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What are online travel agencies? The ultimate guide to OTAs

Love them or not, online travel agencies (OTAs) play a critical role in every property’s distribution strategy. According to Expedia Group’s 2023 Path to Purchase report, OTAs captured 51% of online hotel & lodging bookings and possess the visibility and marketing power that most individual properties cannot achieve on their own. 

Working with OTAs isn’t just a matter of signing up and hoping for the best. To take advantage of the opportunities and avoid the pitfalls, you need to actively manage your listings, pricing, and inventory and take a strategic approach to online distribution. 

If done correctly, adopting the right OTAs as part of your distribution strategy can actually help drive direct bookings through the “billboard effect.” Building a comprehensive channel mix incorporating different types of OTAs will ensure you reach your target audience and secure a steady stream of reservations. 

See which OTAs dominate globally, regionally, and across property types based on Cloudbeds customer data and how properties like yours use OTAs as part of their distribution strategy. 

At Cloudbeds, we know the world of OTAs and distribution channels can be complex. We’ve created the Big Book of OTAs to help demystify this process and explain how to create a recipe for success when working with third-party distribution channels.  

What is an online travel agency (OTA)?

An online travel agency (OTA) is a website that acts as a search engine for travel. They connect providers across the travel industry to help travelers easily plan their trips. On OTA sites, travelers can often access package deals with accommodations, airfare, cruises, rental cars, and more.

On average, travelers view 141 pages of travel content in the 45 days before booking a trip, with OTAs making up 67 of those pages. Therefore, properties must be active on as many channels as possible to increase brand awareness and drive bookings — both OTA bookings and direct bookings (more on this later). With the increased popularity of OTAs around the world, hoteliers now have access to markets once unattainable.

How do OTAs work?

Online travel agencies emerged in the 1990s, using the internet’s extensive reach to aggregate global travel supply into a single place so consumers could book their own travel online. These self-service tools reshaped the hotel industry and booking experience with functionality that allowed the general public to easily plan their trips and reserve their airfare, accommodations, vacation packages, car rentals, and tours on their own rather than rely on a physical travel agent.

Sites such as Expedia.com, Booking.com, Airbnb, Orbitz, Hotels.com, and TripAdvisor are often consumers’ first stop when researching and booking their next trip. These apps offer a seamless user experience at all stages of the buying process: problem/need recognition, information search, evaluation of alternatives, purchase decision, and post-purchase behavior.

Properties of all types and sizes can connect to multiple OTAs through an integrated channel manager . A distribution system, like a channel manager, shares room inventory and rates from your property management system (PMS) to your booking engine and OTAs. Properties that use a channel manager can streamline hotel operations, increase hotel revenue via revenue management best practices , and increase occupancy across channels (all without the fear of overbookings). 

OTA business models

Hotels form partnerships with OTAs by basically outsourcing marketing to OTAs, who then make money through two business models: the merchant model (guest pays the OTA  in advance) and the commission model (guest pays the hotel at check-in or check-out). Most OTAs offer a blended model so that hotels can let guests choose which option they’d prefer. 

The merchant model

In this model, the online travel agency acts as the merchant of record and collects payments from guests at the time of booking. Once the guest has checked out, the OTA pays the hotel. Contracts exist between hotels and OTAs to provide a set number of rooms to the OTA at a favorable rate. The OTA then makes a profit off each room sold but must meet its contractual thresholds.

The agency (commission) model

In this model, the consumer books via the OTA but pays the hotel directly at the time of checkout. The hotel then pays the OTA a commission on the total value of the booking after checkout. There are no contracts, and rates are set by hotel management. 

The advertising model

This model has increased in popularity and exists on metasearch sites such as Google Hotel Ads, Tripadvisor, Trivago, and KAYAK. Metasearch engines work primarily on a cost-per-click basis where hotels can promote their rooms with links to their direct booking engine, and pay a fee based on the number of clicks they receive. Some of these sites, such as Google, also offer a cost-per-acquisition model (also known as “pay per stay”) where the property pays a percentage of the total reservation cost upon completion of the stay.

For hotels, it can be frustrating to watch distribution costs rise without getting more in return, but there are costs associated with direct bookings too. Demand doesn’t appear without at least some sort of distribution or marketing strategy in place, and those marketing campaigns, loyalty offers, special deals, and direct booking tools have a cost to the hotel. That’s why it’s important to use OTAs wisely and in conjunction with your own direct marketing strategy. 

Online travel agencies vs. online travel agents

Before the rise of OTAs, it was the role of a travel agent to book leisure and business travel. This is because travelers back then did not have access to hotel availability and rates the way we do today. While the internet has made it easier for travelers to book their own trips online, some segments like luxury, corporate, and group travelers still prefer to utilize a person, or online travel agent, to help plan and book a trip.

Travel agents are beneficial when planning complex trips such as a destination wedding, honeymoon, or corporate trip. They have the expertise and connections to find unique accommodations at better rates than most people can find themselves.

Travel agents such as Kuoni have a team of destination experts who work behind the scenes to curate tailor-made accommodations, experiences, and itineraries. Their in-person stores allow travelers to enjoy a glass of champagne while meeting with a travel expert to plan their dream vacation.

Travel agents usually have a portfolio of properties they recommend to travelers and take a commission fee, similar to OTAs. Strong relationships with travel agents can help properties drive more bookings in alternative segments than the OTA market.

Difference between OTAs and metasearch

With so many online booking channels available today, it can be challenging to understand the difference between certain channels.

Metasearch websites like Skyscanner act as aggregators and display hotel information and room rates from a variety of online channels, including OTAs like Agoda, Trip.com, Travelocity, or Priceline.com and a hotel’s website. It enables travelers to compare all of their hotel booking options in real time across the web so that they can book the best deal.

OTAs provide room rates and booking capabilities for only one channel — their own. Meanwhile, metasearch sites can display up to twenty or more results.

Properties can invest in hotel marketing efforts through metasearch engines. Metasearch sites rank listings and it pays off to be near the top. Paying to have your listing higher in the ranks to drive more direct bookings can drive serious results. 

Is Google an OTA?

Google is often a traveler’s first stop when looking for a hotel room. In recent years, Google has changed the hospitality industry with its products. Google offers Google Hotel Search, which acts as a hotel metasearch platform. When a traveler enters a property’s name into Google, it will show all of the rates and listing information from across the web.

Google also has free booking links , a game-changer for independent hotels as they can list their direct rates and links to their own website within the Google Hotel Search box. This option encourages potential guests to book direct.

The Big Book of OTAs

• First name *
• Last name *
• Property Name *
• Property Type * Property type* Hotel Bed and Breakfast Hostel Apartment Groups Vacation Homes Alternative Accommodations
• How many listings do you have?
• How many Addresses does your business have?
• Language for your demo * English
• Increase revenue
• Delight guests
• Streamline operations
• Property Name
• Property Type Property type* Hotel Bed and Breakfast Hostel Apartment Groups Vacation Homes Alternative Accommodations
• Postal Code
• Language for your demo English Spanish Portuguese Franch Vietnamese Japanese Thai Italian
• Cloudbeds Hospitality Platform
• Cloudbeds Websites
• Ambassador Program
• Product Updates
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• Terms of Service
• Privacy Policy
• Data Security
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• Accessibility

Best Online Travel Agencies

Booking.com is our top choice for making your trip arrangements

Ligaya Malones is an editor, blogger, and freelance writer specializing in food and travel. Ligaya's work has appeared in publications including Lonely Planet and BRIDES.

We independently evaluate all recommended products and services. If you click on links we provide, we may receive compensation. Learn more .

Planning a trip can be easier through an online travel agency than if you handle each aspect of the planning separately. You can book hotels, air travel, rental cars, and more through a single site, and booking everything together sometimes results in discounts. By inputting a destination, a range of dates, and other preferences, you will see a list of options for each aspect of travel.

The best online travel agencies offer options from the largest number of airlines, hotels, car rental agencies, and more. Look for sites that offer discounts for combining reservations for different aspects of your trip. For example, the best sites will have lower rates if you book both plane tickets and a hotel through their services. The best sites also provide reviews from customers who actually have booked through the service. These are our top picks.

• Best Overall: Booking.com
• Best Budget: Skyscanner
• Best Price Predictor: Hopper
• Most Innovative: Kiwi.com
• Best for Eco-Conscious: Kind Traveler
• Best for Social Impact: I Like Local
• Best for Design-Forward Homestays: Plum Guide
• Our Top Picks
• Booking.com

Kind Traveler

I Like Local

• See More (4)

Final Verdict

Frequently asked questions, methodology, best overall : booking.com.

 Booking.com

This industry leader offers one of the most comprehensive trip planning platforms on the Internet.

Lots of options to choose from

Interface is easy to use

Numerous filters to customize your search

Tricky to tell whether changes/cancellations can be made with Booking.com or the vendor directly

Booking.com was founded in 1996 and has grown into an industry leader that stands out for being one of the most comprehensive trip planning platforms out there. From one website, you can compare and book accommodations, flights (including one-way and multi-city flights), sightseeing activities, and even airport taxis. The website lists more than 28 million accommodation options, from hotels, hostels, and B&Bs to vacation homes and luxury resorts—you can browse more choices per destination on Booking.com than other online travel agencies. The website also performs well on cost and typically returns lower-than-average prices for flights and hotels. 

Booking.com's interface is also easy to use. On the home page, search for a hotel by entering your chosen destination and dates. Then, use the extensive list of filters—such as price range and distance from the city center—to narrow the results down and find the best fit. You can also search for a specific hotel, or seek inspiration by clicking through options grouped by destination or property type or by topic such as the country’s best Michelin-starred hotel restaurants or the top cities for vegan travelers. The flights, car rental, and other tabs are just as intuitive. 

Best Budget : Skyscanner

 Skyscanner

You can compare prices across airlines, hotels, and car rentals.

Simple interface

Option to toggle searches between specific dates or by monthly calendars

Search Everywhere button is great for spontaneous planners

Extra clicks are required to make a final purchase

Must read fine print for changes/cancellations—may need to deal directly with the vendor

Ads on the sidebar can be distracting

Find deals on airfare, hotels, and car rentals with an aggregator site like Skyscanner , which uses a metasearch engine to compare prices from all online travel agencies and the airline, hotel, or car rental company in question. Run searches with fixed dates, opt to compare airfare prices month to month, or click “Cheapest Month.” Searches also include options for nearby airports or non-stop flights only. With hotel searches, you can choose to select only from properties with free cancellation, a cleanliness rating of 4.5/5 or higher, or 3- or 4-starred hotels only. Car rental searches include an option to select “return car to different location.”

Once you’ve found the best rate, click on the link to be redirected to the third-party site to make your booking. Feeling spontaneous? The Search Everywhere button on the homepage offers a list of the cheapest flight deals for destinations both locally and across the world—just plug in your departure airport first.

Best Price Predictor : Hopper

The company claims a 95 percent accuracy rate at predicting when flights and hotel rates will be cheapest.

Color-coded system makes it easy to determine cheapest days to buy

App is easy to use

Option to track flights and receive alerts when the best time to buy arises

Some have mentioned the app functions better as a research tool than a booking tool

Unclear whether Hopper will price match if you find a cheaper flight elsewhere

Hopper is a travel app available on iOS and Android that aims to help travelers save on airfare by usng historical data and their own algorithm to predict when flights will be cheapest. Just type in where and when you’d like to fly and Hopper will present you with a color-coded pricing calendar indicating how much tickets are likely to cost. (Green is the least expensive, then yellow, orange, and red for most expensive.) Hopper will also recommend you either buy now or wait, or you can choose to watch a trip and receive notifications on the best time to buy. In addition, the app has expanded to offer hotel and car rental price predictions, too.

Some newer features since the app’s inception in 2009 include an option to freeze a price for a limited time—for an extra fee—as well as exclusive app-only discounts. Hopper is free to download, and you can choose to book directly through the app, though some users mentioned they use Hopper as more of a research tool before booking directly with the airline or hotel. The company claims a 95 percent accuracy rate at predicting flight rates up to a year ahead.

Most Innovative : Kiwi.com

This metasearch engine scours the web to piece together the ideal itinerary using planes, trains, buses, and more.

Creative itineraries get you where you need to go, especially if you’ve got a multi-stop trip

Kiwi Guarantee offers rebooking or cancellation protections

Nomad option appeals to travelers with a lot of flexibility

Creative itineraries mean you may not fly out of the same airport you flew into

Kiwi Guarantee has an additional fee

Charges all-in-one fee for booking flights, trains, buses (though you can always purchase a la carte)

Travelers planning multi-city destinations and seeking a bargain, as well as those looking to take planes, trains, and automobiles to get there, might consider Kiwi . Kiwi is a metasearch engine that scours and pieces together itineraries from various airlines (even if they don’t have a codeshare agreement), considers multiple airports (even if your arrival airport is different from departure), and offers booking options, whether you’re looking at very specific dates or more general ones (up to 60 nights).

Some will find the ability to make multiple bookings for a particular trip more convenient than going at it manually several different times, though note that you must opt into the Kiwi Guarantee program to access rebooking and refund protections should your reservation change or be canceled. Kiwi’s Nomad option allows you to plug in a bunch of destinations you’d like to visit and the length of your intended stay, and the website will churn out the most affordable itineraries for review.

Best for Eco-Conscious : Kind Traveler

A give-and-get business model means booking accommodations with exclusive perks, a donation to environmental organizations, and more.

All participating hotels include a local give-back component

Exclusive savings and perks

Participating hotels are located in some of the most beautiful places in the world

Inventory is much smaller compared to other booking platforms

Some of the amenities mentioned are based on availability only

In 2022, Kind Traveler (an online trave agency focused on hotel bookings) announced an increase in environmentally and socially conscious hotels, charity donations, voluntourism opportunities, and additional perks like waived resort fees or a welcome amenity.

Unlock exclusive hotel rates and perks from participating Kind Traveler hotels with a minimum $10/night minimum donation to a local charity. For example, stay at the Six Senses Laamu in the Maldives and receive up to $33 off the nightly rate and perks such as a food and beverage credit and an Earth Lab or Alchemy Bar workshop when you make a donation to Manta Trust. The organization funds coastal research to protect the island nation’s large yet fragile population of reef mantas.

Select from more than 140 participating hotels from the Hawaiian Islands to Bozeman, Montana, and the Maldives. Charities include wildlife, human rights, arts, education, and environmental preservation organizations.

Best for Social Impact : I Like Local

Choose from a host of travel experiences with the peace of mind that 100 percent of the cost goes directly to local partners.

Social impact mission woven into organization’s business model

Immersive experiences led by local guides

Range of experiences offered

May not be best fit for those seeking upscale, luxury experiences and stays

Can’t sort experiences by a list of countries (though an interactive map is available)

No experiences outside of Africa and Asia

For an online travel agency with a booking platform designed to route dollars spent directly to the communities travelers intend to visit, consider I Like Local . Visit the website to browse a host of travel experiences in countries including Indonesia, Kenya, and Cambodia. Experiences include homestays and farmstays as well as wellness and culturally oriented experiences—from cooking and cycling tours to weaving classes.

To search for an experience, select from drop-down items like travel dates and experience categories, or view a global map and click on a country to view experiences that way.

The platform got its start in 2014 and has grown to 4,000 local hosts across nearly 20 countries. As a social impact organization, 100 percent of each booking fee goes to local hosts. To date, 16,000 travelers have booked with I Like Local.

Best for Design-Forward Homestays : Plum Guide

Browse and book seriously vetted, design-forward vacation homes.

Highly curated inventory of vacation rentals across the world

Design-forward

Thorough vetting process

Does not publish guest reviews

Other platforms have homes available across more destinations

When it comes to booking a vacation home, serviced apartment, or condo, travelers are spoiled for choice. Plum Guide is an online travel agency that specializes in accommodations—though not just any home makes its directory. The company claims that each potential home listed on its site must jump through 150 hoops to be included, from internet speed and mattress and pillow quality to the showers’ water pressure and the home’s proximity to dining, shopping, and attractions.

Search by a featured collection on the website such as “ pet-friendly homes ” or “one-of-a-kind homes in Palm Springs.” Scroll to the bottom of its homepage to view its top destinations, as well as a list of all destinations where Plum Guide homes are available, including Barbados, Mexico, Portugal, Switzerland, the U.S., and Turkey. Note: From the top right-hand corner of the site, use the dropdown menu to select currency of choice.

As long as you know what you value most out of your travel experience—such as affordability, social impact, or luxe accommodations—there’s an online travel agency to help plan your next trip. Be sure to read the fine print, as some agencies are third-party websites and not direct vendors. If you're not sure where to start, Booking.com is your best bet for a smooth user experience and hard-to-beat offers on flights, hotels, and other travel arrangements.

What Is the Biggest Travel Agency?

Our choice for best overall, Booking.com, is known as an industry leader with listings for all major hotels, airlines, car rental companies, and more. It boasts more choices for accommodations per destination than any other site, and we found its interface to be user-friendly.

Are Online Travel Agencies Worth It?

This depends on your needs and priorities. The best online travel agencies certainly can save time by booking everything all at once. However, if you're someone who is good at haggling and enjoys the details of planning a trip, you might be able to find better deals by reaching out to hotels or other destinations and speaking to someone personally.

Is It Cheaper to Book Online Than With a Travel Agent?

Not always. A travel agent you know and trust should have the experience and connections to find deals that can match or surpass what you'll find online. Additionally, if something goes wrong, travel agents provide you with an actual person you can use as an advocate to correct the problem . But if you don't have access to a good travel agent, online sites still provide plenty of ways to streamline planning and save money .

We considered dozens of online travel agencies and narrowed down the options based on user experience, volume and quality of inventory, unique offerings and specials, and customer reviews. We also assessed travel companies’ environmentally and socially conscious policies.

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Christina was extremely thorough throughout the process. She handled everything every step of the way. Honestly, it felt like she was right by my side throughout the entire trip. I could not have experienced this trip without her.

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Fora Advisor Katrina F.

Katrina was incredible every step of the way. She helped us tighten up our itinerary and made great recommendations for hotels and restaurants that worked really well for our family. I would highly recommend anyone thinking about how to make their trip perfect go straight to Katrina.

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I was impressed by the high level of professionalism in planning and organizing my trip to NYC. Attention to detail and genuine care for my particular interests - great restaurants and seeing the best of the city - were evident in every step of the planning. I highly recommend Melissa!

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Thomas was amazing. He got us a free room upgrade, free breakfasts for 5 days (an ~$270 value), a $50 room credit, early checkin, late checkout and more. I am referring him to all of my friends who like to travel in style.

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Managed expectations and helped deliver the experience I was looking for. Kind and professional. Facilitated everything so I could fully enjoy myself without worry or any kind of stress arranging my stay.

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Still have questions, what is a travel agency.

A travel agency supports a team of travel advisors who sell, curate and book travel. Travel advisors consult with clients on where to go, what to do and where to stay. In addition to planning and booking trips, advisors communicate with hotels and other partners (tour companies, cruises, etc.) to ensure each trip goes smoothly.

What is the difference between a travel advisor and a travel agent?

The terms travel agent and travel advisor are used interchangeably. The original term was ‘travel agent,’ but the industry has gone through a bit of a rebrand to showcase the breadth of work that a travel advisor does. We use both, but typically refer to our network of travel advisors simply as Fora Advisors.  

Fora Advisors (a.k.a. travel advisors / agents) work with clients to understand their travel needs and handle all the travel arrangements, from booking a hotel for a long weekend to planning a honeymoon to securing a room block for a corporate conference.

What are the benefits of working with a travel agent?

Working with a travel agent helps you level up your travel experience. A travel agent handles all the logistics — on-the-ground transfers, hotel and tour bookings, itinerary planning — so you can get the most out of your trip, without any of the stress. 

Plus, our Fora travel agents have insider access to over 5,000 preferred partnerships, meaning you get complimentary perks, priority upgrades and so much more at thousands of locations around the globe. We put serious time and airline mileage into visiting these properties in person so we can give you the up-to-date intel on your destination. We also maintain close relationships with hotel management so you’re treated like the VIP you are from the moment you arrive.

In other words, working with a travel agent unlocks a secret travel world you need to be a part of. But don’t just take our word for it… we have tons of 5-star reviews from happy clients.

Will I get perks & benefits when I work with a Fora Advisor?

Yes — big time. Our travel advisors have access to upgrades & perks at over 5,000 partners around the world. Plus, our partnerships with brands like Virtuoso , Four Seasons , Rosewood and beyond — as well as with smaller, independent boutique hotels — ensure you get treated like a VIP wherever you travel to next.

What types of travel can I book with Fora?

You name it, we book it: resort vacations, safaris , city breaks, vacation home rentals, once-in-a-lifetime adventures, weekend escapes…We do it all.

Do Fora Advisors count as Disney travel agents? What about cruise travel agents?

Absolutely. We provide comprehensive training on just about everything in the travel industry, so our advisors are well equipped to curate any client’s dream trip. (Read more about the benefits of booking with a cruise travel agent .)

I’m planning a group trip. Can Fora Advisors help?

Of course! The more the merrier. Whether you’re organizing a family reunion, honeymoon , bachelorette party or company-wide retreat, we’re happy to help. Just get in touch with your Fora Advisor to begin the process.

How do I make the most of my experience when planning a trip with Fora?

Tell us everything. Let us know if you love golf, must have access to a kids’ club or have a soft spot for off-the-beaten-path travel . Serious allergies or dietary restrictions are also very helpful information to share. That way, we’ll only show you options that fit your wants and needs. We also love to hear about your favorite hotels and trips you’ve enjoyed in the past, because that clues us in to your travel style.

If you’ve never worked with a travel advisor before, get our guide on what to expect when booking with a travel agent .

Wait, I kind of want to be a Fora Advisor myself. How can I join?

We love to hear it! We have a guide on how to become a travel agent . Then, when you’re interested in transforming your passion for travel into a meaningful career, apply to become a Fora Advisor today . 

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Online travel market - statistics & facts

How big is the online travel market, what are the leading online travel agencies (otas), what travel products do consumers book online, key insights.

Detailed statistics

Online travel market size worldwide 2017-2028

Distribution of sales channels in the travel and tourism market worldwide 2018-2028

Most popular travel and tourism websites worldwide 2024

Editor’s Picks Current statistics on this topic

Current statistics on this topic.

Online Travel Market

Market cap of leading online travel companies worldwide 2023

Related topics

Online travel trends.

• Artificial intelligence (AI) use in travel and tourism
• Mobile travel trends
• Digitalization of the travel industry
• Impact of technology on travel and tourism

Online travel companies

• Booking Holdings Inc.
• Expedia Group, Inc.

Trip.com Group

Tripadvisor, travel and tourism worldwide.

• Tourism worldwide
• Travel agency industry
• Hotel industry worldwide
• Cruise industry worldwide

Recommended statistics

Industry overview.

• Premium Statistic Market size of the tourism sector worldwide 2011-2024
• Premium Statistic Travel and tourism revenue worldwide 2019-2028, by segment
• Premium Statistic Distribution of sales channels in the travel and tourism market worldwide 2018-2028
• Premium Statistic Online travel market size worldwide 2017-2028
• Premium Statistic Revenue of the travel apps industry worldwide 2017-2027
• Premium Statistic Estimated EV/Revenue ratio in the online travel market 2024, by segment
• Premium Statistic Estimated EV/EBITDA ratio in the online travel market 2024, by segment

Market size of the tourism sector worldwide 2011-2024

Market size of the tourism sector worldwide from 2011 to 2023, with a forecast for 2024 (in trillion U.S. dollars)

Travel and tourism revenue worldwide 2019-2028, by segment

Revenue of the global travel and tourism market from 2019 to 2028, by segment (in billion U.S. dollars)

Revenue share of sales channels of the travel and tourism market worldwide from 2018 to 2028

Online travel market size worldwide from 2017 to 2023, with a forecast until 2028 (in billion U.S. dollars)

Revenue of the travel apps industry worldwide 2017-2027

Revenue of the travel apps market worldwide from 2017 to 2027 (in billion U.S. dollars)

Estimated EV/Revenue ratio in the online travel market 2024, by segment

Estimated enterprise value to revenue (EV/Revenue) ratio in the online travel market worldwide as of April 2024, by segment

Estimated EV/EBITDA ratio in the online travel market 2024, by segment

Estimated enterprise value to EBITDA (EV/EBITDA) ratio in the online travel market worldwide as of April 2024, by segment

Online bookings

• Premium Statistic Travel product online bookings in the U.S. 2024
• Premium Statistic Travel product online bookings in Canada 2024
• Premium Statistic Travel product online bookings in the UK 2024
• Premium Statistic Travel product online bookings in China 2024
• Premium Statistic Travel product online bookings in India 2024
• Premium Statistic Importance to book a trip fully online among travelers worldwide 2023, by generation

Travel product online bookings in the U.S. 2024

Travel product online bookings in the U.S. as of March 2024

Travel product online bookings in Canada 2024

Travel product online bookings in Canada as of March 2024

Travel product online bookings in the UK 2024

Travel product online bookings in the UK as of March 2024

Travel product online bookings in China 2024

Travel product online bookings in China as of March 2024

Travel product online bookings in India 2024

Travel product online bookings in India as of March 2024

Importance to book a trip fully online among travelers worldwide 2023, by generation

Share of travelers who think it is important to be able to book their trip entirely online worldwide as of July 2023, by generation

Market leaders

• Premium Statistic Revenue of leading OTAs worldwide 2019-2023
• Premium Statistic Marketing expenses of leading OTAs worldwide 2019-2023
• Premium Statistic Marketing/revenue ratio of leading OTAs worldwide 2019-2023
• Premium Statistic Number of employees at leading travel companies worldwide 2023
• Basic Statistic Market cap of leading online travel companies worldwide 2023
• Premium Statistic Number of aggregated downloads of leading online travel agency apps worldwide 2023
• Premium Statistic Most popular travel and tourism websites worldwide 2024

Revenue of leading OTAs worldwide 2019-2023

Leading online travel agencies (OTAs) worldwide from 2019 to 2023, by revenue (in million U.S. dollars)

Marketing expenses of leading OTAs worldwide 2019-2023

Marketing expenses of leading online travel agencies (OTAs) worldwide from 2019 to 2023 (in million U.S. dollars)

Marketing/revenue ratio of leading OTAs worldwide 2019-2023

Marketing to revenue ratio of leading online travel agencies (OTAs) worldwide from 2019 to 2023

Number of employees at leading travel companies worldwide 2023

Number of employees at selected leading travel companies worldwide in 2023

Market cap of leading online travel companies worldwide as of September 2023 (in million U.S. dollars)

Number of aggregated downloads of leading online travel agency apps worldwide 2023

Number of aggregated downloads of selected leading online travel agency apps worldwide in 2023 (in millions)

Most visited travel and tourism websites worldwide as of April 2024 (in million visits)

Booking Holdings

• Basic Statistic Revenue of Booking Holdings worldwide 2007-2023
• Premium Statistic Number of bookings through Booking Holdings worldwide 2010-2023, by segment
• Premium Statistic Operating income of Booking Holdings worldwide 2007-2023
• Premium Statistic Net income of Booking Holdings worldwide 2007-2023

Revenue of Booking Holdings worldwide 2007-2023

Revenue of Booking Holdings worldwide from 2007 to 2023 (in billion U.S. dollars)

Number of bookings through Booking Holdings worldwide 2010-2023, by segment

Number of bookings through Booking Holdings worldwide from 2010 to 2023, by business segment (in millions)

Operating income of Booking Holdings worldwide 2007-2023

Operating income of Booking Holdings worldwide from 2007 to 2023 (in billion U.S. dollars)

Net income of Booking Holdings worldwide 2007-2023

Net income of Booking Holdings worldwide from 2007 to 2023 (in billion U.S. dollars)

Expedia Group

• Premium Statistic Revenue of Expedia Group, Inc. worldwide 2007-2023
• Premium Statistic Revenue of Expedia Group, Inc. worldwide 2017-2023, by business model
• Premium Statistic Operating income of Expedia Group, Inc. worldwide 2007-2023
• Premium Statistic Net income of Expedia Group, Inc. worldwide 2007-2023

Revenue of Expedia Group, Inc. worldwide 2007-2023

Revenue of Expedia Group, Inc. worldwide from 2007 to 2023 (in billion U.S. dollars)

Revenue of Expedia Group, Inc. worldwide 2017-2023, by business model

Revenue of Expedia Group, Inc. worldwide from 2017 to 2023, by business model (in million U.S. dollars)

Operating income of Expedia Group, Inc. worldwide 2007-2023

Operating income of Expedia Group, Inc. worldwide from 2007 to 2023 (in million U.S. dollars)

Net income of Expedia Group, Inc. worldwide 2007-2023

Net income of Expedia Group, Inc. worldwide from 2007 to 2023 (in million U.S. dollars)

• Premium Statistic Airbnb revenue worldwide 2017-2023
• Premium Statistic Airbnb revenue worldwide 2019-2023, by region
• Premium Statistic Airbnb operations income worldwide 2017-2023
• Premium Statistic Airbnb net income worldwide 2017-2023

Airbnb revenue worldwide 2017-2023

Revenue of Airbnb worldwide from 2017 to 2023 (in billion U.S. dollars)

Airbnb revenue worldwide 2019-2023, by region

Revenue of Airbnb worldwide from 2019 to 2023, by region (in billion U.S. dollars)

Airbnb operations income worldwide 2017-2023

Income from operations of Airbnb worldwide from 2017 to 2023 (in million U.S. dollars)

Airbnb net income worldwide 2017-2023

Net income of Airbnb worldwide from 2017 to 2023 (in million U.S. dollars)

• Premium Statistic Total revenue of Trip.com Group 2013-2023
• Premium Statistic Revenue of Trip.com 2013-2023, by product
• Premium Statistic Revenue of Trip.com 2017-2023, by region
• Premium Statistic Net income of Trip.com 2013-2023

Total revenue of Trip.com Group 2013-2023

Total revenue of Trip.com Group Ltd. in China from 2013 to 2023 (in billion yuan)

Revenue of Trip.com 2013-2023, by product

Revenue of Trip.com Group Ltd. from 2013 to 2023, by product (in million yuan)

Revenue of Trip.com 2017-2023, by region

Revenue of Trip.com Group Ltd. from 2017 to 2023, by region (in million yuan)

Net income of Trip.com 2013-2023

Net profit of Trip.com Group Ltd. from 2013 to 2023 (in million yuan)

• Premium Statistic Revenue of Tripadvisor worldwide 2008-2023
• Premium Statistic Revenue of Tripadvisor worldwide 2017-2023, by business segment
• Premium Statistic Revenue of Tripadvisor worldwide 2012-2023, by region
• Premium Statistic Operating income of Tripadvisor worldwide 2008-2023
• Premium Statistic Net income of Tripadvisor worldwide 2008-2023

Revenue of Tripadvisor worldwide 2008-2023

Revenue of Tripadvisor, Inc. worldwide from 2008 to 2023 (in million U.S. dollars)

Revenue of Tripadvisor worldwide 2017-2023, by business segment

Revenue of Tripadvisor, Inc. worldwide from 2017 to 2023, by business segment (in million U.S. dollars)

Revenue of Tripadvisor worldwide 2012-2023, by region

Revenue of Tripadvisor, Inc. worldwide from 2012 to 2023, by region (in million U.S. dollars)

Operating income of Tripadvisor worldwide 2008-2023

Operating income of Tripadvisor, Inc. worldwide from 2008 to 2023 (in million U.S. dollars)

Net income of Tripadvisor worldwide 2008-2023

Net income of Tripadvisor, Inc. worldwide from 2008 to 2023 (in million U.S. dollars)

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The 6 best online travel agencies in Italy

The best online travel agency for business travel, 1. travelperk: best for businesses looking for a complete solution, main offerings and features:.

• Extensive inventory of travel services
• Flexible booking with FlexiPerk
• Safety alerts with TravelCare
• Integrated travel policy & approval flows
• Centralized invoicing
• Easy & real-time expense reports
• Carbon offsetting with GreenPerk
• 24/7 customer support with a 15s target response time
• VAT reclaim to save up to 25% on travel
• Integration with 3rd party tools : such as expense management platforms or HR software like Expensify and BambooHR

Start saving money on business travel for your company today!

The best online travel agencies for leisure travel, 2. volagratis: best for cost-effective travel.

• Extensive flight, hotel and accommodation options
• Flexible options, including day trips
• Discount deals for groups and returning customers
• User-friendly interface and easy-to-navigate platform
• FullFlex cancellation

3. Italy XP: best for an authentic Italian trip

• Tailored tours: big and small group tours
• Local tour guides
• Dedicated customer support available on weekdays
• Offers day tours, food tours, walking tours, sightseeing tours, and cooking classes
• Immediate confirmation of booking

4. Momondo: best for flight comparisons

• Flight comparison
• Multilingual support
• Travel inspiration and tips for Italy
• Easy-to-use website and app
• Book travel and accommodation in one place
• Have all your trip information in one place with its Trips' saved list

5. Ciao Florence: for local guides and experiences

• Local experiences
• Skip-the-line access
• Expert local guides
• Wheelchair-friendly tours and transfers
• Option of half-day or full-day experiences and travel tips for each destination
• Free cancellation up to 48-hours before the activity starts
• Mobile vouchers/tickets accepted

6. Expedia: best for international travelers

• Travel package deals
• The Expedia Rewards Program
• 24/7 Customer Service
• One Key™, their new rewards program, is currently only available for travelers from or within the US
• Shows price according to region currency
• Get additional discounts when booking through the app
• Free cancellation available for most activities

Make the most out of your Italian trip with the right agency for you!

Make business travel simpler. Forever.

• See our platform in action . Trusted by thousands of companies worldwide, TravelPerk makes business travel simpler to manage with more flexibility, full control of spending with easy reporting, and options to offset your carbon footprint.
• Find hundreds of resources on all things business travel, from tips on traveling more sustainably, to advice on setting up a business travel policy, and managing your expenses. Our latest e-books and blog posts have you covered.
• Never miss another update. Stay in touch with us on social for the latest product releases, upcoming events, and articles fresh off the press.

The 5 best car rental companies in Canada

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Call or Text 608-239-5306 to start planning your next trip!

LEISURE OWL TRAVEL

SOAR FAR BEYOND YOUR WILDEST

Inspiring & creating experiences around the world.

Welcome to Leisure Owl Travel where we inspire and create mature travel experiences around the world. We believe as you meet new people, try new things, and embrace new cultures, travel enhances your life. We encourage you to set your sights on the most wondrous of destinations and to be ready to soar! Our professional travel services will create a travel package and properly prepare you for lift off.  

Though we travel the world over to find the beautiful, we must carry it with us or we find it not.

SEE THE WORLD THROUGH LEISURE OWL TRAVEL

We plan vacation experiences for...

Avid Adventurers

Beach & Sea Lovers

Cold Climate Enthusiasts

Cultural Jetsetters

Our travel planning services.

Whether you are planning a special occasion, heading to a new destination or simply aiming to take a  relaxing  vacation, you can trust our expert service to guide you. Leisure Owl Travel's planning service includes: 

Unbiased guidance while planning and preparing for travel 

Valuable information that can save time and money

Personalized service that helps discover dream destinations

Customized itineraries created uniquely for the traveler(s) 

One helpful, dedicated point of contact to talk with 

Standby travel assistance 

Leisure Owl Travel Featured Trip Opportunities

How booking works.

Our professional travel services makes planning your next trip easy! Our proven planning process has helped worldwide travelers reach new heights without a hassle. We are dedicated to providing a thorough and personal travel agent experience from the start of planning until you return home!

Recent Blog Posts

By leisure owl travel blog.

Boost your happiness with experiences versus possessions this Valentine's Day!

National Plan Your Vacation Day is here!

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 Leneus Leisures

Welcome to the  Leneus Leisures Family!

-Customized travel planning -International, domestic, & exotic locations - Destination Weddings Click the button below and Let us take the lead!

Our Services

Leneus Leisures travel agency is an online travel agency and travel consulting company. We are here to provide you with a white glove concierge service for all your travel needs. 

If you are looking to book solo trips, group trips, honeymoons, couples trips, or even a destination wedding we have got you covered. We can customize your travel needs to also include flights, excursions, rental cars, travel insurance and more!

A Sight to See

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Beyond your imagination

Popular Destinations

More destinations to discover Russia

Itineraries

Special tour toppings.

Intourist — brand with over 90 years history!

• St Petersburg
• Golden Ring
• Highlights of Russia
• Moscow Break
• Saint Petersburg Break
• Master-class in painting Russian matryoshka dolls
• Roof Top trip in Saint Petersburg
• Tour of the Bolshoi Theatre
• Booking and cancellation terms

Join Leisure Travel Alliance!

Lta agents receive access to preferred supplier programs with enhanced commissions & much more, leisure travel alliance (lta) is a network of professional travel agencies who provide world-class travel products to travel consumers. lta provides valuable services and benefits to our members; we focus on supporting our members to help you drive sales, grow your business, and promote your brand., travel agents.

• Join the Alliance

Travel Consumers

Locate an agent, our mission is to support our 300+ members to help them drive sales, grow their business, and promote their brand while building strong preferred supplier partnerships that deliver the best possible travel experiences to consumers., travel agent.

Leisure Travel Alliance (LTA) is a network of professional travel agents and world-class travel suppliers. Features and benefits for affiliated travel agents include enhanced access to leading travel suppliers, negotiated pricing, consumer marketing programs, ongoing education, enhanced commissions and efficient travel technology tools.

Looking to Travel?

If you are looking for a travel agent, our members will add a wealth of product and destination knowledge to your travel planning experience. Your LTA travel agent will help you secure the most up-to-date pricing and inventory information available. Our agents will make your trip a memorable and enjoyable one!

Locate an LTA Agent

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The Leisure Travel Office (LTO) is your first stop when planning your next vacation or getaway. Army MWR Travel offices offer a full range of vacation travel services and can help book your reservations and rentals, including condominiums, hotels, cruises, automobiles and tours. We also have exclusive discounts on attraction tickets that you won’t find anywhere else. To learn more about how we can help you maximize your vacation time, contact your nearest Army Leisure Office. You can also get help from these  Navy  or  Marine Corps  offices.

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Our goal is to provide the highest quality services to make your clients fall in love with Russia.

Whether you are looking to get the most out of a tight budget or prefer premium luxury when discovering Russia, Olta Travel will be your perfect partner.

Let us make your tour to Russia a memorable experience, so you can enjoy a worry-free journey!

• FROM BIG GROUPS TO INDIVIDUALS: we craft a tailored offer for almost any budget, thanks to our distributed network of trusted partners, direct connections with service providers and our own profound knowledge of destinations in Russia. 
• TOP SERVICE GUARANTEE:  We take care of everything to secure travelers’ satisfaction and are prepared to deal with unexpected issues should they arise.
• COMFORTABLE PRICING:  Olta Travel keeps the cost of discovering Russia at a fair, reasonable level because we love our country and seek to share this love with you.
• NATION-SPECIFIC PROGRAMS : based on our experience working with tourists from all parts of the world, we know how to surprise and amaze your compatriots with Russia.

PRIVACY POLICY ON THE PROCESSING OF PERSONAL DATA

This Policy of personal data processing (hereinafter - the Policy) applies to all data that "OLTA Travel" Co. Ltd (hereinafter – Olta Travel) receives from the visitors of website http://www.oltatravel.com (hereinafter "the Website") and explains how it is processing, stored and how the confidentiality is ensured.

1. Processing and use of personal data.

1.1. In this Policy, personal information means any information left by users on the Website of Olta Travel, including Name, Surname, company, email address and other contact information, left in the message.

1.2. The person who left personal data on the Website of Olta Travel, consents to their use, namely:

1.2.1. The inclusion of the email address, name, surname, company name or any other contact information left in the message in the contact database of Olta Travel. The database is hosted in a secure cloud-based customer relationship management service Bitrix 24, as well as on a secure service for newsletters – Unisender.

1.2.2. Receiving email newsletters with news, promotions, special offers and other useful materials, but no more than twice a week. The visitor of the Website at any time has the right to unsubscribe from the mailing list of Olta Travel, by clicking on the unsubscribe link located at the bottom of each letter.

1.2.3. Direct communication with the manager of Olta travel on the treatment of the user.

1.2.4. The use of contact information to show relevant advertisements to users in social networks and the Internet.

1.2.5. For other purposes performed with the individual consent of the user.

2. The collection, storage and protection of personal data.

2.1. All personal data collected on the Website is processed, stored and secured in strict accordance with the provisions of the legislation of the Russian Federation (Federal law of the Russian Federation of 27 July 2006 № 152-FL "On personal data") and the European Union (The General Data Protection Regulation (GDPR) (EU) 2016/679).

2.2. Olta Travel is taking the necessary legal, organizational and technical measures to protect personal information from unlawful or accidental access, copying, distribution of personal information, as well as other unlawful actions in relation to personal data of users, which include:

•     secure transfer and storage of personal data on secure servers;

•     automated processing of personal data;

•     identification of possible threats to the security of personal data;

•     limiting the number of persons having access to personal data;

•     application of measures of internal regulation of the procedure of working with personal data (internal regulations for employees of Olta Travel);

•     improving methods of collection, storage and processing of data.

2.3. All data received on the Website of Olta Travel are transmitted via a secure https Protocol and stored on servers in secure, cloud-based customer relationship management service Bitrix 24, as well as in safe service for creating email newsletters Unisender.

3. User rights and obligations of Olta Travel.

3.1. Upon the request from the user Olta Travel should:

•        confirm the fact and methods of storage and processing of personal data of users;

•        inform about the method of obtaining personal data of the user;

•        explain the legal bases, objectives and timing of the processing of personal data;

•        in case of personal data leakage, inform the user about it;

•        make changes or delete users ' personal data from the database to stop storing and processing it;

•        warn about the expected cross-border transfer of personal data.

3.2. The user has the right to request the deletion of his personal data by sending an e-mail to [email protected] as well as the exclusion from the email-mailing by clicking on the "Unsubscribe" button located in the body of each letter.

4. Conditions of termination of processing and storage of personal data:

•       company liquidation;

•       a written request for withdrawal of consent or exclusion from the database;

•       at the request of the user, if the data were obtained illegally.

5. Olta Travel is not responsible for information posted by a visitor on the third party websites, links to which can be posted on the Website of Olta Travel.

6. More information about the collection, storage and processing of personal data by Olta Travel, the user may get by sending an email to [email protected] .

SABRE FOR LEISURE TRAVEL AGENCIES

Travel agency software solutions to elevate your business

Deliver travel the way they want it

Not a current Sabre customer? Unlock new possibilities with us.

Bespoke experiences created from a global marketplace

A new era of leisure travel has emerged. One of fierce, focused competition vying to navigate shifting market dynamics while meeting the sophisticated digital demands of the travel consumer. Travelers want intelligent retail experiences that are fast, flexible and frictionless. Which is why we bring you access to the best content and flight booking software through our technology and travel marketplace. And why we manage the partnerships and commercial business models you need to compete and create the most value.

Innovation to propel travel forward

Together, we can enable your innovation with best-in-class travel agency software and the expertise to adapt and evolve together. We can help you focus on selling travel with ease.

Google Partnership

A strategic partnership to strengthen our foundation of agility, scalability and continuous availability.

Sabre Red 360

Sell the full spectrum of travel content through our flagship product. Customizable & user-friendly, Sabre Red 360 features intuitive end-to-end workflows.

Sabre Direct Pay

Manage and streamline your end-to-end travel payments process more efficiently than ever before.

Go beyond the standard to enable smarter, more flexible travel retail experiences.

Products to meet your needs

Balance your travelers’ demands for agility, velocity and DIY with your requirements for automation and efficiency. Our marketplace, flight booking and travel agent software and technology can help you meet their needs with access to robust, relevant, global content across air, lodging, ground and sea.

Create experiences for your customers based on their personal preferences and trip context. Our retailing solutions help you serve up relevant content and then go beyond the fare to expand the definition of “value.”

Distribution

Unlock a world of travel content through the global Sabre travel marketplace. Offer travelers an expanding selection of personalized options and the service they seek with direct access to industry-leading content. From the air to lodging, ground and sea.

Fulfillment

Wouldn’t it be nice to reduce costs and manual errors while increasing productivity? Let us help. Sabre fulfillment solutions can streamline your business operations while boosting your customer satisfaction.

What our customers are saying

Of the options available, Sabre was the most exciting and modern to combine with our existing system. What really stood out was the API technology, as we have an architecture and infrastructure to build further on, not to replace. Petter Brodahl Executive Vice President | Berg-Hansen

The travel landscape has evolved dramatically following the pandemic, and that required a fresh outlook at our digital transformation and technology investments. Sabre has the technology and innovation strategy to support our goals, advance our technology and operations and enable our digital transformation to compete on a global level. Dinesh Poojary General Manager | Eihab Travels

Sabre has shown nothing but persistence, support and commitment to our operations and growth since our partnership started. Travelers today are expecting a high level of customer service and tailor-made travel itineraries that meet their preferences and budgets. Sabre’s solutions and tools are putting us at the forefront responding to these market demands and providing travel content and itineraries that are truly personalized for each customer. Nehal Shaji General Manger | Golden Tours Travel

Sabre provides real value we can see every day. They help us serve our customers better, sell more bookings and operate with more speed and efficiency. We have a true partner we can learn from and rely on. Kürşad Bicakci Managing Director | Marti Reisen

Global connections that extend your reach

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Latest News & Insights

Innovation made real: a simpler way for travel agents to book travel

Introducing Sabre Red Launchpad – the new travel agency booking solution.

Deep Dive: Unlocking legacy code in online travel

In this Deep Dive you’ll learn how to motivate engineers to work on legacy codebases and address technical debt so your business can innovate with new technologies and keep up with market trends.

Free eBook: Solving Online Travels Legacy Code Conumdrum

Solving Online Travels Legacy Code Conumdrum

A journey to tackle legacy code in online travel

Modernizing online travel experiences is a huge engineering challenge, here’s how Sabre tackled it head on. By Suresh Vellanki, Senior Vice President of Software Engineering, Sabre

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How Timeshare Presentations Earn Me Cheap Travel

Craig Joseph is a NerdWallet lead writer and credit cards expert. He has degrees in geology from West Virginia University and oceanography from Oregon State University and has published in academic journals, newspapers and blogs. Craig is passionate about personal finance and wants to enhance the financial literacy of everyone he meets. He'll probably also try to convince you why rocks are cool.

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The most avid travel hackers often shoot me a skeptical glare when I utter the words “ timeshare presentation ” as a way to get discounted hotel stays and piles of points to use toward future travel.

The deal is pretty simple: receive a heavily discounted hotel or resort stay and other perks in exchange for attending a timeshare presentation — better known as a sales pitch.

The last email offer I received was in March 2023 from Hilton Grand Vacations. It dangled a three-night stay in Las Vegas plus 50,000 Hilton Honors points in exchange for $149 and sitting through a 90-minute talk.

Having attended four timeshare presentations over the last decade, I find that the discounted hotel stay and extra perks — like hotel points and discounted spa treatments or amusement park tickets — are worth my time. All you have to do is attend the presentation and say “no” (sometimes several times) if the timeshare is not right for you.

Here’s how to get nearly free vacations with timeshare presentations.

Determine the value of the promotion, then negotiate

I've successfully negotiated the terms of a timeshare presentation in the past, so I called Hilton to see if it could sweeten the deal with upgrades like more travel rewards points or food and beverage credits.

After reviewing the terms of my promotion — and with some very polite back and forth — I requested an increase to 100,000 points and a waiver on the additional resort fees of $34 per night. After a long wait, the sales representative’s supervisor approved the deal if I accepted it on the spot, which I did.

According to NerdWallet’s valuation , Hilton points are generally worth about 0.5 cent each , giving the 100,000 points an approximate value of $500. The nightly room rate over my travel dates was $249, plus $34 per night in resort fees. That gives this deal a value of over $1,300 in exchange for 90-minutes of my time and the $149 I paid for the package.

Understand the restrictions and limitations

Certain hotels require attending the presentation with a spouse, while others may have specific income requirements. Ask about blackout dates, package expiration dates and any other hidden fees (like those pesky resort fees).

For Hilton, I had to verbally confirm my income was above a certain threshold and attest that I hadn’t participated in another Hilton-based timeshare presentation over the past six months.

Once I purchased the package, Hilton gave me 12 months to use it. After my reservation in Las Vegas was booked, Hilton assigned a set date and time for the timeshare presentation. If you miss it, the company can charge the full cash rate for the stay and revoke any perks offered.

Also be aware that you won't earn hotel points or elite night credits with the host brand for the promotional stay.

Know what to expect at the sales pitch

The pitch usually starts with an introduction to your salesperson and a general video or presentation about the company’s timeshare program. You’ll then be whisked away to an office, where the salesperson asks about your finances and travel habits. You’ll be introduced to a rubric of costs to stay at different tiers of properties — costs that may fluctuate seasonally or during periods of high demand.

Many timeshare companies, even Disney , have transitioned to a points-based system, where you buy points used to make reservations after you’re an “owner,” but be aware these points are independent of the chain’s loyalty program.

Once the salesperson estimates the cost required to live your best timeshare life, they’ll take you on a tour of a model property. You’ll then return to the office and be introduced to the “closer” — the person who ran the numbers and tries to pressure you into signing.

The sales professionals will tug at your emotions with aspirational travel fantasies while making you feel like family. Remember, they are incentivized by commissions to make you buy a timeshare through signing a contract that can last the rest of your life.

Timing the pitch using my phone allowed me to politely tell the salesperson their time was up once the required duration under the promotion elapsed (usually 90 to 120 minutes).

Be in the 'no'

Timeshares are big business, with $10.6 billion in domestic sales in 2023, according to a 2024 study by the American Resort Development Association (ARDA), a trade association for the timeshare industry. For comparison, that’s similar to the annual revenue of Major League Baseball in 2023.

Hospitality companies wouldn’t offer these lucrative promotions unless enough people were buying what they’re selling.

Jason Gamel, president and CEO of ARDA, says that approximately 2 in 10 people decide to buy after a sales presentation. And that purchase, of course, comes with a financial commitment. The average purchase transaction was $24,170 in 2023, according to the ARDA study, with average annual interest rates near 15%.

This amount covers the initial cost to join the timeshare and the financing of the balance but does not include ongoing costs such as membership dues, maintenance fees or other required resort operation expenses.

If you’re not in the market for a timeshare, no sales pitch should persuade you to get one. Before the pitch, think (or talk) through the process of saying “no,” and if you have a spouse who'll be attending, include them in the conversation.

Later, if you change your mind and decide to sign a contract, a state’s rescission laws could allow the contract to be canceled within a certain window after signing — usually between five and 10 business days.

“I think that’s important because it does help people evaluate whether they’re making the right decision for them, and it gives them a very easy way to say no after everything is said and done," says Gamel.

Simply pack up and go

Despite skepticism from my travel-hacking cohorts, timeshare promotions allow me to save money on travel now and earn rewards to use for free travel in the future. The process won’t be for everyone, but if you’re willing to sacrifice a couple of hours and know the power of saying “no,” it could do the same for you.

How to maximize your rewards

You want a travel credit card that prioritizes what’s important to you. Here are some of the best travel credit cards of 2024 :

Flexibility, point transfers and a large bonus: Chase Sapphire Preferred® Card

No annual fee: Bank of America® Travel Rewards credit card

Flat-rate travel rewards: Capital One Venture Rewards Credit Card

Bonus travel rewards and high-end perks: Chase Sapphire Reserve®

Luxury perks: The Platinum Card® from American Express

Business travelers: Ink Business Preferred® Credit Card

on Citibank's application

1%-5% Earn 5% cash back on purchases in your top eligible spend category each billing cycle, up to the first $500 spent, 1% cash back thereafter. Also, earn unlimited 1% cash back on all other purchases.

$200 Earn $200 cash back after you spend $1,500 on purchases in the first 6 months of account opening. This bonus offer will be fulfilled as 20,000 ThankYou® Points, which can be redeemed for $200 cash back.

on Wells Fargo's website

2% Earn unlimited 2% cash rewards on purchases

$200 Earn a $200 cash rewards bonus after spending $500 in purchases in the first 3 months.

1x-3x Earn unlimited 3X points on restaurants, travel, gas stations, transit, popular streaming services and phone plans. Plus earn 1X points on other purchases.

20,000 Earn 20,000 bonus points when you spend $1,000 in purchases in the first 3 months - that's a $200 cash redemption value.