holiday trip logo

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Vacation logos

Show off your brand’s personality with a custom vacation logo designed just for you by a professional designer. Need ideas? We’ve collected some amazing examples of vacation logos from our global community of designers. Get inspired and start planning the perfect vacation logo design today.

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Luxury Resort Logo

Unused & available logo looking for new home, check my services page for details. Modern and minimal logo design featuring palm leaf neatly packed in square shaped icon. Colorway pays ode to summer, sandy beaches and crystal clear sea, while subtle shadow gives design depth and catches the eye. Modern and bold serif lettering compliments the icon making this logo design great for hotel, beach bar or even a yacht, you name it ;)

Logo für ein junges, mobiles Schweizer Reisebüro

Free Spirited travel company

Sunrise Balloon

Logo design proposal for a travel agency that's specialized in tropical destinations :)

Coco Palmas

Travel agency that mainly sells travel to Mexico and the Caribbean area.

Coco Travel

Second Logo design proposal for a travel agency that's specialized in tropical destinations :)

Coconut Map Pin

3rd Logo design proposal for a travel agency that's specialized in tropical destinations :)

Gulf Nomadic

Logo for gulf nomadic. We all fly around the world, and we all return home. This is what Nomadic is based on, traveling and experiencing what the world has to offer, and then returning home to the GCC and bringing these ideas and concepts with us. Ready for sell logo.

classic home + sun

We own a former bed and breakfast built in 1877 that we want to rebrand for vacationers traveling to Mount Dora in Central Florida.

Maps & Memories Travel Co

Vintage sketch design for a classic feel for the company.

Vintage Paradise

Bold logo for Tripster

Out of the Suitcase Travel

Hip and Modern Design

Marienhof Nordsee Logo

Logo for a family-friendly farm with a holiday apartment.

Krewe de Travel

Vintage playful design for a lux company.

Logo for easyAir

EasyAir automates all financial aspects of vacation rental management.

Logo for travel agency

Logo for travel agency that organizes tours to Disneyland. The client request something that kids will like.

Logo for bed and breakfast "Le mas des 2 figuiers".

Bed and breakfast in old house of south of France.

CasaFloridian.com

Logo Design created for Casa Floridian vacation homes http://casafloridian.com/

This design represents a new place for serene living or for going on a vacation. filled with trees and modern buildings and having great weather

Elegant logo

Logo design with mountains and birds for retreat place.

Adventures by C.J.

Playful and luxurious logo for a high-end agency.

Mountain logo design for a vacation rental property

Knotty & Nice is a vacation rental property in Mammoth Lakes, California. The place is named “Knotty & Nice” because they have a lot of knotty pine in the decor. Otherwise, it is modern mountain. The client wants the logo that can be used on multiple pieces, and will also able to be manufactured into an LED sign (in the style of a vintage neon sign).

Arizona Balloon

Hot air balloons ride. Arizona Balloon. This logo available for sell.

*** available logo searching for a client *** Golden fish fulfills your wish ;-)

Island Ratz

Logo design for clothing line and promotional products. Client wanted something that represent island beach life, vacation, sun and hospitality. I created rat with hawaiian shirt and surf board to represent beach life and vacation. Also added palm behind to give tropical feel to it.

Design Logo For Vacation Shop in Bahamas

making logo illustration for vacation shop in bahamas

the Voyage Club logo

I made a vacation feel logo with relax-able chair with umbrella .

Airbnb management company. The name chose to call it Gather BnB because it's about getting family and friends to "gather" in a group and stay in a house together for a weekend.

Snowy Mountain Forest

Modest-Luxury Travel Company needs a creative, cool, sophisticated logo!

Logo design in the shape of a passport stamp.

Simple black and white logo tresure hunt adventure.

Simple black and white logo with illustration of beach, sea, and mountain tresure hunt. We wanted to represent adventure, fun, outdoor, chase, competition, adrenalin, and exploration. If you like this design or our style feel free to contact us.

Cave Creek, AZ

Sweet T logo

simple lettering logo with nicely incorporated happy face

Sugar Sands

Vacation Rentals

Online platform which brings sport enthusiastic people and sport holiday suppliers (coaches, fitness clubs, etc.) together.

logo & banner for Tipsy Tarts

logo for tipsy tarts tshirts

Unsalted Vacations

Hand-drawn T-shirt lettering design for a new Lifestyle Real Estate Brokerage - specializing in lakeshore real estate along Lake Michigan. :)

Meadows Edge Logo

Vacation Rental Cabin Logo

Log cabin outdoor adventure logo

Happy design for a RV rental on the beach

I wanted to transmit the idea of happiness and peace by illustrating a scenery of the experience they are offering

Algonquin Recreation

Logo design contest entry

Surfing equipment logo design

Logo for Swim Szn

Design for Swim Szn, a company that sells beach and swim apparel.

Dagali Hotel

Rebrand for a Norwegian Hotel Conveying heritage in a subtle way but bringing the design into the 21st Century.

Golf and Tennis Resort

The icon is a conceptual depiction of a golf field and tennis ball, created for a vacation sport complex in Cabo San Lucas, Mexico. *Available for purchase - hire me on 1-1 projects.

Clever and cute for a garden travel company

They offer day trips by bus in the Netherlands to gardens. The concept relies on a suitcase which is also a water can with a botanical representation of a tulip as a passport stamp Monogram design is included

Palmetto Roofing and Solar

We are a completely modernized and paperless roofing and solar company in South Carolina! If we had to describe our ideal logo, it would be recognizable and abstract with modern and rustic vibes. WE ARE OPEN TO OTHER IDEAS! No boundaries on the designs, we want creative and outside the box thinkers! The winning logo will be plastered on cars billboards and all over north and South Carolina! We do hundreds of projects every year so this will DEFINITELY be a brand that people will see!

A luxury vacation

Logo for a luxury vacation on the island which is known for having wild chickens running around the island.

Fun, simple lake life logo

A unique design that brings family, home, and lake together.

Budget my trip

This logo will be used for a beautiful lake house and vacation destination. The lakehouse is nestled amongst the trees and mountains and provides beautiful views of sunrise and nature.

Bright Leaf

Golf Resort

Logo for a vacation property

The vibe of this design was meant to display nature, relaxation, hills and overall peace.

Logo proposition with a retreat / vacation vibe

AVAILABLE FOR SALE An elegant and stylish logo that communicates tranquility, serenity and closeness to nature.

Texas Holiday Travel

This is a redesign for this Texas-based company. This also happens to be my first victory! Thanks the contest holder for picking my design!

Palm tree cafe

Retro/grunge logo for cafe on Hawaii, combinig negative space and grunge technique.

Anchor Haus Logo Design

Logo suite for a family-friendly boutique vacation home in Hampton Beach managed by Stay at Our Haus. The client envisioned an organic, masculine logo with a heritage element that will enable the brand to grow its customer base. Their target audience are families with children looking for an elevated space where they can enjoy their vacation and create memories with their loved ones. 🌊 I came up with a beachy design that features a nautical rope & knot. It utilizes hand-drawn type for a human touch and a welcoming vibe, which is enhanced by the channeling of vintage designs that evoke nostalgia. The color we decided on is red, as it helps Anchor Haus stand out from the competition – beach homes that mostly use muted shades of blue and yellow as their primary colors. Once the main logo was finalized, we developed the concept to create submarks - wordmarks and monograms for use in different contexts.

Bombshell Contest

Time to Unwind Trips

Logo for Travel company. I want to illustrate unwind time with a rigid-restraining "clock" character that transforms into a "bird shape" (free-loose) traveling wherever he likes. landscape background with several characters depicting different places, coconut trees-mountains-oceans, yet still harmoniously arranged.

I Love Aussie

Australia's largest souvenir design, manufacturing, and wholesale company.

Flip Flop Logo

Flip flop logo

Flamingo Logo for a Property Management Company

Concept available for sale 🎀

Logo for Simple Vacation

Venture Tahiti

Venture Tahiti offers vacation packages as well as custom itineraries through its website. Luxury Travelers from the United States interested in traveling to Tahiti and Bora Bora (French Polynesia).

Punta Preciosa

Bright and Colorful Hotel Logo

Goal was to create a colorful and festive, yet elegant design

Australian Cycling Holidays

Ocean Park Ventures LLC

Logo design for travel agency

apelsin logo

Fall Break Las Vegas

mascot logo for orca

mascot logo design.. i use the vacation hat as identity of the orca mascot. the hat will be stick to all design, include to the logo text if it stand alone without the logo mascot/ image.

Luxury travel guide

The requirement was to create a logo that is both luxurious and playful. The circle of pebbles with a starfish looks inviting and gives the logo a nice beach/ vacation vibe without looking too childish.

Logo Refresh

The client wanted to keep the logo close to the existing design, so kept the resemblance with the existing design while giving it a modern and clean look.

Fun colorful Waterpark logo for a Family Beach Resort

Logo for a waterpark at a family resort on the beach, most guests are families with young kids, we are branding their water park, looking for bright colors

Logo concept for a travel agency

A charming logo depicting a blue crab escaping the everyday. The goal was to design a simple and fun logo that people can relate to.

Auf die Insel

The logo should somehow reflect a holiday home / house and at best an island, but should stay simple and clean.

VACATION OFFER

Undercover Disney World - Logo Design

Unofficial Disney fan site specializing in Disney World planning, news, top 10 lists, etc.

Hamburg mit Kindern

Web portal for trips & weekend adventures for families in and around Hamburg, Germany. They are often associated with the harbor of Hamburg and a maritime lifestyle. Recommendations are written for families with children of different ages.

Thailand Kayak Fishing needs a logo

tripful logo design

Hi client. let me show you the ideas of this logo . base on the creative brief of the project. client want to need a logo for tripful representative of fun and bring different cultures together from around the world. the brand provide sustainable, life-changing travel experiences that make a positive impact on local communities. so core value is Fun • Caring • Open Minded • Inclusive • Worldly • Adventurous core ideas is community - people - globe - smile fun and local point. feel free to discuss with me if you need assist your brand to impactful drive to your audience market. Nine

Luxury Vacation Rental Wordmark Logo

Packing Hacks

Golden Sun Vacations

Vacation company targeted at couples and families for Resorts and cruise also universal

Emblem logo for a Vacation Getaway

My design features the foothills and scenery of Bella Vista with a fusion of biking and hiking elements. I created an outline that represents the treads of a cycle in which the logo is encompassed.

Coconut Beach Belize

Vacation rental in Placencia Village Belize.

The Airventure

Business providing travel tips and advice to companies and individuals looking to improve their travel experiences while spending less money and reducing their impact on the environment.

Logo Design for Off To Bora Bora

Off to Bora Bora is a travel website about traveling to Bora Bora information about flights, resorts, activities

New logo wanted for Keswick island Store

Home Furnishing logo

Casa Bamboo

Vacation logos not a good fit? Try something else:

It all starts with a vacation logo.

Whether you're brand new or on brand two (or three!), we've got a solution that'll suit your business and elevate your branding.

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Create your vacation logo design in minutes. It's fast, free and oh-so-easy. The perfect way to get started, or use it as inspiration for our designers to level up your branding.

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What makes a good vacation logo?

A great logo shows the world what you stand for, makes people remember your brand, and helps potential customers understand if your product is right for them. Logos communicate all of that through color, shape and other design elements. Learn how to make your vacation logo tell your brand’s story.

Types of logos There are 7 different types of logos. They’re all a combination of image and typography, but each gives your brand a distinct feel... Keep reading

Logo colors Choosing the right logo colors can highlight your business’ strengths and help you attract the right customers... Keep reading

Logo shapes The shape of your logo can tell customers if your company is friendly or serious, scientific or artistic, traditional or cutting edge... Keep reading

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Holiday Logos

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Holiday Christmas Bell

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Holiday Travel Destination

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1 - 64 of 2330 holiday logo designs

Ride the holiday fun with some cheery logos for your amicable customers. Not only funny but also family-friendly, energetic, and unique logos are up for you to see and explore on our logo database. Just type in Holiday logos and BrandCrowd will present you with wonderful templates and designs that are most likely suitable for your unique identity. Looking to brand a feast product like a cocktail basket, a ready-to-roast turkey, or a store-bought cake? Or are you just an event planner and holder for celebrations and holiday occasions? Take a look at the record-breaking list of logo designs on BrandCrowd’s holiday logo maker, designs that are perfect for holidaymakers, holiday breakers, travelers, accommodations, luxury product manufacturers, gift wrap makers, and more. 

Explore essential marketing materials too such as business cards , email signature, invoices, social media posts, and so much more. And like logos, these templates are customizable too. You can change the shape, the size, the font, or the color choices from the original design. Take a break from your usual business managing and instigate your creative thinking by letting yourself be engrossed in the hundreds of logo designs on BrandCrowd’s logo generator.

Other logos similar to Holiday logos

• travel logos
• adventure logos
• tourism logos
• recreation logos
• vacation logos
• journey logos
• explore logos
• relaxation logos
• escape logos
• leisure logos
• break logos
• celebration logos
• retreat logos
• expedition logos
• voyage logos
• getaway logos
• festivity logos
• visit logos

Making Your Holiday Logo Is Easy With BrandCrowd Logo Maker

Create a professional holiday logo in minutes with our free holiday logo maker. Brandcrowd logo maker is easy to use and allows you full customization to get the holiday logo you want!

Pick A holiday Logo

Pick one of the holiday logos on this page or update your search.

Customize Your holiday Logo

Change colours, fonts, add a tagline… Our holiday logo maker is 100% customizable and easy to use.

Download Your holiday Logo!

Download your holiday logo and start sharing it with the world!

Enter any keyword and we will start making logos for you

How do i make a holiday logo with brandcrowd.

Creating your holiday logo easy with BrandCrowd. Just follow these steps and you'll have a holiday logo ready to share with the world in minutes.

1. Start searching:

To find holiday logos relevant to your business enter your business name - We'll automatically show you holiday logos related to your business. You can browse the logos and choose one you love.

2. Refine your search:

If you can't find the perfect holiday logo, you can refine your search by entering related keywords. We'll show you more logos related to your search.

3. Create a holiday logo shortlist

To make life easier you can "shortlist" logos that you like. Simply click the heart symbol and we'll add the holiday logos to your shortlist.

4. Edit your holiday logo

Once you've found a holiday logo that you love, you can customize the logo colors, fonts and layout. You can even add more embellishments with shapes.

5. Preview your holiday logo

When you're done editing you can easily preview your logo on apparal, signage and more to see how it looks in real life.

6. Download your holiday logo

Once you're done customizing, you can download your holiday logo - you'll get access to all the logo files you need, instantly

What elements make a beautiful holiday logo?

It's easy to create a holiday logo with BrandCrowd's logo maker - but making sure you get these design elements right will ensure your logo is perfect. Your holiday logo should represent your brand, help people remember you and provide insight into your services. Choosing the right colors, layout, fonts and shapes are key to making sure your holiday logo rises above competitors.

There's an array of different logo types to choose from. Does your holiday logo need an icon or just text? Should it have a combination of both? Find out more

Logo colors

Want to convey trustworthiness? Want to appear fun and outgoing? Choosing the right colors for your holiday logo makes all the difference. Find out more

In the same way colors can convey meaning, so too can fonts and typography. Need a serious holiday logo or maybe something more gentle? Make sure to choose your fonts wisely. Find out more

Frequently asked questions

Creating that perfect holiday logo with BrandCrowd is easy - but just in case, here's some FAQs to help you get started.

What is the BrandCrowd holiday logo maker?

Do i get a transparent version of my holiday logo, what layout works best for holiday logos, what text should i choose for my holiday logo, how do i find the right holiday logo, how do i add a tagline to my holiday logo, can i download my holiday logo instantly, do i get my holiday logo in vector format.

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Can you really not wear white after Labor Day? Plus, 18 Labor Day facts

Labor Day lands on Monday, Sept. 2 this year.

Along with providing a long weekend to wrap up summer, Labor Day rewards the perseverance and hard work of employees by giving them an extra day to sign off and relax.

And that's exactly what President Lyndon B. Johnson had in mind when he signed the Uniform Holiday Bill into law in 1968 — an assurance that the holiday would always land on a Monday (and a Labor Day fact you might not already know).

While Johnson was responsible for Labor Day always falling on a Monday, it was President Grover Cleveland who made it a national holiday way back in 1894 (another piece of trivia to add to your collection).

We've got a whole host of Labor Day facts you might interested in to help increase your knowledge around the holiday, why we celebrate it and other fascinating details.

Among them: Whether or not it's OK to wear white after Labor Day, a list of celebrities who have Labor Day birthdays and which Labor Day hurricane made history in 1935.

Whatever plans you've got on the calendar this year — whether it's one last day at the beach or back-to-school shopping — bring these Labor Day facts along to keep friends and family entertained.

Most importantly, don't forget to take a break because in the end, that's what Labor Day is all about.

Can you wear white after Labor Day?

This supposed remnant of high society has long since gone by the wayside. During a segment on the 3rd Hour of TODAY , lifestyle expert Kathy Buccio explained that when it comes wearing white after Labor Day, there are no rules.

“You can wear all the white in the world that you want,” Buccio said on the show.

But how did this outdated fashion commandment become a thing to begin with?

According to Emily Post , those who could afford to vacation during the hot summer months left their “city clothes” behind in favor of “light, whiter, summer outfits.” Once autumn arrived, those leisure clothes were put away and “more formal city clothes” were once again worn.

Hollywood stylist and Dhstyle Inc. CEO, Dana Asher-Levine, tells Shop TODAY that the old-fashioned sentiment might likely have arisen, in part, from simple logistics.

“Many years ago, shopping was very seasonal. You bought clothes for fall, holidays and spring and summer,” Asher-Levine says. “White was never available in the winter months. Now with fast fashion, collections changing monthly, white is a staple color year-round.”

The Labor Day hurricane of 1935

Labor Day arrives during the peak of hurricane season, and there have been a number of memorable storms on or around Labor Day weekend, including 2005's Hurricane Katrina and Hurricane David in 1979.

Among the most destructive was the unnamed hurricane of 1935 which hit the Florida Keys as the first-recorded Category 5 storm in U.S. history, leaving near total destruction in its wake. With winds of 185 mph and an estimated storm surge of 18 feet, the Labor Day hurricane claimed nearly 500 lives. It goes down as one of the worst hurricanes to ever make landfall in the contiguous United States.

On average, union members make more money than nonunion workers

According to the U.S. Bureau of Labor Statistics , among full-time and salary workers, on average, union members had a median weekly income of $1,263, while nonunion workers had median earnings of $1,090.

The gender pay gap still exists

Though pay disparity between men and women has closed considerably through the years, according to Pew Research , women on average still make only 82% of what men earn.

In 2002, women earned roughly 80% of what men earned, meaning that in two decades, pay equity has only increased by 2%.

To spotlight the gender pay gap, the National Committee on Pay Equity commemorates Equal Pay Day annually, in day marked to recognize how far into the year women must work to earn what men earned in the previous year.

In 2024, that day landed on March 12.

These celebrities celebrate Labor Day birthdays

There are plenty of celebrities who celebrate September birthdays that, depending on the year, occasionally land on Labor Day. They include:

• Beyoncé (Sept. 4, 1981)
• Keanu Reeves (Sept. 2, 1964)
• Salma Hayek (Sept. 2, 1966)
• Charlie Sheen (Sept. 3, 1965)
• Mark Harmon (Sept. 2, 1951)
• Michael Keaton (Sept. 5, 1951)
• Evan Rachel Wood (Sept. 7, 1987)

Labor Day is a big travel weekend

Many Americans use the long holiday weekend as an opportunity to squeeze in one last getaway before summer's end. According to a survey by The Vacationer , more than half of adults planned to travel somewhere over Labor Day or Labor Day weekend last year in 2023.

In a separate survey , The Vacationer estimates that nearly 82% of all Americans plan to travel this summer and a good number of them planned to travel more than once.

Better make those reservations early — those numbers indicate that Labor Day 2024 will be a very busy travel weekend indeed.

The Destination of the Year 2024

If you're among those hitting the road or flying the friendly skies on Labor Day this year, you might be interested to know where to go.

According to Travel + Leisure , 2024's Destination of the Year is Costa Rica.

Among the many reasons to visit the Central American country? It's beautiful beaches, national parks, rain forests, limitless activities and Costa Rica's world-renowned coffee.

The top jobs in 2024

Since Labor Day is about recognizing hard work, you might be curious which jobs are considered among the best for U.S. employees. Using pay, talent, the ability to advance, stress, work-life balance and other criteria, U.S. News and World Report cites the following as the top 10 jobs of 2024:

• Nurse practitioner
• Financial manager
• Software developer
• Physician assistant
• Medical and health services manager
• Information security analyst
• Data scientist
• Speech-language pathologist

Labor Day was celebrated before there was a Labor Department

The U.S. Department of Labor was founded on March 4, 1913. What’s interesting about that is Labor Day itself became a federal holiday back in 1894. And the very first celebration of the holiday occurred in 1882, a full 31 years before the government agency was founded.

Other countries celebrate International Workers' Day instead of Labor Day

While Labor Day is primarily a U.S. holiday (although Canada celebrates too), many other countries recognize their laborers on what's known as International Workers' Day, also referred to as May Day or Labour Day.

According to the Department of Labor , the international version of Labor Day has American roots and is a nod to a conflict that occurred in Chicago more than a century ago. Advocating for eight-hour workdays, 300,000 workers walked out on the job on May 1, 1886. Hence, the name “May Day” and the date it's observed annually, which is May 1.

The walkout led to a violent clash between protesters and police, resulting in the deaths of both police officers and protesters in what's since been dubbed “The Haymarket Affair.”

The event serves as inspiration for fair working conditions around the world and led to the founding of International Workers Day, which is commemorated by much of Europe, Mexico, Cuba and Ghana, among other nations.

Labor Day began with a parade 

It’s widely believed that on September 5, 1882, union leaders marched in what is now considered the very first Labor Day parade . More than 10,000 New York City workers from a wide variety of industries, such as clothing makers and railroad workers (including children), took to the streets to raise awareness over unsafe working conditions.

Post-parade activities haven't changed much

After marching just under five miles from New York City’s City Hall to 42nd Street, the workers, who took unpaid leave to be at the event, met up with their families for various activities like enjoying picnics and fireworks.

Canada celebrated “Labour Day” before us

“Labour Day,” as it’s spelled by our neighbors to the north, was first celebrated in Canada in 1894 — on the first Monday of September, just like us.

Although it didn't become official until 1894, the holiday started percolating decades before that through a series of demonstrations. According to CBC News , on March 25, 1872, the Toronto Typographical Union went on strike in favor of a shorter workweek.

Many protesters were jailed, but later that year, Parliament legalized unions.

The founder of Labor Day is widely contested  

No one is completely sure who actually started Labor Day in the U.S., but it’s between two people and their last names are incredibly similar. While some records show that Peter J. McGuire, co-founder of the American Federation of Labor, got it going, others believe that Matthew Maguire, a secretary of the Central Labor Union, first sparked the concept.

Oregon was the first state to observe Labor Day 

Before becoming an official holiday nationwide, Labor Day was adopted state by state. According to the U.S. Department of Labor, Oregon was the first one to make it a statewide holiday, a full seven years before it was passed by Congress.  

President Grover Cleveland made it a federal holiday

On June 28, 1894, President Grover Cleveland made Labor Day official by signing it into law, designating the first Monday in September to always be Labor Day. The day honors the American labor force and the upholding of laws that make work conditions healthier and safer.

There’s still a New York City Labor Day parade today

To this day, the New York City Central Labor Council still hosts a Labor Day parade and march, which is held just north of the location of the original 1882 march. This year, the parade will be held on Saturday, Sept. 7, 2024.

Labor Day is observed on a Monday for a reason

While the very first Labor Day in 1882 took place on a Tuesday, it eventually shifted to Monday after the holiday was adopted by the states.

Labor Day is also observed on a Monday so that employees can enjoy a three-day weekend. Other federal holidays that fall on the first day of the week include Martin Luther King, Jr. Day, Presidents Day, Juneteenth, Indigenous Peoples' Day and Memorial Day.

Those three-day weekends will always remain intact thanks to the Uniform Holiday Bill signed by Lyndon B. Johnson back in 1968, with the former president declaring it would help Americans enjoy more time with family and provide an opportunity to travel.

The average weekly earnings for full-time workers

According to the U.S. Bureau of Labor Statistics, the median weekly earnings of full-time workers was $1,139 in the first quarter of 2024.

Women had median weekly earnings of $1,021, or 83.2 percent of the $1,227 median for men.

Sarah is a lifestyle and entertainment reporter for TODAY who covers holidays, celebrities and everything in between.

Shelby Deering is a freelance lifestyle writer living in Madison, Wisconsin. She specializes in writing about home design and decor, wellness and mental health, and other lifestyle topics, contributing to national publications like Good Housekeeping, AARP The Magazine, USA Today, and more. When she’s not writing, you can find her shopping flea markets and exploring local trails with her husband and corgi, Dolly.

Gen X is fed up, so they're taking more vacations alone

• Gen X is shifting from family trips to solo and friend-based vacations.
• More than 60% of Gen Xers book vacations to escape daily stress, the highest of any generation.
• Empty nests and upcoming retirements are influencing this trend.

With their children growing up and leaving the house, Gen Xers have a newfound freedom that is changing how and why they travel .

Gen X is booking fewer family trips and more vacations with friends or solo adventures, according to a report by Morning Consult published in May, which is based on monthly survey interviews with around 2,200 US adults from October 2021 to March 2024. Additionally, more than 60% of Gen Xers — who were born between 1965 and 1980 — cited the need to get away as their primary reason for booking a vacation, a higher percentage than any other generation.

"More than 6 in 10 Gen Xers say the desire to escape spurred their trip plans, perhaps reflecting the pressures of their current life stage," travel and hospitality analyst Lindsey Roeschke wrote in the Morning Consult report.

The percentage of Gen Xers planning trips with kids under 18 has dropped from 28% in October 2021 to 17% in February. The Morning Consult report noted that the drop is likely due to changing life circumstances, such as retirement or children moving out of the home.

According to data collected by the US Census Bureau , there were 22.5 million empty nesters in the US in 2014, the most recent year with available data. Another study published by the US Census Bureau in 2021 found that 60.2% of parents over the age of 55 did not have any children living at home, and those parents either lived alone or with a partner. However, neither of those studies differentiated between Gen Xers and baby boomers or how those numbers have changed over time.

Meanwhile, solo travel and trips with friends have increased and surpassed family vacations, signaling a move toward more personal and self-focused travel experiences.

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"Everyone likes to gloss over Gen Xers, but I'm really intrigued by the way their travel habits are shifting as they enter a new life stage," Roeschke wrote.

The next most common reason for Gen X to take a vacation was to visit family or friends, at slightly more than 40%. 

Stress and empty nests may not be the only factors

Another factor influencing the level of travel sans families could be divorce. According to Morning Consult's data, the number of Gen Xers taking a vacation with a partner dropped from 36% in October 2021 to 46% in February 2024, the lowest rate in the three-year span examined.

The divorce rate for people aged 45 to 54 — Gen Xers are typically between the ages of 44 and 59 — rose from 13.1 per 1,000 people in 1990 to 15.8 in 2021, according to research conducted by Bowling Green State University and published in 2023. For people aged 55 to 64, the rate more than doubled from 5.1 to 10.6 per 1,000 people. 

Financial pressures also play a significant role in shaping Gen X's travel habits. According to a Business Insider and YouGov survey of over 1,800 US adults in July, half of Gen Xers do not feel financially secure despite being in their peak earning years.

This financial strain influences travel decisions, leading travelers to seek deals and budget-friendly options, a trend that has been seen across all generations.

Driven by a need to escape and influenced by financial considerations, Gen Xers are carving out new travel experiences, prioritizing their well-being.

Are you a Gen Xer who recently planned a solo vacation and is willing to talk about why you chose to do so? Reach out to this reporter at [email protected] .

Watch: How Gen Z will change the workplace, according to LinkedIn's CMO

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