challenges.

Moreover, we will shed light on the business aspects of travel, highlighting the key players, revenue streams, and marketing strategies that drive success.

But why should business professionals, beyond those directly involved in tourism, care about this sector? The answer lies in the fact that travel and tourism intersect with nearly every industry. Whether you're in finance, technology, healthcare, or any other field, understanding how this sector operates can unlock opportunities for growth, collaboration, and innovation.

So, fasten your seatbelts and prepare for a journey through the multifaceted world of travel and tourism, where business meets exploration and economic growth meets wanderlust.

Travel and Tourism

Travel and tourism refer to the activities, services, and industries associated with people traveling to and staying in places outside their usual place of residence for leisure, business, or other purposes.

The Core Components of Travel and Tourism

At its heart, the travel and tourism sector comprises several key components, each playing a unique role in the industry's ecosystem. Understanding these components is crucial for any business professional aiming to navigate this dynamic sector effectively.

Here are the primary elements:

1. Accommodation: Accommodation providers are the backbone of the tourism industry. They include hotels, resorts, vacation rentals, and even unconventional options like Airbnb. These establishments cater to travelers by offering a place to stay, ranging from budget to luxury.

2. Transportation: Travel relies heavily on transportation. This segment encompasses airlines, cruise lines, railways, car rental services, and public transportation systems. Efficient transportation networks are vital for connecting travelers to their destinations.

3. Food and Beverage: Dining experiences are an integral part of any trip. This category includes restaurants, cafes, food trucks, and bars. Culinary tourism, where travelers explore local cuisine, has become a significant trend within this segment.

4. Travel Agencies: Travel agencies and tour operators serve as intermediaries between travelers and service providers. They help plan itineraries, book accommodations, and arrange transportation, making the travel process more convenient.

5. Attractions and Entertainment: Tourist destinations offer various attractions, from historical sites and museums to theme parks and natural wonders. Entertainment options such as theaters and music venues also contribute to the overall travel experience.

6. Travel Technology: In the digital age, technology has transformed the way people plan and experience travel. Online booking platforms, travel apps, and services like TripAdvisor have reshaped the industry's landscape.

7. Tourism Services: This category includes a range of services such as travel insurance, currency exchange, and visa assistance. These services ensure that travelers are prepared for their journeys and can navigate any unforeseen challenges.

8. Destination Management: Local governments and organizations play a pivotal role in managing and promoting tourist destinations. They invest in infrastructure, marketing, and sustainability efforts to attract visitors.

The Economic Impact of Travel and Tourism

From a business perspective, it's essential to grasp the significant economic impact of the travel and tourism sector. This industry is a global economic powerhouse that generates jobs, fosters investment and drives economic growth.

Here are some key statistics to illustrate the significance of travel and tourism :

• Job Creation: Travel and tourism directly support over 330 million jobs worldwide, accounting for 1 in 10 jobs globally.
• Contribution to GDP: In 2022, the travel and tourism sector contributed 7.6% to global GDP, highlighting its substantial economic footprint.
• Investment Magnet: This sector attracts investments in infrastructure, hotels, transportation, and more, further stimulating economic activity.
• Foreign Exchange Earnings: Tourism often serves as a vital source of foreign exchange earnings for many countries, boosting their balance of payments.
• SME Growth: Small and medium-sized enterprises (SMEs) play a significant role in the sector, benefiting from the opportunities created by tourism-related businesses.

The economic interplay between tourism and other industries is intricate.

For instance, the hospitality sector relies on agriculture for food supplies, airlines depend on the aerospace industry for aircraft and tourist destinations often collaborate with local artisans and businesses to promote cultural experiences.

In the business world, recognizing the economic clout of travel and tourism can open doors for collaboration, investment, and innovation. Many companies, even those seemingly unrelated to tourism, can find ways to tap into this lucrative market.

Emerging Trends and Challenges

The travel and tourism sector is continuously evolving, driven by changing consumer preferences, technological advancements, and global events. Business professionals must stay attuned to these trends and challenges to adapt and thrive in this dynamic industry.

Here are some notable developments:

1. Sustainable Tourism: Travelers increasingly prioritize eco-friendly and sustainable practices. Businesses that adopt green initiatives not only reduce their environmental footprint but also attract environmentally conscious travelers.

2. Digital Transformation: The digitalization of travel services has reshaped how consumers plan and book trips. Online platforms, artificial intelligence, and data analytics are instrumental in personalizing travel experiences.

3. Health and Safety: Recent global health crises have heightened travelers' concerns about safety and hygiene. Businesses must implement robust health and safety measures to regain consumer trust.

4. Shifts in Travel Behavior: The pandemic has brought about changes in travel behavior, with a focus on remote and nature-based destinations. Companies need to adapt their offerings to cater to these evolving preferences.

5. Regulatory Challenges: Navigating complex regulations, including visa requirements and health protocols, can be a challenge for travel businesses. Staying informed and compliant is crucial.

6. Geopolitical Factors: Political instability and international relations can significantly impact the tourism industry. Businesses must be prepared to adapt to changing geopolitical landscapes.

The Business of Travel and Tourism

Understanding how businesses operate within this sector is essential for both industry insiders and entrepreneurs looking to tap into this thriving market.

Role of Businesses in the Travel Sector

Businesses play a pivotal role in shaping the travel and tourism landscape. Whether you're a hotel chain, an airline, a tour operator, or a travel agency, your role is multifaceted, encompassing everything from customer service to marketing and sustainability initiatives.

• Customer-Centric Approach : At the heart of every successful travel and tourism business is a deep commitment to customer satisfaction. Travelers today expect exceptional service and unique experiences. From the moment a traveler starts planning their trip to the time they return home, businesses must focus on providing top-notch services, personalized recommendations, and seamless experiences.
• Innovation and Adaptation : The travel industry is highly competitive and constantly evolving. Successful businesses in this sector are those that innovate and adapt to changing trends. This could mean embracing digital technology, offering eco-friendly options, or creating new and exciting travel packages.

Business Models and Revenue Streams

To thrive in the travel and tourism sector, businesses employ various revenue models tailored to their specific niches. Here are a few common business models:

• Hospitality and Accommodation : Hotels, resorts, and vacation rentals rely on room bookings and additional services such as dining, spa treatments, and event hosting to generate revenue.
• Airlines and Transportation : Airlines make money through ticket sales, baggage fees, in-flight services, and partnerships with other travel-related businesses. Transportation services like taxis, trains, and cruise lines have similar revenue structures.
• Tour Operators and Travel Agencies : These businesses profit from organizing and selling travel packages, tours, and experiences. Commissions, booking fees, and tour sales are primary income sources.
• Online Travel Agencies (OTAs) : OTAs like Expedia and Booking.com aggregate information from various travel service providers and earn commissions on bookings made through their platforms.

Customer Experience and Service Excellence

In the digital age, the travel and tourism sector is driven by customer reviews and recommendations. Travelers share their experiences online, influencing the choices of others. Therefore, providing exceptional customer service is paramount. Here are some strategies to achieve service excellence:

• Personalization : Tailor recommendations and services to individual preferences.
• Seamless Booking and Travel : Make the booking process simple and provide support throughout the journey.
• Feedback and Improvement : Collect customer feedback and use it to enhance services continually.
• Crisis Management : Be prepared to handle unexpected situations, such as flight cancellations or health emergencies, with professionalism and empathy.

Marketing and Promotion Strategies

Effective marketing is essential for attracting travelers to your business. Here are some strategies commonly used in the travel and tourism industry:

• Digital Marketing : Utilize online channels such as social media, search engine optimization (SEO), email marketing, and paid advertising to reach a global audience.
• Content Marketing : Create engaging content, including blog posts, videos, and travel guides, to inspire and inform potential travelers.
• Partnerships : Collaborate with influencers, other businesses, and tourism boards to expand your reach and access new markets.
• Sustainability Promotion : Highlight your commitment to sustainable and responsible travel practices, as eco-conscious travelers seek eco-friendly options.

The business of travel and tourism is a multifaceted realm that demands a relentless focus on customer satisfaction, innovation, and responsible practices.

Success in this sector requires a deep understanding of your niche, a commitment to service excellence, and strategic marketing efforts. As the travel industry continues to evolve, businesses that can adapt and offer unique, memorable experiences will undoubtedly thrive in this exciting and ever-changing market.

Key Players in the Travel and Tourism Industry

As we dive deeper into the business of travel and tourism, it's crucial to recognize the key players that shape this industry. These players, ranging from airlines to accommodation providers and travel agencies, contribute to the diverse ecosystem of travel and tourism.

Understanding their roles and significance is essential for anyone interested in this dynamic sector.

Airlines and Aviation

Airlines are the lifelines of global travel. They provide the means for travelers to reach their destinations quickly and efficiently. Here's an overview of their role in the industry:

• Passenger Transportation : Airlines transport millions of passengers daily, connecting cities and countries across the globe. They generate revenue through ticket sales, baggage fees, and in-flight services.
• Cargo Services : Airlines also play a pivotal role in transporting goods and cargo, contributing significantly to international trade and logistics.
• Global Networks : Major airlines operate extensive global networks, allowing travelers to reach virtually any corner of the world.

Hotel Chains and Accommodation Providers

The hospitality sector, including hotels, resorts, and vacation rentals, is another cornerstone of the travel and tourism industry. Here's how they contribute:

• Lodging : These businesses offer lodging options, from budget-friendly to luxury, catering to diverse traveler preferences.
• Dining and Services : Many hotels provide dining options, spa services, event hosting, and recreational facilities, enhancing the guest experience and generating additional revenue.
• Destination Attraction : Iconic hotels and resorts often become attractions in themselves, drawing travelers to specific destinations.

Tour Operators and Travel Agencies

Tour operators and travel agencies specialize in creating and selling travel packages and experiences. Their roles include:

• Curating Experiences : They design itineraries and packages that offer unique and immersive travel experiences, from adventure tours to cultural excursions.
• Booking and Logistics : These businesses handle the logistics of travel, including accommodations, transportation, and activities, streamlining the process for travelers.
• Expertise : Tour operators and travel agencies provide expert guidance, helping travelers navigate complex travel decisions.

Destination Management Companies

Destination management companies (DMCs) focus on specific regions or destinations. Their roles encompass:

• Local Expertise : DMCs have in-depth knowledge of their respective destinations, enabling them to offer specialized services and experiences.
• Customized Services : They work closely with travel planners and agencies to tailor experiences for groups and individuals.
• Sustainability : DMCs often play a vital role in promoting responsible tourism practices within their destinations.

Online Travel Agencies (OTAs)

Online travel agencies have become a dominant force in the industry, leveraging digital platforms to connect travelers with various travel services. Here's what they do:

• Aggregation : OTAs aggregate information from airlines, hotels, and other travel service providers, offering a wide array of choices to travelers.
• Booking Platforms : They provide convenient booking platforms, allowing travelers to book flights, accommodations, and more in one place.
• Reviews and Recommendations : OTAs often feature user reviews and recommendations, influencing traveler decisions.

Understanding the roles of these key players in the travel and tourism industry is essential for anyone considering entering this sector.

Each player contributes uniquely to the travel experience, from transportation to accommodation and beyond. Successful businesses often collaborate with multiple stakeholders to offer comprehensive and memorable travel experiences to their customers.

Travel and Tourism Post-COVID-19

The travel and tourism industry, like many others, faced unprecedented challenges during the COVID-19 pandemic. Lockdowns, travel restrictions, and health concerns brought international travel to a standstill. However, the industry has displayed remarkable resilience and adaptability.

Let's explore how the sector is recovering and adapting in a post-pandemic world.

Impact of the Pandemic on the Industry

• Travel Restrictions : Stringent travel restrictions, including border closures and quarantine requirements, severely impacted international travel. Airlines faced a sharp decline in passenger numbers.
• Hospitality Struggles : Hotels and accommodation providers experienced a dramatic drop in occupancy rates. Many temporarily closed or adapted to offer quarantine and isolation services.
• Cruise Industry Challenges : Cruise lines faced significant setbacks due to onboard outbreaks. The industry had to reimagine health and safety protocols.
• Shift to Domestic Travel : With international travel restrictions, many travelers turned to domestic and regional destinations, boosting local tourism.
• Digital Transformation : The pandemic accelerated the adoption of digital technologies for contactless bookings, health monitoring, and communication.

Recovery and Adaptation Strategies

The travel and tourism industry is rebounding, thanks to a combination of factors:

• Vaccination Campaigns : Widespread vaccination campaigns have increased traveler confidence, making international travel safer.
• Health and Safety Protocols : Airlines, hotels, and other businesses have implemented robust health and safety measures to reassure travelers.
• Flexible Booking Policies : Many travel companies introduced flexible booking and cancellation policies to accommodate changing travel plans.
• Sustainability Focus : There's a growing emphasis on sustainable and responsible tourism, with businesses integrating eco-friendly practices.
• Digitalization : The industry continues to embrace digital technologies, offering contactless experiences and personalized services.
• Collaboration : Stakeholders across the industry are collaborating to rebuild and promote destinations.

Future Outlook and Resilience

The travel and tourism industry is poised for recovery and growth in the coming years. Here's what the future may hold:

• Pent-Up Demand : Many travelers postponed their plans during the pandemic, leading to pent-up demand for leisure and business travel.
• Sustainable Travel : Sustainable and eco-conscious travel is gaining momentum. Travelers are increasingly choosing destinations and businesses committed to environmental responsibility.
• Tech Integration : Technology will continue to play a significant role, with advancements in AI, mobile apps, and data analytics enhancing the travel experience.
• Health and Safety : Health and safety measures will remain a priority, with businesses maintaining rigorous protocols.
• Remote Work and Travel : Remote work trends may encourage a blend of work and leisure travel, with more extended stays in diverse locations.
• Resilience Planning : The industry is developing resilience plans to better handle future crises and disruptions.

The travel and tourism industry's ability to adapt and innovate in the face of adversity demonstrates its resilience. As it recovers and evolves, it offers promising opportunities for businesses and travelers alike.

The key to success lies in embracing change, prioritizing safety, and delivering exceptional experiences that meet the evolving needs of travelers in a changing world.

Sustainable Tourism and Responsible Business Practices

In a world increasingly concerned about the environment and social responsibility, the travel and tourism industry is under scrutiny to adopt more sustainable and responsible practices.

Let's delve into the importance of sustainable tourism and how businesses can contribute to a greener and more ethical travel sector.

Environmental and Social Responsibility

• Reducing Carbon Footprint : The travel industry is a significant contributor to greenhouse gas emissions. Airlines, for example, are exploring biofuels and more fuel-efficient aircraft to reduce their carbon footprint.
• Preserving Natural Resources : Eco-conscious travelers seek destinations that protect and preserve natural resources. Businesses can contribute by implementing eco-friendly initiatives like energy-efficient facilities and waste reduction programs.
• Conservation Efforts : Supporting local conservation projects and wildlife protection initiatives can be a part of responsible tourism. This can involve financial contributions or active participation.
• Respecting Local Cultures : Responsible tourism respects and celebrates local cultures and traditions. It involves engaging with local communities in a respectful and sustainable manner.
• Community Involvement : Businesses can support the communities they operate in through job creation, fair wages, and community development projects.

Sustainable Tourism Certifications and Initiatives

• Eco-Certifications : Numerous certifications, such as EarthCheck and Green Key , help businesses showcase their commitment to sustainability. These certifications often involve rigorous audits of a company's environmental practices.
• Zero-Waste Initiatives : Some hotels and resorts aim to become zero-waste establishments, recycling and repurposing nearly all their waste.
• Wildlife Conservation : Tour operators and businesses can partner with wildlife conservation organizations to promote ethical wildlife experiences.
• Local Sourcing : Restaurants and hotels can prioritize local sourcing of food and materials, reducing transportation-related carbon emissions.
• Plastic Reduction : Many businesses are eliminating single-use plastics and opting for sustainable alternatives.

Benefits of Responsible Tourism for Businesses

• Competitive Advantage : Travelers increasingly seek sustainable and responsible options. Businesses that embrace these practices gain a competitive edge.
• Cost Savings : Sustainable practices often lead to cost savings through reduced energy and resource consumption.
• Enhanced Reputation : Businesses committed to responsible tourism build a positive reputation and attract like-minded customers.
• Legal Compliance : Adhering to eco-friendly and ethical standards ensures compliance with evolving environmental and social regulations.
• Long-Term Viability : By protecting the environment and supporting local communities, businesses contribute to the long-term viability of their destinations.
• Guest Satisfaction : Eco-conscious travelers appreciate businesses that share their values, leading to higher guest satisfaction and loyalty.

The travel and tourism sector's future hinges on sustainable and responsible practices. Businesses that prioritize environmental and social responsibility not only contribute to a healthier planet but also position themselves for long-term success in an industry undergoing profound changes.

As a business professional, understanding and adopting these practices can be a strategic advantage in a world where ethical considerations increasingly influence consumer choices.

Hostile Takeovers

In a hostile takeover, the acquiring company pursues the target company despite the target's resistance. Hostile takeovers often involve aggressive tactics, such as tender offers directly to shareholders or attempts to replace the target's board of directors.

Case Studies: Successful Businesses in Travel and Tourism

To gain deeper insights into the strategies and approaches that have propelled certain businesses to success in the travel and tourism sector, let's examine a few notable case studies.

These examples showcase how innovation, adaptability, and a customer-centric approach can make a significant impact in this dynamic industry.

Airbnb: Revolutionizing Accommodation

Airbnb, founded in 2008, has transformed the hospitality sector. This online marketplace connects travelers with unique accommodations offered by hosts worldwide. What sets Airbnb apart?

Key Success Factors:

• Platform Model : Airbnb operates as a platform, allowing hosts to list their properties and travelers to book them. This asset-light model means Airbnb doesn't own properties, reducing capital requirements.
• User Reviews : User-generated reviews and ratings build trust among users. Travelers can make informed choices based on the experiences of previous guests.
• Personalization : Airbnb's recommendation engine suggests accommodations based on user preferences, enhancing the customer experience.
• Diverse Offerings : From treehouses to castles, Airbnb offers a wide range of unique accommodations, appealing to travelers seeking authentic experiences.
• Host Community : Airbnb invests in building a strong host community, providing support and resources to hosts.

Cross-Border Mergers and Acquisitions: Global Expansion

Cross-border M&A transactions involve companies from different countries coming together. These deals offer opportunities for global expansion but also present unique challenges.

Booking.com: Data-Driven Booking

Booking.com, founded in 1996, is a global online travel agency. It leverages technology and data to simplify travel booking.

• Vast Inventory : Booking.com offers a wide range of accommodation options, from hotels to vacation rentals. This extensive inventory caters to diverse traveler preferences.
• User Experience : The platform's user-friendly interface and transparent booking process contribute to its popularity.
• Data Analytics : Booking.com uses data analytics to understand traveler behavior, enabling personalized recommendations and pricing strategies.
• Global Reach : With a presence in over 220 countries and territories, Booking.com serves a global audience.
• Instant Confirmation : Providing real-time booking confirmation enhances the customer experience.

Delta Air Lines: Customer-Centric Air Travel

Delta Air Lines, a major U.S. carrier founded in 1924, is known for its customer-centric approach.

• Reliability : Delta prioritizes operational reliability, minimizing flight cancellations and delays.
• Fleet Upgrades : Investing in a modern and efficient fleet enhances the passenger experience and reduces operating costs.
• Customer Service : Delta emphasizes excellent customer service, and its efforts are reflected in high customer satisfaction ratings.
• Global Alliances : Participation in global airline alliances expands route networks and offers travelers more choices.
• Innovation : Delta embraces innovation, introducing features like biometric boarding and in-flight entertainment options.

These case studies highlight the diverse strategies and approaches that have driven success in the travel and tourism sector. From disruptive online marketplaces to data-driven booking platforms and customer-centric airlines, businesses that prioritize innovation, customer experience, and adaptability are well-positioned for growth.

By studying these examples, business professionals can gain valuable insights into the industry's evolving landscape and identify opportunities to innovate and excel in their own travel and tourism endeavors.

Lessons Learned from Industry Leaders

The travel and tourism sector offers a treasure trove of lessons for business professionals across various industries. Let's distill some key takeaways from the successes and innovations of industry leaders:

1. Customer-Centricity Is Paramount

Whether you're running an airline, hotel, or travel agency, prioritizing the customer experience is non-negotiable. Happy and satisfied customers become loyal patrons and brand advocates. Invest in personalized services, efficient booking processes, and responsive customer support.

2. Embrace Technology and Data

Technology is a game-changer in the travel industry. From data analytics that inform pricing strategies to mobile apps that enhance on-the-go experiences, leveraging technology can set your business apart. Be open to adopting new tools and systems that improve efficiency and customer satisfaction.

3. Diversity and Choice Matter

Offering a diverse range of products or services can attract a broader audience. In the travel sector, this means providing various accommodation types, transportation options, and tour packages. Embrace diversity to meet the unique preferences of your customers.

4. Transparency Builds Trust

Transparency in pricing, policies, and terms and conditions builds trust with customers. Hidden fees and ambiguous policies can lead to dissatisfaction. Clear communication and honesty go a long way in establishing credibility.

5. Sustainability Is the Future

Sustainability and responsible tourism are becoming central to the industry's ethos. Travelers are increasingly conscious of their environmental impact. Consider eco-friendly practices and promote responsible tourism. It's not only good for the planet but also a selling point for your business.

6. Innovate or Stagnate

Innovation is the lifeblood of the travel and tourism sector. Whether it's introducing new services, improving efficiency, or enhancing the customer journey, staying ahead requires a commitment to innovation. Monitor industry trends and be open to creative solutions.

7. Globalization Expands Reach

Participating in global networks and alliances can expand your business's reach. Collaborate with international partners to offer customers a wider range of options. Globalization also provides resilience in the face of economic fluctuations.

8. Resilience Is Crucial

The industry has weathered numerous storms, from economic crises to health emergencies. Building resilience into your business plans, such as having contingency measures for crises, is essential. Flexibility and adaptability are key.

9. Community and Culture Matter

Embrace the culture and communities where your business operates. Engage with local communities, respect their traditions, and contribute positively. This fosters goodwill and can lead to meaningful partnerships.

10. Continuous Learning Is a Competitive Advantage

The travel and tourism sector is ever-evolving. Continuous learning and staying informed about industry trends and regulations are essential. Attend conferences, workshops, and industry events to network and gain insights.

Incorporating these lessons into your business strategy can set you on a path to success in the dynamic and rewarding world of travel and tourism. By combining innovation, customer focus, and a commitment to sustainability, you can thrive in an industry that promises new horizons and unforgettable experiences for travelers worldwide.

The travel and tourism sector represents a dynamic and resilient industry with a significant impact on the global economy. As a business professional, understanding the nuances and opportunities within this sector is paramount. In this comprehensive guide, we've explored the multifaceted world of travel and tourism, delving into its significance, components, trends, and challenges.

We've seen how the industry intersects with business, offering a wide array of opportunities for entrepreneurs and established enterprises alike. Whether you're considering venturing into travel-related ventures or seeking to enhance an existing business through tourism, the sector holds immense potential.

Key takeaways from this exploration include:

• The Economic Powerhouse : Travel and tourism contribute significantly to GDP, job creation, and foreign exchange earnings in many countries. This sector's resilience is evident through its ability to rebound from crises.
• Diverse Components : The industry encompasses hospitality, transportation, attractions, travel services, and more, creating a rich tapestry of business opportunities.
• Trends and Challenges : Emerging trends like sustainable tourism and digital transformation offer avenues for innovation. Yet, challenges such as health concerns and environmental responsibility must be addressed.
• The Business of Tourism : Customer-centricity, technology adoption, transparency, and sustainability are vital principles for success in this sector.
• Key Players : Airlines, hotel chains, tour operators, and online travel agencies are among the key players shaping the industry's landscape.
• Post-COVID-19 Era : The pandemic prompted significant shifts in travel behavior. Recovery strategies and adaptability are critical for businesses in the post-COVID-19 world.
• Sustainable Tourism : Responsible practices not only benefit the environment but also appeal to conscious travelers and can drive business success.
• Lessons from Industry Leaders : Customer-centricity, innovation, transparency, and resilience are valuable takeaways from successful travel and tourism businesses.

As the world evolves, so do the travel and tourism opportunities. By staying informed, embracing innovation, and aligning with sustainability, you can position your business for success in an industry that promises both profitability and the chance to create unforgettable experiences for travelers around the globe.

Now, armed with insights from this guide, you're better equipped to navigate the exciting and ever-changing world of travel and tourism, contributing to its growth and shaping its future. Bon voyage!

• United Nations World Tourism Organization (UNWTO). (2022). Tourism Highlights 2022 Edition. Link
• World Travel & Tourism Council (WTTC). (2022). Economic Impact Reports. Link
• International Air Transport Association (IATA). (2022). IATA Economics. Link
• Deloitte. (2022). Travel, Hospitality, and Leisure Reports. Link
• Statista. (2022). Statistics and Market Data on Travel and Tourism. Link
• McKinsey & Company. (2022). Travel, Logistics & Transport Infrastructure. Link
• Booking.com. (2023). Link
• TripAdvisor. (2023). GreenLeaders. Link
• The New York Times. (2023). Travel and Tourism. Link
• National Geographic. (2023). Sustainable Travel. Link
• The World Bank. (2023). Tourism. Link
• World Tourism Organization (2022). Global Code of Ethics for Tourism. Link

Tumisang Bogwasi

2X Award-Winning Entrepreneur | Empowering Brands to Generate Leads, Grow Revenue with Business Strategy and Digital Marketing | Founder, CEO of Fine Group

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51 Tourism and Travel Business Ideas to Start in 2024

Home » Blog » 51 Tourism and Travel Business Ideas to Start in 2024

The travel and tourism business provides a wide range of services with the following different ideas to make sure that every traveler finds the right trip.

Most travelers or customers are looking for a beautiful adventure journey to fulfill their achievements. 

So, the travel business spends a lot of effort applying several techniques to build relationships with customers and local communities peoples.

The travel industry wants to become a top expert on changing travel experiences by focusing on smart marketing and customer happiness which help people go on the memorial journey and never forget.

Table of contents

Overview of the travel and tourism industry, 1. adventure tourism company, 2. tour guides business, 3. eco-tourism resort, 4. accommodations and breakfast business, 5. wellness retreat center, 6. cultural immersion tours, 7. vehicles rental business, 8. sustainable travel agency, 9. travel photographs business, 10. wildlife safari, 11. boutique hotel chain, 12. language learning travel program, 13. pet-friendly accommodations, 14. health tourism agency, 15. travel blogging/ vlogging, 16. adventure the sports events, 17. destinations wedding planning, 18. outdoor education programs, 19. cultural exchange programs, 20. digital travel marketplace, 21. historical recreation events, 22. luxury train journeys, 23. sustainable farm stays, 24. adventure training courses, 25. wildlife conservation tours, 26. travel safety consulting, 27. travel technology solutions, 28. virtual reality travel experiences, 29. cultural heritage preservation, 30. family adventure travel, 31. backpacker hostel chain, 32. outdoor adventure gear manufacturing, 33. destination accessibility consulting, 34. sustainable tourism certification, 35. adventure sports instructions.

• 36. Agritourism Experiences 

37. Adventure Travel Media Production

38. travel tech startups, 39. pet transportation services, 40. remote work retreats, 41. art and culture tours, 42. community tourism initiatives, 43. sustainable travel education, 44. water taxi services, 45. glamping resort, 46. sustainable souvenir shop, 47. coffee shop, 48. event planning, 49. translation services, 50. culinary tourism agency, 51. medical tourism, comparison of travel business ideas concepts, identity your passion and expertise, research the market trends, evaluate competitor landscape, assess resource requirements, seek mentorship and advice, the travel and hospitality industry, small tourism business ideas concepts, frequently asked questions.

The travel and tourism industry is very broad and includes many different types of action to connect travelling for work, pleasure and other reasons. 

You can explore and test the best travel agency themes to find the one that perfectly fits your suitable business concepts.

The travel business creates jobs, builds infrastructures and shares culture between local communities and travelers which helps to the growth of the world travel economy.  

The tourism industry serves a wide range of travelers, from backpackers on a budget to tourists who want to live a luxurious life.

The way of travelers study schedules, and book their trips has improved with the technology change so, travel agencies take more ideas and features to attract more customers.

You can Get WP Travel Pro to add features to your travel website.

51 Tourism and Travel Business Ideas

Nowadays, most of the travel business than just opening travel agencies. Many tour business plans can make travel and tourism businesses more profitable. Let’s explore some travel business techniques.

The adventure tourism company organizes adventure trips like hiking, rock climbing, and rafting which is considered as popular travel business ideas to start in 2024.

This company specializes in leading outdoor adventure experiences for tourists and people who like thrills and nature.

If you want to open a travel agency currently to find ways to start and grow your travel business, then choosing the ready-made travel plugin saves a whole lot of time, effort, and resources.

You can try WP Travel, trusted by 6000+ travel business owners to launch their travel booking website right away without any hassle of a highly paid bunch of developers and coding stuff.

First, you have a business idea but don’t have any money to invest in it – at least in the beginning phase. 

If you want to be successful, you should know lots of places where you can start your business.

If you are in out the cities areas it is best for your Eco-tourism business. It helps to promote and utilization of safe and responsible tourism that reduces bad environmental effects and encourages the well-being of local communities. 

For those people who want to use their home as a business like a homestay, or motel. This is best for accommodations and breakfast . 

You have to make it popular to get a lot of travelers to come, and you need to give them a great experience.

Most people become increasingly aware of their physical and mental well-being, you can start the wellness retreat centre to provide physical and mental health sessions and classes.

Traveler are curious about the local community traditions, and religions. So, you have to provide the travel experiences with a deeper, more supportive and more authentic connection to the destination.

It is the easy way to operate the travel business by tasting local foods, joining in cultural events, and selling your travel-related local products.

Several travelers and tourists depend on cars to get around when they want to travel in local areas. For this purpose, a Car Rental is the best choice for running the travel business.

This business suits you if you have any skill and knowledge with care and motorbike.

The sustainable travel industry plays a vital role in promoting ethical and ec-conscious tourism behaviour in the travel field.

If you love nature wildlife and ecosystems, the sustainable travel business is environmental conservation.

Let’s launch your travel booking website today!

Trip photography companies are one of the apparent choices if you are a solopreneurship. You have the option and freedom to travel, take pictures and make money as a travel photographer.

In addition, if you’re truly skilled, you may earn a lot of money through the different photography websites.

Wildlife safari offers tourists unique and memorable moments and provides them to watch wild animals in their native environments.

If you have knowledge about wildlife or work in any park or zoo it helps you to grow the travel business.

Boutique hotel companies help you to work in a unique atmosphere design and decor, giving visitors a pleasant break from regular accommodations which helps to grow your travel business.

Most travelers learn the other country and community languages, which helps them survive there easily. 

You can start different country language tutorials to earn money for the growth of your travel business. 

You can build your hotel, motel and rooms suitable for customers’ pets. That helps you get more booking chances and get the best reviews and ratings.

Health tourism companies connect tourists with specialist medical treatments and health services that may not be accessible in their home countries.

You have to provide advanced medical treatments, or special surgeries to travelers when they are in any health issues.

Travel blogging/vlogging is often regarded as one of the famous travel business ideas to earn a living . You can write or create travel-related content and make vlogs where you can earn money. Also, it supports travelers in finding out the best destinations.

You can organize adventure sports tournaments and competitions to support the travel industry and grow your travel business. 

Destination weddings offer couples stunning and romantic settings, like tropical beaches, historic sites, green parks or mountain hills. 

These beautiful places provide wedding, and party events and make memorable memories for couples and their guests.

You can link with colleges and schools to offer educational trips focused on nature and sustainability.

A cultural exchange program offers you a variety of benefits within the travel business, promoting culture, understanding, and teamwork between people of different countries.

You can create a platform that connects travelers with local guides. Today most travel companies connect on digital platforms and promote their business. 

The historical recreation events provide an engaging and informative experience for travelers. You can create a project related to historical events and promote your travel business.

Luxury train travel provides travelers with comfort and luxury, offering well-appointed rooms, soft furniture, and helpful services. 

Where you can provide sleeping accommodations for elegant dining cars and lounges. 

Sustainable farm stays on of the travel business where you can provide the accommodations on working farms. 

Like in Pokhara, where you can fishing the fish in a pond and then you have it with other food items.

Adventure training classes provide several benefits to the travel business, like teaching individuals seeking outdoor experiences, skill development, and personal growth. 

Wildlife supports guide tours, conversion, and engaging activities, customers gain the value of nature, the risks facing wildlife, and the role of conservation in saving natural environments. 

You can provide wildlife conservation tour packages to wildlife photographers and travelers.

Provides risk assessment and safety training for travelers to earn money and growth the travel business. 

Travel technology solutions have many tasks, like booking management, planning, and handling the payment process. 

It helps you to book hotels, plane tickets, and other services which improve your travel business.

It has many benefits for your travel business, like making decisions easier, accessibility, and improving marketing and training.

It helps travel agencies with personalization, saving travel costs, and making them a valuable asset for the travel industry.

Cultural heritage protection makes society better in different ways, by promoting cultural education and identity, driving economic growth, supporting intercultural understanding, and community empowerment.

You can add the family-friendly adventure vacation travel package to promote your travel business.

Establish budget-friendly accommodations for travelers as they feel like their home.

Manufacture equipment for outdoor adventure tours and travel and sell them to travelers and travel agencies.

This a smart way to make destinations more inclusive, profitable and long-lasting in the global tourist market, which is good for everyone involved with the destinations.

You have to certify businesses committed to sustainability in the travel markets.

For travelers or adventurous persons, you can teach outdoor activities like surfing or skiing.

36. Agritourism Experiences 

 You offer the tourists or visitors farm tours and agricultural experiences.

Establish the travel media productions to produce content focused on adventure travel.

Travel tech companies are very important for innovation, competition, and change in the travel industry. Where you can develop innovative solutions for the travel business.

Provides transportation services for travelers or customers’ pets. 

You have to host retreats for digital nomads and remote workers to build your travel business.

Travel companies, travelers and target communities can benefit from art and culture trips. It makes them very useful in the tourism industry’s desire to provide sustainable travel experiences.

Support the local communities through the establishment the travel companies.

It is a strong way to encourage responsible tourism, empower the people and communities, protect nature and cultural assets make the tourism business more sustainable in the long term.

You can offer water taxi services to your customers depending on where you are for travel business to work.

Making the glamping resort to a tour business can provide unique experiences, and help the business stand out in the market. So, it is suitable for you to start the travel business.

Operating a sustainable souvenir shop in the travel business, including promoting sustainable consumption, preserving cultural heritage, and protecting the environment for the tourism industry’s long-term sustainability.

As a place where travelers can stop and relax in a friendly and fun environment, a coffee shop helps the travel business’s overall success and sustainability of the travel business.

Another business model, corporate event planning plays a pretty good role in the travel business. You will be responsible for designing unique corporate events as an event planner.

Translation services are another popular choice for travlers and other people who want to run their own travel business. 

This skill will also support you when you have to deal with people from outside your business. 

It helps food tourism and cultural exchange because agencies put travelers in touch with the unique tastes and cooking customs of places all over the world.

In recent times, medical tourism is one of the feasible travel business ideas, that has grown in popularity all over the world. Most the people are interested in both modern medicine and natural, traditional treatment options. 

Explore the features and pricing of top tour operator software

It is the idea for tourism industry owners to choose the best travel business concepts, we have made a table that compares different travel business ideas based on capital requirement, potential profitability, and global market sizes.

Over time, the market size of the travel business might change. We request everyone to review individual businesses’ market size change log for better understanding.

This data is taken from trusted and relevant sources.

How do you choose the best travel business ideas?

The best travel industry ideas for your company depend on your goals, hobbies, and market opportunities.

There are several things to choosing the best travel business idea to ensure its viability and potential for success.

These are some steps to help you to choose the best tour business ideas.

You can think about the parts of the travel business that interest you the most and your experiences. 

If you want success in travel business, make a business around which you are most interested and fulfill your requirements. 

Most travel businesses keep up with the latest trends to find out about the needs of the market and customers, new fields, and area growth with potential. 

Always find out the gaps or underserved markets where you can fulfil the customer’s needs by taking something new and valuable. 

The travel industry analyzes your competitors for your business and includes both direct and indirect competitors. You can figure out how can make your business stand out and provide extra value to attract customers.

While opening the travel business you think about the startup costs, running the business, following the government rules and regulations, and technology needs.

You can focus on seeking guidance from mentors, people who work in the industry, or business advisers who have experience in the travel industry. 

These ideas and suggestions can help your business to improve its business plan and raise your chance of success.

The travel and hospitality field meets the needs of travelers, tourists and guests. 

It includes everything from transportation and lodging to dining, pleasure and recreational activities.

These are the main components of the travel and hospitality industry business.

• Transportation Services
• Accommodation 
• Food and Beverage Services
• Attractions and Entertainment
• Travel agencies and tour operators
• Travel Technology and Online Booking Platforms
• Hospitality Services and Facilities Management

The travel and hotel industry is made up of many different types of companies and services that all play a part in the travel economy and travel experience. 

These companies work together to meet the needs and expectations of travelers. 

The travel and hospitality industry has unique experiences, and they help to target economic growth and development within destination fields.

Useful for you: Future of Travel and Tourism Industry

Small tourism companies that offer unique experiences and target specific groups in the travel industry can be very profitable.

In the competitive travel market, small tourism companies can provide excellent customer service. Small tourism businesses can provide the best services at low prices.

These are some technics for starting a small travel and tourism business.

• Culinary Tours
• Adventure Tourism
• Ecotourism and Sustainable Tours 
• Cultural Immersion Experiences
• Bike or Segway Tours
• Photography Tours
• Wellness and Yoga Retreats

These are just a few small tourism and business ideas that people who want to start their own business. 

In the tough travel market, small tourism companies can stand out by catering to specific groups of people, providing different events, and giving great customer service.

If you want to start a small travel business, WP Travel is the best travel plugin . You can also try WP Travel Pro to add more features and functionalities to your websites.

The best business for travel and travel depends upon different factors. These are some best tourism businesses: Tour Operators, Travel agencies, Luxury Travel Companies, and Transportation Companies.

A good tourism business must provide a memorable experience for your customers . Therefore, it‘s important to keep this in mind while you are starting a travel business.

The 3 positives of the tourism industry are boosting the revenue of the total economy, providing several jobs, and developing the infrastructures of the tourism field.

Yam Bahadur Chhetri is a content writer and vivid contributor to the WordPress community and a WordPress enthusiast with an experience of 7+ years in the relative field. He also loves to develop WordPress Themes, Plugins, and custom WordPress development for clients.

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35+ creative travels and tour ideas for your tourism business

By Kevin Tjoe — 7 Feb 2022

business ideas   customer experience   marketing

Updated August 2023 – Are you weary of the monotonous 9 to 5 routine or feeling confined to your desk on a glorious day? Whether you’re aiming to break free from the grind or seeking to elevate your tourism business to new heights, the realm of possibilities awaits. Within the vast expanse of the tourism industry lies the canvas for an incredible business venture. It’s not just about forging a lucrative business, but about channeling your passion into a travel-related venture that resonates with your know-how and aspirations.

Amidst this landscape of opportunities, the spark of a great business idea can set the stage for crafting a truly profitable business. If you’re prepared to infuse your love for experiences with strategic thinking, get ready to unveil over 35 exciting tours and travel business ideas in our latest compilation. Your journey toward a rewarding and unforgettable business experience begins here.

Getting into the tour operator industry

The tourism industry is such a rewarding one to work in. As a tour or activity operator, you can spend your days with great people, share your special part of the world and even raise awareness of important cultural or environmental values.

Of course, even if you don’t directly run tours and activities there are many different ways to build an amazing career in tourism. You could run a travel-related business. For example, if you’re a travel photographer, you could run your own travel photography business. Some other type of business ideas are souvenir shops, hiking gear rentals, running a travel blog or becoming a travel blogger, or even providing catering for tour and activity operators.

Staying open-minded will help you find your ideal niche in the industry and help you achieve your goal of becoming an entrepreneur within the tourism space!

5 tourism business ideas to get started with

When you offer travel tours, you’re offering an enjoyable journey of some kindled by an experienced guide. Some of the hottest tours and travels business ideas right now include:

• Walking tours and bike tours
• Snorkeling tours
• Tours that take into account growing wine and food tourism trends , such as Hideaway Private Tours , Black Swan Tours , Darwin Gourmet Tours , and Mullarkey Tours
• Ghost or haunted location tours
• Scenic guided tours, such as Italy Pass Tours , Wineglass Bay Discovery Tours, Meteora Thrones , and Bruny Island Safari

There may also be a gap in your local area for a niche tour guide business. For example: if your hometown was the birthplace of a famous musician or even a centuries-old famous cuisine, there could be a perfect opportunity to tap into that interest!

Keep in mind there are two big growth areas to consider when it comes to offering tours for the modern traveler:

• Sustainable and ecotourism, because guests increasingly want to minimize their environmental impact when traveling. Find out more about proactive steps that sustainable tour operators can take here
• Culturally and socially responsible tours , where guests look for a genuine experience connecting with local people and practices

2. Activities

Tourism activities can encompass a vast array of options from the relaxing to the extreme! These could involve physical activities, connection with natural environments, or even incorporate virtual reality. Unique experiences such as hot air balloon rides are also an option for relaxing activities that involve a thrilling side to them. You could also consider more recent technology that people might be itching to try out, such as jet boarding , flyboarding,  and indoor skydiving . There may also be an opportunity to offer intentionally tech-free experiences – such as a retreat with no mobile reception where people can unwind!

Here are some other popular tourist activity ideas:

• Escape room experiences 
• Glowing art rooms or VR rooms
• Themed corporate retreats  or glamping
• Modern summer camps or school camps
• Survival or bushcraft trips
• Fitness or wellbeing retreats

There are two big notable areas to consider for tour operator activities. Think about:

• Activities that are family and group friendly , which are becoming popular within the travel industry as social restrictions ease.
• Accessibility . Tourism business owners should be actively looking for ways to support equal access so everyone can enjoy their activities – as best as possible for the activity in question.

3. Attractions

As a travel software provider , we can say with certainty that experiential travel is huge right now. Considering that experiential tourist attractions have both local and long-distance appeal for travelers, they offer an impressive amount of opportunities for growing tourism businesses. These can range from heritage attractions and natural formations to cutting-edge art exhibitions.

Here are more relevant ideas for building an attraction that guests will be keen to visit:

• Amusement parks 
• Niche museums and art galleries
• Festivals with amazing settings
• Garden and maze experiences
• Instagram-worthy photo rooms and experiences , such as Selfie Factory or Happy Place
• Magic shows,  such as Gentleman Magician
• Farms, petting zoos , and horse riding such as Sun Valley Mares and Swan Valley Wagon Tours

Nostalgia and retro appeal are also big right now in attractions, with everything from arcade games to Australia’s ‘ big things’ providing popular. Travelers are increasingly looking to explore the road less traveled and find novel experiences. So – even if you’re in a small regional area you could get in on the action by embracing the bizarre, weird, and wonderful!

4. Shuttles

As interstate and international travel resumes, there will be demand for airport transfers, shuttles , and unique transport options to and from accommodation. You might tap into the wedding transportation market, or offer fun journeys for birthdays, bachelor and bachelorette parties. Consider how you’ll separate your shuttle service from the rest with either a unique form of transport, added options like food and drink, or a distinctive driver who adds to the experience. You might consider offering:

• An airport shuttle business
• Traveler shuttles to accommodate tour and travel bookings
• A party bus or ferry
• Specialist pet or luggage delivery
• Unique transport such as tuk-tuks, school buses, or a custom limo 
• Premium shuttle services .

It’s also worth considering the notable events in your area and how people might want to travel to these. Guests may get excited about a festival bus that transports them from the city to the festival site complete with karaoke, as just one example!

5. Charters & equipment hire

Travelers love charter services because they can have a luxurious or far-flung experience without having to buy all the equipment or vehicles themselves! There are numerous forms of rental businesses you could run such as self-driven charters, car rentals, or equipment hire. You could even go a step further by providing an experienced skipper or pilot as part of the product package. Ideas for modern charter businesses include:

• Party yachts for relaxed island days
• Fishing charters 
• Houseboat charters
• Private river cruise charters
• Hovercraft charters
• Kayak,  rafting, small boat hire , or paddle board
• Helicopter or small plane charters

For tour guides looking at how to run a charter boat business , it’s a great idea to promote the destination as well as the charter experience itself as the two go hand in hand.

A great charter experience is almost always about the escape from the everyday. It’s something guests are willing to splurge on, so be sure to consider ways you can elevate the experience. You can achieve this by offering optional extras and added services. If you are wondering how to sell tour packages with your charter service, extra bonuses like drink options, catering, entertainment, and DJs can help to boost your revenue.

6. Luxury vacation operators & Travel agency business

Guests love Luxury Vacations because they are money-rich but time-poor. They want to draw on the experience and expertise of their trusted travel agent or operator to discover the finest travel arrangements, boutique properties & off-the-beaten-track destinations. However, they may not have the time to research the thousands of options available to them. And because they may well only visit these destinations only once in their life and want to be sure they get the greatest possible experience. They’ll want the security of knowing they will be well looked after whilst visiting far-off countries with different languages and customs with which they are not familiar.

A great example of one such Luxury Vacation Operator is  The Luxury Peru Travel Company . Their services provide guests with a chance to discover one of the Seven Wonders of the World – Machu Picchu – in absolute luxury.

Building your tours and travels business ideas in the tour operator industry

If you have a brilliant business idea in mind, then you may be raring to put the wheels in motion. There will be a few things to think about as you build out your business idea, such as finding the best name for your business , developing your business plan , and deciding how you’ll take bookings securely online with real-time availability. One big advantage in the tourism industry is also the ability to partner with resellers , distributors, and other tourism and travel businesses to grow your bookings faster.

Rezdy supports you with both online bookings and a distribution platform  developed specifically for the experiences industry. We’re also here to support you as you start your business – simply register for your free 21-day trial or book a demo with the Rezdy team to see how we can help your business.

You can also explore our Resources section to find industry-specific guides across business operations, marketing, and more, with a range of free ebooks available to help you save time and increase your bookings. If you enjoyed this article – 35+ tours and travels business ideas – then make sure to follow the Rezdy blog . There are a lot of marketing tools and tour operator tips designed with businesses like yours in mind.

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Enjoy a free 21-day trial to take a look around and see if we are a good fit for your business.

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Business tourism 101: All you need to know

What is business tourism.

• To participate in internal meetings at different office locations
• To meet business partners (clients or suppliers)
• To go to conferences, exhibitions, trade shows, and other local or international business events
• To take part in company retreats or incentive trips

Why is business tourism important?

• Better understand common goals, needs, and challenges
• Work together more efficiently
• Easily share knowledge and ideas
• Achieve important breakthroughs and solve problems faster

See how to save money on business travel

What are the different types of business tourism, traditional business traveling, incentive trips, conference and exhibitions, how has business tourism evolved over the years.

Make business travel simpler. Forever.

• See our platform in action . Trusted by thousands of companies worldwide, TravelPerk makes business travel simpler to manage with more flexibility, full control of spending with easy reporting, and options to offset your carbon footprint.
• Find hundreds of resources on all things business travel, from tips on traveling more sustainably, to advice on setting up a business travel policy, and managing your expenses. Our latest e-books and blog posts have you covered.
• Never miss another update. Stay in touch with us on social for the latest product releases, upcoming events, and articles fresh off the press.

A quick guide to understanding business travel analytics

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BUSINESS STRATEGIES

11 travel business ideas to get you started

Starting a business  in the travel industry can be a lucrative opportunity where you’ll provide travel services to individuals and groups looking to get away, celebrate a milestone or travel for work. As people increasingly prioritize experiences over material goods, demand is consistently on the rise  for travel-related services. The consistent demand makes a travel business an appealing recession-proof business idea  as well. 

11 travel business ideas to inspire you

Here are eleven travel business ideas  to help you choose the right niche.

Travel agency services

Adventure travel planning

Luxury travel planning

Cruise planning services

Business travel management

Destination wedding planning

Cultural and historical tours

Family vacation planning

Eco-friendly travel services

Solo travel planning

Group travel packages

01. Travel agency services

Provide comprehensive travel planning services, including itinerary creation, accommodation bookings and transportation arrangements. This type of service is usually on a commission basis, earning you a percentage of the total travel cost.

02. Adventure travel planning

Specialize in planning adventurous trips, such as hiking expeditions, wildlife safaris and extreme sports vacations. This niche can attract clients seeking unique and exciting travel experiences.

03. Luxury travel concierge

Offer premium travel concierge services for high-end clients, including luxury accommodation, private transportation and exclusive experiences. This niche can be lucrative but requires attention to detail and a network of luxury service providers.

04. Cruise planning services

Focus on planning cruise vacations, including cruise line selection, itinerary planning and shore excursions. Cruises are popular among various demographics, providing a broad client base.

05. Business travel management

Specialize in managing corporate travel needs, including booking flights, accommodations and coordinating business events. This type of service requires a strong understanding of business travel requirements. This can be a great scalable business idea , as you can work with multiple businesses around the world or big corporations with multiple locations.

06. Destination wedding planning

Provide destination wedding planning services, helping couples organize and execute their dream weddings in exotic locations. This niche combines travel planning with event coordination.

07. Cultural and historical tours

Design and organize tours focused on cultural and historical experiences, catering to travelers interested in learning about different cultures and exploring historical landmarks.

08. Family vacation planning

Tailor travel packages for families, including child-friendly accommodations, activities and transportation. This niche can be rewarding, catering to families looking for stress-free travel experiences.

09. Eco-friendly travel services

Differentiate your business by offering eco-friendly travel solutions, appealing to clients with a focus on sustainable and responsible travel practices.

10. Solo travel planning

Cater to solo travelers by providing customized itineraries, safety tips and group travel opportunities. Solo travel is a growing trend, and this niche can tap into a lucrative market segment.

11. Group travel packages

Create and organize group travel packages for various interests, such as culinary tours, wellness retreats or photography expeditions. This niche can attract like-minded individuals looking for shared travel experiences.

How to get started with your travel business idea

Apply your industry knowledge and experience.

Develop a deep understanding of various travel destinations, accommodations, transportation options and industry best practices, depending on the travel services you offer.

Choose your specialization or niche

Consider specializing in a specific travel niche or industry to provide tailored services. This can help you gain a professional reputation in a particular niche, attracting repeat business and new clients. Pro tip: Create a business plan  to map everything out.

Build a professional network

Establish connections with travel service providers, hotels and other industry professionals to enhance your offerings. Consider creating a website  to expand your online presence and market your travel services.

Choose a legal structure for your business

Decide on the legal structure of your business, such as a sole proprietorship , LLC  or corporation . Ensure you comply with any regulations or licensing requirements in the travel industry.

Determine your pricing strategies

Choose your pricing model, whether it's service fees, commission-based or a combination. Research local market rates and competitors to ensure your pricing is competitive and reflective of the value you provide.

Travel business examples (built on Wix) to inspire

Wanderlust adventures.

This travel agency offers a variety of adventure travel packages, including hiking, wildlife safaris and cultural experiences.

Luxe Life Ventures

A premium travel concierge service providing exclusive luxury travel experiences for discerning clients.

CruiseDreams Planning

Specializing in cruise vacation planning, CruiseDreams helps clients find the perfect cruise experience tailored to their preferences.

Travel business ideas FAQ

What types of travel services can i offer in my travel business.

The travel industry offers a wide range of services. You can consider offering general travel planning, adventure travel, luxury travel concierge, cruise planning, business travel management, destination wedding planning, cultural and historical tours, family vacation planning, eco-friendly travel services, solo travel planning and group travel packages.

How can I attract clients to my travel business idea?

What equipment and supplies do i need to get my travel business idea off the ground, how do i determine pricing for my travel services, how can i ensure the safety of my clients during their travels, how can i differentiate my travel business idea from competitors, how can i expand my travel business idea as it grows, other business ideas to consider.

Service business ideas

Businesses to start with little money

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"People want to travel": 4 sector leaders say that tourism will change and grow

The global travel and tourism industry's post-pandemic recovery is gaining pace as the world’s pent-up desire for travel rekindles. Image:  Unsplash/Anete Lūsiņa

.chakra .wef-1c7l3mo{-webkit-transition:all 0.15s ease-out;transition:all 0.15s ease-out;cursor:pointer;-webkit-text-decoration:none;text-decoration:none;outline:none;color:inherit;}.chakra .wef-1c7l3mo:hover,.chakra .wef-1c7l3mo[data-hover]{-webkit-text-decoration:underline;text-decoration:underline;}.chakra .wef-1c7l3mo:focus,.chakra .wef-1c7l3mo[data-focus]{box-shadow:0 0 0 3px rgba(168,203,251,0.5);} Anthony Capuano

Shinya katanozaka, gilda perez-alvarado, stephen kaufer.

Listen to the article

• In 2020 alone, the travel and tourism industry lost $4.5 trillion in GDP and 62 million jobs - the road to recovery remains long.
• The World Economic Forum’s latest Travel & Tourism Development Index gives expert insights on how the sector will recover and grow.
• We asked four business leaders in the sector to reflect on the state of its recovery, lessons learned from the pandemic, and the conditions that are critical for the future success of travel and tourism businesses and destinations.

The global travel and tourism sector’s post-pandemic recovery is gaining pace as the world’s pent-up desire for travel rekindles. The difference in international tourist arrivals in January 2021 and a similar period in January 2022 was as much as the growth in all of 2021. However, with $4.5 trillion in GDP and 62 million jobs lost in 2020 alone, the road to recovery remains long.

A few factors will greatly determine how the sector performs. These include travel restrictions, vaccination rates and health security, changing market dynamics and consumer preferences, and the ability of businesses and destinations to adapt. At the same time, the sector will need to prepare for future shocks.

The TTDI benchmarks and measures “the set of factors and policies that enable the sustainable and resilient development of the T&T sector, which in turn contributes to the development of a country”. The TTDI is a direct evolution of the long-running Travel and Tourism Competitiveness Index (TTCI), with the change reflecting the index’s increased coverage of T&T development concepts, including sustainability and resilience impact on T&T growth and is designed to highlight the sector’s role in broader economic and social development as well as the need for T&T stakeholder collaboration to mitigate the impact of the pandemic, bolster the recovery and deal with future challenges and risks. Some of the most notable framework and methodology differences between the TTCI and TTDI include the additions of new pillars, including Non-Leisure Resources, Socioeconomic Resilience and Conditions, and T&T Demand Pressure and Impact. Please see the Technical notes and methodology. section to learn more about the index and the differences between the TTCI and TTDI.

The World Economic Forum's latest Travel & Tourism Development Index highlights many of these aspects, including the opportunity and need to rebuild the travel and tourism sector for the better by making it more inclusive, sustainable, and resilient. This will unleash its potential to drive future economic and social progress.

Within this context, we asked four business leaders in the sector to reflect on the state of its recovery, lessons learned from the pandemic, and the conditions that are critical for the future success of travel and tourism businesses and destinations.

Have you read?

Are you a 'bleisure' traveller, what is a ‘vaccine passport’ and will you need one the next time you travel, a travel boom is looming. but is the industry ready, how to follow davos 2022, “the way we live and work has changed because of the pandemic and the way we travel has changed as well”.

Tony Capuano, CEO, Marriott International

Despite the challenges created by the COVID-19 pandemic, the future looks bright for travel and tourism. Across the globe, people are already getting back on the road. Demand for travel is incredibly resilient and as vaccination rates have risen and restrictions eased, travel has rebounded quickly, often led by leisure.

The way many of us live and work has changed because of the pandemic and the way we travel has changed as well. New categories of travel have emerged. The rise of “bleisure” travel is one example – combining elements of business and leisure travel into a single trip. Newly flexible work arrangements, including the opportunity for many knowledge workers to work remotely, have created opportunities for extended travel, not limited by a Monday to Friday “9 to 5” workweek in the office.

To capitalize on this renewed and growing demand for new travel experiences, industry must join governments and policymakers to ensure that the right conditions are in place to welcome travellers as they prepare to get back on the road again, particularly those who cross international borders. Thus far, much of the recovery has been led by domestic and leisure travel. The incremental recovery of business and international travel, however, will be significant for the broader industry and the millions who make their livelihoods through travel and tourism.

Looking ahead to future challenges to the sector, be they public health conditions, international crises, or climate impacts, global coordination will be the essential component in tackling difficult circumstances head-on. International agreement on common – or at least compatible – standards and decision-making frameworks around global travel is key. Leveraging existing organizations and processes to achieve consensus as challenges emerge will help reduce risk and improve collaboration while keeping borders open.

“The travel and tourism sector will not be able to survive unless it adapts to the virtual market and sustainability conscience travellers”

Shinya Katanozaka, Representative Director, Chairman, ANA Holdings Inc.

At a time when people’s movements are still being restricted by the pandemic, there is a strong, renewed sense that people want to travel and that they want to go places for business and leisure.

In that respect, the biggest change has been in the very concept of “travel.”

A prime example is the rapid expansion of the market for “virtual travel.” This trend has been accelerated not only by advances in digital technologies, but also by the protracted pandemic. The travel and tourism sector will not be able to survive unless it adapts to this new market.

However, this is not as simple as a shift from “real” to “virtual.” Virtual experiences will flow back into a rediscovery of the value of real experiences. And beyond that, to a hunger for real experiences with clearer and more diverse purposes. The hope is that this meeting of virtual and actual will bring balance and synergy the industry.

The pandemic has also seen the emergence of the “sustainability-conscious” traveller, which means that the aviation industry and others are now facing the challenge of adding decarbonization to their value proposition. This trend will force a re-examination of what travel itself should look like and how sustainable practices can be incorporated and communicated. Addressing this challenge will also require stronger collaboration across the entire industry. We believe that this will play an important role in the industry’s revitalization as it recovers from the pandemic.

How is the World Economic Forum promoting sustainable and inclusive mobility systems?

The World Economic Forum’s Platform for Shaping the Future of Mobility works across four industries: aerospace and drones; automotive and new mobility; aviation travel and tourism; and supply chain and transport. It aims to ensure that the future of mobility is safe, clean, and inclusive.

• Through the Clean Skies for Tomorrow Coalition , more than 100 companies are working together to power global aviation with 10% sustainable aviation fuel by 2030.
• In collaboration with UNICEF, the Forum developed a charter with leading shipping, airlines and logistics to support COVAX in delivering more than 1 billion COVID-19 vaccines to vulnerable communities worldwide.
• The Road Freight Zero Project and P4G-Getting to Zero Coalition have led to outcomes demonstrating the rationale, costs and opportunities for accelerating the transition to zero emission freight.
• The Medicine from the Sky initiative is using drones to deliver vaccines and medicine to remote areas in India, completing over 300 successful trials.
• The Forum’s Target True Zero initiative is working to accelerate the deployment and scaling of zero emission aviation, leveraging electric and hydrogen flight technologies.
• In collaboration with the City of Los Angeles, Federal Aviation Administration, and NASA, the Forum developed the Principles of the Urban Sky to help adopt Urban Air Mobility in cities worldwide.
• The Forum led the development of the Space Sustainability Rating to incentivize and promote a more safe and sustainable approach to space mission management and debris mitigation in orbit.
• The Circular Cars Initiative is informing the automotive circularity policy agenda, following the endorsement from European Commission and Zero Emission Vehicle Transition Council countries, and is now invited to support China’s policy roadmap.
• The Moving India network is working with policymakers to advance electric vehicle manufacturing policies, ignite adoption of zero emission road freight vehicles, and finance the transition.
• The Urban Mobility Scorecards initiative – led by the Forum’s Global New Mobility Coalition – is bringing together mobility operators and cities to benchmark the transition to sustainable urban mobility systems.

Contact us for more information on how to get involved.

“The tourism industry must advocate for better protection of small businesses”

Gilda Perez-Alvarado, Global CEO, JLL Hotels & Hospitality

In the next few years, I think sustainability practices will become more prevalent as travellers become both more aware and interested in what countries, destinations and regions are doing in the sustainability space. Both core environmental pieces, such as water and air, and a general approach to sustainability are going to be important.

Additionally, I think conservation becomes more important in terms of how destinations and countries explain what they are doing, as the importance of climate change and natural resources are going to be critical and become top of mind for travellers.

The second part to this is we may see more interest in outdoor events going forward because it creates that sort of natural social distancing, if you will, or that natural safety piece. Doing outdoor activities such as outdoor dining, hiking and festivals may be a more appealing alternative to overcrowded events and spaces.

A lot of lessons were learned over the last few years, but one of the biggest ones was the importance of small business. As an industry, we must protect small business better. We need to have programmes outlined that successfully help small businesses get through challenging times.

Unfortunately, during the pandemic, many small businesses shut down and may never return. Small businesses are important to the travel and tourism sector because they bring uniqueness to destinations. People don’t travel to visit the same places they could visit at home; they prefer unique experiences that are only offered by specific businesses. If you were to remove all the small businesses from a destination, it would be a very different experience.

“Data shows that the majority of travellers want to explore destinations in a more immersive and experiential way”

Steve Kaufer, Co-Founder & CEO, Tripadvisor

We’re on the verge of a travel renaissance. The pandemic might have interrupted the global travel experience, but people are slowly coming out of the bubble. Businesses need to acknowledge the continued desire to feel safe when travelling. A Tripadvisor survey revealed that three-quarters (76%) of travellers will still make destination choices based on low COVID-19 infection rates.

As such, efforts to showcase how businesses care for travellers - be it by deep cleaning their properties or making items like hand sanitizer readily available - need to be ingrained within tourism operations moving forward.

But travel will also evolve in other ways, and as an industry, we need to be prepared to think digitally, and reimagine our use of physical space.

Hotels will become dynamic meeting places for teams to bond in our new hybrid work style. Lodgings near major corporate headquarters will benefit from an influx of bookings from employees convening for longer periods. They will also make way for the “bleisure” traveller who mixes business trips with leisure. Hotels in unique locales will become feasible workspaces. Employers should prepare for their workers to tag on a few extra days to get some rest and relaxation after on-location company gatherings.

Beyond the pandemic, travellers will also want to explore the world differently, see new places and do new things. Our data reveals that the majority want to explore destinations in a more immersive and experiential way, and to feel more connected to the history and culture. While seeing the top of the Empire State building has been a typical excursion for tourists in New York city, visitors will become more drawn to intimate activities like taking a cooking class in Brooklyn with a family of pizza makers who go back generations. This will undoubtedly be a significant area of growth in the travel and tourism industry.

Governments would be smart to plan as well, and to consider an international playbook that helps prepare us for the next public health crisis, inclusive of universal vaccine passports and policies that get us through borders faster.

Understanding these key trends - the ongoing need to feel safe and the growing desire to travel differently - and planning for the next crisis will be essential for governments, destinations, and tourism businesses to succeed in the efforts to keep the world travelling.

Reimagining the $9 trillion tourism economy—what will it take?

Tourism made up 10 percent of global GDP in 2019 and was worth almost $9 trillion, 1 See “Economic impact reports,” World Travel & Tourism Council (WTTC), wttc.org. making the sector nearly three times larger than agriculture. However, the tourism value chain of suppliers and intermediaries has always been fragmented, with limited coordination among the small and medium-size enterprises (SMEs) that make up a large portion of the sector. Governments have generally played a limited role in the industry, with partial oversight and light-touch management.

COVID-19 has caused an unprecedented crisis for the tourism industry. International tourist arrivals are projected to plunge by 60 to 80 percent in 2020, and tourism spending is not likely to return to precrisis levels until 2024. This puts as many as 120 million jobs at risk. 2 “International tourist numbers could fall 60-80% in 2020, UNWTO reports,” World Tourism Organization, May 7, 2020, unwto.org.

Reopening tourism-related businesses and managing their recovery in a way that is safe, attractive for tourists, and economically viable will require coordination at a level not seen before. The public sector may be best placed to oversee this process in the context of the fragmented SME ecosystem, large state-owned enterprises controlling entry points, and the increasing impact of health-related agencies. As borders start reopening and interest in leisure rebounds in some regions , governments could take the opportunity to rethink their role within tourism, thereby potentially both assisting in the sector’s recovery and strengthening it in the long term.

In this article, we suggest four ways in which governments can reimagine their role in the tourism sector in the context of COVID-19.

1. Streamlining public–private interfaces through a tourism nerve center

Before COVID-19, most tourism ministries and authorities focused on destination marketing, industry promotions, and research. Many are now dealing with a raft of new regulations, stimulus programs, and protocols. They are also dealing with uncertainty around demand forecasting, and the decisions they make around which assets—such as airports—to reopen will have a major impact on the safety of tourists and sector employees.

Coordination between the public and private sectors in tourism was already complex prior to COVID-19. In the United Kingdom, for example, tourism falls within the remit of two departments—the Department for Business, Energy, and Industrial Strategy (BEIS) and the Department for Digital, Culture, Media & Sport (DCMS)—which interact with other government agencies and the private sector at several points. Complex coordination structures often make clarity and consistency difficult. These issues are exacerbated by the degree of coordination that will be required by the tourism sector in the aftermath of the crisis, both across government agencies (for example, between the ministries responsible for transport, tourism, and health), and between the government and private-sector players (such as for implementing protocols, syncing financial aid, and reopening assets).

Concentrating crucial leadership into a central nerve center  is a crisis management response many organizations have deployed in similar situations. Tourism nerve centers, which bring together public, private, and semi-private players into project teams to address five themes, could provide an active collaboration framework that is particularly suited to the diverse stakeholders within the tourism sector (Exhibit 1).

We analyzed stimulus packages across 24 economies, 3 Australia, Bahrain, Belgium, Canada, Egypt, Finland, France, Germany, Hong Kong, Indonesia, Israel, Italy, Kenya, Malaysia, New Zealand, Peru, Philippines, Singapore, South Africa, South Korea, Spain, Switzerland, Thailand, and the United Kingdom. which totaled nearly $100 billion in funds dedicated directly to the tourism sector, and close to $300 billion including cross-sector packages with a heavy tourism footprint. This stimulus was generally provided by multiple entities and government departments, and few countries had a single integrated view on beneficiaries and losers. We conducted surveys on how effective the public-sector response has been and found that two-thirds of tourism players were either unaware of the measures taken by government or felt they did not have sufficient impact. Given uncertainty about the timing and speed of the tourism recovery, obtaining quick feedback and redeploying funds will be critical to ensuring that stimulus packages have maximum impact.

2. Experimenting with new financing mechanisms

Most of the $100 billion stimulus that we analyzed was structured as grants, debt relief, and aid to SMEs and airlines. New Zealand has offered an NZ $15,000 (US $10,000) grant per SME to cover wages, for example, while Singapore has instituted an 8 percent cash grant on the gross monthly wages of local employees. Japan has waived the debt of small companies where income dropped more than 20 percent. In Germany, companies can use state-sponsored work-sharing schemes for up to six months, and the government provides an income replacement rate of 60 percent.

Our forecasts indicate that it will take four to seven years for tourism demand to return to 2019 levels, which means that overcapacity will be the new normal in the medium term. This prolonged period of low demand means that the way tourism is financed needs to change. The aforementioned types of policies are expensive and will be difficult for governments to sustain over multiple years. They also might not go far enough. A recent Organisation for Economic Co-operation and Development (OECD) survey of SMEs in the tourism sector suggested more than half would not survive the next few months, and the failure of businesses on anything like this scale would put the recovery far behind even the most conservative forecasts. 4 See Tourism policy responses to the coronavirus (COVID-19), OECD, June 2020, oecd.org. Governments and the private sector should be investigating new, innovative financing measures.

Revenue-pooling structures for hotels

One option would be the creation of revenue-pooling structures, which could help asset owners and operators, especially SMEs, to manage variable costs and losses moving forward. Hotels competing for the same segment in the same district, such as a beach strip, could have an incentive to pool revenues and losses while operating at reduced capacity. Instead of having all hotels operating at 20 to 40 percent occupancy, a subset of hotels could operate at a higher occupancy rate and share the revenue with the remainder. This would allow hotels to optimize variable costs and reduce the need for government stimulus. Non-operating hotels could channel stimulus funds into refurbishments or other investment, which would boost the destination’s attractiveness. Governments will need to be the intermediary between businesses through auditing or escrow accounts in this model.

Joint equity funds for small and medium-size enterprises

Government-backed equity funds could also be used to deploy private capital to help ensure that tourism-related SMEs survive the crisis (Exhibit 2). This principle underpins the European Commission’s temporary framework for recapitalization of state-aided enterprises, which provided an estimated €1.9 trillion in aid to the EU economy between March and May 2020. 5 See “State aid: Commission expands temporary framework to recapitalisation and subordinated debt measures to further support the economy in the context of the coronavirus outbreak,” European Commission, May 8, 2020, ec.europa.eu. Applying such a mechanism to SMEs would require creating an appropriate equity-holding structure, or securitizing equity stakes in multiple SMEs at once, reducing the overall risk profile for the investor. In addition, developing a standardized valuation methodology would avoid lengthy due diligence processes on each asset. Governments that do not have the resources to co-invest could limit their role to setting up those structures and opening them to potential private investors.

3. Ensuring transparent, consistent communication on protocols

The return of tourism demand requires that travelers and tourism-sector employees feel—and are—safe. Although international organizations such as the International Air Transport Association (IATA), and the World Travel & Tourism Council (WTTC) have developed a set of guidelines to serve as a baseline, local regulators are layering additional measures on top. This leads to low levels of harmonization regarding regulations imposed by local governments.

Our surveys of traveler confidence in the United States  suggests anxiety remains high, and authorities and destination managers must work to ensure travelers know about, and feel reassured by, protocols put in place for their protection. Our latest survey of traveler sentiment in China  suggests a significant gap between how confident travelers would like to feel and how confident they actually feel; actual confidence in safety is much lower than the expected level asked a month before.

One reason for this low level of confidence is confusion over the safety measures that are currently in place. Communication is therefore key to bolstering demand. Experience in Europe indicates that prompt, transparent, consistent communications from public agencies have had a similar impact on traveler demand as CEO announcements have on stock prices. Clear, credible announcements regarding the removal of travel restrictions have already led to increased air-travel searches and bookings. In the week that governments announced the removal of travel bans to a number of European summer destinations, for example, outbound air travel web search volumes recently exceeded precrisis levels by more than 20 percent in some countries.

The case of Greece helps illustrate the importance of clear and consistent communication. Greece was one of the first EU countries to announce the date of, and conditions and protocols for, border reopening. Since that announcement, Greece’s disease incidence has remained steady and there have been no changes to the announced protocols. The result: our joint research with trivago shows that Greece is now among the top five summer destinations for German travelers for the first time. In July and August, Greece will reach inbound airline ticketing levels that are approximately 50 percent of that achieved in the same period last year. This exceeds the rate in most other European summer destinations, including Croatia (35 percent), Portugal (around 30 percent), and Spain (around 40 percent). 6 Based on IATA Air Travel Pulse by McKinsey. In contrast, some destinations that have had inconsistent communications around the time frame of reopening have shown net cancellations of flights for June and July. Even for the high seasons toward the end of the year, inbound air travel ticketing barely reaches 30 percent of 2019 volumes.

Digital solutions can be an effective tool to bridge communication and to create consistency on protocols between governments and the private sector. In China, the health QR code system, which reflects past travel history and contact with infected people, is being widely used during the reopening stage. Travelers have to show their green, government-issued QR code before entering airports, hotels, and attractions. The code is also required for preflight check-in and, at certain destination airports, after landing.

4. Enabling a digital and analytics transformation within the tourism sector

Data sources and forecasts have shifted, and proliferated, in the crisis. Last year’s demand prediction models are no longer relevant, leaving many destinations struggling to understand how demand will evolve, and therefore how to manage supply. Uncertainty over the speed and shape of the recovery means that segmentation and marketing budgets, historically reassessed every few years, now need to be updated every few months. The tourism sector needs to undergo an analytics transformation to enable the coordination of marketing budgets, sector promotions, and calendars of events, and to ensure that products are marketed to the right population segment at the right time.

Governments have an opportunity to reimagine their roles in providing data infrastructure and capabilities to the tourism sector, and to investigate new and innovative operating models. This was already underway in some destinations before COVID-19. Singapore, for example, made heavy investments in its data and analytics stack over the past decade through the Singapore Tourism Analytics Network (STAN), which provided tourism players with visitor arrival statistics, passenger profiling, spending data, revenue data, and extensive customer-experience surveys. During the COVID-19 pandemic, real-time data on leading travel indicators and “nowcasts” (forecasts for the coming weeks and months) could be invaluable to inform the decisions of both public-sector and private-sector entities.

This analytics transformation will also help to address the digital gap that was evident in tourism even before the crisis. Digital services are vital for travelers: in 2019, more than 40 percent of US travelers used mobile devices to book their trips. 7 Global Digital Traveler Research 2019, Travelport, marketing.cloud.travelport.com; “Mobile travel trends 2019 in the words of industry experts,” blog entry by David MacHale, December 11, 2018, blog.digital.travelport.com. In Europe and the United States, as many as 60 percent of travel bookings are digital, and online travel agents can have a market share as high as 50 percent, particularly for smaller independent hotels. 8 Sean O’Neill, “Coronavirus upheaval prompts independent hotels to look at management company startups,” Skift, May 11, 2020, skift.com. COVID-19 is likely to accelerate the shift to digital as travelers look for flexibility and booking lead times shorten: more than 90 percent of recent trips in China  were booked within seven days of the trip itself. Many tourism businesses have struggled to keep pace with changing consumer preferences around digital. In particular, many tourism SMEs have not been fully able to integrate new digital capabilities in the way that larger businesses have, with barriers including language issues, and low levels of digital fluency. The commission rates on existing platforms, which range from 10 percent for larger hotel brands to 25 percent for independent hotels, also make it difficult for SMEs to compete in the digital space.

Governments are well-positioned to overcome the digital gap within the sector and to level the playing field for SMEs. The Tourism Exchange Australia (TXA) platform, which was created by the Australian government, is an example of enabling at scale. It acts as a matchmaker, connecting suppliers with distributors and intermediaries to create packages attractive to a specific segment of tourists, then uses tourist engagement to provide further analytical insights to travel intermediaries (Exhibit 3). This mechanism allows online travel agents to diversify their offerings by providing more experiences away from the beaten track, which both adds to Australia’s destination attractiveness, and gives small suppliers better access to customers.

Governments that seize the opportunity to reimagine tourism operations and oversight will be well positioned to steer their national tourism industries safely into—and set them up to thrive within—the next normal.

Download the article in Arabic  (513KB)

Margaux Constantin is an associate partner in McKinsey’s Dubai office, Steve Saxon is a partner in the Shanghai office, and Jackey Yu  is an associate partner in the Hong Kong office.

The authors wish to thank Hugo Espirito Santo, Urs Binggeli, Jonathan Steinbach, Yassir Zouaoui, Rebecca Stone, and Ninan Chacko for their contributions to this article.

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Example of Tourism Business Ideas Do you love showing travellers the unique and interesting aspects of South Africa? Tourism could be the industry for you. Before you get started here are some lessons from current businesses you can incorporate into your start-up.

By Nicole Crampton Jul 24, 2019

You're reading Entrepreneur South Africa, an international franchise of Entrepreneur Media.

Since South Africa is known for its natural beauty, tourism will always hold numerous business opportunities, especially if you live in a popular tourist destination. Your business can offer everything from tours to accommodation and experiences.

Here are 10 examples of tourism businesses you can gain insights from before launching your own business:

1. Walking Tours

Do you love to explore your city on foot? Do you know all the hidden gems and interesting pieces of history? You could offer walking tours to tourists who want to genuinely experience this country.

Before you start mapping out your route, here is an example of this tourism business idea that can offer you insights into this industry:

Business Name: Walk & Talk Tours CC

Website: https://walktours.co.za/

Established Date: 1999

About the business:

Walk & Talk Tours CC aims to combine the pleasurable and therapeutic act of walking and talking. They want to introduce South Africa to not only tourists but also to South Africans, educating their clients about interesting areas of the country they wouldn't normally visit.

Innovative business offering

In addition to their walking tours, Walk & Talk Tours CC have a patented self-guiding system. This allows anyone to visit an area and gain information, tours, commentary, videos, pictures, apps and the history of the area.

2. Airbnb Rentals

Airbnb is a marketplace where you can rent out your spare room, or even your entire apartment or house. It caters to travellers looking for cheaper more interesting accommodation. Before you register your house on the platform, here is an example of an Airbnb host who you can learn from:

Business Name: Brigid Prinsloo

Website: https://www.airbnb.com/

Established Date: 2013

Brigid Prinsloo rented her spare room out on Airbnb. She started out with a very lean approach. At the end of that first month they had earned close to R10 000 renting the room out.

Related: 25 Of The Most Successful Business Ideas In South Africa

She purchased two more properties one with her fiancé and the other with her father and sister, which they also listed on Airbnb.

Innovative business offerin g

You'll need to create an experience for your guest. The better the experience the better the rating you'll get and the more customers you'll continue to attract.

3. Airbnb Experiences

Airbnb Experiences are unusual and engaging activities that you can offer through the Airbnb marketplace for travellers coming to your area. Experiences go above and beyond regular tours by immersing guests in a unique activity.

If you have something you can teach or guide visitors through, this could be the tourism business idea for you. Before you launch your start-up, here is an example of a tourist business you can learn from:

Business Name: Carving Cape's Single-track with a Pro

Website: https://www.airbnb.com/experiences/123771

Paris Basson has over 25 years in the sports industry. He has raced all disciplines from Road, MTB, CX, Enduro and Triathlon's. He offers a once in a life time experience biking through the Table Mountain National Park, offering an adrenaline packed adventure and views of the Cape like no other.

Paris Basson has such an in-depth knowledge of the area and which routes suit the various experience levels of his clients that he can custom make a route to ensure every customer has the best experience.

4. Local Cuisine Cooking Class

Do you love to cook local food? Do you enjoy teaching others how to make interesting and unique meals? This could be the tourism business idea for you. Before you start cooking, here is an example of a tourism business you can gain insights from:

Business Name: Sazón Cooking School

Website: https://www.belmond.com/hotels/north-america/mexico/san-miguel-de-allende/belmond-casa-de-sierra-nevada/

Sazón Cooking School is hosted in a magnificent 18 th - century mansion. Here their guests can study the bold flavours and rich history of regional culinary Mexican favourites. They also offer to teach their guests techniques to creating these flavourful dishes.

In addition to the cooking class Sazón is based in a heritage hotel offering its clients accommodation in the Mexican heartlands. They also offer market tours and classes to help their customers navigate the colourful and vibrant San Miguel Market.

5. Souvenir Shop

Do you love making something uniquely South African or African? Then this could be the tourism business idea for you. Here is an example:

Related: 11 Uniquely South African Business Ideas

Souvenir shops offer visitors locally inspired gifts they can take home to remember their experience. You can open one to ensure visitors always remember their incredible stay in South Africa.

Business Name: A Place To Shop

Website: https://www.aplacetoshop.co.za/

A Place To Shop offers fun and quirky South African and African souvenirs for both locals and travellers. They offer international delivery for those looking to purchase something African from across the ocean.

Some of their products are available for resell, this would increase their profits and ensure their products reached a larger audience.

6. An Airbnb Management Company

For people who have started listing multiple rentals, managing them can be quite a task, which is where Airbnb Management Companies came from. These tourism businesses assist with the day-to-day renting out of spaces on Airbnb.

Before you start advertising your services, here is an example of a business you can learn a few tricks from:

Business Name: Superhost South Africa

Website: http://superhostsouthafrica.com/

Established Date: 2015

Superhost South Africa is a full-service Airbnb property manager, they deal with the daily logistics and are on call 24/7 in case of emergencies. They offer everything from setting up their clients initial Airbnb profile to cleaning once the guest has left.

In addition, Superhost South Africa also offers ongoing optimisation to continually improve their client's listings, its profile and the service they deliver.

7. Fashion Mini-bar

In hotels across the world you typically get mini-bars that offer alcohol, cool drinks and snacks. But you could also offer a Mini Fashion bar; which visitors can pay for when checking out.

Related: The Ultimate 101 List Of SA Business Ideas To Get You Started

This ensures that those on a busy trip can still get some shopping done even if they never leave their hotel room. Before you start phoning hotels, here is an example of this business you can gain some insights from:

Business Name: Pimkie

Website: https://www.pimkie.it/

French clothing brand, Pimkie created a boutique bar filled with clothes and accessories to assist travellers in finding new clothing items and accessories to wear, particularly if they've forgotten to pack something.

Travellers can rent or buy the pieces they need and simple pay for them on check out. Guests can even call the Fashion concierge to source an item in their size.

8. Translators

Do you speak multiple languages? Then this could be the tourism business idea for you. You can help foreign tourists navigate South Africa by translating for them. Before you launch your start-up, here is an example of a tourism business you can learn strategies from:

Business Name: Language Connect

Website: https://www.languageconnect.net/sectors/travel-tourism/

Language Connect helps their clients to communicate seamlessly with their foreign guests and ensures the personal touch by offering services in multiple languages.

In addition, they also offer to translate their client's website, promotional videos, email campaigns, telephone message systems, advertising, brochures, menus, stationery and amenities into numerous languages.

9. Cultural/Heritage Tours

Do you have a vast knowledge of the culture and heritage in your area? Could you lead a cultural/heritage tour group? Then this could be the tourism business idea for you.

Related: Your Free Business Idea Evaluation SWOT Analysis Template

Here is an example of a tourism business that you can learn from before you start your business:

Business Name: Kruger National Park

Website: http://www.krugerpark.co.za/Krugerpark_Travel_Guide-travel/cultural-heritage-sites.html

Established Date: 1926

Kruger National Park is home to numerous historical locations and prehistoric rock art giving it a rich cultural heritage. They offer cultural tours for guests wanting to see restored villages and learn about the inhabitants' way of life.

In addition, the Kruger National Park is South Africa's most exciting African safari destination. They have a variety of safari tour options and can take their guests on a journey of exploration to find Africa's Big Five .

10. "Takeaway' Hotel Rooms

If you are good at building and designing rooms, you can create mini hotel rooms using shipping containers and plant them where ever your guests want to stay. Before you start purchasing containers, here is a tourism business that you can gain insights from:

Business Name: Scandic To Go

Website: https://www.scandichotels.com/landing-pages/scandic-to-go

Established Date: 2014

The Scandic To Go rooms are 18 sqm and offer all the amenities of a traditional hotel room, except that it can be moved to any pre-selected destinations. This allows a unique and one-of-a-kind experience for their guests.

In addition to offering the Scandic To Go rooms, they are a high-quality hotel brand that operates predominately in the Scandinavian countries, but also in Germany.

Related: A Free Business Plan Example to Launch Your South African Business

Entrepreneur Staff

Sales Enablement - Content Developer

Nicole Crampton is an SEO specialist who contributes to Entrepreneur.com/za. She has studied a BA Journalism at Monash South Africa and has continued her studies with a Creative Writing degree from UNISA. Nicole has completed several courses in writing and online marketing, and continues to hone her skills and expertise in digital media, digital marketing and content creation.

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Start » business ideas, 10 travel and hospitality business ideas.

Do you have a love of travel or a knack for being a hospitable host? Pursuing one of these travel and hospitality business ideas may be the right move for you.

For those with a love of exploration and meeting new people, the travel and hospitality industry offers a promising avenue for success. With the market expanding to nearly $4.7 billion in 2023, these 10 ideas can provide great opportunities for entrepreneurs of various interests and levels of expertise.

Bed-and-breakfast owner

Instead of staying at typical hotel chains, many travelers are opting for road trips to smaller, more quaint destinations, seeking accommodations with a certain charm, character, and personal approach to hospitality. With a market size of $35.5 billion as of 2024, the bed-and-breakfast industry checks all these boxes — and its only expected to grow, reaching nearly $44.7 billion by 2029.

The bed-and-breakfast industry is perfect for those looking to enter the tourism landscape without leaving home. However, there's more to running a B&B than one's desire to host and mingle. You'll need to find a way to differentiate yourself from competitors in your market, such as offering sustainable, farm-to-table or plant-based menus, or interactive cooking classes, to attract guests.

B&B ownership comes with a significant upfront investment. You will need a residence with enough space to create private accommodations for guests, ideally each with their own bathrooms. The more rooms you have to offer, the greater the income potential. However, the residence must be zoned properly to operate legally.

Expect startup expenses for things like permits and business licenses. Other expenses will include building out guest rooms, buying furnishings and essentials, and accounting for kitchen upgrades and food needs. Operational costs will increase as your business grows to cover expenses like employee paychecks, property maintenance, and food and supplies.

Vacation rental owner

Perhaps you don't have the indoor square footage and blueprints to create bed-and-breakfast accommodations, but you possess the gift of great hospitality, live in a desirable destination, and have an enviable backyard or are near a special natural setting. You could have the makings of a short-term vacation rental business.

If you have accommodations you'd like to rent short term, platforms like Airbnb and Vrbo can be great resources to promote your home to a large audience. These platforms have standards your property must follow, and you'll likely need to make some upfront investments for things such as furnishings, amenities, and property maintenance. You'll also need to ensure you have someone to manage your property, whether that is yourself or an outsourced employee.

Before listing your property, be sure your local and state regulations permit you to do so — otherwise, you could waste time and money on a property you can’t rent.

Another option is to offer glamping accommodations. Glamping is elevated camping featuring upgraded accommodations that range from luxurious tents to more unique structures and an emphasis on comfort and amenities like access to bathrooms, fire pits, cookware to facilitate meal prep … and maybe even an outdoor pizza oven. This alternative accommodation style is becoming increasingly popular among couples, groups of friends, and families, with forecasts predicting 8.7% growth in the glamping market by 2030.

Before you jump into the short-term rental industry, secure all necessary permits for your location. Once you're ready for visitors, post swoonworthy photos on social media and all the details on booking sites like Airbnb, Glamping Hub, or Vrbo.

[Read more: Hospitality Execs from Airbnb and Google to Marriott Reveal Key Growth Strategies ]

Private tour guide

If you live in or near a sought-after town or city and love to share everything there is to know (including its best-kept secrets) with others, offering your knowledge and passion as a private tour guide could be rewarding and profitable. You can set your own schedule, create an experience that is unlike any other in your area, and customize tours based on traveler preferences and interests.

Boost your credibility by getting certified as a tour guide or travel professional. There are several ways to do this, such as obtaining a state-specific tour guide license, becoming a travel and tourism professional (TTP) through the International Air Transport Association, or earning a certified travel associate (CTA) certification through the Institute of Certified Travel Agents.

Building relationships with cool local businesses can be a great way to give tourists an insider's perspective and support the community. Get your feet wet with the built-in audience and fulfillment support of platforms like ToursByLocals, which connects travelers with private local guides for a percentage of each booking. Build your business by posting tour details on local Facebook groups as well as groups targeted to visitors to your area.

Travel blogger

Travel bloggers have become a trusted source for inspiration, advice, and recommendations for those dreaming about or planning trips. These bloggers document their research and experiences, often in great detail, through captivating writing and images that command the attention of travelers — and the advertisers and content providers who want to reach them. Having a niche (like sustainable travel, solo travel, or last-minute getaways), a unique voice, and great insider tips on local hot spots or ways to save time and money are key.

Building a profitable business out of your passion entails a lot of relationship-building and marketing to integrate affiliate links, content sponsorship, and advertising, plus becoming part of the select few who are offered paid travel to write about a locale or hotel. You can also generate income by charging a fee for travel photographers to curate your site with their images, crediting them, and linking back to their online galleries.

As a starting point, it's a good idea to spend time on leading travel blogs to gain insight and learn the best practices. Analyze these websites to determine which topics are the most engaging to readers and where you can offer superior content. Focus on improving your blog's search engine optimization , incorporating engaging visual elements, and posting content regularly that is easy to read and provides value to your audience.

[Read more: 7 Steps to Setting Up a Location-Independent Business ]

For those with a love of exploration and meeting new people, the travel and hospitality industry offers a promising avenue for success.

Tourism and hospitality translator

If you're fluent in multiple languages and speak and write with creativity, proficiency, and ease, there are tour operators, hotels, restaurants, and many other travel-related businesses that could use your skills. From websites to brochures to menus, inclusivity is key to welcoming travelers who want to understand the food, art, attractions, and culture of their chosen destination without language being a barrier.

As a translator, you can help businesses of all sizes create dynamic digital and traditional communications that assist their foreign customers and create lasting, positive experiences. You can also offer in-person services as a translator for hotel guests in need of an interpreter for tours, business meetings, or social engagements.

Although a language degree isn't mandatory to work as a translator — provided you can prove your fluency — many employers prefer candidates with such a degree. Otherwise, relevant postgraduate experiences or qualifications may be necessary.

Photographer

Photographers in the travel space are skilled at capturing the best or most interesting attributes of a destination, its people, and its culture. Photography is an exciting profession for those who have mastered the makings of a great shot from angles to lighting and have the equipment, flexibility, and adventurous spirit to deliver wonder and a sense of the world through images.

Travel photography is not limited to one style or category. It is a field with many different specialties. The key is aligning your passion and talent with opportunities in the marketplace, such as photography for marketing materials, web content, or selling your images as prints. For example, if you like practicing photography in tandem with other skills, consider leading photo walks or trips to scenic locations you’ve scouted. Or if you’d prefer to travel alone, connect with businesses/organizations and offer to create promotional content on their behalf in exchange for travel and lodging coverage.

Regardless of the route you take, an attention-worthy digital portfolio, a social media presence, and positive reviews can be key drivers toward success.

Local cooking classes

Do you love to cook and get rave reviews for your culinary skills? Know some recipes that capture the flavors of your hometown, city, or region? Why not consider hosting cooking classes marketed to travelers and visitors looking for something special and authentic to do during their adventure?

Culinary tourism has exploded, valued at $11.5 billion as of 2023 as more people crave travel that exposes them to exciting food and drink experiences. An off-the-beaten-track invitation to participate in preparing local flavors in the comfort of a home kitchen is a very intimate, special, and unique opportunity.

Offer a menu of local favorites while sharing stories and anecdotes that captivate. Make sure to know and fulfill any licensing requirements that exist in your town. While formal training often isn't necessary to host these classes, having strong teaching skills are crucial to providing a valuable experience for your customers.

Vehicle rental

While rental car services are abundant, those with a spare set of wheels can offer a better value to out-of-town travelers in need of a way to get around. Start by test-driving the idea through one of the popular peer-to-peer platforms already up and running, like Turo and Getaround. These apps have the ability to prescreen applicants to weed out those with a record of past major accidents or frequent violations and also protect car owners with an insurance policy of up to $1 million — all important elements to consider and have in place.

Then, consider establishing your own rental business. adding the vehicles of nearby friends and neighbors to your fleet. You'll need to obtain permits, licenses, and liability insurance , which is mandatory for all car rental businesses to hold and offer to customers while renting. If your business allows rentals across state lines, familiarize yourself with the regulations across all locations where you permit customers to travel, as these rules will apply.

[Read more: Courting Customers: Leading Travel Companies Embrace Tech to Hyper-Personalize Experiences ]

Souvenir shop

Travelers rarely return home without bearing gifts for others and something for themselves to remember their travels. In fact, the souvenir and novelty market is expected to reach an estimated value of $114.2 million by 2028 . Sadly, the reality is that touristy gift shops are a dime a dozen, turning out factory-made T-shirts and trinkets and lacking the authenticity that many travelers seek. If you live in an area rich in history and culture and have sales experience, explore the possibility of opening a gift shop featuring and supporting local artisans.

Begin by finding a niche that is not being catered to in your market. Then, you can apply for the proper licenses and permits, including resale permits depending on your location. Expect additional upfront costs for things like rent and building out your storefront and the cost of the goods.

Sourcing items can be a challenge; however, Etsy is a great platform for identifying creators who live in your area and may have crafts and wares with a wow factor. Local restaurants with their own lines of bottled or packaged foods are another good area to explore.

Travel concierge service

If you are well traveled, highly resourceful, well connected, and hyperfocused on life's little details, you can put your knowledge and skills to good use as a personal or corporate travel concierge. A travel concierge attends to every aspect of their clients' travels, from arranging transportation and dining reservations to accessing premium event tickets and booking tours, attractions, and unique experiences.

A background in tourism or hospitality can be a plus for those looking to enter this industry, as is niche expertise in a particular city or region. For instance, establishing yourself as an expert in all things Paris or focusing on tours for wine enthusiasts can help make you more marketable and focus your marketing efforts accordingly.

Whatever your business's focus, you'll need a license and permits, including industry-specific ones that vary by location. Startup costs will likely include employee salaries, office rentals, technology, and marketing expenses.

The key is to make travel smooth, safe, memorable, and authentic for your clients and elicit positive reviews through word-of-mouth and on well-trafficked travel sites and social platforms. Creating valuable online content can help improve your visibility by providing your audience with useful information and establishing your business as a trusted resource.

This article was originally written by Andrea Forstadt.

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What is business tourism and why is it so big?

In 2017, the world travel and tourism industry contributed more than $10 trillion dollars to the global economy. Of this amount, business tourism contributed a significant proportion, with a total of $1.23 trillion dollars.

Modern society transportation and infrastructure systems continue to revolutionise and therefore business tourism has the means to provide greater economic power than it has previously.

In this post, I will focus on the growing tourism industry of ‘business tourism’. I will explain what business tourism is, why business tourism is part of the tourism industry and provide a few examples of where business tourism takes place.

What is business tourism?

Definitions of business tourism, why is business tourism important, international exhibitors, corporate hospitality events, conferences, leisure time activities, benefits of business tourism, top business tourism destinations, business tourism in hong kong, business tourism in london, business tourism in new york, business tourism in toronto, business tourism in san francisco, business tourism: a conclusion, further reading.

Business tourism, or business travel, is essentially a form of travel which involves undertaking business activities that are based away from home.

The  United Nations World Tourism Organization  (UNWTO) defines tourists as people ‘traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business and other purposes’, thus making business an important and integral sector of the tourism economy.

Business tourism activities includes attending meetings, congresses, exhibitions, incentive travel and corporate hospitality.

Academically, there isn’t a huge amount of literature on the characterisation of ‘business tourism’ or ‘business travel’. However, to quote from Davidson (1994) ‘Business tourism is concerned with people travelling for purposes which are related to their work.’

Business tourism represents one of the oldest forms of tourism, man having travelled for the purpose of travel since very early times” (cited in Bathia, 2006, p.272). To elaborate, business tourism is a means of travel that takes place for the primarily importance of a work-related activity.

Often the term ‘business tourism’ is described as ‘business traveller/travellers’.

There is a strong and correlative relation amongst a country’s economy and business tourism.

Business travellers are less cost sensitive on their expenditure as they themselves generally devote only a fraction of the cost. Research has shown that business travellers spend up to four times more during their trip than any other types of tourists . In fact, early research by Davidson and Cope , discovered that the ratio of daily expenditure by business travellers to that of leisure is generally situated somewhat between 2:1 and 3:1.

Therefore, business tourism provides significant economic contributions to the local and global economy. Business tourism also promotes the development for advanced infrastructure and transportation systems which also benefits other forms of tourism as well as the local population .

Business tourism also supports the hospitality industry, i.e. hotel bookings and restaurant bookings. This form of tourism also supports leisure tourism as business travellers tend to combine both activities together. This is referred as ‘bleisure tourism’, the combination of ‘business’ and ‘leisure’.

Business tourism activities

There are many forms of business tourism activities. Here I have demonstrated four key examples.

Business travellers may travel for the purpose of attending an exhibition. Exhibitions offer opportunities for businesses to connect with the international industry community. The exhibition industry entices two groups of people: those with something to sell and those who attend with a view to making a purchase of getting information.

Exhibitions come in all shapes and sizes depending on a person’s area of interest or work. As I have an interest in tourism I have attended a number of relevant travel exhibitions in recent years including ITB in Berlin and The World Travel Market in the UK.

Throughout many business excursions, the business traveller will have some form of meeting to attend during the course of their trip. Meetings may be appointments with clients; a board meeting at the present company or interstate of international branches; or an orientation meeting with staff at a new branch. Meetings can take place face-to-face or electronically using means such as Skype or FaceTime.

Corporate hospitality is a form of business travel that takes place when a corporation invites their guests to attend an event or an organised activity at no extra charge.

Corporate hospitality is a valuable tool used by corporations to foster relations, both internal and external to the company or to brand in influential circles. The extent to which corporate hospitality can yield tangible and intangible benefits is covered really well in the bestselling business book from award-winning restauranteur Danny Meyer, of Union Square Cafe, Gramercy Tavern, and Shake Shack entitled Setting the Table: The Transforming Power of Hospitality in Business .

A conference is a formal meeting of people with a shared interest. Conferences may last a day or they may last several days.

Conferences are common across a number of industries. Having worked in academia for a number of years, I have attended and presented at many conferences such as the ICOT conference in Thailand in 2017 and the International Conference on Sustainable Tourism in Nepal in 2018. I even won the three minute thesis competition at a PhD conference that I attended at the University of Staffordshire!

There are also many conferences and get togethers for travel bloggers that I am interested, such as TBEX , Traverse and Travel Massive .

Often in the business tourism literature you will come across the term MICE. MICE is a reference for Meetings, Incentives, Conferences and Events. The term MICE has been recognised as ‘The Meeting Industry’ according to the United Nations World Tourism Organisation .

The MICE industry contributes significantly to the wider business tourism sector. It is becoming increasingly recognised as a prominent part of the industry and is beginning to receive growing attention amongst the academic community. You can read a detailed article about MICE tourism here.

Along with the examples demonstrated above, business travellers also participate in leisure activities outside of their business commitments. These activities could range from dining out, sightseeing and other recreational activities. When I attended a conference in Nepal in 2017, for example, I took my mother in law and daughter along for the conference gala dinner where we took part in traditional Nepalese evening celebrations!

There are many benefits of business tourism. Notably, it brings economic value to the wider tourism industry as well as the local economy, for example through hotel bookings or sales of business travel backpacks . What many people forget to mention, however, are the benefits that business tourism can also have for the tourist!

I have travelled many times for business, whether this as part of my former Cabin Crew career, for an academic conference or to undertake consultancy work. Travelling frequently for work can yield many benefits for the individual, such as;

• Collecting frequent flier miles and redeeming these for personal use
• Becoming a member of hotel loyalty programmes and receiving associated benefits during both work and personal trips
• Saving money on things such as food and drink when attending corporate hospitality events
• Enhanced networking opportunities that may otherwise be inaccessible
• Taking advantage of leisure opportunities that may be otherwise inaccessible
• Enjoying the use of facilities, such as gyms or swimming pools, that may not otherwise be available to you

Business tourism destinations

There are a variety of business tourism destinations all across the world. However, this type of tourism is predominantly situated in global north countries. This is mainly because global north countries are developed countries and have the means to provide well equipped resources and infrastructure to makes business tourism easily accessible and thus desirable choices among business travellers.

According to Egencia , the corporate travel group collected data from flight booking and reservations during the years 2014 and 2018. Their collection of data led them to discover the top 20 destinations for global business tourism.

Following the list above, I have listed a set of examples of business tourism that are listed within the top ten destinations for global business tourism/travel.

Hong Kong ranks 8 th in the world for global business tourism and has been deemed one of Asia’s top choice for business travel. According to CTM , Central and Tsim Sha Tsui are the most popular commercial areas for business travel, with several hotels and business headquarters.

Hong Kong is the perfect destination for MICE (meetings, incentives, conferences and events) and in 2014, this form of tourism accounted for 1.82 million visitors.

There are around 283 hotels in Hong Kong.

There are a variety of things to do in Hong Kong during a business trip of the traveller is wanting to blend business and leisure together. A list of things to do are:

• Victoria Peak
• Tian Tan Buddha
• Victoria Harbour The Peak Tram

London ranks 2 nd in the world for global business tourism. London is the financial capital of the world and with this status comes several high-profile companies and is thought to be one of the best places to network and seek new business opportunities. This is why so many business tourists visit London for conferences, meetings and exhibitions.

London has around 1500 hotels.

There are a variety of things to do in London during a business trip of the traveller is wanting to blend business and leisure together. A list of things to do are:

• Buckingham Palace
• Coco Cola London Eye
• The British Museum
• Palace of Westminster

In 2019, New York was named the world’s top destination for business tourism for the fourth consecutive year. At no surprise when business travel flight bookings increased by more than 120% between 2014 and 2018.

New York is also a popular destination for business tourism as it offers a great deal of leisure activities and promotes the idea of blending business with leisure travel.

There are a variety of things to do in New York during a business trip of the traveller is wanting to blend business and leisure together. A list of things to do are:

• Statue of Liberty National Monument
• Central Park
• Empire State Building
• The Metropolitan Museum of Art

Toronto has been ranked the 5 th destination for global business tourism, outranking major commercial centres in the U.S.

Toronto (pronounced as “Traw-no” by the locals), is the financial capital of Canada. And according to Business Events, Toronto is the top Canadian domestic travel destination and the most popular choice for U.S sponsored association meetings outside the U.S.

In Toronto there are over 170 hotels which collectively has around 36,000 hotel rooms.

There are a variety of things to do in Toronto during a business trip of the traveller is wanting to blend business and leisure together. A list of things to do are:

• Royal Ontario Museum Art Gallery of Ontario

San Francisco has been ranked 7 th in the world for global business tourism.  According to The San Francisco Travel Association , San Francisco welcomed 18.9 million leisure visitors and 5.8 million business travellers in 2015.

According to Joe D’Alessandro, president and CEO of San Francisco Travel, San Francisco is “experiencing sustained growth in all market segments – domestic, international, leisure and business – as a result of our highly professional and sophisticated community of hotels, restaurants, cultural organizations and SFO, one of the finest airports in the world.” 

There are a variety of things to do in San Francisco during a business trip of the traveller is wanting to blend business and leisure together. A list of things to do are:

• Fisherman’s Wharf
• Golden Gate Bridge
• Golden Gate Park

Where business exists, the demand for business travel follows. Business tourism is predominantly located where good transportation systems are allocated, i.e. airports, taxis, railways. The choices of hotels and restaurants also attracts business travel.

Do you travel for business? What things do you look out for on your business trip? Are you a lover of combining business and leisure activities? Leave a comment below.

Like this post? For more on different types of tourism, I’d suggest reading my tourism glossary !

• Setting the Table: The Transforming Power of Hospitality in Business – The bestselling business book from award-winning restauranteur Danny Meyer, of Union Square Cafe, Gramercy Tavern, and Shake Shack
• Event Planning: The Ultimate Guide To Successful Meetings, Corporate Events, Fundraising Galas, Conferences, Conventions, Incentives and Other Special Events – An academic text focussing on MICE in the events industry
• The Business of Tourism – A introductory text to the tourism industry

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Fact sheet: 2022 national travel and tourism strategy, office of public affairs.

The 2022 National Travel and Tourism Strategy was released on June 6, 2022, by U.S. Secretary of Commerce Gina M. Raimondo on behalf of the Tourism Policy Council (TPC). The new strategy focuses the full efforts of the federal government to promote the United States as a premier destination grounded in the breadth and diversity of our communities, and to foster a sector that drives economic growth, creates good jobs, and bolsters conservation and sustainability. Drawing on engagement and capabilities from across the federal government, the strategy aims to support broad-based economic growth in travel and tourism across the United States, its territories, and the District of Columbia.

The federal government will work to implement the strategy under the leadership of the TPC and in partnership with the private sector, aiming toward an ambitious five-year goal of increasing American jobs by attracting and welcoming 90 million international visitors, who we estimate will spend $279 billion, annually by 2027.

The new National Travel and Tourism Strategy supports growth and competitiveness for an industry that, prior to the COVID-19 pandemic, generated $1.9 trillion in economic output and supported 9.5 million American jobs. Also, in 2019, nearly 80 million international travelers visited the United States and contributed nearly $240 billion to the U.S. economy, making the United States the global leader in revenue from international travel and tourism. As the top services export for the United States that year, travel and tourism generated a $53.4 billion trade surplus and supported 1 million jobs in the United States.

The strategy follows a four-point approach:

• Promoting the United States as a Travel Destination Goal : Leverage existing programs and assets to promote the United States to international visitors and broaden marketing efforts to encourage visitation to underserved communities.
• Facilitating Travel to and Within the United States Goal : Reduce barriers to trade in travel services and make it safer and more efficient for visitors to enter and travel within the United States.
• Ensuring Diverse, Inclusive, and Accessible Tourism Experiences Goal : Extend the benefits of travel and tourism by supporting the development of diverse tourism products, focusing on under-served communities and populations. Address the financial and workplace needs of travel and tourism businesses, supporting destination communities as they grow their tourism economies. Deliver world-class experiences and customer service at federal lands and waters that showcase the nation’s assets while protecting them for future generations.
• Fostering Resilient and Sustainable Travel and Tourism Goal : Reduce travel and tourism’s contributions to climate change and build a travel and tourism sector that is resilient to natural disasters, public health threats, and the impacts of climate change. Build a sustainable sector that integrates protecting natural resources, supporting the tourism economy, and ensuring equitable development.

Travel and Tourism Fast Facts

• The travel and tourism industry supported 9.5 million American jobs through $1.9 trillion of economic activity in 2019. In fact, 1 in every 20 jobs in the United States was either directly or indirectly supported by travel and tourism. These jobs can be found in industries like lodging, food services, arts, entertainment, recreation, transportation, and education.
• Travel and tourism was the top services export for the United States in 2019, generating a $53.4 billion trade surplus.
• The travel and tourism industry was one of the U.S. business sectors hardest hit by the COVID-19 pandemic and subsequent health and travel restrictions, with travel exports decreasing nearly 65% from 2019 to 2020. 
• The decline in travel and tourism contributed heavily to unemployment; leisure and hospitality lost 8.2 million jobs between February and April 2020 alone, accounting for 37% of the decline in overall nonfarm employment during that time. 
• By 2021, the rollout of vaccines and lifting of international and domestic restrictions allowed travel and tourism to begin its recovery. International arrivals to the United States grew to 22.1 million in 2021, up from 19.2 million in 2020. Spending by international visitors also grew, reaching $81.0 billion, or 34 percent of 2019’s total.

More about the Tourism Policy Council and the 2022 National Travel and Tourism Strategy

Created by Congress and chaired by Secretary Raimondo, the Tourism Policy Council (TPC) is the interagency council charged with coordinating national policies and programs relating to travel and tourism. At the direction of Secretary Raimondo, the TPC created a new five-year strategy to focus U.S. government efforts in support of the travel and tourism sector which has been deeply and disproportionately affected by the COVID-19 pandemic.

Read the full strategy here

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Enhanced efforts needed to revitalise tourism sector

Wednesday, 26 Jun 2024

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TA Research said despite the recovery in tourist numbers in the first quarter of 2023, Malaysia still appears to lag behind several South-East Asian countries.

PETALING JAYA: The Malaysian government and its related agencies need to intensify efforts to restore the country’s tourism to pre-pandemic levels.

According to TA Research, despite the recovery in tourist numbers in the first quarter of 2023 (1Q23), Malaysia still appears to lag behind several South-East Asian countries.

The brokerage noted that Vietnam, for one, recorded tremendous growth of 72% year-on-year (y-o-y) in tourist arrivals to 4.6 million in 1Q24, with the number surpassing its pre-pandemic levels, while Thailand and Singapore saw their 1Q24 tourist arrivals grow 43.5% y-o-y to 9.4 million and 49.6% y-o-y to 4.4 million, respectively.

As for Malaysia, tourist arrivals rose 32.5% y-o-y to 5.8 million in 1Q24, data from the Statistics Department revealed.

“The 5.8 million arrivals in 1Q24 may not be as rosy as we thought.

“It is still down by 13.2% as compared to the first quarter of 2019 (pre-pandemic level).

“Furthermore, it is lower than the 6.82 million quarterly arrivals needed to achieve the full year target,” TA Research argued.

While the brokerage acknowledged the government had already taken several commendable strategies to boost tourism, much work is still needed for Malaysia to meet its target of 27.3 million international arrivals for 2024, with tourism receipts of RM102.7bil.

“While achieving these goals may be challenging, success is possible if we strengthen our efforts,” it added.

Among the initiatives the brokerage recommended are to enhance marketing and promotion efforts, improve infrastructure and connectivity, simplify visa policies, promote sustainable and eco-friendly tourism, leverage technology and innovation, enhance safety and security and support cultural and event tourism.

For marketing and promotions, TA Research said the focus should be on key markets such as China, India, Europe and Asean.

Customised marketing campaigns that highlight Malaysia’s unique attractions and cultural diversity should be introduced..

“Invest in digital marketing strategies, including social media, online advertising and influencer partnerships to reach a broader audience, particularly younger travellers and digital nomads.

“Also, partner with international travel agencies, airlines and online travel platforms to promote Malaysia more effectively and create attractive travel packages,” it said.

It added Malaysia should expand and improve air connectivity by increasing flight frequencies, establishing new routes and collaborating with international airlines to make the country more accessible to global tourists.

This can be done while enhancing the transportation infrastructure within the country.

Also, TA Research said the government should further liberalise visa policies, simplify and streamline the application process and reduce bureaucratic hurdles to make travel to Malaysia easier.

“Economically, the significance of tourism cannot be overstated.

“This sector serves as a catalyst for job creation, bolstering opportunities across various industries and amplifying the performance of small and medium enterprises,” it said.

Specifically, TA Research highlighted several sectors that would benefit from the tourism boom. These included aviation, construction, consumer, healthcare and property.

As for construction, it noted: “With a stronger influx of tourists anticipated this year, this will indirectly stimulate the construction activities as the existing facilities at customs and airports will require refurbishment and upgrades to accommodate the increased flow.”

“Complementing this, we foresee an escalating demand for local infrastructure to enhance the transit route map.

“This includes a more comprehensive public transport expansion and improved customs check-in facilities.

“As a result, we anticipate an increased incentive to expedite the finalisation of the Johor Automated Rapid Transit project and upgrade the Kuala Lumpur-Singapore border customs facility,” TA Research said.

It said the arrival of tourists would also result in higher spending, benefiting local retailers as well as brewery companies.

Citing the Malaysian Healthcare Travel Council’s 2024 revenue target of RM2.4bil from health tourism, TA Research said this would likely be achieved through higher revenue intensity per patient due to healthcare inflation, gaining market share from Singapore, private hospitals’ active participation in Healthcare Expo (especially in Indonesia) and visa-free entry to China and India tourists.

Meanwhile, TA Research noted that the improved version of the Malaysia My Second Home programme could drive demand for homes, revitalising the country’s property sector, while retail and hospitality related real estate investment trusts would benefit from improved rates on improved tourism activities.

Tags / Keywords: TourismBoost , MalaysiaTravel , EconomicGrowth , TravelRecovery , InternationalArrivals , TourismMarketing , TravelInfrastructure , HospitalityGrowth

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Backgrounder: Government of Canada invests in tourism development with support for four Est-du-Québec organizations

From: Canada Economic Development for Quebec Regions

Backgrounder

The following information is in addition to the news release issued on June 26, 2024, on CED’s financial assistance, the recipient organizations, and their respective projects.

Rivière-du-Loup, Quebec, June 26, 2024 – Canada Economic Development for Quebec Regions (CED)

The following information is in addition to the news release issued on June 26, 2024 , on CED’s financial assistance, the recipient organizations, and their respective projects.

• 4 projects supported by CED
• $6,943,458 in CED financial contributions
• $13,959,984 in total investments generated

Information

Media Relations Canada Economic Development for Quebec Regions [email protected]

Page details

Hospitality, Tourism and Event Management (B.S.)

Apply Now          Schedule A Visit          Request More Information

The mission of the hospitality, tourism and event management program is to develop visionary leaders and successful professionals in the hospitality, tourism and event industry. The program provides a comprehensive and challenging curriculum that includes courses in general education, business, hospitality, tourism and event management, combined with relevant operational and management experience under the supervision and guidance of industry professionals and program faculty.

At the conclusion of the program, students will be able to:

• Identify and apply the knowledge and skills necessary for hospitality and tourism operations.
• Develop and integrate a core set of business skills necessary to successfully operate a hospitality and tourism organization.
• Demonstrate competence in the communication skills necessary for hospitality and tourism management.
• Formulate business decisions in hospitality and tourism management.
• Evaluate leadership principles necessary in the diverse and global hospitality and tourism industry.

With a Bachelor of Science in hospitality, tourism and event management from South Dakota State University, the hospitality, tourism and event industry is yours to conquer. We are dedicated to making the hospitality, tourism and event management program at SDSU one of the leading professional management-related programs in the Midwest.

Since Winter of 2016, the hospitality, tourism and event management program has held professional accreditation from the Accreditation Commission for Programs in Hospitality Administration (ACPHA) for its educational quality and for upholding nationally recognized standards in the hospitality profession.

The hospitality, tourism and event management program had a 50% retention rate for the 2020-2021 academic year, and 75% of our students were employed in the hospitality industry or a related field upon graduation and 25% of our students were continuing their education. In the academic years of 2019-2020, 2018-2019 and 2017-18, retention rates were 100%, 71.4% and 57.1% respectively. While the hospitality industry continued to have jobs available in the hospitality field for any student searching, students in hospitality, tourism and event management learn numerous transferrable skills and are sought-after for, and excel in, positions in a wide variety of industries. Given that, 94.12% and 88% of our students were employed in the hospitality industry or related field in 2019-2020 and 2018-2019 respectively. In 2017-18, 13.33% of our students were continuing their education and 66.67% were employed in the hospitality industry or a related field.

Program Overview

This specialized business degree prepares you for leadership roles in the dynamic, service-oriented hospitality industry. Traditional business courses in accounting, economics and law are complemented by hospitality marketing, meeting/event management, lodging management, hospitality facilities management, food and beverage management and international tourism. All of these courses help to give you a solid foundation required for any number of hospitality specialties.

Some of the many areas you can focus your career within hospitality management:

• Bar and beverage management
• Casino management
• Club management
• Cruise management
• Event management
• Hotel management
• Resort management
• Restaurant management
• Tourism management
• Venue management
• Sport coordinator
• Healthcare hospitality

We stress experiential learning in our program. If you plan to successfully lead, manage or direct others in the industry you must have industry experience. Our goal is for each of our graduates to be qualified for an intro-level management job (or management training position) upon graduation. As former managers in the hospitality industry we realize that gaining industry experience is an important part of our degree requirement.

All undergraduates must complete two internships, accumulating more than 500 hours of work experience in two distinct areas of hospitality. These two experiences provide a great opportunity to explore different and unique facets of the industry, and to expand your knowledge and discover your ideal career path. Whether on campus or off campus, part time or full time, job or internship, you can choose the work experience that best suits your schedule and interests.

With this degree in hand, you'll have a wealth of career options both in South Dakota and throughout the United States and will be well-prepared for post-graduate studies if you choose to continue your education. Additionally, our faculty brings significant industry experience to the classroom, adding a unique dimension that you just won't find with a general business education.

Special Events

Throughout the fall/spring, students participate in learning experiences with the hospitality club and in their courses. Some of the upcoming experiences that students will be participating in:

• Hospitality Management Career Fair
• South Dakota Governor’s Conference on Tourism
• Prostart Competition

Additional Information

• Program Details (Curricular Offerings and Course Descriptions)
• Wagner Cafe
• Hospitality Management Club

Meet the Faculty and Staff

Kunsoon Park

Associate Professor

Julie Tkach

Lecturer, Hospitality Management

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Floods on top of a mild winter likely mean major tourism industry losses for Minnesota Arrowhead

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BIWABIK — A portion of the Mesabi Trail through Biwabik typically had no natural water flow near it. 

That was until heavy rains washed out a gaping hole several feet deep into ground, exposing utility lines and disrupting fresh water to nearby homes, businesses and resorts.

The mid-June rainstorms across the Iron Range region, totaling more than 6 inches in some areas, wreaked havoc for submerged homeowners and communities, and scattered emergency managers across the map.

Rapid flooding also issued a new challenge to the tourism industry in Minnesota’s Arrowhead during one of the prime summer months, following a mild winter that already disrupted business as usual.

“Folks have heard the news of what happened over here and decided to vacation elsewhere,” said Fred Seymour, general manager of Giants Ridge, which houses permanent residents, vacation rentals, two golf courses, two restaurants, trails and more in Biwabik. “It’s obviously a concern to the businesses here and the lodging partners that we have.”

Seymour addressed a June 21 city council meeting attended by Minnesota Gov. Tim Walz as he toured damaged areas. Giants Ridge closed The Legend golf course and Burnt Onion restaurant for multiple days due to flooding and a boil order that stemmed from the fresh water break. 

“You can hear their urgency, the folks at Giants Ridge,” Walz said. “This is peak tourism time.”

As of June 27, the restaurant was operational after the city of Aurora routed fresh water to its neighbor, but only the front nine holes of The Legend had reopened, while the mountain bike park and trails varied in damage and estimated repair timelines. 

On the Mesabi Trail, a 150-mile paved path that winds through the forests, waters and mine landscapes from Ely to Grand Rapids, washouts and collapses have closed a number of sections. 

Related | On flooded River Street in Cook, town wonders about the future

Most of the trail remained open, some with minor debris and rocks spread on the surface, while organizers planned potential detour routes around the heavier damage, without a clear timeline for repairs.

“It could be a couple years, not just this summer,” said Beth Pierce, executive director of the Iron Range Tourism Bureau. “It’s just unfortunate. Giants Ridge has some of the prettiest sections, so it’s a bummer that it won’t be open.”

About 18 miles north, the state Department of Natural Resources suspended tours at the Lake Vermilion-Soudan Underground Mine State Park after lightning disabled its water pumps and about 7 feet of water filled the 27th level, completely engulfing the passenger train used to transport visitors 2,341 feet under the surface.

Underground mine tours reopened to much fanfare in late May after a four-year hiatus due to the COVID-19 pandemic and an extensive remodel. Surface tours are being offered in the interim.

DNR officials estimated it would take two or three weeks to pump water from level 27 and another week or two to assess the mine. The state is targeting July 23 to reopen the underground portion, but it “may be longer depending on what kind of damage we find,” said DNR spokesperson Cheri Zeppelin. 

Weather has delivered a painful one-two punch to the Iron Range tourism industry so far in 2024, fronted by an unusually mild winter that produced low snowfall totals and followed by the varied flood impacts that remain unmeasurable in some areas.

Occupancy rates across northern Minnesota, excluding Duluth, were down about 6% on average from November 2023 to May 2024, compared to the previous year, according to Hospitality Minnesota, the trade group that advocates for the industry. 

Pierce, of the Iron Range Tourism Bureau, reported a lodging tax hit of about 20 percent in the first three months of the year in her region, which covers Hoyt Lakes to Hibbing.

“I sense that everyone was impacted, but it could have been a lot worse,” she said.

Pierce noted that Giants Ridge supplemented Mother Nature by making enough artificial snow to keep the ski hills open, host the high school nordic state competition and pick up events that other resorts across the state couldn’t host due to warmer winter temperatures.

Derek Lossing, owner of Lossing’s Power Sports in Babbitt, was among the business owners who have endured both seasonal impacts.

Snowmobile sales and rentals account for a large portion of Lossing’s activity, in addition to employing three mechanics in the shop. The lack of snow this winter hit them on both sides of the business as snowmobile sales lagged and 15 new rentals, worth about $180,000 total, sat in the garage all winter.

“If people aren’t riding, they aren’t breaking down or needing repairs,” he said. “And now I have all these brand new snowmobiles that, a year later, are still going to be brand new.” 

Related | Powerful storms, flooding leave YMCA campers, BWCA visitors stranded near Ely

Lossing said he started the season without too much inventory thanks to stronger fall sales through September, and reported selling more side-by-side vehicles in the winter than normal. He credited those factors and a loyal customer base in softening the blow, but summer brought its own challenges.

A heavy windstorm in May knocked over trees and closed some ATV trails in the Babbitt and Ely area, prompting cancellations, and a number of trails were washed out from June’s heavy rains. Those trails have reopened for the most part, he added, with some challenging conditions and low standing water in the mix.

“If you erase the last six or eight months, we have a lot of positives going on,” Lossing said. “Side-by-sides and snowmobiles are at peak popularity, and this part of the state is drawing more and more in. People are finding these small communities and visiting.”

As the tourism industry has continued to dry out and find silver linings, Pierce said the more widespread impacts to the Arrowhead have piled up as new damage reports came in and clean-up efforts continued for small businesses and communities.

Cook Mayor Harold Johnston, whose city was among the hardest hit by floods with several feet of standing water throughout its main downtown street, vowed that the tourist town would recover, “but it’s going to take time.”

In less than a week, Iron Range communities will hold their quintessential Fourth of July celebrations that have traditionally been a boon for downtown businesses. But instead of capitalizing on parades, street dances and fireworks, some small shops and communities seem likely to remain closed and still cleaning up.

“From a tourist perspective, there might be some inconveniences with trails being rerouted, for example, but they can still have a great experience here,” Pierce said. “That doesn’t mean that our communities aren’t faced with some big challenges. Cities, townships and the county are working hard to assess the damage and come up with solutions.”

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