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Top Tour Operators and Travel Agencies in China 2024/2025

Top Tour Operators and Travel Agencies in China. Below you will find 41 of the best tour operators and travel agencies in China offering in total 222 tours and holidays through-out China. Combined they have received 459 customer reviews and an average rating of 5 out of 5 stars. The top tour activities offered in China are: Sightseeing, attractions, culture and history, Adventure and sport & Wildlife, landscapes and nature.

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41 Tour Operators in China with 459 Reviews

Exodus Travels

• Address Grange Mills, Weir Road, London, England
• Response Rate 85%
• Response Time 2 hours

• Best-in-Class Top 5% of companies
• Excellent Service Top 10% of companies
• Superior Service Top 15% of companies

Top China Travel

• Address #18 Lushan Road, Xicheng Industrial Park, Guilin 541199, Guangxi, P.R. China, Guilin, China
• Response Rate 81%
• Response Time 3 hours

China Xian Tour

• Address 12th Floor, Block E, Wangzuo New Town, No. 35 Tangyan Road, Yanta District, Xian , China
• Response Rate 60%

On The Go Tours

• Address 3 Shortlands, 4th floor, Office 19, Hammersmith, England
• Response Rate 88%
• Response Time 1 hour

Private Beijing Trips

• Address ROOM 1018, Block B, Langqin International Building, NO 168, Guangwai street, Xicheng district, Beijing, China
• Response Rate 96%

Truly China Travel

• Address 3 / F, Kaining Qixing Hotel, 17 Lijiang Road, Qixing District, Guilin, China
• Response Rate 89%

G Adventures

• Address G Adventures Ltd, 60 Bastwick Street, London, England
• Response Rate 90%

World Expeditions

• Address 1B Osiers Road, Wandsworth, London, England

Shanghai Advisor Tour

• Address Rm530, Building 9, No466 Tianbao Rd, Hongkou District, Shanghai, China
• Response Rate 68%

• Address Picquet House, St Peter Port, Guernsey, London, England

Cycle Canton

• Address Happy Monk Restaurant, No. 29 Jianshe 5 Malu, Taojin, Yuexiu district, Guangzhou, China
• Response Rate 35%

• Address Soi Pridi Banomyong 26, Bangkok, Thailand
• Response Rate 52%

• Address 33 Kern Road, Toronto, Canada

Destination Services

• Address Edificio TUI, SM2, Calle Rita Levi, Parc Bit, Palma de Mallorca, Spain
• Response Rate 98%

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Travel China Cheaper

Travel China the smart way! Expert tips and travel advice for China tourists and expats.

PLANNING A TRIP TO CHINA? Start Here

Recommended China Travel Agencies & Best China Tours 2024

January 28, 2024 By Josh Summers

What are the best China tour operators? I get emails from people all the time asking for my recommendations and I’ve finally decided to compile my answer into a regularly-updated article. When it comes to travel, I prefer to support local China travel agencies instead of massive travel companies, and you’ll see this reflected in this list. Enjoy!

When it comes to tour operators, I have a personal motto that I follow when traveling:

Travel globally; tour locally.

What this means is that while I love to visit new places all over the globe, I prefer to give my business to local tour operators instead of massive, state-owned China travel agencies. There are a couple reasons for this.

First, if I’m going to pay for a tour, I want my money to have the greatest impact on the local economy. This isn’t always the case whenever the branch offices of a large travel agency send half their earnings back to the headquarters in another part of the country.

Second, and more importantly, I believe that a local tour operator (both Chinese and foreign) is usually going to provide you with a more authentic experience. They know where the best restaurants are. They can often set up a home visit or a food tour. They do more than just bus you to the next tourist destination.

What I’d like to do here is provide you with a list of recommended China travel agencies that can serve you whether you’re doing a cross-country, multi-city tour or you just want to find a day-trip in whatever city you’ll be visiting.

Table of Contents

Region- & City-Specific Tour Operators

• Best Beijing Tour Operators
• Best Shanghai Tour Operators
• Best Xi’an Tour Operators
• Best Chengdu Tour Operators
• Best South China Travel Agencies
• Best West China Travel Agencies

China-Wide Tour Operators

• Best Full-Service China Travel Agencies
• Best China Food Tours

Scroll down to read more or use these links above to jump to city-specific travel agencies that I think are worth using.

Note: Some of the links in this article may be affiliate links, which means that I may be compensated if you choose to use any of these China travel agencies.

Best China Travel Agencies (Full-Service)

The following travel agencies in China are full-service companies that offer a range of tour packages that cover all different parts of the country. In most cases, these companies arrange everything for you: transportation, tour guide, restaurants, entrance fees, etc.

Wendy Wu Tours (Non-US Travelers)

Everybody I know who has joined a Wendy Wu Tour has thoroughly enjoyed their trip.

Their full-service China tours are broken up into various categories including destination (i.e. Beijing, Shanghai, Xi’an, Chengdu) and tour style (i.e. group, active, tailormade, river cruises, etc.).

Just looking at their available tour packages is a great place to get inspiration for your own itinerary. The only thing worth mentioning here is that strangely they only serve travelers from the United Kingdom, Ireland, South Africa, Australia or New Zealand.

Use the link above to explore exclusive discounts available to TravelChinaCheaper readers.

Windhorse Tours (All Travelers)

What I’ve loved about Windhorse Tours is how easy they make it to choose exactly how you would like to experience China.

Is there a specific part of China you’d like to see? A specific theme? (culture, festival, photography?) A certain number of days?

Windhorse has been around for more than a decade and their main office location in Chengdu allows them to provide even better tours for those in central, western or southern China.

China Highlights Tours (All Travelers)

For those of you travelers from the USA, Canada, and the rest of Europe, China Highlights offers a number of great China tour packages that you’ll find interesting.

Some people use ChinaHighlights for the sole purpose of pre-purchasing China train tickets online , but they offer some amazing tour packages, including one that gives you a close encounter with a panda!

Whether you decide to use one of their tours, book a flight or book a train through them, it’s worth seeing what China Highlights has to offer on their website.

Back to Top

Best Region-Specific China Tour Operators

This next group of China tour operators is either region- or city-specific, meaning that they offer tour exclusively for one region or city.

Personally, these are my favorite kind of companies because they’re small, personal and they have a deep knowledge of their specific area.

Recommended Beijing Tour Operators

For those spending any significant amount of time in China’s capital, not only are there some great places to visit in Beijing , there are also some unique ways to visit them.

Check out three of my favorite Beijing tour operators.

Beijing by Foot – Highly Recommended History Tours

You can walk through the Forbidden City…or you can have an historian and excellent storyteller like Jeremiah Jenne help you visualize the history of the place.

Jeremiah and his team present Chinese history in such an entertaining way. They offer scheduled tours at all the major Beijing destinations as well as private and custom tours.

Beijing Hikers

Is exploring the rough terrain of ancient Great Wall ruins while hiking and sweating your idea of a fun time? If so, you’re really going to love Beijing Hikers.

They offer affordable hikes almost every day of the week that take you to parts of the Great Wall and other beautiful areas around Beijing. Make sure you’re in good enough shape!

Beijing Sideways

Anybody can walk or hike around Beijing, but very few people get the privilege of taking an old motorcycle sidecar through the streets and alleyways of old Beijing.

While I’ve never done this myself, I’ve heard from quite a few people that it’s an enjoyable way to explore Beijing with a friend (the bikes hold 1 driver and 2 passengers).

Recommended Shanghai Tour Operators

Shanghai is another massive Chinese city that offers more to see than you could dare to experience in a year, so make sure you set your expectations appropriately.

You’re only going to have time to hit the highlights, so it’s only a matter of how you want to do it.

Jenny’s Shanghai Tours

Jenny’s Shanghai tours is a perfect option for those travelers who would prefer to take their time walking through the old streets of Shanghai and hearing the history and culture behind each place from a local.

Tours include an English-speaking guide who can give you the history and flavor behind each location, in addition to helping you find the best local places to eat around Shanghai.

China Cycling Tours

China Cycling Tours offers some great bike tours in and around Shanghai. This includes tours around the city, mountain biking outside the city and even day trips that will take you from Shanghai to Suzhou to cycle.

Shanghai Insiders

Shanghai Insiders is a unique China tour operator that delivers bespoke sidecar (motorcycle) and jeep tours of Shanghai. This is a great option for group travel to explore unique parts of Shanghai you can’t see on a bike.

Recommended Xian Tour Operators

As one of the oldest cities in China (and one of it’s former capitals), Xi’an is probably one of the most popular tourist destinations outside of Beijing and Shanghai. Once you’ve had a chance to walk the city wall or visit the Terracotta Warriors, you’ll quickly understand why.

Here are three recommended local China travel agencies that can give you an intimate look at this historic area.

Urban Adventures Xian

Urban Adventures Xian offers a number of great options to explore in and around the city (and there’s plenty to see!).

They try to offer a more personal and intimate kind of tour that includes bike tours around the Terracotta Warriors or Lishan, walking history tours within the city and even a Chinese cooking class if that’s something that interests you.

Xian Private Tour

As the name suggests, Xian Private Tours offers customized private tours in addition to popular one-day and multi-day trips around Xi’an. Additionally, you can use them to rent a car and drive for the area, which is nice.

China Xi’an Tour

With more than 15 years of experience in Xi’an, this local agency offers more than the typical Xi’an tour. They have food tours, Muslim quarter tours, “local experience” tours, night tours and they also help arrange car rentals.

Recommended Chengdu Tour Operators

Chengdu is a place that is best known as the home to China’s lovable pandas, and while that’s definitely something you need to experience, there is also a lot more to do around Sichuan. Here are a few of my recommended tours to consider in Chengdu.

And make sure you scroll down to my recommended food tours in China to see some excellent Chengdu options (since Sichuan food is so popular around the world).

Panda Volunteer Tour

Getting to feed and hug a panda is probably one of the most unique China experiences you can have, and Chengdu is the place to do it. There are many Chengdu Panda Bases where you can pay to “volunteer” (it costs ~US$100) and then take a picture with a panda (additional US$150 donation). The volunteer experience is worth the money.

Local Chengdu Tours

Local Chengdu Tours definitely offers day trips to a panda base and even a volunteer program, but they also offer history and culture tours, food tours hiking tours (that they call “Side Trips”) and multi-day city tours that will show you every aspect of the Sichuan culture and history of Chengdu. This city is certainly worth a few days on your itinerary!

Best Southern China Travel Agencies (Yunnan, Guangxi)

The beautiful scenery of Yunnan and Guangxi is unmatched in all of China. More than likely, you’ve seen pictures of these two provinces without realizing it – they are that iconic.

The best part about these locations is that in addition to stunning scenery, they also boast a variety of ethnic groups worth visiting.

Here are a few of the best China tour operators who can show you around southern China.

Explore Beyond (China) – Recommended

Explore Beyond is a bespoke tour company that operates tours in Wuyuan, Guilin, Guizhou and Yunnan.

Unlike other travel agencies, they offer private, all-inclusive tours hosted by what they call a “personal Explorer” who drives, guides, hosts and facilitates your experience.

Your guide will be a resident foreigner and Chinese who have both lived or worked abroad long-term. This is an excellent way to really experience southern China!

Bike Yunnan Tours

If you’re up for it, I highly recommend you try to bike around Yunnan. It’s a province whose beauty lends itself to amazing bike tours. Join one of their groups for a guided tour or rent a bike to use on your own.

Guilin Li River Tours

How about this: instead of the typical tourist photo of the amazing Guilin River, you jump in a helicopter or a river boat to get a more unique view. Pretty cool, huh!? That’s what Guilin Li River Tours offers.

Best Western China Travel Agencies (Tibet, Xinjiang, Gansu, Qinghai)

It would be a crime to forget about the wilds of western China. Each of the four provinces (Xinjiang, Tibet, Gansu & Qinghai) are unique in their own right and offer memorable experience for those who are willing to take the time.

And that’s the thing: getting out to west China is time-intensive. The area is so large that you’ll be spending quite a bit of time on transportation. It’s worth it, though!

For travel to Xinjiang , you’ll want to use a Uyghur-run travel agency. The Uyghur are the majority people group here and the family that runs Old Road Tours are some of the best in the business.

GoToTibet provides various private tours and small group tours at affordable prices. They offer not only regular tour itineraries, but also trekking, cycling & motorbike tours in Tibet.

Gansu / Qinghai

Gansu and Qinghai may not be on the top of your “must-see” list…but it should be. Aside from gorgeous scenery, these places allow you to experience Tibetan culture without going to Tibet.

Best China Food Tours – Tasty Travel!

Finally, I’d like to touch on another growing segment of travel in the country – China food tours .

As recently as just five years ago, very few food tours existed. Now, they’re everywhere. Here are the three companies I recommend you connect with if you find joy in trying local food you had no idea you would love.

Lost Plate China Food Tours

Lost Plate is a larger company that operates not only in China, but also Cambodia and even the United States.

They offer food tours around Beijing, Shanghai, Chengdu and Xi’an, so you’ll want to check out what they have to offer if you’ll be visiting any of these cities.

And trust me – a food tour is one of those experiences you won’t regret trying!

Chengdu Food Tours

Sichuan food is famous all across China and the world, and nobody knows it better than Chengdu Food Tours. They’ll bring you to the restaurants where the locals eat and allow you to try a number of different dishes. Great day tour!

UnTour Food Tours

Similar to Lost Plate, UnTour operates in multiple cities across China, including Shanghai, Beijing, Chengdu and Hong Kong. The promise to give you the experience of “eating like a local” and there’s no doubt you’ll love it!

Final Thoughts | Recommended China Travel Agencies

As you can tell, there are plenty of options to choose from when it comes to using a China travel agency. There are plenty more options to choose from, obviously, but these are the tour operators I recommend personally.

Even if you’re a solo traveler, it’s worth taking a look at many of the day trips that are available. There are some things you just can’t see (or don’t know to see) on your own, which is one of the advantages of tour groups vs solo travel in China.

If you’ve had experience with other China tour operators and you think it was amazing, connect with me and let me know!

Further Reading & Resources

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About Josh Summers

Josh is the founder of TravelChinaCheaper.com who has been living in China with his family since 2006. Over that period of time he has traveled by plane, train, car, motorcycle and even camel to explore almost every corner of the country.

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The China Guide is a Beijing-based travel agency that customizes private tours, educational student tours, and incentive trips in China. We have more than ten years of experience crafting vacation packages for tens of thousands of travelers from the United States, Canada, Australia, the United Kingdom, Germany, France, Spain, and beyond. Our mission is to tailor the most authentic and hassle-free China tours that reflect each client's interests and preferences.

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As China's most famous attraction, the Great Wall of China is an essential stop on all China tours. Commonly considered a wonder of the world, the Great Wall boasts a history of over 2,000 years and stretches more than 3,000 miles across several provinces of northern China, making it one of the most impressive ancient structures on the planet. Virtual Tour of the Great Wall of China Want to visit the Great Wall of China... Read more

Beijing is an enormous municipality abundant in history, culture, beautiful landscapes, and fine cuisine. One of the oldest and largest cities in the world, Beijing boasts a fascinating mixture of old and new, from ancient imperial palaces to modern skyscrapers, providing one-of-a-kind insight into Chinese culture and daily life that you can't get anywhere else. As the cultural and political capital of the country, Beijing is... Read more

Once the beginning and end point of the Silk Road, Xi'an was China's first imperial capital, serving as the center of government throughout several of the most important dynasties in Chinese history, including the famous Qin, Western Han, and Tang dynasties. Xi'an's fantastically rich culture and history have made it one of the most popular tourist destinations in china; in fact, according to our 2019 study on the preferences of... Read more

As China’s most populous city, and one of the largest in the world, Shanghai is alive with an energy quite unlike any other municipality in the Middle Kingdom. Home to the world’s second tallest building, Shanghai's futuristic skyline is instantly recognizable. However, it is not only the innovative infrastructure that makes the city such a unique destination; Shanghai’s undeniably turbulent history has also left its mark... Read more

Thanks to the memerizingly beautiful karst mountains that surround them, Guilin and Yangshuo have long inspired Chinese artists and travelers alike. Apart from their picture-perfect scenery, Guilin and Yangshuo are also home to a variety of unique ethnic minorities, including the Zhuang, Yao, and Miao, offering travelers the opportunity to experience the colorful ethnic culture of this area while enjoying its amazing landscapes... Read more

Located in the heart of Sichuan province, Chengdu is home to one of China's—and the world's—best-loved mammals: the giant panda. Apart from being the best place in China to see and interact with pandas, Chengdu is also a cultural melting pot. Influenced throughout its long history by Tibetan and Mongolian cultures, Chengdu's intriguing past has left its mark on the city's food and culture, and is evidenced in its many temples... Read more

Home to China's first national forest park, the Wulingyuan Scenic and Historic Interest Area, Zhangjiajie boasts some of the most spectacular natural sceneries in China, made up of over 3,000 pillar-like mountains. These jaw-dropping mountains are covered with dense vegetation and are known internationally as the inspiration for the "floating mountains" seen in the film Avatar. Because of its stunning landscapes, Zhangjiajie's... Read more

When people think about the highest region on Earth, they imagine the snowy Himalayas and Buddhist monks dressed in bright robes. And while Tibet may sound to some like an incredibly remote region, those who are fortunate enough to visit it may find that the images they have of Tibet are quite right, with snow caps atop the towering Himalayan peaks and Buddhism still an important life part for many Tibetans. Tibet is indeed an... Read more

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We are a China-based company and have been serving online customers for over 20 years. We provide private one-stop China trips that are fun and flexible, with the freedom to choose local activities and experiences to make your trip. We are more than happy to customize your unique trip. We are here to help and enhance your tour with more experience and more fun. 

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Here we offer the most popular China tours in 2024. You can experience the country's cultural diversity and widely varying landscapes throughout these tours.

Glories of China

11 Days | Beijing - Xian - Guilin/Yangshuo - Shanghai

Explore the iconic ‘must-see’ destinations of China from north to south. 

China Adventure Journey

13 Days | Beijing - Xian - Chengdu - Guilin - Shanghai

Immerse yourself in Guilin’s karst landscape and see the cute Giant Pandas in Chengdu.

Silk Road Glorious Tour

15 Days | Shanghai - Xi'an - Dunhuang - Turpan - Jiaohe - Urumqi - Kashgar

Explore the historical, beautiful, and mysterious Silk Route of Old China with this unique tour.

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The classical China tours are designed for first-time travelers to the top destinations while involving the top tourist attractions.

Classic China Tour

8 Days | Beijing - Xi'an - Shanghai

China Golden Triangle trip is usually chosen by the first-time traveler and includes the Must-sees in China.

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11 days | Beijing - Xian - Yangtze River - Shanghai

Explore both the ancient cultures and prosperous features and relax on the Yangtze River Cruise.

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Explore sacred Tibet and other classic parts of China, enabling you to experience more of the real China.

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We are thrilled to announce that China is once again open to international visitors, and we can’t wait to welcome you back! Despite a significant decline in clientele from 2020 to 2022, we persevered and focused on improving our services, and we proudly launched our new brand, “Joy Travel,” which had helped thousands of expat clients in China to arrange and tailor-make their memorable China holidays.

Boasting over a decade of industry experience, we consistently prioritize our customers’ needs and strive for self-improvement. Our expertise lies in crafting flawless China itineraries, uncovering one-of-a-kind experiences, and meticulously managing accommodations, meals, transportation, and other travel specifics.

As we look ahead to the future, we are filled with anticipation and excitement to welcome you back to China. We believe that now is the perfect time to embark on a new adventure, to rediscover the splendors that make China a truly remarkable destination and the endearing people here. With our renewed commitment to exceptional service, a wealth of knowledge about the hidden gems of this vast country, and a genuine passion for creating unforgettable memories, we are eager to be your trusted partner in exploring the beauty, history, and charm that await you in China.

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ChinaTour.com International, Inc. is the most trustworthy and reliable China travel agency specializing in tours to China and East Asia. Combining many years of experience in the China travel industry and a deep understanding of Chinese culture, we create fantastic, memorable, and affordable China tours for our customers so they can experience the rich history , exotic lifestyle, and breathtaking landscapes of China. Our mission is to provide high-quality China tour packages at reasonable prices for world travelers .

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At China Discovery, we believe in providing valuable travel for all, without compromising on quality or comfort. Let us help you discover the real China and create unforgettable memories that will last a lifetime!

We strive to make your journey valuable, enjoyable, flexible and truly unforgettable. On our website, you can find travel ideas for over 100 destinations, and a comprehensive collection of all-inclusive trips and travel guides that can inspire you when planning your dream vacation to China. Currently, we not only offer classic China vacation packages , but also in-depth tours of all Chinese destinations and special theme tours to help you discover the REAL China. Since we believe that every trip with China Discovery should be tailored to the traveler's needs, preferences, interests, and style of travel and accommodation, our professional travel consultants will work closely with you to design personalized travel plans that meet your specific requirements, whether you are traveling with your family, friends, or solo.

We are immensely proud of the fact that over the years, we have helped thousands of travelers fulfill their China travel dreams. Our commitment to delivering exceptional service has earned us TripAdvisor's Certificate of Excellence every year since 2015, with over 1500 5-star reviews written by our satisfied customers. Looking to the future, our team is committed to going above and beyond to exceed your expectations and deliver a once-in-a-lifetime trip in China.

Our Company Chengdu Bamboo International Tours

Chinadiscovery.com is operated by Chengdu Bamboo International Tours Co., Ltd . Our founder has been a pioneer in the Chinese tourism industry and has consistently pursued unique and innovative ways to travel in China. Besides Chinadiscovery.com, we also provide Yangtze River cruises and Tibet tours through wwww.yangtze-river-cruises.com and wwww.tibetdiscovery.com.

China Discovery, providing customized tours across the country, is an esteemed and experienced China travel agency owned by Chengdu Bamboo International Tours Co., Ltd . Our goal is to make every traveler's dream of visiting China come true by providing exceptional travel services that exceed their expectations. At China Discovery, we believe in providing a valuable travel deal for all, without compromising on quality or comfort.

Our founder has been a pioneer in the Chinese tourism industry and has consistently pursued unique and innovative ways to travel in China. In 2011, we established our own brand, China Discovery, to offer classic China vacation packages , in-depth tours of Chinese destinations , and special theme tours to global friends who want to discover the REAL China.

We strive to make your journey valuable, enjoyable, flexible and truly unforgettable. On our website, you can find travel ideas for over 100 destinations, and a comprehensive collection of all-inclusive trips and travel guides that can inspire you when planning your dream vacation to China. Since we believe that every trip with China Discovery should be tailored to the traveler's needs, preferences, interests, and style of travel and accommodation, our professional travel consultants will work closely with you to design personalized travel plans that meet your specific requirements. All kinds of travelers will be catered, whether you are traveling with your family, partner, friends, or solo.

We are immensely proud of the fact that over the years, we have helped thousands of travelers fulfill their China travel dreams, and we're grateful for the many customers who have shared their memorable experiences, photos, and stories with us. Our commitment to delivering exceptional service has earned us TripAdvisor's Certificate of Excellence every year since 2015, with over 1300 5-star reviews written by our satisfied customers. Looking to the future, our team is committed to going above and beyond to exceed your expectations and deliver a once-in-a-lifetime trip in China. Let us help you discover the real China and create unforgettable memories that will last a lifetime with China Discovery.

• Learn more about Chengdu Bamboo International Tours & Our Company >>

Meet Our Team & Professional Travel Consultants

Our whole team of China Discovery is a big and energetic family , consisting of marketing and website team, personal travel consultants, hotel & ticket booking team, tour guides, drivers, and quality supervisors.

Headquartered in Chengdu, the Hometown of Giant Pandas, we also have offices in other cities of China. We have carefully selected a group of local experts and experienced guides in every destination to join in our team.

Our travel consultants team is the core of China Discovery Team. All the time, we have been trying our best to build a professional, knowledgeable and passionate team offering the highest level of service to travelers throughout the world. We put you directly in contact with a travel consultant with years’ experience, then together you design your ideal travel experience. It’s easy, fast and comes with all the insider tips you need to make your journey truly exceptional. Don’t have the time, or don’t feel like planning out your travel route? Not a problem. Just provide our passionate experts with your wants, needs, and budget, and he or she will come back to you with a detailed travel plan - ideally suited to your wishes.

Get Inspired by Our Customers’ Memorable Travel Stories

At China Discovery, “YOU” means “US”. We always put our customers in the first place. We firmly believe in and insist on that “customers come first”. One of the best way to get familiar with us and trust us in short time is to know how our customers thought of us. Read the Memorable travel stories and experiences our customers shared with us and get inspired from their travel style, routes and amazing activities...At the same time, you can create your own stories with us. >> Read All Our Customers Travel Stories during 2011-2024

Know How Our Customers Reviewed “Us”

Read 5000+ reviews and see what our customers said about their trips with us! In every step and in every detail, we are trying our best to guarantee our customers an enjoyable trip. From establishment till now, we have wined numerous good reviews from our customers from different countries and regions and we carefully sorted them out from millions of daily emails to let more and more travelers well know about us. Besides the good reviews sending directly to us, our dear customers also reviewed us on TripAdvisor.com. We are the winner of “Certificate of Excellence” from 2015-2019. Every review matters and we’ll keep doing the best!

Till now, we have 1,900+ good reviews on TripAdvisor.com and we’ll keep going

Our sub-brand China Discovery Panda Volunteer launched on TripAdvisor.com

First got Winner of TripAdvisor’s Certificate of Excellence and wined year after year

We got the first review on TripAdvisor.com on July 25, 2013

Launched “Customer Reviews” with reviews collected week by week

Our own brand China Discovery founded, providing tours all over China

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• 11-day Jiuzhaigou and Zhangjiajie Adventure Tour Chengdu, Jiuzhaigou, Xi'an, Zhangjiajie, Guangzhou
• 15-day Highlights of China Guangzhou, Zhangjiajie, Chengdu, Jiuzhaigou, Xi'an, Beijing
• 14-day Spotlight on China Kunming, Guilin, Yangshuo, Xi'an, Beijing, Shanghai
• 10-day China Giant Panda Tour Beijing, Chengdu, Ya'an, Shanghai
• 18-day Special Chinese Culture Holiday Beijing, Lhasa, Xi'an, Hangzhou, Shanghai
• 15-day Fabulous China River Cruise Chengdu, Leshan, Mount Emei, Zigong, Chongqing, Yichang, Wuhan...
• 14-day Kung Fu Dream in China Beijing, Luoyang, Xi'an, Mount Wudang, Wuhan, Shanghai
• 15-day Ancient Chinese Secrets Beijing, Datong, Mount Wutai, Taiyuan, Pingyao, Xi'an, Luoyang, Shanghai
• 8-day Sichuan Highlights Tour Chengdu, Mount Emei, Jiuzhaigou

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• 6-Day Chengdu Jiuzhaigou Tour Chengdu, Jiuzhaigou
• 6-day Chengdu & Hailuogou Modern Glaciers Tour Chengdu, Moxi, Hailuogou
• 8-day Oriental Alpine Adventure Tour Chengdu, Moxi, Kangding, Danba, Mount Siguniang, Chengdu
• 10-day Classical Sichuan Impression Tour Chengdu, Leshan, Mt. Emei, Ya'an, Dujiangyan
• 10-day Lost in Shangri-la Chengdu, Ya'an, Kangding, Xinduqiao, Daocheng, Yading Natural Reserve
• 7-day Xiamen Wuyishan Guangzhou Tour Xiamen, Yongding, Wuyishan, Guangzhou
• 8-day Yading Nature Reserve Tour Chengdu, Kangding, Xinduqiao, Litang, Daocheng, Xiangcheng, Shangri-la
• 10-day China Tea Horse Road Tour Kunming, Dali, Shaxi, Lijiang, Shangri-la
• 15-day Sichuan Odyssey Tour Chengdu, Rilong, Danba, Luhuo, Manigange, Litang, Xiangcheng, Shangri-la

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China Tours 2024/2025: Private and Tailor-Made China Vacations

We design private and tailor-made China tours based on your style of travel at reasonable local prices. We are Chinese travel experts who know what your guidebook and foreign agencies don't. To turn your China dreams into amazing experiences, we'll support you 1:1 with a dedicated China expert as you plan, book, and travel!

We would be honored to tailor-make your flexible private China tour. Do not hesitate to contact us at any time to discuss your travel plans.

• Top 10 China Tours
• China Family Tours
• China Panda Tours

Make the Most of Your Time in China

• China Tours from HK, Shanghai, Beijing
• To China Tour Destination

FAQs on China Tour Planning

Top 10 china tours 2024/2025.

Look no further - these are our most popular China tour itineraries. 80% of first-time visitors choose these tour plans.

• A time-smart choice
• Make your own Terra-Cotta warrior
• The best choice for first-timers
• Discover the picturesque rural China
• The best choice for panda fans
• Be a panda keeper
• The best choice for nature lovers
• Witness the Hallelujah Mountains
• The best choice for cruise lovers
• Witness the great Three Gorges of China
• The best choice for foodies
• Learn to cook the famous Sichuan dishes
• Specailly designed for culture fans
• Explore a lovely water town
• The best for a bucket list trip
• A grand trip including China's highlights
• Best for retired couples
• Main cities and core destinations of Silk Road
• Best for culture fans
• Meet Chinese ethnic minorities

Discover real reviews of Highlights Travel Family 's best-rated service across trusted platforms.

Top China Tours for Families

The tours below are recommended for families of travelers who would like to have interesting, educational, exciting, adventurous, or relaxing experiences in China. We are happy to customize any of them according to your preferences.

• Best for kids in a Mandarin Program
• Practice mandarin in a market
• Top family itinerary
• Experience China's countryside life together
• Best for the adventurous families
• Stay in a Tibetan tent on a highland pasture
• The most cost-effective China family tour
• Be like a Chinese child in a hutong

Top China Panda Tours

These are the most popular China tours with panda experiences for panda lovers. We have designed various itinerary including Chengdu and the other main cities of China to meet your requirements. All can be customized.

• Best for panda fans and hikers
• Explore the habitat of wild pandas
• Best for a family tour in summer
• Cover the most famous sights in China
• A good choice for panda and culture fans
• All the highlights of Chengdu
• A good choice for panda fans and foodies
• Experience the local lifestyle

China Tours from Hong Kong, Shanghai, Beijing

Top china tour destinations.

Here are the most popular cities for a China tour. Click for more information about each destination and tours there.

• 4-Day Beijing Private Tour
• 4-Day Beijing Highlights and Great Wall Night Tour
• 2-Day Shanghai and Watertown
• 5-Day Shanghai, Hangzhou and Watertown
• 3-Day Xi'an Tour with Must-sees and Unique Experiences
• 4-Day Mt Hua and Xi'an Essence Tour
• 1-Day Once-in-a-Lifetime Panda Volunteer Experience
• 3-Day Panda and Giant Buddha Tour
• 3-Day Essence of Guilin Tour
• 4-Day Guilin Scenic and Ethnic Discovery
• 5-Day Lhasa Classics and Lake Yamdrok Tour
• 8-Day Lhasa to Everest Base Camp Tour

Here are some expert planning tips to help you get started:

1. What is the best way to tour China?

China is a very large country, but it has built a comprehensive transportation system of airports, trains, highways, subways, ports, and waterways that is world class in many places.

For Western travelers, we suggest traveling between destinations by air or by high-speed railway. For journeys of more than 1,200 km (720 miles), it is probably better to take a plane. For less than that, a bullet train may be a more convenient and comfortable choice.

For traveling in the remote areas of China, a private transfer is recommended if there is no flight or bullet train.

2. How many days should I spend in China?

For first-timers, we recommend at least 8 days for the classic Beijing–Xi'an–Shanghai route, but a 14-day tour would allow you to experience a cruise on the Yangtze River and see the scenery of Guilin as well.

If you are planning a return trip, we will suggest the optimum number of days according to the destinations you are interested in.

3. How much does a tour of China cost?

The cost ranges from 220 to 350 USD per person per day, based on a private China tour for two persons. This includes domestic transportation, private guides, private transfers, hotels, attraction tickets, and lunches on touring days.

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China Travel Agents & Reviews

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Customers rate Zicasso's travel referral service  4.9  on a scale of 1 to 5 based on  1548  reviews on Trustpilot

We match you with top tour companies that specialize in the trip you want,  whether it's a customized private tour or a group tour.

Our China travel agents seamlessly blend insider knowledge with your aspirations, curating an itinerary that unveils the rich tapestry of this vast and diverse nation.  Working with our travel agencies in China is a seamless process marked by meticulous attention to detail. Our experts immerse themselves in your travel dreams, designing a bespoke experience that encompasses iconic landmarks like the Great Wall and the vibrant energy of Beijing.  Immerse yourself in the cultural tapestry and architectural marvels, confident that our China travel agencies will design a luxurious, custom trip just for you.

Discover our China travel agents, the top 10% of local specialists

Our China travel agents seamlessly blend insider knowledge with your aspirations, curating an itinerary that unveils the rich tapestry of this vast and diverse nation. 

Working with our travel agencies in China is a seamless process marked by meticulous attention to detail. Our experts immerse themselves in your travel dreams, designing a bespoke experience that encompasses iconic landmarks like the Great Wall and the vibrant energy of Beijing. 

Immerse yourself in the cultural tapestry and architectural marvels, confident that our China travel agencies will design a luxurious, custom trip just for you.

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Trips curated by the world’s top destination experts

Concierge-level service leading up to and during your trip

Unique, exclusive experiences and insider access

Zicasso in the News

Jeremiah's Travel Agency

 Based on  108  reviews

Destinations:

Verified review.

The trip with Zicasso’s tour operator was truly unforgettable. From the moment we booked with them to the very last day of our vacation, everything was seamlessly organized and executed. The attention to detail was impeccable, ensuring we could relax and fully immerse ourselves in the beauty and culture of Vietnam and Thailand without any worries. The itinerary they crafted for us was well-balanced, offering a perfect mix of sightseeing, cultural experiences, and relaxation. The accommodations were luxurious and exceeded our expectations, providing a comfortable retreat after each day's adventures. The tour guides were incredibly knowledgeable, passionate, and friendly, enriching our experiences with their insights and local expertise. They made sure we didn't miss out on any hidden gems and helped us navigate through each destination effortlessly. Overall, our travel company exceeded our expectations in every way possible. We highly recommend them to anyone looking for a premium travel experience in Asia. Their attention to detail, personalized service, and dedication to customer satisfaction truly set them apart.

Kevin's Travel Agency

 Based on  9  reviews

My husband and I booked our honeymoon in Thailand with Zicasso's travel agency. We worked with our travel agent to plan it and the itinerary was incredible! I barely had to do anything. He booked all of our activities, hotels, and transfers. Transportation: We went to four locations (Bangkok, Chiang Mai, Koh Samui, and Krabi) and each time we traveled internally, a guide would drop us off and pick us up. Truly door-to-door service! We also had a private guide and driver for each of our planned activities. Our domestic travel was so incredibly easy and we were super lucky to have all of them be on time and seamless! Our tour operator monitored all the flights and before our honeymoon, made sure to update a couple whose times had changed to ensure we got to our destinations with enough time. Activities: We wanted our honeymoon to be equal parts adventure and relaxation. We spent the first half of our trip in Bangkok and Chiang Mai. We toured temples, did a street food tour, took a day trip to a floating market, spent a day learning to cook with a local family, spent a day with rescue elephants, and visited a gorgeous national park, to name a few things. All were private tours with private guides! A shout-out to our amazing guides in Bangkok and Chiang Mai. We then spent intentionally unstructured time at the beaches of Koh Samui and Krabi (I’d recommend Krabi over Koh Samui (I was the one who added Koh Samui to the itinerary, but should have listened to our travel agent!). Krabi was so perfect for a honeymoon. Accommodations: All were five stars and beautiful! We had cute honeymoon welcome gifts everywhere we went. In summary, it was so worth working with our travel team to plan a stress-free honeymoon. We had an incredible time and couldn’t have loved it more!

Albee's Travel Agency

 Based on  5  reviews

After returning home from a month-long trip to Asia, I am still wowed by the service provided by the travel agency and our guides in Vietnam. Since this was our first visit to the country, I reached out to the agency for itinerary recommendations, and thankfully, I was connected with Albee. She was incredibly responsive before and during our trip, and she paired us with such knowledgeable and hospitable guides. Our first guide during the trip hosted us in Hanoi and SaPa. We opted to stay a bit more off the beaten path at an ecolodge which we can highly recommend, which is about 30 minutes away from the SaPa village center. We let our guide know we were interested in learning more about the local culture and exploring the countryside, and wow, he delivered!  We went on the most memorable hike through the rice terraces and stopped to chat with several villagers along the way. He knew everyone. On top of that, he taught us about local flora and customs while on the hike and then the bike ride. We are already looking forward to returning to the North and further exploring the Vietnam/China border, but only if we can do it with him! The mountains were truly the highlight of our trip, and it wouldn't have been possible without him as our guide. If you are lucky enough to add SaPa to your itinerary, do yourself a favor and request him. Our guide in Saigon, which was the last leg of our Vietnam trip, was so accommodating to our changing needs. After a couple of weeks of travel, we arrived in Saigon wanting a more relaxing pace. She seamlessly made alternate arrangements for us that were a perfect end to the trip. The most hospitable moment from our entire trip to Asia came when we expressed an interest in visiting a local family. She immediately suggested that she and her family host us for lunch at their home in the Mekong Delta the next afternoon. This was such an unexpected yet memorable end to our time in Vietnam. Our guide’s and her family's hospitality were unmatched, and we were so fortunate to have her as our guide.

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Denny's Travel Agency

Our planner provided us with an imaginative itinerary that we would never have imagined ourselves. She was responsive with her suggestions and answers to our questions. We had planned to stay in Shanghai and perhaps to go out to one of the water towns, then our planner suggested that we think a little bigger and go to Huangshan and stay for three nights. We loved the boutique hotel, probably our favorite place. Our trip required a lot of moving around, however our three guides and drivers got us to and from each location without a single misstep. We didn't waste a minute trying to figure out our logistics, and I would say that each one went above our expectations. Also, the Shanghai itinerary got us to the top spots without a hitch. The only thing I would fault is that our guide in Huangshan did not speak English as clearly as we would have liked, but he certainly did his best. All three guides were soft-spoken, personable, and attentive to detail. Also, while knowledgeable about China, none of the guides were academic or history experts. But we have no complaints!

Expert Tips for Discerning Travelers

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