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Last minute cruises from Australia are typically cruise deals that are offered by various cruise lines for sailings departing within a few weeks or even days. These deals are often heavily discounted in an effort to fill up any unsold cabins and to offer travelers a chance to take a cruise at a more affordable price.

Last minute cruises from Australia can range in length from a few days to several weeks and can take you to a variety of destinations both within and outside of Australia. Some popular destinations for last minute cruises from Australia include New Zealand, the South Pacific islands, and parts of Asia.

When searching for last minute cruise deals from Australia, it's important to keep in mind that availability can be limited and the selection of cabins may be limited as well. However, if you are flexible with your travel dates and are open to different cabin types, you may be able to find a great deal on a last minute cruise.

It's also important to keep in mind that last minute cruises may not include all of the same amenities or perks as cruises booked in advance. For example, you may not have as much time to plan excursions or make dining reservations. However, if you're looking for a spontaneous and adventurous travel experience, a last minute cruise from Australia may be the perfect option for you.

View our last minute cruises and save! Book online with our no-obligation reservation policy allowing you to hold a cabin without payment.

Last Minute Cruises from Sydney

Looking to take a quick cruise holiday at short notice? ... if so, these Last Minute Cruises from Sydney are what you are looking for.

Use the Cruise Finder feature on this page to find the best value prices for all Last Minute Cruises from Sydney.

Another option is that you can click on the button below to view discounted prices on all of our currently available Last Minute Cruises from Sydney.

check $ prices: Last Minute Cruises from Sydney

These cruises are often heavily discounted as the cruise lines seek to sell any remaining cabins as the final cruise departure draws nearer.

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Last Minute Cruises

P&o last minute cruise deals.

Looking for a last-minute cruise adventure? Need a holiday, and fast? If you're feeling spontaneous and want to grab a rare last-minute P&O cruise, then you've come to the right place. But be quick - our last minute cruises are too good to miss and too hot to last.

There's a cruise for everyone, find yours

Is it best to book a cruise last minute.

Last-minute cruises are great options for spontaneous holiday-takers and last-minute adventure seekers. While P&O cruises sell out fast and you may not have as many options for last-minute cruise destinations or room options, you never know when you’ll come across a last minute cruise deal that’s too good to be true. If you’re flexible with your travel dates and you’re not attached to a specific cruise destination or type of room, our last-minute cruise deals could be perfect for you.

Make the most of these last minute cruise deals

P&O last-minute cruises visit a range of stunning destinations and depart from Sydney, Brisbane, Melbourne, Adelaide, Cairns and Auckland. Check out our best last-minute holiday deals below, from unique destination cruises to some of our special Main Event cruises.

With a Whitsunday cruise deal to Airlie Beach, you could snorkel, dive, swim, paddle or just laze on a breathtaking white sand beach. Or explore the world's largest sand islands on the stunning Moreton Island , one of mother nature's greatest wonders. Each Australian cruise destination will make you a tourist in your own backyard, allowing you to discover everything our beautiful country has to offer. With P&O Cruises, you'll visit natural beauty, bustling cities, quaint villages, vineyards and local shops.

Just remember, these last-minute cruises sell fast. To secure the room you want on your next holiday, it's best to plan and book ahead!

When is the best time to book a cruise?

The fear of missing out on the best cruise holidays is real. While there are some benefits to booking a cruise last minute, it might not be the best strategy for you. If your heart is set on a specific destination or you’re hoping to get the best room options for your cruise, our advice is: don’t wait! P&O cruises sell out fast. To make sure you have plenty of options, book your P&O cruise well in advance. Leave the last-minute cruise deals to the risk-takers and spontaneous adventure lovers, and secure your spot before they’re gone. Last minute cruise deal or not, our cruises offer incredible value for money year-round.

How late can you book a last minute cruise?

Our last minute cruises can be booked up to 4 days before the cruise departs, depending on availability. But if you’re hoping to nab a cruise to a specific destination, or hoping to get your choice of room, don’t leave it too long. Our cruises sell out fast, and you don’t want to miss out. Best to get in early if you find the best cruise holiday package for you to avoid disappointments!

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Buying Unsold Cruise Cabins and What Happens to Them

If you have done some research on getting unsold cruise cabins a week or two before a cruise, it’s probably because you are hoping to score a ridiculous deal on your cruise stateroom.

I have read some reports of people being able to book a cruise 48 hours before the cruise date, but technically this is not supposed to happen and you should not expect to be able to book a cruise this close to the cruise date.

Related: How to avoid spending an extra penny on board a cruise ship

So what happens to all those unsold cruise cabins?

Cruise lines try to sell them as fast as they can. But with cruising becoming more and more popular with vacationers there are fewer instances of cruise ships having vast amounts of cruise staterooms to unload to the public. In fact, if you wait too long to try to get a last minute deal, hoping to grab an unsold cruise cabin, you may find yourself not being able to get a room at all.

If some cabins are still unsold before a cruise, some passengers might get a call from the cruise line offering a discounted upgrade to a higher category cabin. They do this to both cut their losses on the rooms and to also try to get you hooked on that higher category stateroom. And often…. it works. But what a cruise line does with the unsold cruise cabins depends on a few factors.

Even if some cabins are empty a cruise line may not be able to sell them to you

A cruise ship is considered at full capacity when there are twice as many people as cabins on the ship. Since a portion of cabins can house more than 2 passengers, many cruise ships operate at over 100% capacity. The target goal for cruise lines is around 107% capacity.

One thing a cruise ship is not allowed to do is have more passengers than their lifeboats can hold. So that’s why some cruise ships will have empty staterooms even if they are not offering any more cabins for sale.

Why do some cabins magically become available before a cruise?

Travel agents have the ability to hold a certain amount of cabins on a cruise ship. If some of their customers cancel or do not put down their deposit, these cabins will become available to everyone else. The same goes for people who book a cruise online but do not pay their deposit on time. When that date passes without the deposit being paid, those cabins show up as available inventory. Cabins may also appear around the date of final payment due to some canceling their cruise.

Things to consider when looking for unsold cruise cabins

By waiting to see what cabins are unsold when booking a cruise you are also taking a risk here. You could easily end up with the stateroom in a noisy area or a highly undesirable location. Of course there is always a chance you could end up with a very nice cabin, but it’s a bit of a gamble.

Related: Check out our post on the cheapest times of year to take a cruise .

How to find those unsold rooms on a cruise ship

There are a couple of ways you can go about this. If you are on a cruise line’s email list you may get a message about last minute deals for particular ships. You can also visit their websites every day and multiple times a day, because yes, the prices can change that fast. Quite a few travel agencies also offer email newsletters with some of the best deals on these unsold cabins for last minute cruisers.

A note on price-control

Some cruise lines have implemented tight price-controls in recent years. This means that even travel agents aren’t allowed to sell the cabins for less than what the cruise line states. Some will offer on-ship credit to still give you a good deal, but certain price-controls have made it more difficult to find those bargain basement prices. Even in this tough economy cruise ships are leaving their ports at 100% capacity.

Learn the cruise secrets most people don't know and cruise like a boss. Check out Intelligent Cruiser here for a better cruise vacation. (Sponsored)

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Check the really cheap boat tours that offer a very low price but require a few hours of sales pitches for timeshares. Just don’t get sucked into a timeshare. They have high maintenance fees and cost a lot to get out. The boat is not luxurious, but you get free meals, a hotel stay and a chance to tour the destination–often in the Bahamas. If you don’t know how to find such a tour, then ask friends, because many receive phone or mail offers.

Hey was curious if you could elaborate how you were able to redeem the new deals if you had aleady booked? Just hoping you could explain a little more so I could get a good deal on my first cruise. Thank you

If you already made the final payment then it’s more than likely too late to score a better deal, with some exceptions. Some cruise lines, like Carnival, will offer price drop protection up to 2 weeks of the final sailing date. If you book through a cruise travel agent they can take care of this for you. Otherwise you can contact the cruise line and request an adjustment. Hope this helps.

I did the same in 2012 my Mediterranean cruise whent from $2500 to $1250, paid my air fare.

There is no “3” day requirement. Federal law requires the submission of the manifest one hour prior to sailing. That is why you must be checked in one hour prior to sailaway. Unlike the airlines, the cruiselines are not able to add someone to the manifest once it is submitted.

I have booked the day before the cruise. You have to go through the cruiseline directly to purchase it. Once at the pier, they may have to call in to Miami to verify the booking.

I guess my the biggest mystery is this…. if they have 15 cabins open for max 2 capacity, why do they shut it off for families of 3? Why not sell one and remove one if it’s really close?

The article emphasizes checking prices daily…sometimes more than once per day…because fares change that fast. It’s absolutely true. I booked a Bermuda cruise and kept watching the price. When I checked the fare in the morning it dropped $90 per person, so I took advantage of the price drop. Then I checked again after lunch and it had dropped again, this time by $40 per person. Not a huge price drop, but eighty bucks is eighty bucks. Then, about a week later, it dropped again AND a free booze package was offered fleetwide. So, just by watching often I scored price drops that brought my fare down over $250 and free booze. Watch prices and book early.

Make sure your profile with each cruise line you travel, says that you are willing to take upgrades when they are available. I was surprised when I checked my profile with one of the cruise lines we travel quite extensively, that it showed I wasn’t interested in free upgrades.

Sometimes getting an upgrade can backfire on you. I was “upgraded” from a cabin mid-ship to a higher category, 4 cabins from the front of the ship. It was very rough up in the bow of the ship. Since then, I have declined “upgrades” so that I know I am getting a cabin in a location I will be happy with.

I am trying to get a solo deal to hawaii in august or september?

keep calling

This is a great article!! I waited until the very last minute and booked my last cruise. I got a really great price; but my cabin was on the first deck right by the engines! The price I paid was so good; that I had to go. My cabin-steward bought me some ear-plugs and problem solved. I only paid $400 for a 5 night Thanksgiving cruise!!!!!!!

I forgot to state that for $400; I had a solo cabin!

Did you book it through travel agent? Or cruise line directly? I have been looking for a week and prices are still the same. Even thou the cruise ship leaves tomorrow .

Did you wind up booking?

Send me tips and information

Comments are closed.

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Unsold Cruise Cabins & Last Minute Specials

Posted on 22 January 2023
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Are you ready to Pack & Go? Unsold cruise cabins are going at bargain prices for summer sailings around New Zealand, Australia, Asia and the South Pacific

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Super Cheap Round Trip cruises from Brisbane, from 3 - 11 nights, from $299pp Grab yourself a super cheap last minute Carnival Luminosa Fun Break, they make the perfect good times add on to a Queensland holiday VIEW FEB - 23 APRIL 23 CRUISES

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27 March 23, 8 nights Roundtrip from Brisbane to Vanuatu & New Caledonia Quantum of the Seas Interior Rooms from $847 pp Twin Share Balcony Rooms from $1100 pp Twin Share BOOK ONLINE

29 March 2023, Grand Princess, 10 night Fly, Stay, Cruise, Package Fly Auckland to Sydney and enjoy a 2 night city stay before cruising back Sydney, Picton & Marlborough Sounds, Wellington, Napier, Tauranga, Auckland Last Minute Cruise Package from $2199 pp Twin Share Balcony rooms from $3369 pp Twin Share

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02 April 2023, Majestic Princess, 7 night Fly, Stay, Cruise, Package Fly Auckland to Sydney and enjoy a 2 night city stay before cruising back Sydney, Bay of Islands, Tauranga, Auckland Last Minute Cruise Package from $1699 pp Twin Share Balcony Rooms from $2119 pp Twin Share

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10 April 2023, Quantum of the Seas, 22 night Fly, Stay, Cruise package Fly to Brisbane & enjoy a 2night stay before you join Quantum of the Seas for your Brisbane, Papeete (Tahiti), Moorea (overnight), Kailua Kona (Hawaii), Honolulu cruise. Then spend 3 nights in Waikiki post cruise to chillax before your included flight back to Auckland

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Quick Tip ! If you are ready to grab a last minute deal then check your Passport is up to date, most countries require six months validity at the end of your holiday. Print our your Covid-19 vaccination certificate so you have proof of your vaccination status if required. Some countries now require proof of your Travel Insurance cover on arrival, talk to our team if you require pricing for a policy to cover your cruise package & destinations visited

Talk to our Kiwi Cruise Specialists on Freephone 0800 99 44 88

T&C. Last Minute Cruise specials are normally payable in full at time of booking and are none refundable. Please ensure your passport will have at least six months validity at the end of your holiday. Some destinations now require mandatory travel insurance. Full vaccination for covid 19 is required for the majority of destinations & cruise lines featured. Individual cruise line terms & conditions apply based on the cruise line booked. Some cruise lines charge additional merchant fees for payment by credit card. All prices shown are in NZD and are indicative only, final pricing will show in your shopping basket at time of booking and will be based on current availability at time of booking. Last minute offers are available until sold out and may be withdrawn at any time without notice. Bookings with children will be subject to availability of suitable child places at time of booking. When booking guarantee rooms, the specific rooms will be allocated by the cruise line prior to check in, no special requests are allowed with this type of room. Note guarantee room will be the grade booked or better and can be anywhere on the ship, some Oceanview and Balcony guarantee rooms may have obstructed views.

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Unsold Cabins, Free Cruise Upgrades

Tips on how to get unsold cruise cabins at a huge discount, why stateroom upgrades are so very special deals, and how to get a free upgrade on a cruise - all these secrets are revealed here.

Cruise upgrades deals = unsold staterooms at a huge discount

All cruise upgrades are discount deals - simply because you get more for less. Great prices are not all you can get from travel deals. To travel by a cruise ship means exotic adventures to most interesting places, gourmet cuisine, huge variety of onboard activities, accommodations (as categories, types, and amenities), unique experiences on city tours, exciting shore excursions, meeting new people, making new friends. For many travelers, it's the overall value that counts, and not the price alone. For many, but definitely not for all.

The main reasons for free cruise upgrades to be offered are two - the worldwide recession and huge overcapacity in the travel industry. With late deals, you can book a cabin for up to 80% off list prices. But if you're booked already, there's a real chance for you to get a cabin upgrade for absolutely free or at a hugely discounted price - because there are still some unsold cabins on your ship.

Unsold cruise cabins on big-cheap shipping companies

The "really big players" on the travel market are large travel agency from the category of "wholeseller - megaseller". They buy more cabins - to buy cheap cabins and resell them at a huge profit. Advance booking, volume discounts and not paying commissions means getting the cheapest prices possible. In most cases, travel agencies have the option to return unsold staterooms to the line/operator by a certain date. However, some of the cabins are bought in bulk - and are non-refundable. These deals offer the biggest discounts from the cruise lines. Generally, whole-sellers sell cabins to travel agencies/agents. But often they also sell to end consumers - thus avoiding paying a commission to the travel agency.

The free cabin upgrade is often more luck than anything else - meaning to be at the right voyage at the right time. But several tips can significantly improve the chances of getting an upgrade - for free or at a huge discount. Some of the best promo specials offer bonuses and perks, but free cabin upgrades are probably the best gift you can get from them. Cheap prices for luxury and style is a great perk! The place that you use mainly for sleeping isn't the Achilles' heel of your sea vacation. However, if you insist on both paying like Cinderella and sailing like the prince, a cabin upgrade is the option you should definitely look for.

10 tips on how to get a free upgrade on a cruise

The world's best passenger ships have accommodations in many categories (the main types are Inside-Oceanview-Balcony-Suite) featuring different interiors, amenities, locations - and booking prices. A cabin upgrade for free is only a chance, but several tips may push your luck in the right direction:

To get a free cabin upgrade means you're relocated to a stateroom in a better category/deck location than the one you booked. Generally, it offers a room with a better location (on a higher deck, mid-ship, replacing your "obstructed view" cabin, etc). An upgrade at absolutely no additional cost is more like a happy dream - the better word for this kind of deal is "upsell" - an upgrade for a reduced cost.
Early booking - lines sell both the cheapest and the most expensive accommodations first. If later on there's high demand for your category, a chance for a tempting cabin upgrade may appear.
Last-minute offers - do not include cabin upgrades, but are a great discount option. For a sea voyage with less time at sea, and more ports of call and/or land tours, the importance of the stateroom category is rather lesser.
Lower rates by loyalty programs, i.e. - for regular customers of a particular brand/company. In such a case, a cabin upgrade may be one of the bonus amenities (depending on the number of days you've sailed with the line).
Book a free cabin upgrade promotion - lines occasionally offer special promos in which 2 different grades are priced equally - so if you book the usually more expensive room at the lower-room cost, you're basically getting a free upgrade (as an example - an oceanview at inside cabin rates or a balcony for oceanview prices).
Cabin upgrade deals may be used as a hook-tactic to improve your first impressions - either of the particular line or for the ship experience in general.
Skilled travel agent - a travel agency, as a rule, book whole blocks of cabins, and if a higher category is left unsold they may offer you a free upgrade. Be careful with the "new cabin" location - an upgrade that puts you right under the Main Dining Room, or near the disco, lifts and other noisy places on the ship is actually a downgrade.
Cheap deals by added value - book not a cabin with a specific location on the ship, but a stateroom category (the so-called "guaranteed cabins"). This option promises accommodation in the desired category OR HIGHER - great chances for a free upgrade.
Pick the right destination - in its low season. Alaska, Caribbean, and other popular sea ship vacation destinations offer good chances for free cabin upgrades and hugely discounted rates during their low and off-seasons. If your off-peak sailing isn't full and the line decreases fares to boost bookings, that's a very good time for a free upgrade. Note: for some destinations, low seasons include the months of May and September (Alaska), September through November (Caribbean), early January and May (Mexico Riviera).
Always ask about it - it's a gambling chance, but what do you have to lose?

If the size of your stateroom affects seriously your sailing style, you should consider the option of booking a "serious" category and lowering the overall expenses by walking some of the trudged paths: group booking, relocation deals, member discount programs, less onboard spending, less attractive itineraries, limited or no land tours/shore excursions, and/or the solo traveling option.

NCL cabin upgrades

In February 2017, NCL-Norwegian started a new (industry's first) cabin upgrade program that allows already booked passengers to bid for upgrades to higher-category staterooms.

"Norwegian Upgrade Advantage" program was tested and approved by top travel agencies. The entire system is automated and doesn't require travel agent intervention and pays commissions on the enhanced fare.
After final payment, NCL's customers could bid on an upgrade and there was a little dial that would show them in red, yellow or green the likelihood their bid was going to be accepted. When NCL offered the cabin upgrade to the guest, they emailed the travel agency of record, so they saw the guest had been offered the ability to upgrade. If the bid was accepted NCL notified the agency. The agency had to do absolutely nothing.

Once the passengers' bids are accepted, they are assigned to an available higher-level stateroom - interior to oceanview, oceanview to a balcony, balcony to a suite or to The Haven accommodation. However, they can't choose the exact stateroom (number) to which they are assigned.

Royal Caribbean cabin upgrades

Since November 2018, RCI-Royal Caribbean International offers a bid-based cabin upgrade program called "RoyalUp". Booked customers receive an email if their voyage is eligible. They can browse through available for booking higher-grade staterooms on that voyage. Then select their bidding price for a particular cabin upgrade and submit the bid.

RoyalUp upgrades are offered fleetwide, priced per person, for the entire voyage, based on twin share. Only the first and second passengers in the cabin are charged the extra - regardless of the room's grade and max occupancy. These upgrades are based on availability. The cabin location can't be specified.

Group bookings are also included for bidding, but without a guarantee that all reservations will be upgraded. If all reservations are upgraded, RCI doesn't guarantee that all upgraded staterooms will be located close together.

Booked customers are allowed to bid on multiple cabin categories. Travel agents are also allowed to bid for their clients. Upgrade bids are accepted until 2 days prior departure. Passengers with accepted RoyalUp biddings are notified via email. They are allowed also to modify or cancel the upgrade (until 2 days prior departure) if the offer is not been accepted by RCI and their credit card is not been charged.

Onboard Experience

Finding deals on unsold cruise cabins: tips and strategies.

Table of Contents

Key Takeaways

Booking early increases the chances of getting the desired cruise experience.
Flexibility with travel dates, ships, and cabin locations increases the chance of finding deals.
Guarantee cabins can be a gamble, but they help cruise lines fill unwanted cabins.
Strategies can be employed to target sailings and look for promotions.

What to Look For

Best Booking Practices

Strategies and tips.

Frequently Asked Questions

How do cruise lines determine which cabins are considered "unsold", are there any risks or disadvantages to booking an unsold cabin, can i negotiate the price of an unsold cabin with the cruise line, are there any specific times of the year when cruise lines are more likely to offer deals on unsold cabins, are there any additional fees or charges associated with booking an unsold cabin.

From a young age, Asra was drawn to the power of words and their ability to transport readers to far-off lands and magical realms. Her fascination with travel and cultures from around the globe fueled her desire to become a travel writer, and she set out on a journey to turn her dreams into reality.

Laundry Options On Cruise Ships: A Comprehensive Guide

Cruise Ships: Wifi Availability And Upgrades

Meet Asra, a talented and adventurous writer who infuses her passion for exploration into every word she writes. Asra’s love for storytelling and her insatiable curiosity about the world make her an invaluable asset to the Voyager Info team. From a young age, Asra was drawn to the power of words and their ability to transport readers to far-off lands and magical realms. Her fascination with travel and cultures from around the globe fueled her desire to become a travel writer, and she set out on a journey to turn her dreams into reality.

Cabin Types and Cost

Vacation Style and Special Groups of Cabins

Cabin location and noise.

Deck Level and Cabin Size/Layout

Additional cabin amenities and overall experience.

Proximity to Amenities and Attractions

Noise considerations, cabin size and accommodations for groups, accessible cabins for passengers with mobility issues.

Accessible cabins come with features like wider doorways and accessible bathrooms.
Booking an accessible cabin can usually be done online, like any other cabin type.
It’s important to book accessible cabins early due to limited availability.
Accessibility features in these cabins ensure a comfortable and convenient experience for passengers with mobility issues.
Cruise lines are a great option for passengers with special needs, as they provide accessible cabins and prioritize the comfort of all passengers.

Choosing Your Own Cabin Vs. Letting the Cruise Line Select

Are there any discounts or promotions available for booking certain cabin types, can i request a specific cabin location on the ship, are there any age restrictions for certain cabin types or special groups of cabins, is there a limit to the number of people allowed in a cabin, what is the process for upgrading or changing cabins after booking.

Alfons is the visionary leader and driving force behind Voyager Info’s success. As the Editor in Chief, he brings a wealth of experience and an unwavering passion for travel to the helm of our cruise-centric platform.

With a lifelong fascination for exploring new horizons, Alfons discovered his love for the ocean and cruising at a young age. From sailing across pristine Caribbean waters to embarking on daring expeditions to far-flung destinations, he has amassed a treasure trove of first-hand experiences in the world of cruising.

Setting Sail with the Perfect Soundtrack: The Ultimate Cruise Playlist

Introduction

Creating the perfect cruise playlist.

Popular Songs for a Cruise Playlist

Songs that capture the spirit of cruising, classic cruise-inspired songs, how to curate your own cruise playlist, consider the cruise destination and itinerary, mix up genres and eras, include songs that evoke the feel of the open sea, don’t forget to include fun and upbeat songs, sample cruise playlist, 1. surfin’ usa, 2. one love, 3. margaritaville, 4. come sail away, 5. night fever, 6. escape (the piña colada song), 7. celebration, 8. let’s groove, 9. vacation, 10. red red wine, 11. girls just want to have fun, 12. hot hot hot, 13. walking on sunshine, 15. don’t worry, be happy, 16. somewhere over the rainbow, 17. island in the sun, 18. soak up the sun, 19. no shoes, no shirt, no problems, 20. it’s five o’clock somewhere, 21. party in the u.s.a., 22. knee deep, 23. on the floor, 24. fireball, 26. the night is still young, 28. heat waves, 29. friday (dopamine re-edit), 30. i’m good (blue), related articles.

Claire, a creative soul with an unquenchable thirst for storytelling, is an integral part of the Voyager Info team. As a dedicated writer, she weaves captivating narratives that transport readers to enchanting cruise destinations and beyond.

Claire’s love affair with writing began at an early age when she discovered the magic of words and their ability to craft worlds and emotions. Her innate curiosity led her to explore various literary genres, but it was travel writing that truly captured her heart. Drawing inspiration from her own globetrotting adventures and encounters with diverse cultures, Claire embarked on a journey to become a travel writer par excellence.

Silversea Holiday Sales: Suite Upgrades, Discounts & Onboard Credit

An image showcasing a luxurious oceanview suite aboard a Silversea cruise ship, adorned with elegant decor and breathtaking views

As someone passionate about travel, I’m excited to announce the incredible holiday sales event by Silversea.

Imagine upgrading your suite, saving an additional 5% per person, and receiving a generous $1,000 onboard credit. This credit can be used for indulgent experiences like spa treatments and shore excursions.

With worldwide voyages departing soon, you can explore classic Caribbean destinations or embark on unique journeys from ports like Singapore, Bangkok, and Bali.

Join me in spreading holiday cheer by booking a luxurious cruise and creating unforgettable memories with your loved ones.

Suite upgrades are available during Silversea’s Holiday Sales Event, providing a more luxurious and comfortable experience with extra space, elegant furnishings, and breathtaking views.
Customers can enjoy an extra 5% off per person and receive a $1,000 onboard credit per suite during the Holiday Sales Event, making their cruise more affordable.
The onboard credit can be used to pamper oneself with luxurious amenities, explore new destinations through various excursion options, enjoy live shows and performances onboard, and treat oneself to extra amenities for an unforgettable cruise experience.
Specialty restaurants offer delectable culinary delights, gourmet dining experiences, a diverse array of flavors and cuisines, and a sophisticated ambiance for an elevated dining experience.

Suite Upgrades: Enhance Your Accommodation

I can enhance my accommodation by taking advantage of the suite upgrades offered during the Silversea Holiday Sales Event.

This special event allows me to upgrade my holiday accommodation to a higher category suite, giving me a more luxurious and comfortable experience on board. Imagine having more space, elegant furnishings, and breathtaking views from my suite. It’s the perfect way to upgrade my cruise experience and make my holiday even more memorable.

Additionally, during the sales event, I can also enjoy an extra 5% off per person and receive an onboard credit of $1,000 per suite. This credit can be used for exciting shore excursions or indulgent spa treatments.

Discounts: Save More on Your Cruise

Take advantage of the special offer to save even more on your cruise. Silversea’s Holiday Sales Event is the perfect opportunity to enjoy luxurious cruising at budget-friendly prices.

With the one-category suite upgrade, you can enhance your accommodation and experience ultimate comfort. Plus, you’ll receive an extra 5% off per person, allowing you to save money and make the most of your vacation.

But that’s not all! Silversea is also offering an onboard credit of $1,000 per suite, which can be used for exciting shore excursions or indulgent spa treatments.

With these discounts and credits, you can truly make your cruise a memorable and affordable experience. Don’t miss out on this amazing opportunity to save money and enjoy a fantastic holiday at sea.

Onboard Credit: Treat Yourself to Extra Amenities

Indulge in the onboard credit to pamper yourself with luxurious amenities during your cruise.

With the Silversea Holiday Sales Event, you can enhance your experience by using the onboard credit for various options.

One exciting option is to explore new destinations ashore with the wide range of excursion options available. Whether it’s visiting historical landmarks or immersing yourself in local culture, there’s something for everyone.

Additionally, you can enjoy live shows and performances onboard as part of the entertainment options. From Broadway-style productions to live music, the cruise ship offers a vibrant and entertaining atmosphere.

Specialty Restaurants: Indulge in Culinary Delights

Savor the delectable culinary delights offered at the specialty restaurants on the cruise ship. Indulge in gourmet dining experiences and fine dining options that will tantalize your taste buds. From elegant seafood dishes to succulent steaks, these specialty restaurants offer a diverse array of flavors and cuisines.

Immerse yourself in the sophisticated ambiance of these dining establishments, where every detail is meticulously crafted to create a memorable dining experience. From the elegant decor to the attentive service, every aspect is designed to enhance your enjoyment.

Sample the chef’s signature dishes, created with the finest ingredients and expertly prepared to perfection. Whether you prefer French cuisine, Asian flavors, or classic Italian dishes, these specialty restaurants have something to satisfy every palate.

Experience a culinary journey like no other as you savor each bite and savor the exquisite flavors. With the onboard credit provided by the holiday sales event, you can indulge in these fine dining options without worrying about the cost.

Treat yourself to an unforgettable dining experience and make your cruise even more memorable.

Spa Treatments: Relax and Rejuvenate Onboard

I can’t wait to book a spa treatment and relax onboard, allowing myself to unwind and rejuvenate. Silversea offers an array of spa options that are perfect for pampering and self-care. Here are some of the fantastic spa amenities you can enjoy on your cruise:

Immerse yourself in the soothing ambiance of the spa and embrace the opportunity to take care of your well-being.

What Other Benefits Are Included in the Silversea Holiday Sales Event Besides Suite Upgrades, Discounts, and Onboard Credit?

In addition to suite upgrades, discounts, and onboard credit, the Silversea holiday sales event offers free Wi-Fi and complimentary beverages. These extra perks enhance the overall experience and make for a truly enjoyable vacation.

Are the Suite Upgrades Available for All Types of Suites on the Cruise?

Sure thing! Suite upgrades are available for select types of suites on the cruise. Eligibility for suite upgrades may vary, so it’s best to check with the cruise line for specific details.

Can the Onboard Credit Be Used for Any Other Expenses Besides Shore Excursions and Spa Treatments?

Yes, the onboard credit can be used for a variety of expenses besides shore excursions and spa treatments. It can be used for specialty restaurants, onboard activities, and other amenities to enhance your cruise experience.

Are the Specialty Restaurants Included in the Cruise Fare or Do They Require an Additional Fee?

Yes, specialty restaurants on Silversea cruises require an additional fee. However, with the onboard credit from the holiday sales event, you can use it towards enjoying the delicious meals and exquisite dining experiences at these specialty restaurants.

Are Spa Treatments Included in the Cruise Fare or Do They Require an Additional Fee?

Yes, spa treatments and specialty restaurants are not included in the cruise fare and require an additional fee. However, with the Silversea Holiday Sales Event, you can use onboard credit for these amenities.

Affiliate disclaimer

As an affiliate, we may earn a commission from qualifying purchases. We get commissions for purchases made through links on this website from Amazon and other third parties.

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How Cruise Lines Fill Their Unsold Cabins

Published: December 15, 2023

Modified: December 28, 2023

by Cassandre Olsen

Sustainability

Introduction

The cruise industry is a booming sector of the travel and tourism industry, attracting millions of travelers every year. With luxurious accommodations, world-class entertainment, and exotic destinations, it’s no wonder that cruising has become a preferred choice for vacationers.

However, despite the popularity of cruises, cruise lines often find themselves facing the challenge of filling their unsold cabins. These unsold cabins can represent a significant financial loss for cruise lines, not to mention the missed opportunity to provide unforgettable experiences to potential passengers.

In this article, we will delve into the world of cruise line marketing and explore the strategies that cruise companies use to effectively fill their unsold cabins. From last-minute discounts to collaborating with travel agents and utilizing online booking platforms, cruise lines employ various techniques to entice passengers and ensure maximum occupancy on their voyages.

By understanding the factors that lead to unsold cabins and the strategies employed by cruise lines to fill them, we can gain valuable insights into the dynamics of the cruise industry and how it adapts to meet the demands of today’s travelers.

Understanding the Cruise Industry

The cruise industry is a complex and competitive sector that involves the operation of cruise ships, the provision of onboard amenities and services, and the organization of shore excursions and itineraries. Cruise lines cater to a wide range of travelers, offering various types of cruises, from family-friendly adventures to luxury escapes for discerning travelers.

One of the key factors that contribute to the success of the cruise industry is its ability to provide all-inclusive experiences. Passengers can enjoy accommodations, meals, entertainment, and transportation to multiple destinations, all within the confines of a floating resort. This convenience and the allure of visiting multiple destinations in one trip make cruises an attractive option for vacationers.

Despite the immense popularity of cruising, the industry is not immune to fluctuations in demand. Factors such as economic conditions, geopolitical events, seasonal variations, and changing consumer preferences can all impact the number of passengers booking cruises. This can result in unsold cabins, leaving cruise lines searching for ways to fill them.

Furthermore, the cruise industry is highly competitive, with numerous cruise lines vying for the attention and patronage of potential passengers. Each cruise line strives to differentiate itself by offering unique itineraries, onboard amenities, and exceptional customer service. This competition adds pressure on cruise lines to market their offerings effectively and entice passengers to choose their cruises over others.

Understanding the dynamics of the cruise industry is crucial for cruise lines to navigate the challenges they face, including the task of filling their unsold cabins. By analyzing the factors that contribute to unsold cabins and studying successful marketing strategies, cruise lines can gain a competitive edge and boost their occupancy rates.

Factors Leading to Unsold Cabins

Several factors can contribute to the presence of unsold cabins in the cruise industry. Understanding these factors is key to developing effective strategies to fill those cabins and maximize occupancy rates. Here are some of the main factors that can lead to unsold cabins:

1. Seasonal Variations: The demand for cruises can vary depending on the time of year. Peak seasons, such as summer and major holidays, often see high occupancy rates, while off-peak seasons may experience lower demand. If a cruise line fails to anticipate the seasonal fluctuations accurately, they may end up with unsold cabins.

2. Economic Conditions: Economic downturns can have a significant impact on the travel industry, including the cruise sector. When consumers are more cautious about their spending, they may delay or cancel their travel plans, resulting in unsold cabins. Conversely, favorable economic conditions can lead to increased demand for cruises.

3. Geopolitical Events: Political instability, natural disasters, or health-related incidents can disrupt travel plans and deter passengers from booking cruises. These unforeseen events can create a sense of uncertainty and impact the number of individuals willing to embark on a cruise, ultimately leading to unsold cabins.

4. Competition from Other Travel Options: The travel industry offers various vacation alternatives, including all-inclusive resorts, adventure tours, and city breaks. The competition from these alternatives can reduce the demand for cruises, resulting in unsold cabins. Cruise lines must differentiate their offerings and showcase the unique benefits of cruising to attract passengers.

5. Changing Consumer Preferences: The preferences and expectations of travelers are continuously evolving. Cruise lines must stay in tune with these changes and adapt their offerings accordingly. Failure to meet the evolving demands of consumers can lead to unsold cabins as passengers seek alternative vacation options.

While these factors can contribute to the presence of unsold cabins, cruise lines have developed strategies to mitigate these risks. By offering last-minute discounts, upgrading passengers, partnering with travel agents, and implementing effective marketing and advertising techniques, cruise lines can attract passengers and fill their unsold cabins. In the following sections, we will explore these strategies in more detail.

Last-Minute Discounts

One effective strategy that cruise lines employ to fill their unsold cabins is offering last-minute discounts. As the departure date for a cruise approaches, if there are still empty cabins available, the cruise line may reduce the prices to incentivize potential passengers to book.

Last-minute discounts can be appealing to travelers who have a flexible schedule or are spontaneous in their vacation planning. These discounts provide an opportunity for passengers to snag a great deal on a cruise and enjoy a memorable vacation experience at a lower cost.

By offering last-minute discounts, cruise lines can create a sense of urgency and encourage hesitant passengers to make a booking. It also allows them to maximize revenue by generating income from cabins that would otherwise remain empty.

These discounts are often communicated through various channels, including the cruise line’s website, newsletters, travel agencies, and online travel agencies (OTAs). Potential passengers can search for available discounted cruises and compare the prices to find the best deal that suits their preferences and budget.

However, it’s important for cruise lines to strike a balance when offering last-minute discounts. While these discounts can help fill the unsold cabins, offering them too frequently or at a significant discount may lead to an expectation among passengers that they can always secure low prices by waiting until the last minute. This can undermine the value of early bookings and have a negative impact on overall revenue.

To optimize the effectiveness of last-minute discounts, cruise lines often employ dynamic pricing strategies. This involves adjusting the prices based on factors such as demand, availability, and market conditions. By monitoring the demand for specific cruises and considering the pricing thresholds, cruise lines can ensure that the discounted prices still generate sufficient revenue while filling the unsold cabins.

Last-minute discounts not only benefit the cruise lines by filling the unsold cabins and generating additional revenue, but they also provide an opportunity for travelers to experience a cruise at a discounted price. It’s a win-win scenario that allows cruise lines to optimize their occupancy rates while offering attractive deals to passengers.

Upgrading Passengers

Another strategy utilized by cruise lines to fill their unsold cabins is the practice of upgrading passengers. This involves offering passengers who have already booked a lower-tier cabin the opportunity to upgrade to a higher-tier cabin at a discounted or nominal fee.

Upgrading passengers serves multiple purposes for cruise lines. Firstly, it helps to fill the unsold cabins by enticing passengers to take advantage of the upgraded accommodations. This can be particularly appealing to passengers who may have initially chosen a lower-tier cabin due to budget constraints or availability.

Secondly, upgrading passengers can enhance the overall cruise experience for the guests. By providing higher-level amenities and enhanced features, passengers who choose to upgrade can enjoy a more luxurious and enjoyable vacation. This positive experience can lead to increased customer satisfaction and word-of-mouth recommendations.

To implement the upgrading strategy effectively, cruise lines evaluate factors such as cabin availability, passenger demand, and cabin inventory. They identify the cabins that are likely to remain unsold and offer them for upgrade. The upgrade offers may be communicated through email or during the check-in process, providing passengers with the opportunity to upgrade before the sailing date.

Cruise lines often tailor their upgrade offers to cater to different passenger segments. For example, families may be offered upgrades to larger cabins with more space and additional amenities, while couples may be given the option to upgrade to cabins with private balconies for a more intimate experience.

It’s important for cruise lines to ensure that the pricing of the upgrade offers is reasonable and provides value to the passengers. Offering upgrades at a significantly discounted rate compared to the regular price can incentivize passengers to take advantage of the offer and upgrade their accommodations.

Upgrading passengers not only assists in filling unsold cabins but also contributes to generating additional revenue. The price difference between the original booking and the upgrade can help offset the cost of the discounted upgrade, thereby optimizing the cruise line’s revenue stream.

By implementing an effective passenger upgrade strategy, cruise lines can improve occupancy rates, enhance customer satisfaction, and generate additional revenue. It’s a win-win situation that benefits both the cruise line and the passengers.

Partnering with Travel Agents

One of the strategies employed by cruise lines to fill their unsold cabins is to partner with travel agents. Travel agents play a crucial role in the cruise industry by connecting potential passengers with the right cruise line and helping them navigate the booking process.

By partnering with travel agents, cruise lines can tap into their expertise, industry knowledge, and established network of clients. Travel agents have access to a wide range of potential customers who are actively seeking vacation options. They can market the cruise line’s offerings, promote special deals, and provide personalized recommendations based on their clients’ preferences.

Through their strong relationships with travel agents, cruise lines can effectively reach a larger audience and increase the chances of filling their unsold cabins. Travel agents have direct communication with their clients and can proactively promote cruises that align with their clients’ interests and budgets.

Cruise lines often provide travel agents with tools and resources to assist them in promoting and selling their cruises. This may include access to brochures, training programs, promotional materials, and exclusive offers that travel agents can pass on to their clients. These collaborations benefit both the cruise line and the travel agents, as travel agents earn commissions on the bookings they facilitate.

Furthermore, travel agents can provide valuable insights and feedback to cruise lines, informing them about market trends, customer preferences, and areas for improvement. This helps cruise lines refine their offerings, better understand their target audience, and develop targeted marketing campaigns.

In recent years, online travel agencies (OTAs) have also emerged as important partners for cruise lines. These platforms allow travelers to search and compare multiple cruise options, including last-minute deals and promotions. Cruise lines collaborate with OTAs to promote their cruises, expand their reach to online audiences, and increase their chances of filling unsold cabins.

Overall, partnering with travel agents and OTAs is a strategic approach for cruise lines to fill their unsold cabins. By leveraging the expertise and networks of travel professionals, cruise lines can tap into a larger customer base, increase their visibility, and ultimately boost their occupancy rates.

Marketing and Advertising Strategies

Marketing and advertising play a vital role in helping cruise lines fill their unsold cabins. By effectively promoting their offerings and creating awareness among potential passengers, cruise lines can generate interest and entice bookings. Here are some of the key marketing and advertising strategies employed by cruise lines:

1. Digital Marketing: Cruise lines utilize various digital marketing channels to reach their target audience. This includes search engine optimization (SEO) to improve their visibility in search engine results, social media marketing to engage with potential passengers, and email marketing to provide personalized offers and updates. Online advertisements, such as banner ads and sponsored content, are also employed to reach a wider audience across websites and social media platforms.

2. Influencer Marketing: Cruise lines collaborate with travel influencers and bloggers who have a substantial following in the travel industry. These influencers share their cruise experiences, showcasing the luxurious accommodations, onboard amenities, and exciting destinations. Their endorsements can have a significant impact on raising awareness and generating interest among their followers, ultimately leading to bookings.

3. Targeted Campaigns: Cruise lines develop targeted marketing campaigns to reach specific customer segments. For example, family-focused campaigns may highlight child-friendly activities and amenities, while luxury-focused campaigns may emphasize the premium services and upscale experiences onboard. By tailoring their messaging and visuals to resonate with different customer segments, cruise lines can effectively capture the attention of their target audience.

4. Multi-channel Advertising: Cruise lines advertise through various channels, including television, radio, print media, and online platforms. Multi-channel advertising helps reach diverse audiences and ensures maximum exposure for their offerings. They partner with media outlets and travel publications to showcase their cruises, feature special deals, and highlight unique amenities or itineraries.

5. Loyalty Programs and Referral Incentives: Cruise lines offer loyalty programs to reward repeat customers and encourage them to book again. These programs often come with exclusive benefits, such as cabin upgrades, onboard credits, or discounted fares. Additionally, cruise lines may provide referral incentives, offering discounts or onboard credits to passengers who refer new customers. This word-of-mouth marketing can be a powerful tool in filling unsold cabins.

By implementing these marketing and advertising strategies, cruise lines can effectively reach their target audience, create demand for their offerings, and fill their unsold cabins. It’s important for cruise lines to stay innovative, continuously adapt to changes in consumer behavior, and invest in strategic marketing efforts that connect with potential passengers on various platforms and channels.

Targeting Niche Markets

In order to fill their unsold cabins, cruise lines often focus on targeting niche markets. Niche markets represent specific segments of the population with unique interests, preferences, and travel needs. By creating specialized cruise experiences tailored to these niche markets, cruise lines can attract a dedicated customer base and increase their chances of filling unsold cabins.

One example of a niche market is the adventure and expedition cruise segment. These cruises offer immersive experiences in remote and lesser-explored destinations, catering to adventure enthusiasts and nature lovers. By incorporating activities like kayaking, hiking, and wildlife encounters, cruise lines can appeal to those seeking a more adventurous vacation experience.

Another niche market is the luxury segment. Luxury cruises cater to affluent travelers who seek unparalleled service, gourmet dining options, and exclusive amenities. By focusing on providing a high-end experience, cruise lines can attract guests willing to pay a premium for a luxurious and personalized voyage.

Cruise lines also target niche markets based on special interests, such as culinary cruises that highlight gourmet cuisine and wine tastings, or wellness cruises that offer spa treatments, fitness classes, and mindfulness workshops. These specialized itineraries appeal to individuals who are passionate about specific topics and provide immersive experiences related to their interests.

Cruise lines also recognize the potential of family and multigenerational markets. They offer cruises with family-friendly amenities, kids’ clubs, and entertainment options suitable for travelers of all ages. By providing activities and experiences that cater to families, cruise lines can attract parents planning memorable vacations for their children and themselves.

Targeting niche markets goes beyond developing specialized cruise itineraries; it also involves tailoring marketing strategies to reach these specific audiences. This might include placing targeted advertisements in relevant publications or partnering with specialized travel agents who cater to those niche markets.

By identifying and targeting niche markets, cruise lines can expand their reach beyond broad demographics and tap into customer segments that are likely to be highly interested in their offerings. This approach allows cruise lines to fill unsold cabins by appealing to specific groups of travelers who align with the cruise line’s unique offerings.

Ultimately, targeting niche markets requires a deep understanding of customer preferences, careful market research, and a commitment to developing tailored experiences. By focusing on niche markets, cruise lines can maximize their occupancy rates and offer specialized cruise experiences that cater to the diverse needs and desires of today’s travelers.

Utilizing Online Booking Platforms

Online booking platforms have revolutionized the way people search for and book travel, including cruises. To fill their unsold cabins, cruise lines have embraced these platforms and leverage their wide reach and convenience to attract potential passengers.

Online booking platforms provide a centralized marketplace where travelers can easily search and compare different cruise options, explore itineraries, browse cabin categories, and view pricing details. These platforms allow cruise lines to showcase their offerings and provide comprehensive information to help passengers make informed decisions.

By partnering with online booking platforms, cruise lines can tap into a vast online audience actively looking for vacation options. These platforms often have sophisticated search filters and tools that help users narrow down their choices based on their preferences, budget, and desired sailing dates. Cruise lines can optimize their presence on these platforms by ensuring accurate and up-to-date information, appealing visuals, and compelling descriptions of their cruises.

One advantage of online booking platforms is their ability to offer dynamic pricing, allowing cruise lines to adjust prices in real-time based on supply and demand. This flexibility enables cruise lines to make strategic pricing decisions to fill unsold cabins. Last-minute deals, discounted rates, and special promotions can be easily communicated to potential passengers through these platforms, stimulating immediate bookings and filling vacancies.

Online booking platforms also provide a convenient and efficient booking process for passengers. With just a few clicks, travelers can choose their cabin category, select add-ons or upgrades, and complete their reservation. These platforms often offer secure payment options and provide instant confirmations, simplifying the booking experience for passengers and reducing any potential barriers to finalizing their cruise plans.

Furthermore, online booking platforms often have review systems and customer feedback sections, allowing previous passengers to share their experiences and ratings. Positive reviews and high ratings can significantly influence potential passengers in their decision-making process, increasing the chances of filling unsold cabins through positive word-of-mouth and social proof.

Cruise lines also benefit from the data and analytics provided by online booking platforms. They can gain insights into passenger preferences, popular itineraries, consumer demand, and booking trends. By analyzing this data, cruise lines can refine their marketing strategies, optimize their offerings, and make data-driven decisions to improve their chances of filling unsold cabins.

Overall, utilizing online booking platforms is an essential strategy for cruise lines to fill their unsold cabins. By taking advantage of the extensive reach, dynamic pricing options, and efficient booking process offered by these platforms, cruise lines can effectively connect with a vast online audience, simplify the booking process, and generate bookings to maximize their occupancy rates.

Collaborating with Online Travel Agencies

Collaborating with online travel agencies (OTAs) is a crucial strategy for cruise lines to fill their unsold cabins. OTAs are digital platforms that offer a wide selection of travel options, including cruises, to consumers. By partnering with OTAs, cruise lines can tap into their extensive network, benefit from their marketing reach, and attract a larger audience of potential passengers.

One of the main advantages of collaborating with OTAs is the exposure it provides to a diverse and global customer base. OTAs have established relationships with travelers from different regions and demographics, offering cruise lines an opportunity to reach a broader audience beyond their traditional marketing channels.

OTAs invest in various marketing strategies and campaigns to drive traffic to their platforms. By aligning with these efforts, cruise lines can benefit from the increased visibility and brand exposure. This increased presence on OTAs can generate more interest, inquiries, and ultimately bookings for the cruise line’s unsold cabins.

Another advantage of collaborating with OTAs is their expertise in creating compelling travel packages and deals. OTAs often offer bundled options such as flights, accommodations, and activities, combined with cruises, to provide a comprehensive travel experience for their customers. Cruise lines can work with OTAs to develop attractive package deals that include their unsold cabins, making them more appealing and enticing to potential passengers.

Additionally, OTAs have advanced search and filtering capabilities that allow travelers to narrow down their choices based on specific preferences, such as cruise duration, destination, cabin type, and price range. Cruise lines can optimize their presence on OTAs by ensuring accurate and detailed information about their cabins, amenities, and itineraries. This ensures that potential passengers can easily find and consider the available options, including the unsold cabins.

Collaborating with OTAs also provides cruise lines with access to valuable analytics and data. OTAs often provide insights on consumer behavior, booking trends, and demand patterns. Cruise lines can leverage this data to identify potential gaps in their marketing strategies, understand the preferences of their target audience, and fine-tune their offerings to maximize the occupancy of their unsold cabins.

However, cruise lines should also consider the commission fees associated with partnering with OTAs. It’s important to assess the financial impact and determine if the benefits, such as increased bookings and exposure, outweigh the commission fees incurred.

In summary, collaborating with OTAs is an effective strategy for cruise lines to fill their unsold cabins. By leveraging the marketing reach of OTAs, creating attractive package deals, optimizing their presence on these platforms, and utilizing the valuable data and insights provided, cruise lines can expand their reach, increase bookings, and maximize their occupancy rates.

Filling unsold cabins is a critical goal for cruise lines, and they employ various strategies to achieve this objective. From last-minute discounts and passenger upgrades to partnering with travel agents, utilizing online booking platforms, targeting niche markets, and collaborating with online travel agencies, cruise lines have a range of tools at their disposal to optimize their occupancy rates.

The cruise industry is dynamic and competitive, with various factors contributing to the presence of unsold cabins. Seasonal variations, economic conditions, geopolitical events, competition from alternative travel options, and changing consumer preferences are all factors that cruise lines must navigate. By understanding these factors, cruise lines can develop targeted strategies to effectively fill unsold cabins.

Last-minute discounts create a sense of urgency and incentivize passengers to book by offering attractive deals. Upgrading passengers enhances their experience and fills unsold higher-tier cabins. Partnering with travel agents and collaborating with online travel agencies expands the reach and visibility of cruise lines, connecting them with a wide range of potential passengers.

Marketing and advertising strategies help cruise lines generate awareness, create demand, and fill unsold cabins. Targeting niche markets allows cruise lines to tailor their offerings to specific customer segments, increasing their appeal and occupancy rates. Utilizing online booking platforms and collaborating with OTAs provide convenience, reach, and dynamic pricing options, simplifying the booking process and maximizing exposure to potential passengers.

In conclusion, the cruise industry continuously adapts and employs various strategies to fill unsold cabins. By understanding customer preferences, offering attractive deals, leveraging partnerships, and employing effective marketing and advertising initiatives, cruise lines can optimize their occupancy rates, provide memorable experiences to passengers, and ensure the financial success of their operations.

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Australia is a wonderful destination for cruises, with a variety of ports of call that offer itineraries to suit every taste and budget. Whether you're looking for a romantic getaway, a family vacation, or an adventure-filled journey, there's a cruise that's perfect for you. In this article, we'll take a closer look at some of the best last-minute cruise options departing from various ports of call in Australia.

Sydney Last Minute Cruises

Sydney is one of the most popular ports of call for cruise ships in Australia, offering a wide range of itineraries that take you to some of the most beautiful destinations in the Pacific. If you're looking for a longer journey, there are plenty of options to choose from.

South Pacific Islands Last Minute Cruises

A cruise to the South Pacific islands departing from Sydney is a great way to experience the region's unique culture, natural beauty, and warm hospitality. These last minute cruises usually last between 10 and 14 days and take you to destinations like Vanuatu, Fiji, and New Caledonia.

One of the best South Pacific islands last minute cruises departing from Sydney is the Carnival Cruise Line's Carnival Splendor. This ship offers a 12-night cruise that takes you to destinations like Port Vila, Suva, and Noumea. You'll have plenty of opportunities to explore the islands, go snorkeling, or just relax on the beach.

Tasmania Last Minute Cruises

If you're looking for a unique cruise experience, a Tasmania last minute cruise departing from Sydney might be just what you need. These last minute cruises usually last between 7 and 10 days and take you to destinations like Hobart, Port Arthur, and the Freycinet Peninsula.

One of the best Tasmania last minute cruises departing from Sydney is the Princess Cruises' Sapphire Princess. This ship offers a 10-night cruise that takes you to Hobart, Port Arthur, and Burnie. You'll have plenty of opportunities to explore Tasmania's natural beauty, taste the local cuisine, and learn about the region's fascinating history.

Brisbane Last Minute Cruises

Brisbane is another popular port of call for cruise ships in Australia, offering a variety of itineraries that take you to destinations like Papua New Guinea and the South Pacific.

Papua New Guinea Last Minute Cruises

A last minute cruise to Papua New Guinea departing from Brisbane is a great way to experience one of the most diverse and fascinating countries in the world. These cruises usually last between 10 and 14 days and take you to destinations like Alotau, Kitava, and Conflict Islands.

If you're looking for a cruise that takes you to some of the most beautiful islands in the South Pacific, a last minute cruise departing from Brisbane might be just what you need. These cruises usually last between 7 and 14 days and take you to destinations like Fiji, Vanuatu, and New Caledonia.

One of the best South Pacific islands last minute cruises departing from Brisbane is the P&O Australia's Pacific Encounter. This ship offers a 7-night cruise that takes you to Port Vila, Mystery Island, and Noumea. You'll have plenty of opportunities to relax on the beach, go snorkeling, or experience the unique culture of the South Pacific islands.

View our last minute cruises and save! Book online with our no-obligation reservation policy allowing you to hold a cabin without payment.

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Choosing the best cruising time for you depends on several factors, such as your destination, your budget, and the weather conditions you prefer. Each hemisphere has its peak season that tends to be the most popular for ocean cruises and river cruises.

In the northern hemisphere, the ideal time to cruise is from late spring to early autumn. In the southern hemisphere the most popular time is from December to February.

It’s worth noting that if you prefer a more affordable and less crowded cruise experience, you should think about travelling outside of these times. Chat to your friendly RAC cruise team about options for the shoulder season or off-season.

Your need to carry a passport on a cruise will depend on your destination, your nationality, and how you will travel to or from departure or arrival ports.

If you’re on a domestic cruise around Australia only, you will not require your passport if you’re an Australian citizen or permanent resident.

When taking an international cruise that visits ports in countries outside of Australia, you will require a passport, no matter your nationality or residency status.

Make sure to check well in advance with your cruise line company about any specific passport and visa requirements for your cruise holiday.

These days, most modern cruise ships offer passengers access to wi-fi on board. But remember that wi-fi on a cruise may be limited or slower than you’re used to on land. This is because of limitations satellite technology may present.

Some cruise lines may offer you wi-fi packages you can purchase. Others may include it as part of your cruise fare. Plan ahead and look at the wi-fi access and policy of the cruise line you’re considering travelling with and work out the cost of the service if there is one.

Guidelines and regulations will vary across cruise lines and their individual ships. It’s important that you’re aware of the details that apply on any specific cruise you’re interested in booking.

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There are some cruise lines that may offer kennel services for pets at specified ports. Here pets can remain in a secure facility while owners enjoy time on the cruise ship. However, you should always check with the cruise line for their policy on pets in advance of booking.

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Picture proves EV market is in trouble

A parking lot full of unsold Tesla cars has confirmed what many people have been thinking for a while...

‘Bit of a sham’: Market for EVs has ‘softened’ as sales decrease

Seven star accused of ‘inappropriate conduct’

ASX closes strong ahead of long weekend

Melbourne boss’s email to staff goes viral

A picture of a parking lot full of unsold Teslas has shone a light on the electric vehicles market, which isn’t as robust as manufacturers would like to believe.

Around 2000 Teslas arrive at Port Melbourne every month but there’s no buyers to take them home.

Peter Anderson, of the Victorian Transport Association, told 7News: “All of a sudden we’ve got a huge backlog of Teslas that aren’t moving.

A parking lot in Port Melbourne full of unsold Teslas. (7News)

“Teslas usually come into this country pre-sold. These ones aren’t, they’re sitting here waiting for buyers.”

Tesla sales tanked 44 per cent in April despite recent price cuts in a bid to compete with a growing Chinese EV market.

A brand new Tesla Model Y is now $11,400 cheaper and they aren’t the only ones cutting prices.

The Peugeot e2008 has been given a massive cut from $63,000 to $39,990. On the lower end of the market, a GWM Ora is down 20 per cent to $35,990.

Overall EV car sales dipped five per cent in April after booming year on year growth for the past three years.

Thousands of unsold cars in a parking lot in Port Melbourne.

Car experts say the industry is struggling to expand beyond the early adopter phase, blaming bad charging infrastructure and poor resale figures.

Speaking on Sky News car expert Caleb Bond said: “The market has really softened, people are not buying them in the same numbers they were because they’ve worked out it’s all a bit of a sham.

One reason why sales may be suffering is poor resale value. (Photo by JUSTIN SULLIVAN / GETTY IMAGES NORTH AMERICA / Getty Images via AFP)

“And one of the great shams is that there is no resale value in these things.

“There’s two reasons for this. One is that the price of new electric vehicles keeps going through the floor again because they can’t sell them.

“Now the manufacturers are reducing their prices on the shop floor significantly.”

Bond continued that because technology also improved every year old electric cars were depreciating quickly.

“It’s no surprise people aren’t buying them,” he added.

A veteran Seven star has taken to Instagram after the network revealed an investigation had been launched over allegations of “inappropriate conduct”.

The Australian sharemarket is going into the long weekend on a high, after it recorded its best week of 2024.

A Melbourne journalist boss’s message to staff has gone viral, igniting a wave of support for something so simple.

The fold of P&O Cruises Australia signals the end of Australian-branded cruising

Analysis The fold of P&O Cruises Australia signals the end of Australian-branded cruising

A cruiseliner nexts to the Sydney Harbour Bridge

In 1981 Australia was on the cusp of a recession that would usher in the Hawke and Keating years.

And one Aussie-branded company, P&O Cruises Australia, was selling the idea of escaping the rat race by taking to the high seas .

But now the brand is set to fold as the harsh economic realities of the 2020s take their toll.

Its parent company, the Miami-based Carnival, has decided it's too expensive to operate the brand in Australia.

There will be job losses in Carnival's Sydney office, and one of three ships under the P&O brand will be retired, with the other two absorbed into Carnival's fleet.

Griffith University's Cruise & Maritime researcher Johnnel Smith called the decision "heartbreaking".

"It's sad news all-round," she said

"Our beloved P&O Cruises will be leaving the Australian market."

It's understood P&O Cruises Australia will be absorbed by the Carnival Cruise Line brand.

"It's a cessation of the [Australian-branded] cruising," Ms Smith adds.

"Basically Carnival is taking over all of the ships."

Restructure not uncommon in cruise industry

To be clear, P&O Cruises Australia is not insolvent.

Ms Smith explains there's "lots of restructure" in the cruise industry, especially post-pandemic.

"There's been a lot of restructuring – a lot of bigger cruise lines, you take over smaller ones," she says.

"I wouldn't say [the business] is a bust.

"I would say it's an improvement."

Which is precisely how Carnival Corporation chief executive officer Josh Weinstein described the move.

"Given the strategic reality of the South Pacific's small population and significantly higher operating and regulatory costs, we're adjusting our approach to give us the efficiencies we need to continue delivering an incredible cruise experience year-round to our guests in the region," he said.

A P&O cruise ship sails under a bridge in sunset

More competition in the cruise market

The fundamental problem is P&O Cruises Australia has become, as far as US bosses are concerned, a high cost and uncompetitive operation.

Costs, including port fees and fuel, are relatively high in Australia and make it one of the most expensive regions to operate a cruise line.

Carnival told the ABC it viewed the Australian P&O brand as a drag on the overall business.

Or to put it bluntly, the business isn't turning a big enough profit for the company's American shareholders.

Between 10 and 20 jobs will be lost in Australia and Carnival says crew members will be assigned to other ships, although it's not clear where or how.

Competition was also an unwelcome factor for P&O, Ms Smith says.

"This past cruise season we had Disney and Virgin Voyages come Down Under for the first time," she said.

"And so when it comes to the level of competition taking place in the cruise market, Aussies are cruising, and all it means is that [you need to be] a bit more competitive [but] it takes cash to care."

"It costs a lot of money to stay competitive and to remain top of mind [for travellers]."

Fears for future itineraries

It's the end of an era for the popular brand which set sail from Sydney on December 23, 1932, on a seven-day itinerary calling at Brisbane and Norfolk Island.

The company's first permanent ship in Australia, called the "Fairstar" and heavily promoted as 'the fun ship', was part of the fleet for nine years until 1997.

The brand's fold has also led to doubts about the future of cruises across the Tasman Sea to New Zealand for many cruise goers, Ms Smith says.

"People are a bit concerned that, in addition to taking over this cruise line, that there are going to be changes to the itineraries," she said.

"It's a major concern.

"And especially also value for money because P&O does provide a lot of value for money for cruises."

Passengers booked onto P&O Cruises this year won't be affected, while guests booked for next year will have the option for a full refund.

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P & O cruise ship the Pacific Explorer moors at Sydney Harbour

End of the line for P&O: why is Australia such a tough market for the cruise ship industry?

Adjunct Senior Lecturer in Tourism Management/ Adjunct Associate Professor, University of South Australia

Disclosure statement

Freya Higgins-Desbiolles does not work for, consult, own shares in or receive funding from any company or organisation that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

University of South Australia provides funding as a member of The Conversation AU.

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Miami-based cruise operator Carnival Corporation has announced it will retire its P&O Cruises Australia brand in March 2025.

The decision marks the end of the line for an iconic cruise brand in Australia and the Pacific, after nearly a century of operations.

Parent company Carnival has been on a campaign of international growth through acquisitions and mergers since at least 1989. P&O Cruises Australia was bought by the company in 2003.

Many Australians might remember the brand’s iconic television advertisements from the 1980s and ‘90s that encouraged them to escape the rat race.

But the reality of cruising’s international consolidation leaves little room for such nostalgia and national brand attachment.

Still, cruising is a big part of Australia’s tourism sector, and cruises are a large source of inbound visitors. The Australian Cruise Association estimates the industry’s total economic contribution is as high as A$5.63 billion.

Australians are hungry for cruise ship experiences. They make up the fourth largest source market for passengers, at 1.25 million last year.

Australia is a tough place to make a profit

A recent report by Cruise Lines International Association painted a picture of a thriving industry. New, bigger ships are being rolled out to meet a growing market of both new and loyal cruise enthusiasts.

So why are operators struggling here? P&O hasn’t been the only brand facing difficulties down under.

P&O cruise ship docked in Melbourne Australia

P&O’s sister line Cunard recently announced it will stop basing itself in Australia from 2026, and Virgin Voyages’ Resilient Lady has cancelled plans for a second sailing season here next summer.

Carnival said its decision on P&O Australia came down to the region’s “significantly higher operating and regulatory costs” and small population. The company said it had been forced to change its operating approach to achieve “efficiencies”.

The cruise sector was hit hard by the pandemic. In early 2020, Carnival reported a staggering single quarter net loss of US$4.4 billion . The company also suffered reputational damage following a high-profile COVID outbreak on its Ruby Princess cruise ship.

The international cruise market is heavily concentrated. Almost 80% of the passenger market is shared by three big companies: Carnival, Royal Caribbean International and Norwegian cruise lines.

Australia’s high operating costs and relatively small market make it tough for big cruise companies to achieve the profitability they expect. Carnival’s Cunard Line attributed its decision to move out of Melbourne to a 15% hike in port fees.

Three different cruise ships docked near a beach in Nassau in the Bahamas

As these companies have sought to strengthen their competitive advantage, acquiring smaller players has been a popular strategy.

This mass tourism model can deliver relatively cheap holidays for passengers. But it often also sacrifices well-loved smaller cruise operations that are more connected to local histories and cultures.

There is also the tyranny of distance for Australia, and increasing geopolitical risks affecting cruising.

The Australasian region faces stiff competition as a cruise destination from alternatives such as the Caribbean and the Mediterranean, which are close to large markets. Virgin Voyages said its cancellation of the 2024–25 sailing schedule was due to major safety concerns in the Red Sea.

What does its future hold?

Reassuringly, customers with P&O bookings for the remainder of 2024 will not be affected. Next year, the brand’s Pacific Encounter and Pacific Adventure ships will continue to sail, but under new branding for Carnival Cruise Line. Pacific Explorer will be retired from service.

In Australia, the mass tourism model of the big cruise operators is no doubt here to stay. But there could be further cuts to the range of destination ports offered as the industry prioritises profits.

In the longer term, however, a crucial question concerns the future of ports around Australia that have been enticed into engaging with the cruise industry. Many government tourism authorities have been keen to expand the sector.

As a result, access to some smaller ports has been negotiated and there has been a push to build new facilities in New South Wales, the biggest market.

Tourists walk along a track toward the Bungle Bungles in the Kimberley

This has received pushback from some parts of the community who argue the economic benefits don’t outweigh the cultural and ecological cost.

In the future, there could be a more sustainable solution for Australian cruising in smaller expedition-like formats. These have been particularly successful in locations such as the Kimberley in Western Australia.

Local communities at small-ship destinations may find this model of cruising more acceptable, given its lower passenger numbers and smaller environmental impact.

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Why Carnival Cruise Line’s Fleet Is About to Get Bigger

Carnival Cruise Line will absorb its sister brand P&O Cruises Australia and its ships next year.

Horacio Villalobos/GETTY IMAGES

Carnival Cruise Line will absorb its sister brand P&O Cruises Australia and its ships next year, growing its presence in the South Pacific.

The addition to Carnival’s fleet comes as parent company Carnival Corporation & plc makes plans to shut down the Australian cruise line in March 2025, according to the cruise company . Two of P&O Cruises Australia’s ships — the Pacific Encounter and the Pacific Adventure — will then be incorporated into the Carnival Cruise Line brand.

"Despite increasing Carnival Cruise Line's capacity… guest demand remains incredibly strong so we're leveraging our scale in an even more meaningful way by absorbing an entire brand into the world's most popular cruise line," Josh Weinstein, the chief executive officer of Carnival Corporation & plc, said in a statement, adding, “given the strategic reality of the South Pacific's small population and significantly higher operating and regulatory costs, we're adjusting our approach to give us the efficiencies we need to continue delivering an incredible cruise experience year-round to our guests in the region.”

When the merger is complete, Weinstein said Carnival Cruise Line will make up about 35 percent of the company's total global capacity. In addition to the new P&O Cruises Australia ships, Carnival will operate the Carnival Splendor and Carnival Luminosa in the region .

P&O Cruises Australia currently operates three ships. The cruise line’s third ship, the Pacific Explorer , will be phased out of the fleet in February 2025.

Carnival Corporation said current P&O Cruises Australia sailings will operate as normal and guests will be notified of any changes to future bookings.

P&O Cruises, which is a company based in the United Kingdom, is not affected by this merger.

In addition to these cruise lines, Carnival Corporation operates AIDA Cruises, Costa Cruises, Cunard, Holland America Line, Princess Cruises, and Seabourn.

The decision to grow its presence in the South Pacific comes as Carnival is in the process of updating how it advertises cruise fares . Starting July 1, Carnival will include all government-mandated taxes, fees, and port expenses in the total advertised price thanks to a new California law requiring cruise lines to include those extra expenses in the advertised fare.

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News Release

Carnival corporation to strategically align portfolio and absorb p&o cruises australia into carnival cruise line.

Carnival Cruise Line to boost its capacity by absorbing P&O Cruises Australia in 2025, further optimizing the company's brand portfolio creating operational efficiencies

MIAMI and SYDNEY , June 3, 2024 /PRNewswire/ -- Carnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), the world's largest cruise company, today announced that in March 2025 , the company will sunset the P&O Cruises Australia brand and fold the Australia operations into Carnival Cruise Line , the most popular cruise line in the world.

This change is the latest in a series of strategic moves designed to increase guest capacity for Carnival Cruise Line , the company's flagship brand and the highest-returning brand in Carnival Corporation's global portfolio. This will result in the addition of eight new ships to Carnival Cruise Line's fleet since 2021, including the successful shift of three vessels from sister brand Costa Cruises . In addition, the company recently placed its first new ship order in half a decade for two new Excel-class cruise ships to join Carnival Cruise Line in 2027 and 2028.

Josh Weinstein , chief executive officer of Carnival Corporation & plc. "In 2019, Carnival Cruise Line was 29% of our total capacity, and when we complete this move early next year, Carnival Cruise Line – our highest-returning brand – will make up approximately 35% of our total global capacity. While our company's overall growth between 2019 – 2028 is projected to be less than 2% (CAGR), the majority will be for Carnival Cruise Line , which will grow by approximately 50% over that time period."

In addition to further optimizing the composition of Carnival Corporation's global brand portfolio, the realignment will strengthen the company's performance in the South Pacific through numerous operational efficiencies.

"P&O Cruises Australia is a storied brand with an amazing team, and we are extremely proud of everything we have accomplished together in Australia and the broader region," said Weinstein. "However, given the strategic reality of the South Pacific 's small population and significantly higher operating and regulatory costs, we're adjusting our approach to give us the efficiencies we need to continue delivering an incredible cruise experience year-round to our guests in the region. Carnival Corporation & plc remains committed to Australia and we will continue to be the largest cruise operator in the region with 19 ships calling on 78 destinations and representing almost 60% of the market."

Building on Shared Legacy in the Region As the P&O Cruises Australia brand retires early next year, the Pacific Encounter and Pacific Adventure ships will be rebranded and operated by Carnival Cruise Line brand. Pacific Explorer will exit the fleet in February of 2025. Current itineraries will operate business as usual, and guests will be notified in the coming days of any changes to future bookings as a result of this announcement.

When the transition is complete next year, Carnival Cruise Line – which has served the South Pacific since 2013 – will have four ships in the market, including Sydney -based Carnival Splendor and Carnival Luminosa sailing seasonally from Brisbane , in addition to their new sister ships Encounter and Adventure.

Christine Duffy , president of Carnival Cruise Line . "While we plan to make some technology upgrades and other small changes to the two P&O Cruises Australia ships, they will continue to be geared to the unique Australian market with a familiar feel and much of the same experiences for P&O Cruises Australia guests. The most notable change will be the availability of our popular HubApp, enabling guests to make online dining and excursion reservations, request food and beverage delivery, and chat with other guests, among other features. P&O Cruises Australia guests will also be invited to participate in Carnival's loyalty program and promotional offerings specific to Carnival ships sailing in the region."

"Over the coming months, we will find ways to celebrate and honor P&O Cruises Australia – a valued part of our legacy and an important contributor to the tourism industry in the South Pacific ," said Weinstein. "We value the connection our P&O Cruises Australia guests, employees, travel advisor partners, public officials and destinations have with our company and are committed to building on this association moving forward as Carnival."

[EDITOR'S NOTE: This announcement does not impact P&O Cruises ( UK ), which is a separate Carnival Corporation & plc brand based in England and dedicated to the UK market.]

About Carnival Corporation & plc Carnival Corporation & plc is the largest global cruise company, and among the largest leisure travel companies, with a portfolio of world-class cruise lines – AIDA Cruises , Carnival Cruise Line , Costa Cruises , Cunard, Holland America Line , P&O Cruises ( Australia ), P&O Cruises ( UK ), Princess Cruises , and Seabourn.

Additional information can be found on www.carnivalcorp.com , www.aida.de , www.carnival.com , www.costacruise.com , www.cunard.com , www.hollandamerica.com , www.pocruises.com.au , www.pocruises.com , www.princess.com , and www.seabourn.com .

For information on Carnival Corporation's industry-leading sustainability initiatives, visit www.carnivalsustainability.com .

SOURCE Carnival Corporation & plc

Carnival Corporation Media Contacts: Jody Venturoni, Carnival Corporation, [email protected]; Lucy Colonnetta Clifton, LDWW, [email protected]

AIDA Cruises is the market leader in the German-speaking cruise market. Home of the smile, AIDA Cruises is the epitome of a premium-quality, relaxing cruise and operates one of the world’s most state-of-the-art fleets. Visit: www.aida.de

Carnival Cruise Line, also known as America’s Cruise Line, is a leader in contemporary cruising and operates a fleet of ships designed to provide fun and memorable vacation experiences at a great value. Visit: www.carnival.com

Costa Cruises delivers Italy’s finest at sea, bringing modern Italian lifestyle to its ships to provide guests with a true European experience that embodies a unique passion for life through warm hospitality, entertainment and gastronomy. Visit: www.costacruise.com

Cunard is the epitome of British refinement for travelers who relish the line’s impeccable White Star Service, gourmet dining, world-class entertainment, and the legacy of historic voyages and transatlantic travel. Visit: www.cunard.com

Holland America Line's premium fleet of spacious, elegant mid-sized ships feature sophisticated five-star dining, extensive entertainment and activities, innovative culinary enrichment programs and compelling worldwide itineraries. Visit: www.hollandamerica.com

P&O Cruises (UK) is Britain’s favorite cruise line with a fleet of ships combining genuine service and a sense of occasion and attention to detail, ensuring passengers have the holiday of a lifetime, every time. Visit: www.pocruises.co.uk

P&O Cruises (Australia) provides a quintessential holiday experience for Australians and New Zealanders, taking them to some of the world's most idyllic and hard-to-reach places across Asia and the South Pacific. Visit: www.pocruises.co.au

Princess is the world’s leading international cruise line and tour company operating a fleet of modern cruise ships, renowned for the innovative design and wide array of choices in dining, entertainment and amenities. Visit: www.princess.com

Seabourn provides ultraluxury cruising vacations in a unique, small-ship style that focuses on genuine, intuitive service, all-suite accommodations, superb cuisine and unique experiences in destinations worldwide. Visit: www.seabourn.com

IMAGES

Unsold Cruise ship cabins & Last Minute cruise specials to New Zealand
These Exotic Unsold Cabin Cruises Will Save You Thousands
Australia Cruises to Nowhere
How To Find Out If Your Cruise Ship Is Full? (Unsold Cabins)
Buying Unsold Cruise Cabins and What Happens to Them
Unsold Cruise Cabins: Understanding The Cruise Overcapacity

COMMENTS

Last Minute Cruise Deals from Sydney, Melbourne & Brisbane
Last Minute Cruises - Last Cabins in the Next 180 Days. Cruise Guru has an extensive selection of last-minute cruises and travel deals for you to choose from, with fantastic prices, and departing from ports throughout Australia, including Sydney, Brisbane, Melbourne, Adelaide and Perth. If you are looking for last-minute cruise deals, our ...
Unsold cruise cabins: How to find deals when ships aren't full
Deals on unsold cruise cabins. Unless the situation is dire, you are not going to find crazy promotions such as a weeklong cruise for $70 or a suite listed at inside cabin prices. Cruise lines try to protect their pricing, especially on balcony cabins and suites. They don't want cruisers to expect discounts on the top staterooms or get used ...
Last Minute Cruises from Australia
Find the best last minute cruises departing from Sydney, Melbourne or Brisbane. Don't miss out on your favourite destinations for less. Open daily for expert advice. 1300 887 590. Sales: ... Dreamlines Australia Pty Ltd PO Box 577 Varsity Lakes QLD 4227. E-Mail: [email protected] ...
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Last-minute cruises mean you don't need to stress about booking accommodation, car hire, transport, restaurants, or entertainment overseas or in an Australian location. It's all taken care of, with more than 45 activities and Wi-Fi aboard our cruise ships. Explore exciting last-minute cruises with Carnival's unbeatable cruise deals.
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Twin From $2,098 pp. Quad From $738 pp. View Cruise Details. Last minute cruises from Australia are typically cruise deals offered by various cruise lines for sailings departing within a few weeks or even days. These deals are often heavily discounted in an effort to fill up any unsold cabins and to offer travellers a chance to take a cruise at ...
Last Minute Cruises from Australia
Last minute cruises are ideal for holidaymakers ready to depart at the drop of a hat. Call to book the best last-minute cruise deals Open daily for expert advice. 1300 857 345 ... Dreamlines Australia Pty Ltd PO Box 577 Varsity Lakes QLD 4227. E-Mail: [email protected] Tel: 1300 857 345. Cruise News
Unsold Cruise Cabins: How Cruise Lines Fill Them and How You Can Snag One
Unsold cruise cabins mean fewer passengers to spend money on drinks, excursions, in the spa and at alternative restaurants. With a goal of more than 100 percent occupancy on every sailing (meaning the number of passengers onboard is equal to or higher than the double-occupancy capacity of the ship), cruise lines have a variety of tactics for ...
Last Minute Cruises from Sydney
check $ prices: Last Minute Cruises from Sydney. These cruises are often heavily discounted as the cruise lines seek to sell any remaining cabins as the final cruise departure draws nearer. Book your cruise holiday with CruiseAgency ... Australia's leading travel agency specialising in only cruise holidays. Book online today with up-to-date ...
Last Minute Cruises from Sydney
Some of the best last minute cruises from Sydney mean taking a quick break and recharging your batteries, for the weekend or longer. Our short cruise offers include cruises for: 3 days. 4 days. 5 days. A short cruise when you need it most, especially if booked at the last minute, can make a world of difference.
Last Minute Cruise Deals
P&O last-minute cruises visit a range of stunning destinations and depart from Sydney, Brisbane, Melbourne, Adelaide, Cairns and Auckland. Check out our best last-minute holiday deals below, from unique destination cruises to some of our special Main Event cruises. With a Whitsunday cruise deal to Airlie Beach, you could snorkel, dive, swim ...
Buying Unsold Cruise Cabins and What Happens to Them
If some cabins are still unsold before a cruise, some passengers might get a call from the cruise line offering a discounted upgrade to a higher category cabin. They do this to both cut their ...
Unsold Cruise Cabins & Last Minute Specials
Unsold Cruise ship cabins & Last Minute cruise specials to New Zealand, Australia & South Pacific. Discount rates and special offers on the last available unsold rooms with leading cruise lines such as Norwegian Cruise Lines, Holland America, Cunard, Princess, Silversea, Seabourn and Regent Seven Seas
Last Minute Cruises
Date From To Nights Destination Cruise Line Ship From Per Person Per Night from BOOK NOW; 22 Apr 2024: Fremantle: Fremantle: 10: Western Australia: P&O Cruises: Pacific Explorer
Unsold Cabins, Free Cruise Upgrades
For many, but definitely not for all. The main reasons for free cruise upgrades to be offered are two - the worldwide recession and huge overcapacity in the travel industry. With late deals, you can book a cabin for up to 80% off list prices. But if you're booked already, there's a real chance for you to get a cabin upgrade for absolutely free ...
Finding Deals On Unsold Cruise Cabins: Tips And Strategies
One strategy is negotiating prices with the cruise line or travel agent. Sometimes, they may be willing to offer a lower rate to fill unsold cabins. Another option is to keep an eye out for last minute deals. Cruise lines often offer discounted rates close to departure to fill any remaining cabins.
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How Cruise Lines Fill Their Unsold Cabins
The competition from these alternatives can reduce the demand for cruises, resulting in unsold cabins. Cruise lines must differentiate their offerings and showcase the unique benefits of cruising to attract passengers. 5. Changing Consumer Preferences: The preferences and expectations of travelers are continuously evolving.
THE 25 BEST Senior Cruises to Australia & New Zealand (with Prices) on
Australia & New Zealand Gourmet Food Cruises Cruise Critic is not a booking agent and does not charge any service fees to users of our site. Our partners who list cruise pricing on Cruise Critic are required to provide prices for cruise only or cruise packages , per person, double occupancy, and are based on specific cabin types and sailing ...
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Twin From $1,909 pp. Quad From $738 pp. View Cruise Details. Last minute cruises from Australia are typically cruise deals offered by various cruise lines for sailings departing within a few weeks or even days. These deals are often heavily discounted in an effort to fill up any unsold cabins and to offer travellers a chance to take a cruise at ...
P&O Cruises Australia Closure: What it Means for the Cruiser
Carnival Corporation's decision this week to shut down P&O Cruises Australia after 92 years of operation will change the face of Australian cruising.. The move that will see P&O's three-ship ...
P&O Cruises to retire its brand in Australia, fold operations into
P&O Cruises Australia has announced its fleet will soon be sailing to its final berth, ceasing its operations in 2025 after more than 90 years on the water. The Australian travel brand will fold ...
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The fold of P&O Cruises Australia signals the end of Australian-branded
The heyday of P&O Cruises as cruise ship Pacific Aria sails past the Sydney Opera House in 2015. (Reuters: Jason Reed) In short: P&O Cruises Australia will be folded into parent company Carnival's ...
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Published: June 5, 2024 2:16am EDT. Miami-based cruise operator Carnival Corporation has it will retire its P&O Cruises Australia brand in March 2025. The decision marks the end of the line for an ...
Why Carnival Cruise Line's Fleet Is About to Get Bigger
The cruise line's third ship, the Pacific Explorer, will be phased out of the fleet in February 2025. Carnival Corporation said current P&O Cruises Australia sailings will operate as normal and ...
Carnival Corporation to Strategically Align Portfolio and Absorb P&O
Carnival Cruise Line to boost its capacity by absorbing P&O Cruises Australia in 2025, further optimizing the company's brand portfolio creating operational efficiencies . MIAMI and SYDNEY, June 3, 2024 /PRNewswire/ -- Carnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), the world's largest cruise company, today announced that in March 2025, the company will sunset the P&O Cruises Australia ...

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Buying Unsold Cruise Cabins and What Happens to Them

So what happens to all those unsold cruise cabins?

Even if some cabins are empty a cruise line may not be able to sell them to you

Why do some cabins magically become available before a cruise?

Things to consider when looking for unsold cruise cabins

How to find those unsold rooms on a cruise ship

A note on price-control

“I Left Without Them”: Parents Upset They Miss Their Cruise Ship, Blame Teenager

5 Things to Know When Cruising with a Third Person in a Cabin

Unsold Cruise Cabins & Last Minute Specials

Cruise Deals to your inbox

Call in your Cruise Deal

Cruise search

Unsold Cabins, Free Cruise Upgrades

Cruise upgrades deals = unsold staterooms at a huge discount

Unsold cruise cabins on big-cheap shipping companies

10 tips on how to get a free upgrade on a cruise

NCL cabin upgrades

Royal Caribbean cabin upgrades

Onboard Experience

Key Takeaways

What to Look For

Best Booking Practices

Frequently Asked Questions

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Vacation Style and Special Groups of Cabins

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Proximity to Amenities and Attractions

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Silversea Holiday Sales: Suite Upgrades, Discounts & Onboard Credit

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FREQUENTLY ASKED QUESTIONS

How Cruise Lines Fill Their Unsold Cabins

Introduction

Understanding the Cruise Industry

Factors Leading to Unsold Cabins

Last-Minute Discounts

Upgrading Passengers

Partnering with Travel Agents

Marketing and Advertising Strategies

Targeting Niche Markets

Utilizing Online Booking Platforms